I am many years in the courtyard

Chapter 415, Discussion caused by rushing to sea
At this moment, the newspapers in front of the little old man had been cleared out.

In just a short period of time, the little old man has sold about thirty or forty copies of New Economic Daily and Zhongyong Daily.

The huge sales volume made Shen Baoxin excited.

If Ming Pao was selling so well, why would he be so sad every day?
"Boss, you just said that you recommended others to buy the New Economic Daily to make money. I don't quite understand. Can you please tell me a little bit?"

"Are you a reporter?"

The little old man chuckled and asked smartly.

Shen Baoxin was speechless secretly, and was about to deny and explain, but he immediately reacted and said:

"Yes, boss. I'm a reporter from a newspaper. I just want to interview you about the secrets behind newspaper sales. I wonder if you have time to talk to me about these things?"

There is still something magical about the word secret.

The little old man was also delighted when he heard that, and couldn't help but continue to ask:
"Then what we say will be published in the newspaper?"

Shen Baoxin almost lost his patience when he asked the question again.

It’s really a toad that wants to eat swan meat. An ordinary person like the little old man still wants to be published in the newspaper?
Want to eat fart!

However, Shen Baoxin did not say what was in his heart. Instead, he followed the other party's words and nodded:

"If the news is explosive and worth publishing, it will be published in the newspaper. This is not something I can decide, but I can go back and polish it."

When the little old man heard this, he finally couldn't help it.

He revealed a secret about the profit-sharing behavior of the two New Economic Daily newspapers.

In fact, this is not the first time he has said this.

But those people don't seem to be reporters, but some bosses driving tigers.

For the little old man, it would be better if other newspapers were as generous as New Economic Daily and Zhongyong Daily.

When Shen Baoxin heard that a newsstand like Little Old Man could make a profit of [-] or [-] cents for every copy of New Economic Daily or Zhongyong Daily sold, he was stunned.

No wonder the sales of these two newspapers are so rapid.

Co-authoring means sacrificing most of the interests.

In addition, each newspaper also comes with bonus items such as posters. No wonder these two newspapers are selling so fiercely.

In terms of content creation, New Economic Daily and Zhongyong Daily are not bad, even better than Mingpao and Ta Kung Pao.

These three best-selling novels, The Swordsman, The Deer and the Cauldron, and Ghost Blowing the Lamp, are gripping and truly rare masterpieces.

In addition, there are posters of beauties in swimsuits, as well as little knowledge about makeup and dressing on the posters.

All these points capture the pain points of ordinary citizens.

Men are salty, women love beauty, ordinary people are addicted to novels, and intellectuals love to read comments.

In addition to these, it turns out that there are also interests for the newsstand owner.

Perhaps, there are some other key points here that Shen Baoxin doesn't know.

Repay clearly, defeat is not unjust!
However, these two newspapers, New Economic Daily, went too far.

Isn't the act of giving profits to businesses such as newsstands disrupting the market?
It's just messing around!
There is also free delivery for the past three days, which is also an act of disrupting the market. This is too shameless!

When Shen Baoxin angrily returned to the Ming Pao headquarters office to discuss countermeasures with Jin Dada, the Sing Tao Evening News operation had already begun.

"I don't believe that the two newspapers here at New Economic Daily are so rich? Aren't they just burning money? Who is afraid of whom?"

Sing Tao Evening News began a money-burning war, and Sing Pao also joined the battlefield the next day.

For a time, the entire Hong Kong newspaper industry was filled with smoke, and the war officially began.

"Boss, yesterday's sales dropped by [-] copies. The specific situation is as follows."

In the New Economic Daily office on Hollywood Road in Central, Shu Ming is reporting on the situation to many years.

The latter was a little disappointed when he heard that newspapers such as Sing Tao Evening News had not noticed the profit transfer until now.

You know, New Economic Daily has been published for more than 20 days.

Except for the first three days, which are free of charge, the rest of the time is charged.

Even for a fee, the newspaper sales exceed 35 copies every day.

Even because two newspapers, Sing Tao Evening News and Sing Pao, joined the battlefield, the sales volume of New Economic Daily only dropped by [-] copies.

This rate of decline is very average.

"Okay, I understand. How are the discussions with those merchants going, people from the marketing department?"

After hearing many years of questioning, Shu Ming was shocked and said quickly:
"Boss, you are really clever. There is a bakery in Central and Tsim Sha Tsui each advertising and agreeing to our C marketing plan."

"Clothing companies, watch companies and intermediary companies have also expressed their intention to join."

"Boss, if we can stabilize these advertisers in the next half month, advertising profits will completely exceed sales profits."

Editor-in-chief Shu Ming's tone was extremely exciting.

That's because advertising revenue is so strong.

A newspaper sells for [-] cents, and the newspaper's own profit is only [-] cents.

Excluding the [-]-cent operating cost, the real profit is [-] cents for every newspaper sold.

The daily sales volume of New Economic Daily fluctuates between 35 and 39.

Taking the average value of 37, that is to say, the profit is HK$[-] per day.

However, today's advertising profits exceed HK$100 million in half a month.

