The Birth of the Hong Kong Island Family.

Chapter 93 [Orders are full] (Seek full order!)

After the Spring Festival.

For Lin Zhichao, the Spring Festival in 1949 obviously had a different meaning from last year. After all, the Lin family added two new members, which seemed much warmer and more perfect.

Of course, Lin Zhichao still went to work on the third day of the Lunar New Year and devoted himself to work.Although his career is stable now, he obviously needs to work harder to seize more opportunities.

Lin Zhichao and Tang Zhongyuan came to Keelung Street in Sham Shui Po together, and the "Yangtze River Garment Factory" they cooperated with rented two shops here, preparing to develop the garment manufacturing industry.

Sham Shui Po is located in the northwest of Kowloon Peninsula. Since the 1920s, due to the development of the Mong Kok area, the Sham Shui Po and Cheung Sha Wan areas in the north have also been developed accordingly.Coupled with the investment of overseas Chinese at that time, the area became the main industrial area of ​​Kowloon before the war, with textile, clothing, hardware and enamel factories.

"Boss, Boss Tang." Zhou Zhaohui, the first employee of Changjiang Garment Factory, stepped forward to greet him.

Zhou Zhaohui was originally a salesman of Cheung Kong Industrial Co., Ltd., and has successfully sold zippers in Southeast Asia. Now he is transferred to Changjiang Garment Factory by Lin Zhichao. Naturally, he hopes that he can open up the situation of "Cheung Kong Garment Factory".

The beginning of the Changjiang Garment Factory is similar to that of Changjiang Industrial, that is, it does not pursue breakthroughs, but first tests the waters in the industry.Changjiang Garment Factory initially planned to recruit hundreds of workers to produce cheap shirts and sell them to Southeast Asia and the local market.

"Well. In the future, my father-in-law will be the general manager of Changjiang Garment Factory, you will be the deputy general manager, and I will be a consultant. The initial goal of Changjiang Garment Factory is very simple, and that is to survive."

Zhou Zhaohui immediately nodded seriously and said, "Okay, I understand."

Why survive?

The reason could not be simpler, that is, to be able to afford the wages of the workers and the rent of the berths, nothing more.

So the target is really low!

Tang Zhongyuan knew that his son-in-law would never make such a simple request, otherwise he would not talk about cooperation between the two; so he thought that the son-in-law might just be giving Changjiang Garment Factory a transitional stage.

"The current task is to recruit manpower and purchase machines. We will officially start production within one month as soon as possible." Tang Zhongyuan is very serious.

Because he knows that his son-in-law is not simple!
Lin Zhichao asked, "Where are you going to buy the machine?"

Tang Zhongyuan immediately said: "The Shanghai stock market can produce sewing machines, and the performance is not bad. Since we are the first to survive, of course there is no need to buy imported machines."

Lin Zhichao felt that this understanding was good, so he said: "Maybe you have to work hard. After a year, the participating garment factories may all use the new electric sewing machines (sewing machines) imported by Yingjiang; so this batch of ordinary machines, more or less You have to earn some machine money back.”

really!

Tang Zhongyuan and Zhou Zhaohui thought at the same time that they knew that Lin Zhichao would not be interested in hand-made workshops.After all, it is unreasonable for a boss who can improve the zipper rice arranging machine and develop the slider punching machine to use a simple and backward machine.

But Lin Zhichao is very confident at this time. At present, most of the garment factories in Hong Kong are outdated sewing machines. In the second half of next year, when these bosses want to replace the best new electric car clothes, they realize that Hong Kong has been blocked. No, electric car clothes (sewing machines) cannot be imported at all.

In this way, even the Southeast Asian market is dominated by the Japanese.It was not until after 1953 that Hong Kong garment factories were able to import new electric car clothing, and it happened that RB Textile was restricted by the United States and Europe in the mid-50s, so Hong Kong garments really developed.

Knowing this information, Lin Zhichao naturally had to make plans in advance to stand out from the Xiangjiang Garment Factory.

Tang Zhongyuan immediately said: "In this way, there will be a market with a lot of demand!"

Lin Zhichao nodded and said: "The market is being developed step by step, so this year we can make small profits but sell more, and then pay attention to the quality of workers. The more customers will accumulate, and I will personally invest in a clothing brand, which will also let Changjiang Garment factory OEM."

Tang Zhongyuan finally understood that his son-in-law had come up with the idea of ​​opening a garment factory first, and then a clothing brand, so that the two companies have formed a one-stop industrial chain.

Tang Zhongyuan is not very interested in clothing brands. Instead, he thinks the garment factory, which holds [-]% of the shares, has a bright future.As a result, fighting spirit was ignited in him.

As everyone knows, Lin Zhichao is the opposite of him. He doesn't pay much attention to garment factories, but more to clothing brands, because the added value is higher and the profit is higher.

As for the shares in the garment factory, as long as Tang Zhongyuan agrees to marry his second daughter to him, and take out 20% of the shares as a bride price, it doesn't matter.The two families split the garment industry [-]-[-], and as a hands-off shopkeeper, he only needs to supervise it.

