Reborn and become a Great Scientist

Chapter 382 121 people cannot eat the blood bread

"Dr. Chen, have you noticed anything different about the car we took today?"

As soon as the car started, little Marcus sitting next to Chen Muwu asked him excitedly.

Before getting in the car, Chen Muwu was busy chatting with the host and did not bother to observe the situation of the car outside.

——But in fact, even if he looked at the appearance of the car, he probably wouldn't be able to see why.

Because cars at this stage are basically all boxy and angular, not to mention the weird-looking Beetle designed by the mustache painter, even the one that often appeared in the anti-Japanese TV series of the Republic of China. None of the slightly more streamlined Stypunk cars appeared.

Hearing Marcus Little's question, Chen Muwu could only look up at the interior of the car as if to make up for it. It was all decorated with solid wood, revealing a strong decoration style of this era. At first glance, he didn't see anything. Come from a different place.

Seeing that Chen Muwu failed to understand what he meant, little Marcus had no choice but to leave in person. He patted the long and flat hole on the car wall between the front seat and the rear seat, as well as the A similarly flat belt protruded from the hole.

Holy shit, seat belts!

I didn’t expect that little Marcus and the Wallenberg family behind him would be so powerful. I just told them about seat belts some time ago, and also said that their marketing methods should focus on safety. I didn’t expect that they would do so so quickly. It has been implemented.

Little Marcus reminded himself to pay attention to what was different inside the car. Could it be...

"Mr. Wallenberg, could it be that this car is a Volvo?"

"Exactly, it's Volvo." Little Marcus smiled and nodded, "After you told me about the idea of ​​focusing on safety performance before, I reported this to my family as soon as I returned to Sweden. So my family sent me to go to the car factory in Gothenburg to conduct tests on cars equipped with seat belts and cars without seat belts. I was tested according to the crash test you mentioned. The results were very good. It's gratifying. In cars equipped with seat belts, the proportion of the dummies in the cars with intact limbs is much higher than in cars without them.

"After the results came out, the family felt that focusing on safety would be a promising thing in automobiles, so they separated the automobile production line from the bearing factory. Currently, I am asked to focus on Ericsson's communications company while also focusing on car business.

"Now the family has begun to gradually replace the commonly used vehicles from imported cars to our domestic Volvos. Only if we are the first to use this brand of cars can we better advertise this brand of cars and promote our domestic products." Development of the automobile industry.

"The next step is to follow what you said before, and we will gradually replace the cars for His Majesty the King and members of the royal family with Volvo cars."

What is the family behind the entire country of Sweden? This is.

The King of Sweden has not yet completely legally implemented a constitutional monarchy like the United Kingdom and has certain real power.

But the one with more real power than the king in Sweden is the Wallenberg family.

They can even stipulate which brand of car the royal family will use for travel, something even Rolls-Royce cannot do in the UK.

Chen Muwu just lamented the great power of the Wallenberg family, but he was not disgusted with it.

Because the more this situation occurs, the more beneficial it will be for him.

As long as his ideas can make the companies under the Wallenberg family continue to make a lot of money, then the Wallenberg family's support and protection for him in Sweden can only increase, and there is no need to worry about the funds provided. things.

In fact, for a young man like Marcus, it doesn't matter whether a Volvo car is safe or unsafe after installing a seat belt system.

He is even more happy that after Ericsson, the family has divided the automotive business into its own hands.

This shows that the Wallenberg family recognizes his management capabilities. As he holds more and more power, the chance of being regarded as the family's successor in the future will increase.

Little Marcus was sincerely grateful to Chen Muwu, who gave him two good ideas in succession, to Dr. Chen, who believed he was omniscient and omnipotent, and to His Royal Highness Prince Gustaf, Crown Prince of Sweden, who introduced Dr. Chen to him. The noble person in your life.

After being reminded by little Marcus, Chen Muwu began to look at the decoration in the car more carefully.

He could see that Marcus really wanted to build Volvo into a luxury car with extremely high safety performance, but he just tried too hard.

The decoration in this car is not Nordic at all. Instead, it makes Chen Muwu feel gaudy... a bit like India.

"Mr. Wallenberg, is this decoration too exaggerated? Is this the case for every car produced by Volvo?"

"Yeah," little Marcus thought that his taste in decoration coincided with Chen Muwu's, so he continued to nod excitedly: "This is what I asked them to do."

Chen Muwu saw that the other party did not understand what he meant, so he could only tell his true thoughts:

"Mr. Wallenberg, I think the decoration inside this car is a bit exaggerated.

"I think only the nouveau riche in the United States like these little decorations that show their wealth everywhere. And the really rich people - just like the Wallenberg family behind you, are the ones that everyone really likes. The feeling should be 'low-key luxury with connotation', what do you think?"

Under certain circumstances, little Marcus is really similar to the American upstart Chen Muwu mentioned.

After all, he is a newcomer who has just joined the core management of the family, and there is also an older brother Jacob above him who is also a key training target of the family. The psychological pressure should be very high.

So after I have a little bit of power in my hands, I always want to show myself off.

After finishing speaking, seeing a visibly lonely look on little Marcus's face, Chen Muwu, who would never offend anyone, quickly added to him: "I'm not saying that this kind of decoration is not good, I just think that as a car A company cannot determine the preferences of potential customers and impose its own aesthetics on others.

"I think the future car sales model can ensure that the body, engine and other major contents cannot be changed, and return the choice of other innocuous aspects to the hands of the buyers themselves, so that they can also make more choices. Get involved in buying a car for yourself.

