China Entertainment Mythology 2004

Chapter 283

"Princess Concubine's Promotion" is still on the air, and "Wolf Warrior" is about to be released, but there are still some small problems.

There is no problem with the movie itself, but there is a little trouble with the schedule.

The movie "Wolf Warrior" was originally planned to be released in June, but it ended up meeting "Superman: Man of Steel" and "Tiny Times". It's all about making money, there's no need for a few popular movies to get together. Li Mu mentioned in the company that the box office of "Little Times" should not be bad, so everyone feels that they should avoid it.

After all, military action themes like "Wolf Warrior" have almost no successful precedents in China, and everyone still has a little lack of confidence in it.

Nowadays, Huashang Media releases at least seven or eight films and more than a dozen films every year. Except for one or two particularly important films, Li Mu generally does not ask much about the specific schedule of the other films. In terms of scheduling, the company has With professional talents and Maoyan's big data, Li Mu's advantage lies in content, not in specific operations.

Therefore, the schedule of "Wolf Warrior" was postponed from the original June to July NO.20.

As a result, the schedule here has just been set, and the Hollywood movie "Fast and Furious 6" has also been moved up suddenly.Well now, there will be three new films released on NO.20 of July, namely "Wolf Warrior", "Fast and Furious 6", and "Shocking Crisis".

The latter two are Hollywood blockbusters.

Especially "Fast and Furious 6", which was released in North America in May, and the word-of-mouth box office has exploded. At present, the global box office has exceeded 7 million US dollars.

"Fast and Furious 5" was in the top ten of China's annual box office list in 2011, which shows that this series still has a very good market in China, and now it has encountered it again, what should I do?
Continue to postpone?

The face is not good-looking, and I am afraid that the audience will also have opinions.

Then continue to the original schedule?

Then it would be better not to delay the release at the beginning. It is better to fight with "Superman: Man of Steel" and "Tiny Times" than with this one, right?

The distributor and the person in charge of the theater called to persuade Liu Siying, of course, to persuade the vice president of Huashang to delay it for a week or two.

For example, if it is postponed for two weeks, the total box office may increase by tens of millions or even hundreds of millions. Is it embarrassing to change the schedule?

Do not!
In order to save face and not change the schedule, it was supposed to take 5 million box office, but only 4 million is the most embarrassing and will become the laughing stock of the industry.

Liu Siying is responsible for the company's profits, and the co-distributors and several major theaters all agree with this, so she also tends to postpone the schedule a little bit.

It's just a postponement, and it's not a big deal. When director Feng Xiaogang was in full swing, "You Are the One" bumped headlong into "Red Cliff" directed by Wu Yusen. Didn't they announce that the film will be moved up many times in the end?
Make money, it's not shabby!
Well, the producer agrees to continue the postponement, and the cinema side tends to postpone it. Liu Siying, vice president of Huashang, also plans to follow suit, but it seems that he has to talk to the chairman who is filming in Iceland. Director Lin Chaoxian can do whatever he wants , people use money to do things, and the specific release date will not be too involved.

Wu Jing was the only one left who didn't really want to continue the postponement, but so many people wanted to postpone it, and others spoke lightly, and the weight of words was still not enough.

But this time he took a different approach and directly called the chairman Li Mu's cell phone, which was definitely enough to speak.

"Chairman, "Wolf Warrior" may be postponed again."

"Well, I heard that."

"What do you mean, chairman?"

"Haha, your calls are all on my mobile phone. You must have other intentions. Tell me, let me hear what you mean first."

"Chairman, what I mean is that everyone says that there is no successful precedent for films like "Wolf Warrior" in the market, but there is no precedent, which does not mean that this road will not work. Is there a precedent for billion volumes? Is there a precedent for an Asian writer’s novel winning the Hugo Award? None, but Chairman, you will have it after you start writing!"

"A Huaxia director made a movie, and the global box office broke 5 million US dollars, 10 billion US dollars, 15 billion US dollars, and "Frozen" even broke 17 billion US dollars. Is there any precedent? Neither, but Chairman, you made a movie. After that, there will be!"

"There is no precedent for a Huaxia director to win the Hollywood Oscar for best picture, and for a Chinese actress to win an Oscar for Best Actress. These examples all show that whether there is a precedent has nothing to do with success or not. The precedents are made. The chairman can break through. "Wolf Warrior" can also break through, of course!"

"Hahaha..." Feeling Jing's flattery, Li Mu was quite pleased, and asked after a smile, "Do you think "Wolf Warrior" can do it?"

"Of course it can be done!" Wu Jing resolutely said, "To be honest, the plot of "Wolf Warrior" is indeed a bit simple, but "Fast and Furious 6" also has no plot. The biggest selling point of "Wolf Warrior" is the hearty battle. The presentation of the tactical actions and friendship of special forces is a man's romance, and I believe that "Wolf Warrior" will be a success."

"Military career, defending the country, this is of course a man's romance, but a beautiful woman with a car, adrenal glands soaring, this is also an aphrodisiac for a man. But you are right, "Wolf Warrior" will indeed be a success, but not Is it just because of the film's wonderful presentation of the tactical actions of special forces, or because the honor of the strong in the rise of the common people needs a reasonable window of satisfaction."

"After our country joined the WTO, its national strength has risen rapidly. Now our country is not only a big country, but also a powerful country with great global influence. For such a powerful country, if the audience is in the theater, only the unyielding spirit of the weak who are unwilling to be humiliated and rise up to resist after being invaded can be able to If it is satisfied, it is obviously not comprehensive enough, and the common people's sense of glory of the rise of a great power also needs to be satisfied."

