star of the peninsula

"I found a class for you."

After sending a text message to Lee Sun-kyu, Chen Chen turned his phone to silent mode and slowly walked home.

The road is not far, and in November when the weather has become much colder, it is even a bit enjoyable to walk for ten minutes.

"What do you mean?"

"Why did you find a class for me? Don't joke with me."

"Speak! Chen Chen, speak!"

"Missed call*1"

"Missed call*2"

"You kid! Call me back if you see this!"

"..."

When Chen Chen returned home and checked his phone, he seemed to be able to vaguely see Lee Soon-kyu's expression going from confusion to a little bit of defenselessness on the sofa at home.

It's fun, but you can't play it all the time.

So Chen Chen told Lee Sun-kyu that he might have a program in the future that would require her help.

Lee Sun-kyu breathed a sigh of relief, agreed without hesitation, and said not to scare her again next time.

Chen Chen didn't say anything else. He suppressed a smile with great difficulty and said, "Definitely next time."

"You agreed to this appearance yourself. The only reason you became a permanent resident is because you performed so well."

……

Almost all the things that needed to be solved were solved. Chen Chen slept very comfortably and did not wake up until lunch time.

I opened my phone and took a look, and found that the announcement of C headquarters had been sent out. Ms. Cui Xueli was officially appointed as the representative director of C headquarters by Chen Chen.

The manuscript was written quite standardly, probably because Shirley herself was not in a position to brag about herself.

But it still has the desired effect, and that's enough. The purpose of the announcement is to let others know what happened.

The comments below this post were quite lively. Although Sulli herself did not show up, a lot of her colleagues from the entertainment industry came to congratulate her.

The fastest-running ones were naturally the official Starship and Cube Entertainment accounts of the C headquarters, followed by some of the more famous accounts within the C headquarters, such as Bubble and the YouTube section.

Although they were not notified in advance, if they didn't have this common sense, they wouldn't be able to survive in this business. They probably wouldn't be able to sell sweet potatoes properly when they return to their hometown.

The official account of C-cell did not come. It has a special status now and it is not suitable to appear in such occasions.

Ultimately, it would be best for C-cell and the company if it could get rid of the C headquarters label, so it would definitely not actively participate in C headquarters events.

Soy Sauce Bottle also said a few words, and Crooked Chicken, who was a little further away, arrived a while later.

Among the three major companies, only SMART has not arrived yet, as if its Internet speed is much slower than others.

Logically speaking, it is impossible to come, and I am embarrassed to come.

The reason why he couldn't come was that C headquarters was still continuously cracking down on S.A.I.'s marketing account. The relationship between the two sides was already bad at that time. In addition, the incident involving Irene some time ago also created an apparent rift between the two sides. It was normal for him to say that he couldn't come.

The reason why she felt embarrassed to come was even more sufficient. Shirley came from SMART. The fact that she could become the representative director of C headquarters in such a short time only showed that SMART was incompetent in employing people.

No one would blame them for not being able to discover the management talents of idols, it’s just that the results are indeed embarrassing.

But the fool is bound to appear. He may appear later, but he will definitely appear.

Sending blessings to former employees to show your generosity and gentleness, and congratulating opponents with whom you have had some minor friction recently to show your broad-mindedness are all things that must be done from a business perspective.

If you don't do it, you will be considered as petty, vindictive and ungraceful.

Oh, Big Hit is here too. C headquarters is its major shareholder, so it would be inappropriate for them not to come.

KEYEAST has not come yet, because the things that SMART was going to give have not yet been delivered to Chen Chen, so there is no reason for him to come.

There is nothing much to say about small companies. If you can come and get a free ride, then do so. It is not shameful to get a free ride in the C headquarters in the Korean entertainment industry.

Anyway, except for some fans of the function group, everyone is very happy.

Who wouldn't like having an additional senior executive in headquarters C? Especially when this new executive is more likely to make mistakes than Chen Chen, who seems to never make mistakes.

As for the fans of Function who were excluded, there is nothing much to say. These people are the ones who think that everything that happened to Function was all Sulli's fault.

Theoretically, those people who didn't have the courage to blame SMART at that time would not dare to jump out and make trouble again, but it seemed that blaming Shirley over the years had developed muscle memory, and they started to move uncontrollably when they smelled something.

"I'm dealing with things on the Internet anyway, so I might as well kill one more round. It's a handy thing to do."