After a few people chatted for a while, Lin Zhichao left the Changjiang Garment Factory.

Originally, it would be okay for this garment factory to be called Dongfang Garment Factory, but Lin Zhichao remembered that there was a Changjiang garment factory in Hong Kong in his previous life, so in order to prevent others from getting rich, he should register.

At the same time, Lin Zhichao also registered "Yangtze River Industry" and "Yangtze River Real Estate", so as not to give others a chance to confuse.

Lin Zhichao came to Cheung Kong and asked Wang Liang beside him, "How long has our salesman been dispatched?"

In order to open up the zipper market in Europe and the United States, Cheung Kong Printed a batch of product brochures and produced a large number of samples; more importantly, it sent a number of salesmen to Europe and the United States for a huge sum of money.

These salesmen are not simple. Knowing English is a basic skill, and the most important thing is highly educated talents, and there are even foreign students (from the mainland).They were not here to apply for a salesman, but for a managerial position.

However, Lin Zhichao has done everyone's ideological work, saying that he needs to make some achievements in the position of salesman first, and then consider returning to the management position.

The reason couldn't be simpler, that is, the boss is a salesman, so he is more optimistic about talents with sales ability.

"It's been 20 days, and there should be merchants coming to Hong Kong for field inspection soon!" Wang Liang said seriously.

Lin Zhichao is full of confidence in the on-site inspection of merchants. Cheung Kong has no weakness. The machines are the best in the world, the materials are imported, and the management is world-class.

If there is a weakness, it is that the speed of factory construction cannot keep up with the expansion of Cheung Kong Industrial.

Fortunately, the second industrial building in Tsuen Wan will be put into use in June, and the construction period will be shortened to 9 months. At that time, the factory area will be tripled to 12 square feet.

Next is the factory in Singapore, which will be completed in October, with a total factory area of ​​8 square feet.

While the two were discussing the progress of sales in Europe and America, a staff member rushed in excitedly.

"Boss, Manager Wang, a customer who claims to be a European zipper wholesaler, has gone outside the factory."

Lin Zhichao stood up immediately, followed by Wang Liang.

"Okay, let's go to greet you!"

Can you be happy!There are also five automatic zipper machines and one automatic slider punching machine, which are ready to be shipped, and the production capacity of Changjiang Industrial will increase by more than [-]%.

But now, its own orders are less than [-]% to [-]% of the production capacity, and there is an urgent need for a large number of European and American orders.

This time, if the order for 16 rice rowing machines is filled, Cheung Kong will set up several overseas offices, and Lin Zhichao cannot rely on wholesalers for everything.After all, he needs to know competitors in the market and customer feedback on his products.

Outside Cheung Kong's factory.

Pete is a zipper wholesaler from Europe. Recently, he received a promotion, which is comparable to aluminum alloy zippers and copper zippers produced in Europe. The price is only half, which makes him ecstatic.

Therefore, he rushed to Hong Kong from Europe for the first time, intending to conduct a field trip.

In fact, he didn't even really believe that such a factory existed in Hong Kong, but he couldn't miss the opportunity and make some extra money for himself.

"The factory is still being expanded, and it seems that the business is better!" Peter's first feeling outside was that.

But looking at the factory building on the first floor, Pete was a little worried about whether the current production capacity could keep up.

"This distinguished guest from Europe, I'm the boss here, Lin, I don't know what to call you?" Lin Zhichao greeted him with a smile.

very young!
Pete looked at Lin Zhichao, who was only in his 20s. Could it be a family business?
"Hi, Mr. Lin, my name is Pete, and I am a British wholesaler, mainly engaged in the wholesale business of cloth and zippers."

"Okay, Mr. Pete. I don't know if you want to have a sip of tea, or visit my factory first!"

Pete immediately said: "Of course, I inspect the factory first, after all, this is the purpose of my coming from afar."

"this way please!"

Lin Zhichao is the least worried about foreign businessmen visiting Cheung Kong. He feels that his factory must be able to give customers a sense of differentiation.At the beginning, they will feel how dirty and messy the factories in Hong Kong are, and how hand-crafted they are. After they inspect them, they will feel that Cheung Kong is very advanced and well-managed.

Sure enough, when he walked into the factory, Pete's eyes lit up.

Although the planning is relatively crowded, everything is very orderly.

"This is the world's first automatic slider punching machine, jointly developed by our factory and Germany's Bern Machinery." Lin Zhichao put gold on his face.

Sure enough, Pete said in disbelief, "You also have the strength to develop machinery?"

Lin Zhichao said: "I believe that many machines are based on the ideas and creativity in the factory, and then the engineers develop them based on these. Therefore, whether it is an improved rice row machine or an automatic slider punching machine, our factory is involved. , and it's important."

Pete immediately said: "I believe! Because if it weren't for you, these two advances would not have appeared so early."

Next, Pete was very satisfied with the strength of Cheung Kong, and couldn't wait to express his cooperation.Moreover, Pete's demand is very high, about 5 meters per month, and more than 60 meters a year.

After the delivery of the machine in March, Cheung Kong will have an annual production capacity of more than 500 million meters, so there is no need to worry.

