spirits light song
Chapter 367 Chapter 365
Chapter 367 Chapter 365
The brand-new Qinghe Baijiu has appeared in the public's field of vision, especially among high-end consumers.
In addition to changed packaging and better quality, new workmanship methods and higher production standards have been added to the product.
After the first batch of products were produced, Cao Mengxing specially brought a dozen boxes to Xijing as a gift for Xu Hongneng.
Last time he kind of reminded that the most direct and effective way to double the market share might be to increase the price.
And now, Cao Mengxing did the same, as an explanation for him.
"Not bad! The appearance and packaging are very good, and it is indeed atmospheric."
"I will give it to a friend to try, and help push it when the time comes. If possible, I hope you will bring some more products over."
Xu Hongneng smiled, expressing his support for the person in front of him.
Cao Mengxing didn't know how much power these words contained.
He briefly talked about the direction of the next market operation and the current situation.
"Very good! I won't participate in your operation and management. I believe you also care about this. Since I voted for you, I believe you can do well. As for the result, I believe it will be very good."
Xu Hongneng smiled and explained that the right to speak he wanted was from another level.
"Thank you for your understanding."
On the way back from Xijing, Cao Mengxing received a call from Jiang Yilin, who told him:
The autumn sugar and wine fair will be held in Jincheng. This matter has just been confirmed, and the organizer has solemnly invited Qinghe Wine to participate in the exhibition.
This invitation is not the first.
As a provincial capital of communication and exhibition in the industry, the organizer will send invitation letters to all liquor brands that can be found. After all, the more exhibitors, the more booth fees will be charged.
"It's just a customary invitation, but since it's held in Jincheng, we naturally have to promote it well!"
This good opportunity to build momentum has come at just the right time.
"No, it's a little different this time."
Jiang Yilin paused.
"The organizer said on the phone that this matter has just been finalized and an announcement will be made later, but our booth has been reserved, and the cost can be discussed later.
According to them, someone greeted them, saying that local products should be displayed prominently, and...we specifically mentioned our Qinghe Baijiu.
Is it because of this that you went out this time? "
Invite Qinghe Baijiu to participate?
Strong buying and strong selling, or take a high look?
Definitely not a strong buy or sell.
If you take a high look, this great gift is really unimaginable.
"Okay, when I go back, let's discuss the specific promotional content."
There is still some time before the Autumn Sugar and Wine Fair, and the invitation is so early in advance, and the booth is reserved for participation, this face is big enough!
Someone said hello, could it be Xu Hongneng?
No matter, since it is at the door of the house and there is such support, it is indeed a good time to spread the word.
Cao Mengxing thought and thought again, and directly assigned a task to Hao Feilong on the phone.
Han Xining, who was in Jincheng, saw the announcement of the autumn sugar and wine fair, which was held in Jincheng, which made him very excited, and told Qin Pengyuan the news immediately.
"Mr. Qin, I think this is a good time for publicity! We can use this to complete a round of promotion, and the effect can cover the markets of the three provinces."
"That's right, I also just saw the news. This is indeed an opportunity for the development of the market in the three provinces. I will study this matter immediately. You have to come up with a plan and see how to achieve the best results."
Qin Pengyuan knew that this might be Xijiu's last chance to turn around in Jincheng and the three provinces. After all, Cao Mengxing's Qinghe Baijiu was too strong.
Han Xining's plan was reported quickly, and Qin Pengyuan also held a meeting to study the matter.
"This may be an important opportunity to determine the northern market, so I think, in terms of funds and expenses, some can be increased;
It can not only reflect our strength, but also promote channel expansion and popularity. "
Passed unanimously.
Since Xijiu acquired a distillery as a branch factory, the overall sales share of the three provinces has risen steadily, but the momentum is slightly inferior to that of Qinghe Baijiu.
Han Xining has been looking for an opportunity to complete a turnaround after failing to poach people and slapping people in the face.
But Cao Mengxing's Qinghe Distillery's recent good news is so dense that he still has no way to start.
Now may be the time for heroes to create the situation.
With Qin Pengyuan's consent, Han Xining began to contact the media and advertising companies, but the news he received surprised him:
"I'm sorry! Yilin Trading has already signed a contract with us, and they have already purchased all the outdoor advertisements. You can consider other forms..."
"I'm sorry! The advertising time of the TV prime time has been sold out as a whole, and there is no time for a month. Look, can other time slots be available..."
