The Birth of the Hong Kong Island Family.

After New Year's Day.

In Cheung Kong’s office, Lin Zhichao welcomed an old friend——Xu Aizhou, who enthusiastically accompanied Xu Aizhou to drink tea on the sofa.The two met when Lin Zhichao was in the shipping industry, and Lin Zhichao took the initiative to ask for advice. At that time, Xu Aizhou did not put on airs because Lin Zhichao was a young man and a novice. On the contrary, he gave some help and guided Lin Zhichao in some problems.

After taking a sip of the top-quality Pu-erh tea, you will immediately feel sweet and refreshing.

Last year, the first Canton Fair was held in the mainland, and Puer tea was included in the list of trade in the mainland, so Hong Kong's Puer tea has an additional channel.The Canton Fair will be held as scheduled every year after that. As far as Lin Zhichao knows, it was held as scheduled even in those ten years in the previous life, and it was regarded as the only trade channel. However, at that time, when Hong Kong businessmen went to the mainland to negotiate, they were no longer professional talents, but a group of people holding notebooks. The important thing is that Hong Kong businessmen must also hold books. It is difficult to introduce wise words during negotiations.

At present, the trade between Hong Kong and the mainland is about 10 billion to 12 billion Hong Kong dollars, accounting for about 15% of the total; among them, imports account for more than one billion yuan, and exports only account for more than 1 million yuan.Obviously, raw materials from the Mainland are what Hong Kong industries need.

"Old Xu, you don't go to the Three Treasures Hall for everything. If you come to my company today, is it because you want to return to your old business and enter the real estate industry to get a share?" Lin Zhichao said with a smile.

Xu Aizhou laughed immediately, and said: "Lin Sheng is indeed extremely intelligent. Before I even opened my mouth, I knew why I came. No wonder, you can build such a huge career."

Lin Zhichao said politely: "You are too much!"

He can be Lin Zhichao's grandfather, a business veteran who has lived for 30 years in the Qing Dynasty, and supported him back then, so Lin Zhichao respects Xu Aizhou very much.

Afterwards, Xu Aizhou got to the point: "Recently, shipping prices have been soaring, and I'm getting older, which shows that shipping is your young world. I want to take advantage of this opportunity to go ashore and invest funds in real estate."

Lin Zhichao said: "This is a good thing! You have strong capital, and you were also the real estate king in Kanjiang back then. If you enter the market, you will definitely become a leader in the industry."

Seeing Lin Zhichao blindly flattering herself, Xu Aizhou sighed in her heart that Lin Zhichao, a young man, is really a business genius.

Being so young and so good at doing things, he, the "Hong Kong Chinese leader", is probably far more influential than He Tung, and he has gone further.

Seeing this, he immediately said: "I don't want to enter the development of residential real estate. After all, I'm old and don't have the energy to do that. I want to enter the field of commercial buildings, buy commercial land, build commercial buildings, and collect rent for a long time. Therefore, I have joined forces with a few friends and plans to establish a China State Construction Enterprise. I also hope that you will participate and give some advice."

Lin Zhichao was a little surprised. He thought Xu Aizhou was just here to ask him for advice, but he didn't expect to let him become a shareholder of China State Construction Engineering Corporation.

Of course, he also understands that the stake is only a small shareholder, and Xu Aizhou must firmly hold the absolute shareholding; and by doing so, he obviously wants to be more stable.

At the same time, this kind of shareholding can easily be washed out by major shareholders in the future.

"Who are there?" Lin Zhichao asked.

After all, Xu Aizhou has some kindness to support and support him, and he is also a senior in business, so it is not impossible to spend a little money to support him.

"Peng Guozhen, Guan Fenfa" Xu Aizhou said a few names.

Peng Guozhen was considered one of the top ten real estate companies at this time. In his previous life, when he went public in 1972, his financing was higher than that of Cheung Kong, which shows his strength.

Seeing Xu Aizhou invite himself with interest, Lin Zhichao felt that it was not good to refuse, so he said: "Then I will take a share, how about a 5% vote?"

Xu Aizhou was in a good mood immediately. He invited Lin Zhichao to give him some advice on development, but he definitely didn't want Lin Zhichao to be a big boss in China Construction.In fact, he bit the bullet and came to seek cooperation, more or less asking Lin Zhichao to repay the kindness of supporting him back then.

There was no other way, since it was related to the landing of the Xu family, he could only invite this real estate wizard to join.