After making a simple plan, Chen Chen called his beautiful assistant and asked her to contact the people below to kill some of the people who jumped out to cause trouble for Shirley today.

……

"How do you feel? Is being the CEO different from being the executive director?"

After having lunch at home, Chen Chen went to work as usual in the afternoon and met Shirley.

"I haven't had time to feel it yet. I've just been receiving and replying to text messages today." Shirley didn't even raise her head and just moved her lips. "But I can clearly feel that the big shot I used to contact often has become much more polite in his words."

"You are now of higher status than them. Are they waiting for you to show off to them if you are not polite?" Chen Chen just smiled and said, "Enjoy it. There are not many people in the Korean entertainment industry who can speak loudly to you now."

"I can't talk to others casually anymore." Shirley sighed, "Now my words will be taken up and dug into deeper meanings."

"You can't talk to others casually anyway." Chen Chen simply straightened his clothes and said, "I'm going to have a meeting with the people from Universal Music now. Do you want to come with me?"

"Is there room for me to follow?"

Shirley raised her head.

"Yes, you may need to establish a fairly close relationship with them in the future, so it's not a problem to get in touch with them earlier." Chen Chen replied.

"Well, are you talking about the follow-up of Integrate and the new girl group we might have?" Shirley confirmed, "You're telling me that we will still choose Universal for our overseas cooperation promotion in the future."

"There's no other choice except Universal Studios, so let's just leave it at that." Chen Chen sat back for the moment, "Then you should also get ready, we'll leave in ten minutes."

……

There was nothing much to talk about when meeting Huanqiu. It was just a simple exchange where both parties reconfirmed their missions and what kind of help the other party would provide. Chen Chen took Shirley over and introduced her briefly, saying something that everyone would understand.

"I'll go inform President Jin, and you go inform the girls?"

In the elevator, Shirley tried to assign tasks.

"You're the one who's going to notify both of them." Chen Chen smiled and rejected her, "From now on, you have to get closer to the absolute pillar of our idol section."

"Is this necessary?" Shirley tilted her head. "Aren't they all your people?"

"Yes, go ahead." Chen Chen patted her on the butt, "After you're there, I'll take you around the company and tell you what I need to say."

"Is there anything else in the company that you haven't told me?" Shirley pretended to be surprised. "Wow, Chen Chen, you hid it so well!"

"There's nothing in the company that you don't know, but I think I still need to take you around in person." Chen Chen took Shirley out of the elevator. "Anyway, you'll follow me closely for the next six months. I'll make contact with all the people you should have at your level."

"It sounds like it's going to be very troublesome." Shirley was a little worried. "I feel like I'm going to make a mistake."

"You won't make any mistakes. You have more or less come into contact with those people. It's just that you have just changed your identity and need to make a formal announcement." Chen Chen explained: "Words are indeed powerful, but the feeling they bring to people is definitely not as strong as the real person appearing in front of them. You have to appear in front of them in person to make them feel their presence so that they can match the reality with the you in the text, and then completely recognize what the text conveys as you."

"The more I listen, the more stressed I feel." Shirley didn't know whether to laugh or cry. "I'm even thinking of backing out now! At first I thought it was just a change of position, and the things I did were still the same, but you told me it's not the case at all!"

"It's true that what you do is similar, but the way you do it and the image you should present are different." Chen Chen put his arm around her shoulders in public, "Relax, I'm here for you."

……

On November 7, Integrate released the pre-release song "All Night" from their English album and participated in the only promotion on MBC TV's "Music Center".

I hadn’t originally planned to promote the song, but since I had nothing else to do I might as well give it a try. Otherwise it would be a shame to spend money on the choreography and only show it sporadically in the MV.

Another thing is to let Integrate show her pretty face again so that she won't be dazzled by the new girls.

STAYC debuted on the 12th, aespa debuted on the 17th, these are all new sisters.

Speaking of which, S.H.I.E. should be quite anxious now. All the influential marketing accounts were taken over by C headquarters. Some of them were permanently banned or given a three-month mute package by the platform. Even their own publicity has encountered certain resistance.

However, after all the foolish mouthpieces who usually jump around and stir up trouble were given a mute drug and could no longer speak freely, the idol circle in South Korea has unexpectedly become a lot cleaner.

Hey, this is really intriguing.

But it’s normal to think about it. If the marketing account cannot be used, it means that the black and red tactics of SMART cannot be used.