Yilin Trading, Yilin Trading, all of them are Yilin Trading.
Han Xining carefully calculated that the cost of these media advertisements was at least 500 million, covering almost all advertising positions in Jincheng completely and completely.
How can the speed be so fast?
And he swallowed it all in one go, without giving anyone a chance, not even a mouthful of soup left!
Qin Pengyuan heaved a long sigh after hearing the news.
Money, how much you pay for Qinghe, I hope you can double the amount of wine, but this speed is the most terrifying.
I have participated in the Sugar and Wine Fair for many years. This time, after the organizer confirmed it, they sent an invitation letter, and I didn't dare to delay for a moment. I was still one step behind. I really felt a little helpless.
Back at Qinghe Winery, Cao Mengxing saw Jiang Yilin and Ma Guanghai, but he couldn't answer their puzzled faces.
"Could it be...you went to see the organizer?"
Both seemed a little curious to know the answer.
"This matter... there is no need to discuss it, let's study it and what form to use to highlight ourselves!"
Cao Mengxing vaguely changed the topic, retaining a sense of mystery.
Get out of the way, let me pretend!
Although this made Jiang Yilin and Ma Guanghai feel a sense of admiration that they are always so different when they speak like a master, but in fact Cao Mengxing himself didn't know who helped them.
"Xiao Cao! Are you in Qinghe City? If you are, come to my place!"
Cao Mengxing, who was puzzled, received a call from Liu County. He didn't know what he had ordered, so he drove to Liu County.
"The project and planning of the characteristic brewing town have been submitted, and the approval process is very fast. At present, the basic relocation and renovation work is in progress, and you can officially start investing in the construction when the time is right."
Liu Xian handed over a cigarette, smiled and said.
The approval of this report was very fast, and the leaders of the province were very satisfied, and praised Qinghe County's development and innovation by name.
To praise Qinghe County is to praise Liu County, and to praise Liu County is to praise the city government. This is a matter of prosperity for all.
"Thanks for your support!"
Cao Mengxing smiled.
Liu Xian waved his hand, glanced at him, and said with a hint:
Jincheng is about to hold the National Sugar and Wine Fair. This is not only an opportunity to showcase your business, but also an opportunity to showcase our Qinghe County. In this regard, you must have a bigger picture...
(End of this chapter)
The brand-new Qinghe Baijiu has appeared in the public's field of vision, especially among high-end consumers.
In addition to changed packaging and better quality, new workmanship methods and higher production standards have been added to the product.
After the first batch of products were produced, Cao Mengxing specially brought a dozen boxes to Xijing as a gift for Xu Hongneng.
Last time he kind of reminded that the most direct and effective way to double the market share might be to increase the price.
And now, Cao Mengxing did the same, as an explanation for him.
"Not bad! The appearance and packaging are very good, and it is indeed atmospheric."
"I will give it to a friend to try, and help push it when the time comes. If possible, I hope you will bring some more products over."
Xu Hongneng smiled, expressing his support for the person in front of him.
Cao Mengxing didn't know how much power these words contained.
He briefly talked about the direction of the next market operation and the current situation.
"Very good! I won't participate in your operation and management. I believe you also care about this. Since I voted for you, I believe you can do well. As for the result, I believe it will be very good."
Xu Hongneng smiled and explained that the right to speak he wanted was from another level.
"Thank you for your understanding."
On the way back from Xijing, Cao Mengxing received a call from Jiang Yilin, who told him:
The autumn sugar and wine fair will be held in Jincheng. This matter has just been confirmed, and the organizer has solemnly invited Qinghe Wine to participate in the exhibition.
This invitation is not the first.
As a provincial capital of communication and exhibition in the industry, the organizer will send invitation letters to all liquor brands that can be found. After all, the more exhibitors, the more booth fees will be charged.
"It's just a customary invitation, but since it's held in Jincheng, we naturally have to promote it well!"
This good opportunity to build momentum has come at just the right time.
"No, it's a little different this time."
Jiang Yilin paused.
"The organizer said on the phone that this matter has just been finalized and an announcement will be made later, but our booth has been reserved, and the cost can be discussed later.
According to them, someone greeted them, saying that local products should be displayed prominently, and...we specifically mentioned our Qinghe Baijiu.
Is it because of this that you went out this time? "
Invite Qinghe Baijiu to participate?
Strong buying and strong selling, or take a high look?
Definitely not a strong buy or sell.
If you take a high look, this great gift is really unimaginable.
