Is it not a galgame?

Compared with the terrible new operating modes, touch-based operations, and mobile phones that can be played, the current mobile phone functions:
Make calls, send SMS and MMS…

On the contrary, it is the least difficult part and the least worth mentioning.

In the next week, Qing Zhiyuan will be discussing requirements with Satoru Iwata and Hideki Sato, mainly regarding the detailed design of this [smartphone].

Don't look at such a small thing, you really need to explain every piece clearly, how to operate, how to return, how to call, how to use this function, how to proceed, how to close...

It takes a lot of time.

And these are still things at the design level, and there is still a long way to go before they can be implemented.

Fortunately, some of the technical obstacles in the middle can be supplemented and filled in theory, otherwise Iwata really doesn't know how to turn this thing into reality.

After listening to Qing Zhiyuan's vivid description, Iwata Satoru and Sato Hideki also showed shocked expressions on their faces.

Isn’t the boss too awesome? !
It's really rare for every functional design to be explained so clearly, as if President Qing Zhiyuan has been playing with this smartphone for many years.

Although it is not the first day that I have experienced the president’s unbridled imagination and problem-solving ability that transcends the times, I am really shocked that all the concepts and details of this [smartphone] can be described so clearly. It's all very difficult.

It was as if this thing had already passed through Qing Zhiyuan's brain countless times, and they even doubted whether Qing Zhiyuan had really come into contact with and used this product.

Otherwise, how could it be described so accurately?
There are too many small details in this. Hideki Sato estimated that after this smartphone is completed, it is estimated that at least several thousand patents will be applied for.

Moreover, there are no keyboard buttons, just slide with your fingers. The simple and beautiful appearance of the product looks like something out of a science fiction movie.

It feels like several people have traveled through time and space.

Sato Hideki was immersed in the beautiful mobile phone scene described by Qing Zhiyuan. After a while, he shook his head as if he had just woken up from a dream.

"This is a big project."

"Yes." Qing Zhiyuan replied affirmatively.

Isn’t it a big project to develop a smartphone?

I have already planned to invest all my income in the next few years into this project.

The annual net profit of pokeni is about more than 70 billion US dollars. Excluding some of the pre-deposited funds to deal with emergencies, such as 1211, when large-scale investment is required, there will be sufficient cash flow and projects to maintain the company. In addition to ongoing operations, other Qingzhiyuan resources are prepared to support the research and development of smartphones.

In other words, Qingzhiyuan’s initial investment in smartphones will exceed US$100 billion.

It may be less in the beginning, but when the factory is built for production in the future, the money burn will be terrible.

Although it seems to be quite simple: a combination of mobile phone + game console + Internet-enabled computer, the operability method is too subversive. Basically, many things need to be explored from scratch.

"There is definitely no problem with the basic mobile phone functions. We can also complete the chip design and some hardware functions, but the operating system and various parts have to rely on others. At best, we can only be a assembler, and we also have to consider operations. situation, so network and mobile phone operators will have to be involved in the future.”

Hideki Sato dismantled and subdivided what Qing Zhiyuan said one by one.

"Yeah." Qing Zhiyuan said that everything you said was right.

"It's difficult to achieve self-research. Let's do it step by step. First fix the operating system and open up the situation. Then you can slowly fill in other things in the future."

After discussion, Qing Zhiyuan finally made this clear:
The operating system must be self-developed and cannot be artificially developed.

Because these are [rules], it is better to be the one who makes the rules than the one who joins the rules.

The windows operating system is the computer rules they define. When it becomes a rule recognized around the world, all hardware manufacturers will have to revolve around it. If you want to develop something, yes, it should be compatible with windows, otherwise no one will use you. of.

Then Microsoft masters the [rules] and can ask for unlimited prices, becoming invincible in the negotiation process.

Conversely, the same is true for Apple. An IOS system, especially the emergence of Apple mobile phones, requires many component manufacturers that work around it to follow Apple's rules, otherwise no one will use your products.

This is the power of rules.

With the mobile operating system, it will be much more convenient to promote it to other fields through this operating system in the future.

So no matter how difficult it is, we must get this thing out.

Fortunately, it is not difficult to design and develop based on the Linux core. This thing still belongs to the category of software.

Qing Zhiyuan’s idea is to go the Android route first and then poach people directly from Google.

After a long discussion, most of the details were sorted out.

"In other words, we have to take the route of international cooperation and become a large multinational company." Hideki Sato said.

Qing Zhiyuan and Iwata Satoru rolled their eyes, did you finally understand?

From the day Satoru Iwata arrived, the strategic direction set by Qing Zhiyuan and him was to take the international route.

Satoru Iwata thought that his ideas were quite out of the ordinary, but he didn't expect that Qing Zhiyuan would take greater steps than he did.

What is this called?
It is truly a blessing in this life to meet my Lord.