In other words, one month’s advertising revenue is 200 million.

As for the profit from newspaper sales itself, even if such sales volume continues, the monthly profit will be about 120 million.

In comparison, there is no comparison with advertising income.

Therefore, when he learned about this situation, he thought about it for a long time and asked Shu Ming to wait.

He needs to know the situation at Zhongyong Daily and make unified arrangements.

There is no doubt that the advertising revenue of Zhongyong Daily is actually better than that of New Economic Daily.

That’s because Zhongyong Daily has sold more than 40 copies.

Moreover, yesterday's retaliatory actions by Sing Tao Evening News and Sing Pao only caused Zhongyong Daily to lose [-] copies in sales.

Compared with its huge sales volume of more than 40 copies, the figure of [-] copies is minuscule.

So, after confirming the situation, Shu Ming and Huang Sicheng were allowed to continue to give in to each other for many years.

Originally, the newspaper itself still had a profit of [-] cents, but now, it makes another [-] cents of profit.

In other words, the newsstand owner can get a profit of [-] cents.

This profit definitely exceeds the profit margin between Sing Tao Evening News and Cheng Bao.

"Boss, if the other party tries again, don't we have to give away the remaining five cents of profit?"

Huang Sicheng said with some worry, but he smiled and said:
"Don't worry, I guess they will never dare!"

Not everyone has that much courage. It can even be said that newspapers such as Ming Pao and Sing Tao Daily actually rely on sales to survive.

In terms of advertising revenue, they are far behind.

There is no way, because the sales of New Economic Daily and Zhongyong Daily far exceed those of Sing Tao Daily.

Therefore, in terms of advertising quotations, they are definitely much higher than those of newspapers such as Sing Tao Daily.

Secondly, the selection of advertisers is also extremely strict.

After confirming this matter, he appeared in Tsuen Wan for many years.

"BOSS, this toy factory currently has 72 workers and five managers. Last year's revenue was 340 million and profit was 87."

Gascoigne stood beside him and briefly introduced the toy factory in front of him.

I have been purchasing toy factories for many years, and of course I want to make money in this area.

He still has so many creative ideas in his mind, it would be a waste if he didn't use them.

If he hadn't been familiar with people like Gascoigne, he would not have come to visit the toy factory in person.

Just buy it directly.

For a small factory, the annual revenue looks very good, but in fact it is very average.

"Okay, I understand. Let's complete the handover work with them. After the contract is signed, the remaining payment will arrive within three days."

After listening to Gascoigne's report, Duan Nian nodded and settled on the deal.

The acquisition of a toy factory was also a major step forward for many years.

However, he left quickly.

Rather than doing business, he prefers to take his wife and children out for fun.

There were still six days left before the one-month deadline, so he had to hurry up.

There are beaches everywhere on Hong Kong Island.

In addition to going to the sea to play, it is to catch the sea.

However, if you want to catch the sea, you need to go further.

That afternoon, the family came to the pier, got on the rented luxury yacht, and set off towards their destination.

Today Zhang Mingde also went out to play together. This was something that had been agreed upon a long time ago.

There are many small islands around Hong Kong Island, some are inhabited and some are uninhabited.

I haven’t gone very far in many years. I just drove for about an hour and reached my destination.

It's still early, let's have afternoon tea first.After eating and drinking, when the sun almost sets, you can go to the sea.

"You all pay attention to safety and don't run too far."

Qin Huairu said loudly, and Xiaodoubao and the others nodded in agreement, carrying buckets and pliers, and started wandering on the beach.

Activities like catching the sea are still new to the little kids.

In the capital city before, I had never even seen the sea.

Now you can see the sea every day, so it doesn't feel strange anymore.

However, this is the first time for such an activity to take place on the sea.

The sea is big and there are many strange things happening there.

They had also heard from their father that the ebb and flow of tides was related to the tidal power of the moon.

The phenomenon and nature of tides were too complex, so Xiaodou Bao and the others did not pay attention to them.

For now, let’s pay attention to the color-changing squid in front of us.

Bai Tofu tried to catch the squid, but it ran away very quickly.

The little one came to make up for the damage and pounced on him.

As a result, the squid was not caught, but his arm was cut open by the coral reef.

Wow, the little one cried.

His arm was bleeding heavily and he couldn't stop it.

In addition, the sea water is salty, so the water droplets flowing from his arms instantly caused him extreme pain.

Having been prepared for many years, I hilariously took out the first aid kit.

However, before he could take action, his master had already arrived first.

Zhang Mingde has rich experience in dealing with these injuries.

Three times five times two, it was quickly dealt with.

The little one is suffering, his arms are wrapped in gauze, and now he can only rely on pliers if he wants to catch the sea.

But catching fish with pliers is actually quite difficult.

With an injured arm, it becomes even more difficult.

Even so, the little one soon forgot about the pain and started having a great time.

The advantage of having more children is reflected here.

There is never a shortage of playmates, and we laugh and laugh all the way.

Whether it was small squids, crayfish, or some unknown small fish, conches, etc., they were all picked up in the bucket.

"Dad, what's over there?"