"Okay, when I go back, let's discuss the specific promotional content."
There is still some time before the Autumn Sugar and Wine Fair, and the invitation is so early in advance, and the booth is reserved for participation, this face is big enough!
Someone said hello, could it be Xu Hongneng?
No matter, since it is at the door of the house and there is such support, it is indeed a good time to spread the word.
Cao Mengxing thought and thought again, and directly assigned a task to Hao Feilong on the phone.
Han Xining, who was in Jincheng, saw the announcement of the autumn sugar and wine fair, which was held in Jincheng, which made him very excited, and told Qin Pengyuan the news immediately.
"Mr. Qin, I think this is a good time for publicity! We can use this to complete a round of promotion, and the effect can cover the markets of the three provinces."
"That's right, I also just saw the news. This is indeed an opportunity for the development of the market in the three provinces. I will study this matter immediately. You have to come up with a plan and see how to achieve the best results."
Qin Pengyuan knew that this might be Xijiu's last chance to turn around in Jincheng and the three provinces. After all, Cao Mengxing's Qinghe Baijiu was too strong.
Han Xining's plan was reported quickly, and Qin Pengyuan also held a meeting to study the matter.
"This may be an important opportunity to determine the northern market, so I think, in terms of funds and expenses, some can be increased;
It can not only reflect our strength, but also promote channel expansion and popularity. "
Passed unanimously.
Since Xijiu acquired a distillery as a branch factory, the overall sales share of the three provinces has risen steadily, but the momentum is slightly inferior to that of Qinghe Baijiu.
Han Xining has been looking for an opportunity to complete a turnaround after failing to poach people and slapping people in the face.
But Cao Mengxing's Qinghe Distillery's recent good news is so dense that he still has no way to start.
Now may be the time for heroes to create the situation.
With Qin Pengyuan's consent, Han Xining began to contact the media and advertising companies, but the news he received surprised him:
"I'm sorry! Yilin Trading has already signed a contract with us, and they have already purchased all the outdoor advertisements. You can consider other forms..."
"I'm sorry! The advertising time of the TV prime time has been sold out as a whole, and there is no time for a month. Look, can other time slots be available..."
Yilin Trading, Yilin Trading, all of them are Yilin Trading.
Han Xining carefully calculated that the cost of these media advertisements was at least 500 million, covering almost all advertising positions in Jincheng completely and completely.
How can the speed be so fast?
And he swallowed it all in one go, without giving anyone a chance, not even a mouthful of soup left!
Qin Pengyuan heaved a long sigh after hearing the news.
Money, how much you pay for Qinghe, I hope you can double the amount of wine, but this speed is the most terrifying.
I have participated in the Sugar and Wine Fair for many years. This time, after the organizer confirmed it, they sent an invitation letter, and I didn't dare to delay for a moment. I was still one step behind. I really felt a little helpless.
Back at Qinghe Winery, Cao Mengxing saw Jiang Yilin and Ma Guanghai, but he couldn't answer their puzzled faces.
"Could it be...you went to see the organizer?"
Both seemed a little curious to know the answer.
"This matter... there is no need to discuss it, let's study it and what form to use to highlight ourselves!"
Cao Mengxing vaguely changed the topic, retaining a sense of mystery.
Get out of the way, let me pretend!
Although this made Jiang Yilin and Ma Guanghai feel a sense of admiration that they are always so different when they speak like a master, but in fact Cao Mengxing himself didn't know who helped them.
"Xiao Cao! Are you in Qinghe City? If you are, come to my place!"
Cao Mengxing, who was puzzled, received a call from Liu County. He didn't know what he had ordered, so he drove to Liu County.
"The project and planning of the characteristic brewing town have been submitted, and the approval process is very fast. At present, the basic relocation and renovation work is in progress, and you can officially start investing in the construction when the time is right."
Liu Xian handed over a cigarette, smiled and said.
The approval of this report was very fast, and the leaders of the province were very satisfied, and praised Qinghe County's development and innovation by name.
To praise Qinghe County is to praise Liu County, and to praise Liu County is to praise the city government. This is a matter of prosperity for all.
"Thanks for your support!"
Cao Mengxing smiled.
Liu Xian waved his hand, glanced at him, and said with a hint:
Jincheng is about to hold the National Sugar and Wine Fair. This is not only an opportunity to showcase your business, but also an opportunity to showcase our Qinghe County. In this regard, you must have a bigger picture...
(End of this chapter)
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