Pokeni himself will definitely not be able to get rid of this stuff. Apart from some hardware, he does not have complete research and development capabilities at all.

The industrial chain can only be integrated according to demand.

Moreover, according to Qing Zhiyuan’s idea, the production capacity of smart phone factories in Neon will be relatively limited, and most factories will have to be opened in China in the future.

On the one hand, China has cheap labor and abundant resources, and China will be the only country with a full industrial chain in the future.

On the other hand, when Qing Zhiyuan went to China to build a factory, it also provided jobs in disguise, and also stimulated a huge industrial chain. Therefore, just like Apple in the previous life, it could also get enough support from the Chinese government. support.

In terms of market, China is naturally the largest smartphone market, which is equivalent to reducing costs to a minimum, and at the same time selling goods locally, it can also stimulate another wave of consumption in China. At the same time pokeni also made money.

It can be said that one machine wins many times.

Qing Zhiyuan said that he can definitely be a world-class businessman who is friendly to China.

Of course, joining American companies such as Nvidia and Google is actually equivalent to being friendly to America and will prevent them from being ruthlessly sanctioned in the future.

In short, it is necessary to have me among you and you among me.

This is also the art of businessman.

……

Since pokeni's plans to develop smartphones are the company's absolute secret, all participants have signed very strict confidentiality agreements.

So far, only Qing Zhiyuan, Iwata Satoru and Sato Hideki, who are responsible for research and development, know about it, and the outside world knows nothing about it.

Otherwise, public opinion will probably explode.

Qing Zhiyuan is very low-key this time, just to avoid alerting others. If pokeni's creativity is stolen by others, it will be really serious.

In addition, Qing Zhiyuan also imagined another blind method:

That is to open another line:

Combining a mobile phone with a music and video player is equivalent to making a multimedia mobile phone.

This line does not require much investment. It is mainly used for publicity and to confuse opponents.

Because it sounds more real and credible:
Think about it, a smooth and flat mobile phone that looks like a brick. Apart from the power button and the HOME button, there are almost no operable buttons, not even a keyboard.

Which one looks more reliable compared to another mobile phone with buttons and a player that can plug in headphones and download music and videos with multimedia playback functions?
Obviously the whole world will think it's the latter.

Because Sony and Apple seem to be working in this direction, and Motorola thinks so too.

This is the way normal people think:

1 + 1 = 2.
Instead of jumping directly from 1+1 to calculus.

……

After the smartphone solution appeared, Satoru Iwata was surprised to discover:
pokeni seems to complete the last big section.

From an industrial perspective, Sony not only had game consoles, but also had a gaming industry, as well as music, multimedia, film and television, etc. These are relatively large pieces of content.

The previous sections of pokeni: games, Internet, film and television, novels, comics... were basically content-oriented. After acquiring Sega, they first supplemented the game console hardware, and the handheld console was slightly better.

Although Yuehe is not a subsidiary of P Company, it is not very different from a subsidiary. They are both one of the industries under Qingzhiyuan. There is still a lot of cooperation and interaction between P Company and Yuehe, and there are almost a lot of purchases. The IPs returned are all shared.

Even Ghibli, because of the close collaboration, seems a bit like an extra staff member.

The biggest shortcoming is the multimedia hardware part.

Sony's players have always been far ahead in the world in this area, and only Apple can beat them. Sony also makes mobile phones, home multimedia players, etc.

P Club has no music, but once this new smartphone is developed, it will be able to completely crush Sony.

horrible……

Just thinking about it made Satoru Iwata so excited that his whole body trembled. When he came back to his senses, he found that his fingers were trembling.

Even...he could already imagine what a terrifying behemoth P Club would be in the future.

A unicorn that spans the globe, takes Asia as its base, overlooks the world, and makes the world tremble!
In the true sense, [swallowing the world].

……

In short, after discussing the details of version 2 [smartphone], Qing Zhiyuan handed over all the subsequent research and development plans to Satoru Iwata.

Including which cooperative manufacturers should be found in the future, which technologies should be spun off, what kind of company should be delivered to complete it, the negotiation of operating partners, the improvement and formulation of rules, etc., all are left to Satoru Iwata.

This is also a focus of their strategy department in the next five years.

Only one thing is relatively clear, that is, we will build a factory in China in the future, put the main production capacity in China, and use as many Chinese parts manufacturers as possible if possible.

According to Qing Zhiyuan's vision, after Satoru Iwata's wave of [war achievements] is completed, he can really transition the company's CEO to Satoru Iwata in a logical manner.

When the time comes, I will be the chairman from the back, only participate in important decisions, make money and enjoy it, it will be wonderful.

……

……

After the future strategy for [smartphones] was formulated here, Qing Zhiyuan got on a plane to the United States to participate in the 2002 E3 electronics exhibition.

This is the year of pokeni!

Qing Zhiyuan said that everything in his hands this time was Wang Zha.

...(End of chapter)