A few days later, a zipper wholesaler of Eagle Sauce made a transoceanic phone call, informing Cheung Kong that he was going to investigate and that he also told him the flight number of Pan American Airlines.

Lin Zhichao knew that Yingjiang was impatient but straightforward, so he planned to drive himself to meet him.He specially asked someone to make a placard to show the importance attached to Cheung Kong.

After all, if zipper products can enter Yingjiang, it will be a victory in a major battle.Although Smith is an eagle saucer, in fact, the zippers he wholesales are all used for the needs of the garrison in Asia.

Today, the day the flight arrives.

Lin Zhichao deliberately drove the newly purchased Ford 1949 car to Kowloon by car ferry.After all, in Kowloon, he only had a second-hand car, which was not up to par.

At Kai Tak Airport, Xue Junshan held a wooden sign with the words "Welcome Mr. Powell to Hong Kong" in English, which immediately became the most beautiful scenery at Kai Tak Airport.

Lin Zhichao ignored other people's strange eyes. He even met acquaintances. Although he was ridiculed, he also gained admiration.

When a foreigner walked towards them alone, Lin Zhichao greeted them immediately.

"Are you Mr. Powell?"

"Yes, then you must be Mr. Lin from Cheung Kong Industry?"

Lin Zhichao quickly stretched out his right hand and said, "Yes, welcome to Hong Kong, Mr. Powell."

Powell then said with a smile: "Your welcome is very sincere, thank you for making such an arrangement!"

To be honest, in Lin Zhichao's opinion, merchants who can come to Hong Kong for inspection in person have a very high chance of cooperation.And this time, several salesmen have returned to Hong Kong one after another, but there are only a few waves who come to inspect, so we must catch every wave of customers.

In this way, the machines of Cheung Kong Industrial will not have idle chances this year, and the orders will be full.

Lin Zhichao then said: "We have already arranged the best hotel in Hong Kong, so should we stay in the hotel and rest first, or go to visit the factory first?"

Powell said without hesitation: "Of course it is to visit the factory!"

Sure enough, he is a quick-tempered eagle sauce man!
Fortunately, Cheung Kong is ready for inspection at any time!
Then, sitting in a brand-new Ford 1949 car, everyone drove towards Tsuen Wan.

On the way, Lin Zhichao and Powell chatted very speculatively. Lin Zhichao shared some of his entrepreneurial process, which attracted praise from Powell.

This is a person's business card!
Before visiting the factory, you have already gained a kind of credibility.

After arriving at Cheung Kong Industrial, it was another visit.

"Mr. Lin, I already knew something about Cheung Kong Industry before I left, from the promotional brochures. I know that you have a large factory and the most advanced equipment. After today's on-site inspection, I didn't expect your factory to grow very large (calculated under construction. Two factories), so modern, and the production management is also very good. I don’t want to compliment you, but your factory does have unlimited prospects, and it is more competitive than the zipper factories in Europe and the United States.”

Lin Zhichao did not expect to receive such praise, and immediately said modestly: "The zipper industry is only in its infancy, and there is still a lot of potential for development in the future, so I have been working hard to improve. Thank you for your praise of our factory. I can assure you that our Product quality and delivery time."

Powell said bluntly: "Okay, I want to sign the contract with you today. I have read your quotation, and now I feel that the price is good and cheap, so I don't need to talk more. And my annual demand is more than 80 meters, which is exactly what I need. You supply from March."

In this era, the materials of zippers are probably only made of aluminum alloy and copper, and plastic materials have not yet been born.

However, zippers are also divided into models, varieties, functions, etc. Cheung Kong’s varieties are not complete, because many of them need to manufacture additional machines.

But Powell was able to come, obviously because Cheung Kong Industrial met his needs.

At this time, Lin Zhichao was not in a hurry, and said: "I heard from your overseas phone call that you still need to go to Japan to inspect zippers. I happen to be fluent in Japanese, and I am willing to accompany you on the inspection."

This young man is not simple, Powell sighed in his heart, he can speak English fluently, and he can also speak Japanese.

Powell said with a smile: "There is no need to go now! And as far as I know, the Japanese zipper machine is produced by our Eagle Sauce, and its performance is still a little worse than your machine. Coupled with your price advantage, it must be It’s cheaper than Japan, so there’s no need to investigate. It’s just that I’m curious about your Chinese temples, so I want to spend two days in Hong Kong before going back to Eagle Sauce!”

Lin Zhichao immediately said: "Then I will accompany you!"

Not to mention two days, even a week he has to spare time, after all, being able to sell zipper products to Yingjiang is the best proof of his strength.

In this way, the sales of zippers in Europe and the United States won about 230 million meters of orders, which quickly drove Cheung Kong's orders to full.

In fact, it is not based on sales promotion, but on quality and price. Just like the plastic flowers in Hong Kong in the previous life, it has a price advantage, and its quality is comparable to that of Europe and the United States. Naturally, it quickly occupied 80% of the global market.

Although Cheung Kong's zipper products cannot be so exaggerated, Lin Zhichao believes that within two years, Cheung Kong should be able to rank among the top five zipper manufacturers in the world.

(End of this chapter)