"Good! I just found a piece of land in Queen's Road, and China Construction took this project as an opportunity."

Lin Zhichao nodded and said, "Mr. Xu is entering commercial real estate at this time, but he has found a good time. As Hong Kong's local industrial products account for more than half of exports, and the entrepot trade has weakened, I believe that foreign companies and institutions will come to Hong Kong to establish branches and offices."

Xu Aizhou's eyes lit up. He invested in commercial buildings purely with the intention of going ashore. Of course, there were also reasons for Hong Kong's rapid economic development, but Lin Zhichao never saw it so clearly.

"Makes sense!"

In Lin Zhichao's view, Xu Aizhou is not a threat. After all, how many commercial buildings can he invest in?

And Lin Zhichao does not intend to eat alone, so the investment in commercial buildings will not be so exaggerated, and he will invest when he has the right opportunity.

What's more, Lin Zhichao has already snatched the most expensive commercial building in Xu Aizhou's house, and will not buy commercial land for the time being.

Afterwards, Xu Aizhou made an appointment, and he invited everyone to get together.

"Lin Shengliubu"

Lin Zhichao sent Xu Aizhou out of the office.

after that.

He called Huang Changhong, the deputy general manager.

"The commercial project at No. [-] Xuechang Street can also start planning plans!"

Huang Changhong nodded and said excitedly: "Okay, I will arrange the design immediately. The plot ratio of this land given by the Hong Kong government is 12, which means that it can be built with 10.8 square feet. According to the actual area of ​​the site, it is estimated that only 14 floors can be built; if the boss thinks that 14 floors is not good, then build 16-18 floors, which will increase the cost."

The plot ratio is approved by the Hong Kong government, so the height of the building and the floor area are not how high or large the developer wants to build!

Huang Changhong's meaning is very simple. Building 14 floors can save construction costs, and building 16-18 floors will increase costs. Although the heights of the two are different, the floor area is actually the same.

Lin Zhichao will not know the cost. These buildings will still be collecting rent after 70 to [-] years, so good materials must be used.

"Construction cost is not a problem. What I pursue is a Grade A office building, so all aspects need to meet high requirements."

"Um"

Then, Lin Zhichao continued: "I plan to integrate this building into my shopping mall concept. The first to third floors are shops, of which the first and second floors are clothing, watches and jewelry, etc., the third floor is tearooms and restaurants, and the basement is also designed as shops."

A small building with no more than ten shops on the first floor can definitely attract enough brands; moreover, in recent years, it has been the embryonic period for European and American brands to enter Hong Kong. Take watches as an example, Hong Kong has already represented many European and American brands;

Therefore, No. [-] Ice Factory Street can be designed in this way.

As for the shopping center at the Miramar Hotel, there is no problem. After all, it will open in the 60s, when Hong Kong's tourism and economy are booming.

Lin Zhichao is not worried about someone imitating the 'Miramar Model'. After all, the huge investment is beyond the reach of Chinese capital; as for British capital, they are slow to respond to real estate, and it is impossible to imitate it.

The Ocean Terminal in the previous life, Jardine was funded by the Hong Kong government, and only spent 6000 million Hong Kong dollars to build it.Its own strength is not very sufficient because of the large proportion of overseas investment.

Huang Changhong said: "It is more reasonable to build 16 floors. In this way, there will be an extra store area on the first floor, which is about 7000 square feet."

Lin Zhichao nodded and said: "Other aspects also require modernization, so let's find a cooperative architect first!"

Huang Changhong had an idea and said, "Then let's find a few Zeshi Buildings and choose the best plan through bidding?"

Lin Zhichao's eyes lit up, and he said, "Yes! I'll sort out the requirements for you later, and then we will call for bids."

This method is very good!
At least, it's better than going directly to a well-known Zeshilou.

After Huang Changhong left, Lin Zhichao stretched himself. Now that two commercial projects are on the agenda, his days as a rent collector are not far away.

Central.

Xu Aizhou, Lin Zhichao, Peng Guozhen and others came to No. 28, Queen's Road Central. They have formed China Construction Company. Xu Aizhou holds 70% of the shares, Peng Guozhen holds 15% of the shares, Lin Zhichao, Guan Fenfa and others hold 5% of the shares.