Otherwise, if the light turns black and no one helps to wash it, then everything will be ruined, which will be just making things difficult for yourself.

If there were no fake and illegal materials rampant in the market, wouldn't the environment be clean?

Oh, Chen Chen has come to his senses. It turns out that the bad environment in the fan circle is largely due to the efforts of your SMART company.

Yes! This seems to be especially true during aespa, where the environment is so bad that it corrupts many passers-by!
"So my buddy has contributed to the fan circle environment, otherwise it would be a cesspool of fake scandals flying everywhere and idiots actively stirring up trouble."

"Then I'll reward you with a three-year silence package. I won't allow this damn company to cause trouble again before I retire. If they catch me, I'll punish them!"

"I'm sure it'll cost me, but I'm willing to take it!"

"As for the troubles caused to SMART," Chen Chen snorted coldly, "it should be considered as paying back for what it has done over the years."

S.A.H.I.P.'s promotion of aespa has actually been seriously affected, because the situation that S.A.H.I.P. least wants to see has now occurred. The popularity of the new group has been severely divided before its debut.

Gao En and Lami had already gained high popularity before their debut, so even though S.H.I.P. set the main promotional targets as the two people the public had never seen before, it still had little effect, and everyone's attention was still on the two popular members.

This puts Shamao in a hellish decision: choose Gao En and Lami or choose newcomers Liu Zhimin and Uchinagaedi Toshi.

The purpose of choosing old members is to promote. People who bring their own traffic plus a strong publicity campaign can allow their own new group to quickly skip the rookie period and directly reach a more stable level of popularity.

The price is that Gao En and Lami's popularity will further increase, and the gap between them and their teammates will widen. This may become a difficult problem in the future that will take years to resolve.

To put it bluntly, the situation is still the same. No entertainment company will allow another person like Suzy to appear.

But choosing new people for promotion is a waste of time and effort.

In today's "difficult" publicity environment, it is like trying to get half the result with twice the effort. This means that unless there is a miracle, the new group will never be able to beat Integrate.

A girl group without a strong enough foundation cannot defeat that monster, and there is even less hope after they debut and embark on the standard idol path. No one can go head-on against the C headquarters currently controlled by Chen Chen.

Stupid has an ambition, they want to kill Integrate.

Among the many entertainment companies that want to take down Integrate, SM Entertainment is the one that has all the conditions and is the most likely to achieve this goal.

So two bottles of poison were placed in front of the Stupid Company, and they had to choose one and drink it immediately.

"Yo, aespa's official account has released a new video."

Shirley, who was sitting in the passenger seat, smiled and told Chen Chen an important news.

"What video?"

Chen Chen was very curious, but he was driving and couldn't stretch his head to look.

"Let me turn up the volume." Shirley turned up the volume of her phone to two-thirds. "Did you hear it?"

"The music looks familiar. I must have heard it somewhere before." Chen Chen's head itched when he heard the melody. "Which stage did this cover dance of? I feel like the name is on the tip of my tongue but I can't say it. It's driving me crazy!"

"'Be Natural', the Red Velvet version, is a tribute to their seniors." Sulli saw through it at a glance, "They even covered the version with Irene and Seulgi's duet, and they can also get some popularity from the sub-group."

"Two-person version?" Chen Chen laughed first, then asked in a pretentious manner, "Which two people did the cover?"

"The two with the highest popularity." Sulli replied, "SMART wants to build a super strong popularity base before debuting, so they can only let these two come out."

"Okay, it seems like they really want to quickly narrow the gap with existing girl groups on the market." Chen Chen sighed immediately, "When this additional move appeared, aespa's popularity when they debuted was already at the top of the second-tier. It's scary to think about it."

"What are you sighing about? What do you have to sigh about?!" Sulli beside her looked very dissatisfied, "You were already a top group before Integrate debuted, what are you yelling about?!"

"Hey, watch your way of speaking!" Chen Chen turned his head and glanced at her, reminding her, "We're going to meet outsiders soon, so we can't do this!"

"I know." Shirley sat up straight, "Who are we going to meet later?"

"First, we'll meet High Up, which is Black Eyes Victory Studio. Their group, STAYC, is going to debut in the next few days." Chen Chen replied, "After that, we'll go to our subsidiary, Cube Entertainment, and talk about (G)I-DLE."

...(End of chapter)