Reborn America, this is my time

Chapter 126 Ethan, welcome to Hollywood
"Oh Ethan, you just need to get used to this kind of thing."

After rushing out from the encirclement of the media, Ethan, who came to the company, told the employees to keep an eye on the gate and not let those stinking reporters rush into the company, and at the same time complained about his experience to Evelyn and Woz, who had already arrived , to vent the anger in my heart.

But even so, he felt unhappy when Mirov and Atari reacted to him, so he called Spielberg and told him about the madness of the media.

Because Ethan remembers that at this time last year, Spielberg was also broken by those uncrowned kings. The media reported some false news overwhelmingly, saying that he was angry at Oscar, so that when Ethan called him, this The guy greeted those people's ancestors directly on the phone.

At that time, it was Ethan who appeased Spielberg, but now...

The identities of the two parties have been reversed, but Spielberg reassures him.

But how can this kind of irritability be eliminated with peace of mind?

After hearing Spielberg's 'get used to it', Ethan immediately shouted: "Oh NO! Steven! How can you get used to this kind of thing!"

"They're like flies, they won't let go after finding their target!"

"You may not know how hard it took me to rush out of their siege!"

"The thing that disgusts me the most is that I can actually clearly feel that they are sent by Mirov and Atari! Because they only want to know my opinion on those two products!"

Ethan roared out the name of the mastermind behind the scenes.

It's nothing more than that he would be so angry, because in Ethan's view, the actions of these two families have gone too far.It's fine to bully him publicly, but what the hell is forcing him to speak?

After listening to Ethan's complaints, Spielberg on the other end of the phone laughed.

"Oh—" he said, "Although my next sentence may be rude, I still want to say it—Ethan, welcome to Hollywood."

"What?" Ethan didn't understand.

Spielberg directly explained, "Everything you have just experienced is actually the most basic gameplay in Hollywood. When a company in Hollywood wants to accomplish something, they will use all available means, including but Not limited to directly attacking the opponent..."

Hollywood is actually America's entertainment industry, and as long as it is the entertainment industry, there is nothing that does not smell bad, because the production of movies is not centered on high-tech, there is no patent barrier that is often mentioned in the technology industry, but the director's imagination The main driving force is something as mysterious as the actor's performance, so the human struggle here is more intense than other industries.

For example, in 1922, the famous 'moral clause' was born here.

In order to get more benefits from the actresses, Hollywood studios will sign a series of image contracts with their actresses, the most famous of which is the prohibition of pregnancy clauses, and the studios have the right to forcibly help actresses maintain their image , to help them abort.

The celebrities most affected by this incident are Joan Crawford and Bette Davis.

On the surface, this is actually capitalist oppression of actresses.

But how did this thing explode?

Doesn't it mean that everyone thinks that the actress signed by MGM is too good, so the other companies would rather die than let MGM have to eat alone?

In addition, Hollywood is almost crazy when it comes to product sales.

Although the "Paramount Act" was not settled until the end of the 40s, the specific implementation began as early as 1921. Even in 1927, the Federal Trade Commission issued a ban requiring Hollywood to The film companies here stopped this kind of monopolistic behavior, but unfortunately, even though the violent agency had issued a document, the capitalists here did not take those guys seriously.

The packaged ones continue to be packaged, and the bundled ones continue to be bundled.

The Federal Trade Commission at that time was even pierced by the arrogance of these people, and when they decided to make this ban an iron case, Hollywood capitalists reached an agreement with Mi Shizu through lobbying and became The beneficiaries of the National Industrial Recovery Act simply bypassed the FTC trial.

It was not until the Supreme Court declared the National Industrial Recovery Act unconstitutional in 1935 that Hollywood studios lost their real protection, but even so, they still dragged the case until 1944.

As for why Hollywood would compromise?
Isn't that because TV has had a huge impact on traditional theaters, making the original high-quality theater assets a burden for those Hollywood capitalists!
It's not that they want to give up theaters, but that they can earn more by focusing on TV production!

In addition to these two things, there are many other malicious means.

"So, a reporter shows up at your door and forces a response from you..."

"This kind of thing is very normal."

Spielberg's emotional voice came from the other end of the phone.

"Ethan, although on the surface, your current competitor is still Atari, but when Warner acquires them, Warner will definitely become the leader of the project."

"And when Warner wants to swallow the game market..."

"They will definitely not have a confrontation with you in terms of products like Atari. They will definitely try their best to show their advantages to the market."