As Lin Zhichao, he holds 5% of the shares. Anyone with a discerning eye can see that he joined Xu Aizhou as a symbol.It can also be known that Lin Zhichao generally does not partner with others to manage real estate, unless the other party is big enough.

"What does Lin Sheng think? These three properties cover an area of ​​1.5 square feet, and the asking price is 2100 million Hong Kong dollars." Xu Aizhou said happily.

Lin Zhichao looked at the three properties, and then looked around, and said, "Good location! At the junction of Queen's Road and Pedder Street, the heart of Central, although the price is a bit expensive, but the opportunity is rare. If it were me, I'm afraid that 2500 million would have to be taken."

This piece of land is the future Zhonghui Building site, but it is only 1.5 square feet at present. Apparently, after building mergers in the 90s, the site area reached 2.2 square feet.

And this piece of land is diagonally opposite from the land of "Hong Kong Hotel" held by Lin Zhichao, which can be called a good piece of land in Central.If Lin Zhichao heard the news, maybe he couldn't help but act first; of course, he was still restraining his desire, after all, he had to understand the principle of "big and no friend".

Everyone looked at Lin Zhichao in surprise, as if they were saying, Listen to everyone, you, Lin Zhichao, only bought land when the land was cheap, and when did you sell it when the land was high?

But Xu Aizhou said happily: "Compared with Lin Sheng's Hong Kong Hotel site, it is much smaller and the location is a little bit inferior."

In fact, he was also interested in the site of the Hong Kong Hotel, so he asked the Kadoorie family, and found that the owner had become Lin Zhichao; he asked about the purchase price, and Kadoorie said with a wry smile that it was only more than 1200 million Hong Kong dollars.In the end, Xu Aizhou understood that Lin Zhichao had bought the land a long time ago, and he bought it at a price that was "high price at the time" and "cheap now".

admire!

Lin Zhichao said: "Where there is, it is almost the same! The key is to see how to plan and build it, so that it can be regarded as a first-class Grade A office building."

Xu Aizhou also said: "Lin Sheng is right! But I think we need to move quickly. The reconstruction of commercial buildings in Central has not yet started. If we rebuild them immediately, the pressure on leasing will not be great."

Lin Zhichao can only say admiration, Xu Aizhou is still experienced, of course, this is because everyone looks at the problem from a different perspective.

After more than 28 years, No. 30 Queen's Road Central will be merged and rebuilt anyway, so there is no need for high-standard construction.In this way, the building can be completed next year, and 12 to 18 months from design to construction is enough.

Next, everyone expressed their opinions and put forward some opinions on the design of the building; Lin Zhichao was no exception, but he did not use the second floor or above as a shop. After all, this is an internal secret of Cheung Kong Industrial and will not be announced to the world for the time being.

Generally speaking, the first floor and the basement are used as shops, and the second and above floors are used as office buildings; however, the second and third floors can also be converted into shops in the future, as long as the approval is obtained from the government department.

At No. 28, Queen's Road Central, Xu Aizhou plans to build a 15-storey "Asia Walk", with an area of ​​1.2 square feet per floor, and a rentable area of ​​18 square meters.The construction cost is about 700 million, and the total investment is nearly 3000 million.

In fact, if it takes more than half a year, I am afraid that the land fee can save 500-1000 million Hong Kong dollars; the land has risen too much in the past few years, and it is expected that after the sharp drop this year and next, it may not be possible to return to this price in the early 60s.

At the same time, Lin Zhichao also understands that this China State Construction Enterprise seems to be a joint venture, and the rest of the shareholders will gradually withdraw in the future, and the Xu family is just taking advantage of everyone.

For example, this Peng Guozhen seems to have 15% of the shares, but after the bankruptcy of later generations, the Xu family will definitely take the opportunity to buy its shares.

Therefore, Lin Zhichao did not take it seriously, and expressed limited opinions.

He is a real estate tycoon in Hong Kong. Many people want to cooperate with him, including Zhou Xinian, the big man behind the Dongguan Chamber of Commerce, but this cooperation is obviously profitable.

Tsuen Wan, Cheung Kong Industries Group.

Cheung Kong Industries Group has a marketing headquarters in Central, but Tsuen Wan is the headquarters.

However, after the completion of the commercial building at No. [-] Ice House Street, Lin Zhichao plans to move the headquarters of Cheung Kong Industries Group to Central. At that time, the Tsuen Wan Industrial Park will only be regarded as a production center.

