Rekindle 2003

Chapter 649 It feels more or less like bullying an old comrade.

August 9 at 15am.

There is still a full hour left before the fantasy product launch conference is officially held.

Zhiliu, who had been sitting in the lounge of the exhibition center early, was closing his eyes to relax.

He was slowly calming down and preparing for the speech later.

General manager Yang Zhiyuan is responsible for releasing major product introductions.

And his attendance at the press conference as chairman only reflects the importance he attaches to new products.

In fact, for him, he could just speak in such a situation without using his brain at all.

It's just that he needs to use some thinking at this moment to enrich his mind and try not to think about what happened last night.

It’s so annoying!

Frankly speaking, the content of last night's news broadcast had no impact on the business war between Fantasy and Yanhuang.

What 'The Internet is not a place outside the law', what 'Yanhuang Group and Huating Jiaotong University have carried out strategic cooperation on the road of industry, academia and research'...

That was the grudge between the little bastard named Qing Yun of the Yanhuang Group and Huating Jiaotong University.

What does it have to do with him? !

The only thing that made him feel helpless was that the chance he had that he could defeat the Yanhuang Group in one battle was completely shattered.

His information contains far more details than ordinary people can get from news broadcasts.

RMB 100 million in annual scientific research sponsorship, joint construction of engineering laboratories, and establishment of an integrated circuit college...

All of this has nothing to do with him, but it is indeed inextricably linked.

This means that Yanhuang Group is preparing to delve deeper into this industry.

This is a completely different path from his fantasy group.

Zhi Liu knew very well what it would mean for Qing Yun to take this path.

Moreover, the past support for the 'national enterprise' banner of Fantasy Group will inevitably weaken.

The intensity of the weakening depends on the growth rate of Yanhuang Group’s scientific and technological strength.

There is no choice. One is dispensable for processing supplied materials, and the other is independent and controllable, determined to replace it with domestic production. It is clear at a glance how to choose.

This is also human nature.

Zhiliu suddenly wanted to laugh.

Human nature usually means that this is not necessarily correct.

Is it really that easy to be 'autonomous and controllable'?

The country has also spent hundreds of billions of funds in this industry, but what is the reality?
'Difficult' is always a compliment.

Anyway, Zhiliu felt that he couldn't see any light, it was more of the polar night under the snowstorm.

But at this moment, a stupid young man stood up and shouted slogans loudly, gathering the power of private capital and saying that he wanted to ignite a spark.

Isn't this 'when there is no hero, Zhuzi becomes famous'!
If this road is really easy to walk...

Why doesn't he, the number one person in IT who is known as the "Godfather of Business", not leave?

too difficult.

The development of this industry cannot be solved by throwing money at it.

What is the dispute between him and Lao Li about "technical industry, trade" and "trade, industry and technology"!

He, the top leader under the responsibility of the factory director, is competing with the company's chief engineer?
Isn't it a price drop?
He is not a pure sentimentalist who will stick to a belief unwaveringly.

In the business world, faith is nothing!
The actual situation is that he will choose whichever path is feasible.

The fact is that "skills, industry and trade" regardless of basic facts, in that specific era, it was impossible to find a way!
Without a market to iterate products, and without intergenerational feedback from products, the original Fantasy Group simply couldn’t afford to burn the money.

Once a product is developed and no one uses it, this is the inevitable outcome.

Is it like Mr. Xu from Huaqing who invented the photolithography machine but no one cared about his final product, so he could only regretfully change his career to make optical discs?
Mr. Xu can make CDs, but what about the team that has been with him for more than ten years?
Everyone was so poor that some even couldn't find a job. In the end, they had no choice but to accept invitations from giants such as Nukang, Canon, Freescale, and Motorola to go abroad.

It's that ironic.

Because there is no employment environment for this group of people in China, and no one is developing lithography machines. What can this group of people do?
Waiting to starve to death?

In this regard, Zhiliu asked himself whether he was worthy of his conscience, worthy of state-owned assets, and even worthy of the employees of Fantasy Group.

Yu Gong, he at least prevented Chinese people from spending 90 months' salary on buying a computer as they did in the early 400s.

In private, he solved the problem of feeding the thousands of people in the computing institute.

So, what is the fundamental reason why he and Lao Li fought over the route?
Under the global industrial chain system, is there any possibility for China to break through? Under this global cooperation system with America as the main chain, each country has its own clear positioning.

Going against the trend is not business logic.

Zhiliu couldn't help but sneered, shook his head, and stopped thinking about those things that were and were not.