Just when the sun was setting in the west and about to disappear from the sea level, Xiao Tuanzi pointed at the black shadow in the distance and asked in surprise.

Many years, Qin Huairu, Xiaomei and others all raised their heads and looked over there.

The dark shadow was not very big and the distance was not very far.

But it looks like it should be a stranded fish, right?
"Let's go and have a look."

Hearing his father's words, the three naughty guys, Little Boy, Brother Jing and Hot Wheels, rushed over immediately.

After a while, everyone came to the black shadow. Sure enough, it was a big fish.

It weighs about forty or fifty pounds and swims back and forth in the shallow water.

Unfortunately, there is no way to escape.

Because this is a small lake surrounded by coral reefs, there are several outlets connecting to the outside sea.

But the water outlets are very small and can only pass through some small fish weighing one or two pounds.

On the contrary, this big fish weighing forty or fifty kilograms and two fish weighing five or six kilograms were also stranded.

"Hey, I'm so lucky, there are three groupers."

I have been very happy for many years. When I go to the sea, I can also meet a small dragonfish and two ordinary groupers.

Very lucky indeed.

"Wow, this is a grouper. This is my first time seeing a grouper in the sea."

Seeing these three fish, Xu Xiaoqian couldn't help but exclaimed.

It has been a while since I came to Hong Kong Island, and Xu Xiaoqian has only been to the seafood market twice.

But this was the first time to go to the sea, and it was also the first time to see a living dragon.

When he was in the capital, he brought back dragon fish many years ago. However, those dragon fish were cut into pieces by him, and Xu Xiaoqian had never seen them before.

Qin Huairu, Xiaomei, and Xiaodoubao were also surprised, and then they watched Duan Nian and his son catch the three fish.

The bucket is not big enough, and it will definitely not be able to hold the 45-pound dragonfish.

But fortunately, after many years of strength, I can lift this big fish with one hand.

"Let's go home and eat seafood!"

Carrying the big fish, Many Years excitedly said to Xiaodou Bao and the others.

The children also cheered happily.

It turns out that there is such an unexpected surprise when traveling to sea.

Therefore, when they returned to the yacht, Xiaodoubao and the others were still chattering that they would continue to go to sea next weekend.

Who knows, Qin Huairu pointed at their faces and little hands and said:

"You still want to catch the sea. If you keep chasing the sea like this, you will become little black coals in less than half a month."

But it was not good. They were exposed to the sun for an afternoon. Although they used simple sun protection, Hong Kong Island is close to the equator and the sun's rays are very strong.

Therefore, it is normal for their skin color to darken a few degrees after one afternoon.

"No, I'm very white. Mom, you're talking nonsense!"

The little brats immediately denied the matter.

It's just that there's no point in denying it. Facts are better than anything else.

They just turned darker, don't think everyone is blind.

So, on the way back, the family discussed the darkening matter for a long time.

As for the topic of traveling to the sea, everyone has long left it in Java.

Chinese medicine can also be involved in whitening skin color.

For many years, he said that he could study it. For example, cucumber slices are very effective in moisturizing and beautifying, and there are some whitening formulas, which are actually related to traditional Chinese medicine.

The discussion was obviously about sun protection, but now it has extended to whitening.

Then, the topic of whitening soon extended to health and longevity.

When it comes to the topic of longevity, Zhang Mingde has the most say.

Even Xiaodoubao and the others listened obediently to their master's grandfather's words, as did Qin Huairu, Xiaomei and the others.

I only drove yachts for many years and chatted with them from time to time.

To be honest, longevity is not that simple at all.

That is a good living habit, and it is only possible after a long period of precipitation.

It is very difficult for various organs of the human body to maintain permanent vitality.

"For example, the shelf life of skin is actually about 25 years."

He said with a smile for many years:
"Many of us have very smooth and white skin before the age of 25, but it will start to age gradually around the age of 25."

"As age increases, the condition of the skin will further decline, and many skin problems will appear one after another, such as dryness, sensitivity, peeling, wrinkles, spots and other skin problems."

But as soon as he finished speaking, Xiaodoubao immediately retorted:

"Dad, you're lying. Why is my mother's skin still so good even though she's 28 years old? It's even better than my sister-in-law's."

White Tofu also followed suit:

"Yes, Dad, your skin is also very good. When you were in the capital, you were many years younger than my third and fourth uncles."

The rebuttal arguments of the two little guys were very strong.

I was speechless for many years.

"Okay, don't interrupt. Your mother and I are in a special situation. I will explain to you later."

"Next, let's move on to the lifespan of other organs."

The little kids immediately fell silent and listened attentively.

Longevity is still very far away for little kids.

Even for Qin Huairu, Xiaomei, and Xu Xiaoqian, the topic of longevity is still very far away.

If it was before the founding of the People's Republic of China, based on the average life expectancy of about 40 years old, Qin Huairu should really be worried about longevity at his current age of 28.

But, it’s different now.

Anyway, Qin Huairu is not too worried about longevity.

After all, the family has had this doctor for many years, as well as his master, a miracle doctor.

(End of this chapter)