"Don't think this kind of behavior is exaggerated. You must know that Warner successfully got the market bonus of sound movies with "The Jazz Singer". And their movie even contributed to the birth of RKO. But just now When RKO was trying to sweep Hollywood with more capital, Warner was openly confronting him, robbing people who should be robbed, and setting fire to those who should be set on fire. When Warner didn't care about Rockefeller, how could they give up stomping people now? The easiest way to succeed as a superior?"

Hearing these words, Ethan pursed his lips.

In fact, he also felt that this kind of public opinion offensive was beyond what Atari could do.

And if it's Warner...

It all makes sense!

At the same time, another question popped up in his mind.

"Steven, if the current Atari is regarded as a member of Hollywood, how should Mi Luohua explain it? If I remember correctly, Philips is behind them, right?"

"Philips is just a consumer electronics company, what does it have to do with Hollywood?"

This question made Spielberg laugh.

"Oh Ethan! Philips isn't a Hollywood company, but they're also in entertainment!"

"Philips started making records decades ago, right? A few years ago, didn't they join hands with Siemens and merge the two record companies into Polygram?"

"You should know Polygram, right?"

"Now they are the largest music company in Europe and one of the world's music giants!"

"And as long as it's the entertainment industry, are there any differences in the gameplay around the world?"

"Everyone is rotten!"

When the name Polygram appeared, Ethan immediately understood why the way Atari and Mirov were doing things was so different from the current one!

In the past, when those two companies were attacked by him, they all squeezed their noses and swallowed the bitter fruit.

Because at that time they were still a consumer electronics company.

It may be as Spielberg said, the product is king.

But when their parent company found out that their product was great, they stepped in...

It is very normal to unite with the media to build momentum, use invitations, reports, and reporters to block entertainment tricks, and play disgusting three-axes.

But even if this kind of thing is normal, it doesn't mean Ethan can accept it.

Because he admitted that he was very annoyed by being tossed.

And when he asked Spielberg if there was a good way to solve this kind of thing, he learned that Ethan's previous non-response was not because the game was not done well, but because Ethan practiced a method called two After ignoring what was going on outside the window and focusing only on the principles of doing things for the product, Spielberg was speechless.

"Oh Ethan—you think so?"

"My God—how could you think that?"

"If I were you, I'd hit back hard! I'd kick their asses with my boots!"

"Because of your silence, in their eyes, it is fear!"

'...'

'It's all Rebus's fault! '

Ethan drew small circles in his heart.

If it wasn't because he regarded Mirov and Atari's dragging as a normal business operation, how could he be silent with such a violent temper?
joke!

He, Ethan, is a man who must take revenge!
That is to say, he didn't want to give Mirov and Atari some heat, so he didn't punch in time.

If he had known earlier that his opponent had changed, he would have no bottom line at all...

Then he slapped him with a special slap!

"Steven, so you mean now..."

"Let me respond?" Ethan asked.

"Tell the media directly that I have a new project. Is that a game linked to a movie?"

Regarding this question, Spielberg thought about it and expressed his thoughts.

"My personal suggestion is that you ask Fox first."

"After all, Star Wars is now a collaboration between you, George and Fox."

"I think Fox will be more professional than me in terms of this response."

Having said that, his words are a meal.

Then, he added, "Of course, I still feel that they don't understand movies."

Tell the truth!

Ethan was indeed very annoyed by Atari and Mirov's tireless pressure.

But when Spielberg belittled Fox as if he was playing petty temper, Ethan was still amused by this cute behavior, "Okay, Steven, thank you for your suggestion."

"It made me happy to talk to you."

"I'm going to find Fox now, see you later..."

　Note: ①Joan Crawford, winner of the Oscar for Best Actress in 1946. ② Bette Davis 1936, 1939 two Oscar winners for Best Actress. ③The cause of the "Paramount Act" is that in 1921, the celebrity-Lasky Company forced theaters to accept bad films by means of forced buying and selling. The integration with the screening is a later thing, and the reason why it is called the "Paramount Act" is that in 1916, Paramount was jointly acquired by the Celebrity Company and the Lasky Company, and became the operator of the new company's distribution business It was preserved, so in the final judgment, it was defined under the name of Paramount.But even if the bill appeared, Hollywood didn't take it seriously, because the reality of "Star Wars" was that Fox once again used the forced buying and selling package to force North American theaters to show it.That movie was "Midnight Love".

　　
　
(End of this chapter)