In the conference room, the senior management of the group and the general managers of each subsidiary reported their work one after another.

Chen Linyuan, the general manager of Changjiang Wigs, said: "Last year, Changjiang Wigs made a total profit of 510 million Hong Kong dollars, a 25% drop from the previous year. The main reason is that Hong Kong wig factories are flooding, and many family workshops have emerged. They can produce wigs with an investment of [-] to [-] Hong Kong dollars.

Hearing this, Lin Zhichao showed no surprise. To put it bluntly, the wig industry has brought him 1800 million Hong Kong dollars in profits (three years), and he is already very satisfied.

"How many wig factories are there in Hong Kong? How many workers?"

"If the wig factory includes family workshops, there may already be 6000; the number of workers included in the statistics is almost [-], and the number of unstated workers is estimated to be two to three thousand."

Lin Zhichao nodded, and said, "It's pretty good to be able to make a profit of 500 million yuan. Next, do you have any ideas?"

Chen Linyuan knew that the boss was testing him.He is not worried about losing his job. After all, with his qualifications, even if the wig factory closes down, he can still take up positions in other subsidiaries or groups of the group.

However, as the general manager of a subsidiary, there is still an advantage, that is, the year-end bonus can be soft, which can reach 12 months' salary.For example, in the first two years, he received a year-end bonus of 30000 Hong Kong dollars. Adding his salary, his annual salary has reached 6 Hong Kong dollars.

Chen Linyuan immediately said: "Hong Kong's wig industry is not in decline, but the competition is fierce. I think wigs will be popular in Europe and the United States for at least ten years. Therefore, in the face of this situation, I think we should focus more on agents in the later stage and gradually reduce production capacity. At the same time, we should pursue more high-end wig manufacturing to improve competitiveness."

Lin Zhichao nodded and said, "Okay, let's develop according to your thinking."

Anyway, they are earning almost the same amount, so it is time to reduce production capacity slowly, which can save costs; and the pursuit of high-end craft wigs can increase profit margins and competitiveness; acting as an agent for Hong Kong wigs, they have natural advantages and on-site channels.To put it bluntly, let those wig factories work for them. After all, not all wig factories have sales channels.

Among the three "representative nouns" of the "swinging 60s" in the previous life, there were Beatles, miniskirts, and Jaguar E-type; therefore, there is nothing wrong with wigs having a decade of glory.

Leaving it to Chen Linyuan to do it will create a profit of 500 million for Lin Zhichao a year, which is not cheap for ten years.As for Chen Linyuan's salary, it will not be affected by the decline in performance, on the contrary, it will increase year by year. For example, his salary this year will exceed [-] Hong Kong dollars.

After all, Lin Zhichao no longer cares about the wig business anymore, and basically asks about it during group meetings.

Next, Tao Derong, the general manager of Changjiang Plastic Flower, made a work report.

"Last year, our production capacity increased by 50%, and the number of workers reached 2000, which created a profit of 1500 million Hong Kong dollars. The competition in Hong Kong's plastic flower industry has also become fierce. Now there are nearly 25 plastic flower factories, but we still account for 8% of Hong Kong's plastic flower exports, of which about [-]% are produced by agency factories."

90-95% of the world's plastic flowers are produced in Hong Kong, and 17% of Hong Kong's plastic flowers are produced in Changjiang Plastic Factory. These statistics are not simple.

Of course and as a matter of course, Changjiang Plastic Factory is the founder of the invention, backed by huge funds, and immediately occupied the global market.

Li Jiacheng earned tens of millions of Hong Kong dollars in his previous life, and it is reasonable for Lin Zhichao to earn not more than [-] million Hong Kong dollars.

These industries were introduced to Hong Kong by Lin Zhichao in advance. The benefits are not only superficial, but also that after Hong Kong obtains foreign exchange in advance, it can be used to 'money to make money'.

In fact, compared with the same period in the previous life, Hong Kong is estimated to be able to achieve "Hong Kong products" accounting for 1% of total exports 2 to 70 years earlier, exceeding the proportion of re-exports.That is, by the end of 1957, this goal may be realized, while in the previous life it was realized by the end of 1959.

"How do you plan for the follow-up development?" Lin Zhichao asked immediately after listening to the report.

The general managers of major subsidiaries have considerable independence and autonomy, which is also cultivating talents.

