If you are asked to make a graduation film, you will win the Golden Bear Award?

Chapter 256 Heading towards breaking the record
"Yes, auntie, is there any problem?" Lu Chen thought that auntie came over for something important, but it turned out to be a problem with the release of "Partners in China".

Liu Ruyu said what she was worried about.

Even if Xiao Chen directed it himself.

But isn’t there something bad about the schedule?

Released on New Year's Day?

Everyone is celebrating the New Year at home, who will come to the cinema to watch movies.

Currently the most popular schedule in the Mainland.

It’s still the Lunar New Year period.

Director Feng Xiaogang has launched a Lunar New Year festival.

The New Year's Eve stall is usually around December, just in time for the New Year's Day holiday.

Director Zhang Yingmou's "A City of Golden Armor" was released in December, during the Lunar New Year period.

Of course, Xiaochen does not need to check the schedule. With his strong influence, he can get the audience into the cinema.

It was only released on the first day of the Lunar New Year. Most young people in big cities have gone home to celebrate the New Year, so it must have a great impact on the movie box office.

Now Xiaochen's identity is different. If the box office is low, who knows what the media reporters will say, let alone another controversial movie about the New East Square Education Group.

"Auntie, I made this arrangement because I want to add another popular period to the mainland film market." Lu Chen was testing the waters with "Partners in China".

Test the box office potential of the 07 Spring Festival.

Lu Chen is not only a director, but also the boss of Mars Film and Television.

The company is producing movies every year.

When your movie is ready, you can ignore the schedule issue.

But corporate films have to be considered, and currently the mainland film market has holiday schedules such as Lunar New Year, National Day, summer vacation, and May Day.

Lu Chen wants to add one more so that the movies produced by the company can have more schedule choices.

In the previous life, it was 2013 when he became famous during the Spring Festival.

"Journey to the West: Conquering the Demons" directed by Zhou Xingchi became a hit, with a box office of 1.1 million on the first day of release, and finally 12.45 billion in the mainland, which completely let the film company realize the potential of the Spring Festival period.

On the first day of the Lunar New Year in 2012, the total box office was only 6154 million yuan.

The 2012 Spring Festival box office champion was not released on the first day of the Lunar New Year, but "Sherlock Holmes 9: A Game of Shadows" which had been in theaters for 2 days. It took the top spot with 1119 million yuan and took the top spot with a total box office of 1.87 million yuan. It won the box office championship during the Spring Festival that year and was also the first non-domestic film to win the Spring Festival since 2010.

"Sherlock Holmes 2: A Game of Shadows" won the 2012 Spring Festival championship, firstly because the movie is good, and secondly because it stars Robert Downey Jr.

Tang Ni has a large number of fans in China because of "Iron Man".

Before 2013, the Spring Festival stall was not taken seriously at all.

After all, the 2012 Spring Festival champion only had a box office of 1.87 million.

The box office champion in 2013 increased more than six times to more than 6 billion, which also allowed film capital to see the charm of the Spring Festival period.

After that, big-budget movies began to be released on the New Year's Day. Unlike before 2013, movies were not deliberately released on the New Year's Day.

In this life, Lu Chen plans to test the box office potential of the Spring Festival movie in advance.

Letting "Partners" be released on the first day of the Lunar New Year is because this movie has a low investment. It doesn't matter if it is used to test the waters and the box office fails in the end.

If it were "The Wandering Earth", Lu Chen would definitely not arrange it this way.

"The Wandering Earth" is aiming to break records, and the release date must be based on many factors.

"Xiaochen, when you say this, I understand." After listening to Lu Chen's explanation, Liu Ruyu expressed support, "Then I will go back and let the company start pre-release publicity for "Hua Guo Partner". "

The release date of "Partners in China" has not yet been announced.

That's why Liu Ruyu came here to find out more about it from Lu Chen.

Of course, Liu Ruyu also knew that if it was released on the first day of the new year, there would be criticism.

Currently, none of the well-known mainland directors would choose to release the film on the first day of the Lunar New Year.

"Brother, it's not New Year's Eve, and you still have to attend a movie premiere?" Liu Yifei definitely didn't want to think that senior brother would have to work during the New Year.

"There will be a premiere on New Year's Eve. Who will come? Of course it won't be held." Lu Chen was amused by Yifei's words. The publicity must be in advance.

Liu Yifei also laughed, "It can't be held, but even if the premiere is held, with the influence of senior brother, people will come. Of course, it would be better not to hold a premiere, so that senior brother can be at home and chat with Aunt Liu Let’s have New Year’s Eve dinner together.”

I thought about it in my heart.

when.

I can have New Year’s Eve dinner at my senior brother’s house.

And achieving this also means marrying her senior brother and becoming the daughter-in-law of the Lu family. This is what Liu Yifei has always dreamed of.