Just live your life well, those slogans, those thankless hard work, love whoever you want!
……

Fantasy Group’s product launch conference was crowded with people and the atmosphere was warm.

"Dear leaders, distinguished guests, and all media friends present, good morning, everyone, and thank you all for taking the time to attend the 'Encounter on a narrow road, who can compete' - the 2003 Fantasy Computer autumn new product launch conference!

First of all, please allow me to introduce to you the guests of this conference, Mr. Zhao Hongwei, Director of the Industrial Development Department of Zhongguancun Industrial Alliance. There are also many partners present, Intel Corporation Greater China Regional Headquarters, CCID Consulting Co., Ltd. Co., Ltd., BOE Electronics Group Electronic Equipment Headquarters, Great Wall Group Co., Ltd., welcome you. Also present today are the leaders of Fantasy Group..."

Watching the text live broadcast on Xinlang.com, Emperor Yun curled his lips and secretly cursed a group of local idiots.

That's it?

Product launch?
There are 10 people still online?

This is so unseen!
In the eyes of him, a reborn person, compared to the product launches that were typical of talk shows in later generations, the domestic product launches at this time seemed earthy and awkward.

And extremely ineffective!
The whole process was to thank the leaders, the guests present, and the partners. Anyway, it was just bragging to reporters on the stage and talking to channel vendors, but the actual users of the products were not mentioned at all. .

Although in later press conferences, each manufacturer talks about itself, each with its own distinctive style. For example, Apple focuses on user experience, Huawei focuses on technology, Honor focuses on Huawei, Sansang focuses on appearance, OPPO focuses on photography, and VIVO When it comes to sound quality, Xiaomi talks about thunder-style contrast method, and Smartisan talks about cross talk...

However, without exception, they are all talking to real consumers.

Qing Yun shook his head, feeling helpless.

This is the epitome of the era at the beginning of the century, and it is also the tragedy of all manufacturers in this era.

In this era, all walks of life and every household are always separated from users by a disgusting thing called a 'channel'.

In an era when the Internet and mobile phones were rare things, business in all industries in the entire society was basically completed by a distribution network organized by channel dealers.

Information exchange and trade between industries rely more on offline face-to-face communication.

Therefore, press conference formats that can gather partners, effectively convey brand information, and are in line with Chinese social customs have become more and more popular as the industry develops, and many industries will still be like this until 2020.

This is the era when channels are king.

Due to poor logistics and poor information, in China, which has a vast territory and abundant resources, relying on channels to deliver products to the terminal is an inevitable choice for most companies.

Therefore, if you don’t take care of the channels, it will be useless no matter how good your product is. Consumers will not be able to see your product at all.

Therefore, in this year, a brand can have up to seven or eight agent meetings of various sizes throughout the year, as well as sales meetings, new product launches, strategic launches, brand ceremonies, etc., there are too many.

In this era, it is also the basic skill of brands to 'serve' channel merchants with good food, drink and fun.

Press conferences are often accompanied by lucky draws, and Mercedes-Benz and BMW are not uncommon.

There are often incredible rumors that a certain brand rents out an entire luxury cruise ship and takes it to the high seas to play slot machines.

Even if the brand offends the channel, it can only admit its mistake over a glass of wine and beg for forgiveness from the big boss.

This is a snapshot of that era of channel madness.

It is this profile that makes domestic entrepreneurs crazy about building platforms and innovating business models instead of focusing on products.

Because in their opinion, how much money can be made in manufacturing?

When looking at the words "Congratulations to Mr. Zhao from Ningguta for buying a Mercedes Benz S600" coming from the text live broadcast room, the corners of Qing Yun's mouth raised even higher.

It's not that he is too powerful, but that this era gives him room to reduce the dimensionality and attack.

If some rules are not set up at the beginning, it will be very difficult to change them later.

However, this is a story for later.

Lighting a cigarette, putting the keyboard in his hand, switching to a trumpet, he started a topic on the Tianzhiya Forum.

'How do you view the ironic reality that there are no consumers at a product launch for the consumer market? '

After the release, Qing Yun arranged for the Propaganda Department’s network team to follow up and build momentum.

As for where the network group is?
Currently in Jincheng, he will be in his hometown Anyue in the future.

Because, Qing Yun discovered that among the group of idiots in his village, except for a few who could be put to great use after being trained, the others who were unwilling to enter the factory and go on the assembly line seemed to be the most suitable people for this job.

They are very good at arguing with people online and enjoy doing it.

Then their classmates from the technical secondary school also joined in, and they were able to find employment at home, and everyone was happy.

A few years in advance, a professional navy force was created, which felt more or less like bullying old comrades.

……

(End of this chapter)