"Including the car business model, we can also abandon the current car broker sales model and replace it with..."    Chen Muwu gave Marcus a new dimensionality reduction blow, because he moved a brand-new Car sales methods, 4S stores.

Chen Muwu's explanation confused little Marcus. What kind of car not only sells performance, but also sells supporting services? These are things that he has never thought about and has never heard anyone say.

At first, he felt that Chen Muwu's ideas were a bit too advanced, but he thought what he said was funny and made sense.

Over the past few years of contact with Chen Muwu, little Marcus has gradually developed an idea in his heart, that is, no matter what Dr. Chen said, he is right and absolutely cannot be wrong.

"Dr. Chen, let me report this matter to my family and discuss it, and try to come up with a plan soon. It will be piloted in Sweden first. If it is feasible, after the market is developed in the future, it will be promoted to Europe and the United States. go out."

Little Marcus's idea was grand, but Chen Muwu felt that it was a bit unrealistic.

If we rush into the United States now, in the next few years we will just catch up with the Great Depression in the United States that has spread to the whole world, including Europe.

After the Great Depression, the United States was slightly better off, but Europe would soon usher in a world war. If large-scale investments were made to build Volvo 4S stores here, little Marcus might lose all his money.

After hearing his great idea, Chen Muwu was shocked and organized his words a little: "Mr. Wallenberg, there is actually no need to be so anxious. I think we should first delve into the Swedish domestic market, and when the time is right, It's not too late to enter the United States - the people there are rich and have no kings, and they have always been envious of the noble and mysterious European royal families.

“When Volvo Cars has accumulated enough reputation in Sweden, and then enters the United States under the banner of Royal Choice, and cooperates with the high-quality service of 4S stores, perhaps it can occupy a place in the United States, which has the most developed automobile industry in the world.

"As for Europe...the car market in each country is not big, and each country has its own brands. In my mind, these places are thankless markets and should be explored slowly."

Chen Muwu made up a random excuse for the past, and he just barely said it outright that a world war that would be even more tragic than ten years ago was about to happen here.

Little Marcus was a little confused, but he always held a point of view in his heart, that is, what Chen Muwu said was right, and he would never harm himself: "Okay Dr. Chen, this matter, including what you said before Regarding the issue of the 4S store, I will report it to the family in full at that time, so that everyone can fully consider your opinions before making a decision.

"By the way, I almost forgot to tell you something. I think I can write something about it."

"I wonder how much attention you have paid to the news recently? In September, Isadora Duncan, an American socialite living in France, planned to buy a car in Nice. When she was test driving, she wore a belt around her neck. A long scarf suddenly got caught in the wheels of a moving car.

"I have to say that the quality of this silk scarf produced in your country is really good. Not only did it not break after being caught in the wheel, it actually broke Ms. Duncan's neck and finally threw her body out. outside the car.

"Admittedly, this was an unfortunate automobile safety incident and I am sorry for Ms. Duncan's passing.

"However, can this incident be used in our promotion of car safety and take the opportunity to launch Volvo cars with higher safety standards?"

There was no mobile phone, no Internet, and no television. Chen Muwu had long been accustomed to getting news information from newspapers. Of course, he had vaguely seen this news.

Ms. Duncan, an American socialite, liked the seaside scenery in Nice very much and planned to buy a car there for transportation, so she got into the car dealer's car and planned to take it for a test drive.

Unexpectedly, he never came back and became one of the people who died in a bizarre traffic accident.

Now these Americans, whether they have money or not, are willing to consider France as their foothold in Europe instead of Britain, which speaks the same language.

This may be because France is located on the European continent and is the most economically developed city on the entire continent, so wealthy Americans make this choice.

Chen Muwu vaguely remembers that during this period, both Fitzgerald, who wrote "The Great Gatsby", and Hemingway, the future Nobel Prize winner for literature, are now American representatives resident in Paris. .

If there was a chance, he really wanted to meet the two great writers above, especially the latter, a tough guy who would go to China as a war correspondent in the future.

On the one hand, getting to know him and making friends is one thing; on the other hand, it can also sign Hemingway, who is not yet famous, to Penguin Publishing House.

——Forget it about Fitzgerald, who is already famous, his signing fee,

It can only be said that Mrs. Duncan died because of a scarf, which is a complete tragedy.

But little Marcus saw a marketing opportunity in this matter...

This can only be said that when capital eats people, it really doesn’t even spit out the bones.

"Mr. Wallenberg, I think it's better to forget it. This is a complete tragedy. According to our Chinese language, your behavior is completely like eating bread stained with human blood. Although it may be possible It can cure diseases, but don’t you think it’s too bloody to eat this kind of human blood bread?”

During this time, Lu Xun's novel "Medicine" should have been published, right?

Chen Muwu’s memory is unclear.

But it doesn't matter even if he doesn't publish it. Anyway, this custom of eating human blood steamed buns is definitely not something he made up out of thin air, but has continued to this day.

It can be seen that little Marcus wanted to do something to make Volvo famous. He did a good job. I hope he will not do it again next time.

"Oh, okay, Dr. Chen. I also felt a little undecided, so I thought of asking you for advice."

As the main transportation terminal in this era, train stations are not set up in suburban counties far away from the city like future airports, but are basically located in the city center.

But Marcus and Chen Muwu still took a long car ride before reaching their final destination.

This is not because of the traffic congestion in Stockholm city, but because the land approved by the city hall for Prince's College is located on the outskirts of the city.

It's like they just entered the city by train, and now they're leaving by car.

(End of this chapter)