"Xiao Chen, "Batman: The Dark Knight" will be released in March next year. Then you will get help from abroad to promote the movie." Liu Ruyu said about another major event of the company, "The filming of "The Wandering Earth" will definitely be delayed. Let's work?"

Fred, the former vice president of Warner Brothers, came to China specially to talk to Xiaochen about this matter.

"Batman" is another major production directed by Xiaochen.

The global attention is not small.

When it is released, it will definitely be another feast for the film industry.

"There will be no delay." Lu Chen had already arranged all the work.

"The Dark Knight" will be released on March 3.

Europe, America and China are in sync.

Lu Chen will not attend the mainland premiere at that time.

The main market for "The Dark Knight" is still in Europe and the United States.

There is still a lot of time until March 3th.

The filming of "The Wandering Earth" will definitely be completed before "Batman" is released.

"Xiaochen, your new work is a big production. Don't be in a hurry this time. There is no need to rush the work. Shoot slowly." Liu Ruyu said this, also wanting Xiaochen to rest more.

Shoot for a year.

This is a large-scale production with a production cost of more than [-] million U.S. dollars. It can be said that it takes a year to shoot.

"Auntie, the most work for a big production is post-production such as special effects. The shooting cycle will not be too long." This will also be Lu Chen's longest filming cycle.

It will be launched from the end of November.

It will be finalized by March.

It's almost April.

Except for the New Year’s Eve holiday.

Lu Chen will devote himself to the filming of "The Wandering Earth".

"Anyway, I can't finish the filming on time, so I'm not in a hurry. This is a big production, so take your time and work carefully." Liu Ruyu also wanted Xiao Chen to get more rest.

Like a mainland guide.

Which one doesn't release a movie every one to two years?

Unlike Xiaochen, who makes at least two films a year and one major production at least, he is completely a model worker in the directing world.

Liu Ruyu also knew that Xiaochen worked so hard because he wanted to make Mars Film and Television big as soon as possible and become the world's top film company, so that Chinese-language films can break out of Asia and go global.

But this matter can be done slowly. Xiaochen is still under 30 years old, and there is still plenty of time to complete this matter.Liu Yifei on the side also wanted her senior brother to listen to Aunt Liu and lengthen the shooting cycle, so that she and her senior brother would be together for longer. After all, when "The Wandering Earth" is finished, I don't know when I will be able to play my senior brother's role next time. Movie.

"Auntie, it has been nearly four months, and I have been working slowly and carefully." Lu Chen shot "Iron Man" and "Batman: The Dark Knight", and the shooting cycle did not exceed three months.

There are other things to do in the meantime.

Unlike the filming of "The Wandering Earth", all the thoughts were put into it.

"It doesn't matter if you go slower." Liu Ruyu changed her tone, "Okay, let's not talk about work. Let's go out to have a meal together today, and Yifei will be with us."

"Okay, Aunt Liu." Liu Yifei nodded happily.

Lu Chen was thinking about the filming of "The Wandering Earth" and the release of "Partners in China" on New Year's Day.

……

February 2007, 2 (New Year’s Eve)

Thousands of lights.

At this time, everyone in China, including overseas Chinese, is celebrating the arrival of the New Year.

Lu Chen was in the living room, with a pile of documents in front of him.

At this time, he was looking at the words on the document carefully.

Regarding the number of cinemas in third-, fourth- and fifth-tier cities, there is also the average box office in each city.

The 2013 Spring Festival stall was a big hit.

First, Zhou Xingchi has brought a new masterpiece "Journey to the West: Conquering the Demons" five years after "Yangtze River No. 2008" in [-].

There is another important reason.

Since the 08 Olympic Games, China's economic development has accelerated again.

Third-, fourth- and fifth-tier cities are ushering in a golden period of development, and there are also a lot more movie theaters.

Young people who work in first-tier cities and go home to celebrate the New Year can already watch movies in cinemas in their hometown cities.

Lu Chen arranged for "Partners in China" to be released on the first day of the Lunar New Year. First, he wanted to make the Spring Festival popular. In the future, the company's movies can be scheduled to be released during the Spring Festival.

Another thing is to try "China Partners" to see the box office potential of movies in third-, fourth- and fifth-tier cities during the Spring Festival.

The Jupiter cinema chain has expanded in one and two cities and has reached the top of the bottle.

Therefore, Lu Chen began to change the Jupiter theater strategy and set his sights on third-, fourth- and fifth-tier cities.

Standards have been proposed for Jupiter Cinemas. Within five years, third-tier cities must have a Jupiter Cinemas cinema, and in fourth-tier cities, seven out of ten cities must have Jupiter Cinemas cinemas.

40.00% of fifth-tier cities will have a Jupiter Cinemas cinema.

By then, even young people returning home from first-tier cities will be able to watch movies in their hometowns.