Tao Derong is naturally prepared, otherwise he will be underestimated by the boss. He immediately said: "In the new year, we still need to expand production, with a scale of about 2500 people. At the same time, we will continue to develop and represent other companies' products, support family-style workshops (follow-up processes), and avoid excessive investment and overcapacity."

"Okay, the principle is similar, that is, mastering channels and techniques is the most important thing." Lin Zhichao said affirmatively.

In fact, Changjiang Plastic Factory seems to have a high market share, but it can win the respect of its peers; because it could have a higher production capacity, but it still gives one-third to the peers to do it, and only charges about 15% of the agency fee.

In the eyes of other factory and business owners, this is simply a living bodhisattva, praising Lin Zhichao for taking care of his fellow villagers and colleagues.

And last year, plastic granules rose by 50% in the second half of the year, and Changjiang Plastic Factory stood up again, supplying a large part of the Hong Kong market at a slightly profitable price (a 10% increase). Because Cheung Kong has stockpiled a lot of raw materials in advance, hundreds of factories have benefited.

Raw materials have risen, and the price of plastic flowers has naturally risen a little bit. Not only did everyone not lose money, but they also made a little more profit.

Wigs and plastic flowers, these two industries have been completely handed over to Chen Linyuan and Tao Derong, Lin Zhichao can just ask occasionally.But to create a profit of 2000 million Hong Kong dollars for Lin Zhichao a year, it is really lying down and taking money.

Importantly, neither industry requires reinvestment.

Next, the general manager of the traveler's suitcase and doll noodles will report on work one after another.These two industries are not big, and they can only be said to be profitable.

Shen Yunhao, general manager of Traveler Luggage, reported: "At present, there is a problem with the export of luggage, that is, it occupies a large area and the freight is high. At the same time, major luggage manufacturers in Europe and the United States recognize our patented technology and are willing to pay patent fees."

Lin Zhichao nodded and said, "This is a good thing! As for the export of 'traveler' suitcases, we can take our time. Our labor costs are low, and we can still open up the European and American markets. But we must beware of counterfeit factories in Hong Kong. This patent can no longer be free, and it is not suitable for counterfeit factories in Hong Kong."

Shen Yunhao said: "Well. Europeans and Americans will not choose counterfeit factories when buying luggage. They value the brand very much, and they also value the quality. So we will continue to innovate in technology and quality in the future, and strive to become a global luggage brand."

Indeed, the 'Traveler' luggage can't be a hit, it can only be upgraded slowly to make a brand.

To be honest, the material and craftsmanship of the suitcase are very complicated.

Next, Ke Yanping, the general manager of Changjiang Toys Factory, also made a report: "Last year, we sold Barbie dolls all over the world, and our profits further expanded, reaching 1200 million Hong Kong dollars."

If these things are told, the entire Hong Kong industrial circle will be shocked.

No.1 in Hong Kong's textile industry, it is impossible to make a profit of 500 million a year, at least not realistic for now.The leader of the ready-made garment industry, 'Oriental Garment Factory', has an annual profit of only 500 million Hong Kong dollars.

Moreover, these two industries need to keep updating machines, otherwise they will not be able to keep up with new technologies and will gradually decline.

To put it bluntly, although these two industries are huge, they are in a situation of vying for the throne, and there are still a large number of small warlords fighting for the throne; therefore, any subsidiary of Yangtze River Industry that is pulled out is a giant of Hong Kong industry.

However, the textile and garment giants still have great potential, but the Changjiang wig has gone downhill.

In the end, the work report of the Changjiang Zipper Factory is the big head. Bao Chunlai reported: "Last year, Changjiang Zipper made a profit of 3800 million yuan. In the new year, Changjiang Zipper needs to invest more funds."

Making money from zippers is to make money, but it also requires investment. Every year, you need to spend 30-50% to continue investing.

In the end, Lin Zhichao said: "There is no shortage of places that should be invested. The premise is that the industry prospects must be analyzed correctly. Zippers, suitcases, instant noodles, and toys can all be invested. Plastic flowers slow down investment, and wigs do not invest."

As the general manager of the group, Lin Zhichao quickly made arrangements, and everyone took paper and pens to record.

Cheung Kong Industrial Group has created a profit of 7000 million yuan. It is already the largest industrial group in Hong Kong, and even three of its subsidiaries rank in the top five.

There is more than 6000 million cash flow lying in the account of Changjiang Industry, and Lin Zhichao can withdraw all of it. (end of this chapter)