"Minister, it's New Year's Eve, don't be busy with work anymore." Liu Ruyu took off her apron. Every New Year's Eve dinner, Liu Ruyu would give her aunts a holiday and cook a rich New Year's Eve dinner herself.

"Auntie, let me take another look." Lu Chen wanted to know more about the situation of movie theaters in third-, fourth- and fifth-tier cities, including their box office potential.

Although the country will not achieve rapid growth until 08.

But the current economic growth rate is one of the best in the world.

And because of the arrival of Lu Chen, who used movies to enhance China's popularity around the world, many foreign investors now come to invest in China.

In this life, China's economy is developing faster than in the previous life.

As citizens become rich, their consumption will also upgrade. More people will be willing to spend money to watch movies in cinemas. The prosperity of cinemas in third-, fourth- and fifth-tier cities will also come ahead of schedule.

Jupiter Cinema must plan in advance and carry out strategies to surround third-, fourth- and fifth-tier cities and surround first- and second-tier cities.

"Minister, you should rest during the Chinese New Year, lest your father will talk to you again later." Liu Ruyu said that she would put down her work and have a New Year's Eve dinner as a family.

"Yeah!" Lu Chen closed the document and stopped working.

Work for the New Year.

I also don’t want to delay the filming of "The Wandering Earth".

Take advantage of the Spring Festival to deal with other matters in the company.

"Xiaochen, your movie is in the newspaper again." Lu Changnian held a copy of the People's Daily in his hand.

title above.

#Celebrate the New Year in another place, watch "China Partner" to have a lively New Year#
In first-tier cities, there are migrant workers every year who cannot celebrate the New Year due to various reasons.

This time, People's Daily specially used "China Partner" to comfort tourists who cannot go home to celebrate the New Year.

He said that this year is different from previous years. Director Lu has another new work that will be released on the first day of the Lunar New Year. Everyone can come to the cinema and celebrate the New Year together.

Lu Chen also read the People's Daily report and did not agree with what was reported. The Spring Festival is always the most important festival for Chinese people. Everyone wants to go back to their hometown to reunite with their relatives. No one wants to stay in a strange city to celebrate the New Year.

Besides, when Lu Chen arranged for "Partners in China" to be released on the first day of the Lunar New Year, it was not because there were no audiences going home in first-tier cities, but because he wanted to see the box office potential of third-, fourth- and fifth-tier cities.

"Today is New Year's Eve, so you can't talk about work." Liu Ruyu asked, "Xiaochen, please stay out of the company's affairs, and the same goes for Changnian. Don't worry about Changnian Mining's affairs."

Done.

The three of them came to the restaurant and sat down together.

Liu Ruyu specially opened a bottle of red wine.

"Son, are you short of money for the big-budget movies you shoot? Tell me if you are short of money." Lu Changnian said domineeringly: "Your father is short of everything, but not money."

"You just said you weren't going to talk about work, and now you're talking about business." Liu Ruyu rolled her eyes at Lu Changnian.

As for the money thing.

Liu Ruyu also told Xiaochen, but Xiaochen said that he was not short of money, otherwise the family's money would have been given to Xiaochen long ago.

"Yes, let's not talk about work." Lu Changnian said another thing, "Son, when will you get married and let Ruyu and I have a grandson? Don't make movies all day long. You are not the only one in the world. You are a director, and having a baby is your top priority now."

"..." Lu Chen was speechless upon hearing this, "Dad, don't worry, my career is on the rise now, so I'll be busy with my career first."

"Little bastard, are you still on the rise in your career?" Lu Changnian's favorite thing now is to be a grandfather. "Now you are already the No. 1 young director in the world. You are about to reach the top. Where else do you want to climb? So, Your children are your main priority, leave other things alone."

"Changnian, I am better than you, and I have more ideals than you. My ideals are very big." Liu Ruyu helped Lu Chen speak.

"It's a good thing to have ideals, but carrying on the family line is more important than ideals." Lu Changnian's meaning is very clear. Son, please stop wandering outside. It would be great to get married and have a son.

"Dad, my aunt told me not to talk about business." Lu Chen avoided the question. There was no way he would give up the entire forest for a tree.

"This is a family matter." Lu Changnian was very optimistic about Yang Mi as his daughter-in-law, mainly because she had a big butt and could give birth to a son.

"Dad, aunt, today is New Year's Eve, I want to toast you two." Lu Chen picked up the wine glass, "I wish you good health and all the best in the new year."

This is also Lu Chen’s sincere blessing.

Also changing the topic.

I didn't even think about getting married or having children.

The top priority now is to film "The Wandering Earth" well.

There is also the box office performance of "Partners in China" in the Mainland.

Tomorrow is the first day of the Lunar New Year.

I wonder what the box office performance of "Partners in China" will be?

Can you bring it to the Spring Festival stall?

(End of this chapter)