"Facing the enemy, we will be punished even if we are far away."

"In the face of a sudden and huge crisis, we were able to quickly move warships to escort thousands of miles of evacuated overseas Chinese, while the so-called old capitalist powers were already getting old. This is the sense of security and glory that the rise of a great power can bring to the people. "

"Nowadays, there are many films in our country that reflect the unyielding fighting spirit of the weak, but there is a serious shortage of films that are the other side of one body and can better reflect the mentality of the strong in today's national reality. This time our "Wolf Warrior" series is This ecological niche needs to be filled, so I say that the "Wolf Warrior" series has a high probability of success."

On the other end of the phone, there seemed to be a flash of lightning flashing through Wu Jing's mind, and he said in an excited tone: "Chairman, I think I'm thinking about how to shoot "Wolf Warrior 2" in the future!"

Li Mu: "Actually, the script of "Wolf Warrior 2" has already been written."

Wu Jing was taken aback: "It's finished? Then can I ask what to say? I want to hear if it matches the inspiration I just had."

Li Mu smiled and said two words: "Evacuate overseas Chinese!"

Wu Jing: "..."

"Chairman, do you really think that "Wolf Warrior" can win "Fast and Furious 6"?" Wu Jing's confidence just now was somewhat pretentious. The movie hasn't been released yet, who can guarantee that it will be a success?
"Then I can't say well." Li Mu said.

Wu Jing: "Then you just returned it?"

Li Mu smiled and said: "So what if you lose? At worst, we will fight again in the next film! If "Fast and Furious 6" wins "Wolf Warrior" this time, then next time we will fight for "Wolf Warrior 2" and win "Wolf Warrior 7" "Speed ​​​​and Furious [-]", repeated battles and repeated defeats, has been tempered and tempered."

Wu Jing: "..."

Not long after this call, Li Mu called Liu Siying, and there was only one thing they talked about - the schedule of "Wolf Warrior" remains unchanged!
So can "Wolf Warrior" beat "Fast and Furious 6"?
Li Mu's answer is that I really don't know.

Original Time and Space "Fast and Furious 6" was released in China in 2013, with a final domestic box office of 4.13 million yuan, while Yuan Spacetime's "Wolf Warrior" was released in 2015, with a final domestic box office of 5.44 million yuan.

It seems that "Wolf Warrior" won "Fast and Furious 6", but in 13 years and 15 years, the market size of the two films is not the same at all.

2015年《战狼》5.44亿排名当年第22位，而2013年的《速度与激情6》4.13亿却能排全国第11位。

In 2013, the total national box office for the whole year was 213 billion. As a result, it soared to 2015 billion in 440.

So can "Wolf Warrior" win "Fast and Furious 6"?
Li Mu's answer was that he didn't know!

Looking at the previous box office of the two, it was "Wolf Warrior" that won.

But if you look at the ratio of the two to the total box office for the year, it is obvious that "Fast and Furious 6" should win.

But obviously Li Mu himself doesn't care much about these things.

……

"I heard that Huashang Media intends to adjust the schedule again. Is there such a thing?"

Before the release of "Wolf Warrior", Wu Jing was a guest on a talk show in cooperation with the publicity, and the reporter asked this question face to face.

Wu Jing replied: "Several other producers, distributors, and theaters have indeed planned to adjust their schedules."

Host: "Then why did you give up on the adjustment in the end?"

Wu Jing: "Actually, it's mainly because Chairman Li Mu of Huashang doesn't want to continue to adjust the schedule."

Host: "It seems that Mr. Li has more confidence in "Wolf Warrior". We all know that Mr. Li has an unparalleled vision for watching movies. He is optimistic about "Wolf Warrior", so "Wolf Warrior" probably has no problems."

Wu Jing slowly picked up the microphone and said: "Chairman Li Mu said something that impressed me very much. In fact, I also asked Mr. Li, whether our "Wolf Warrior" can win "Fast and Furious 6"? Mr. Li The answer is no!"

Host: "Don't know?"

Wu Jing nodded: "That's right, I don't know! But Mr. Li also said, what does it matter if "Wolf Warrior" loses to "Fast and Furious 6"? If you lose this time, you will win with "Wolf Warrior 2" next time." Just come back! If "Wolf Warrior 2" also loses, then wait for "Wolf Warrior 3" and try hard after repeated defeats! To be honest, Mr. Li's words shocked me very much. Yes, winning or losing is not important , the important thing is that we have the spirit of daring to fight, as long as we are not afraid of losing, then we will not be defeated, as long as we are not admitting defeat, we will win back sooner or later."

The host took the lead in applauding: "Okay, let's applaud for "Wolf Warrior" who dares to fight and refuses to admit defeat. Come on "Wolf Warrior"! Come on Wu Jing!"

……

In the blink of an eye, it's July NO.20.

On this day, "Wolf Warrior" was officially released nationwide.

A movie theater.

The poster of "Wolf Warrior" is often posted in the most conspicuous place in the hall, and the probability of "Wolf Warrior" appearing on the screen is also extremely high.

"Fast and Furious 6" also has a lot of posters, but the location is a little bit worse.

The poster position of "Shocking Crisis" is the worst, and the probability of appearing on the screen in the lobby is also the lowest.

The layout in the theater hall reflects the enthusiasm of the three new films to a certain extent, but it is not absolute.

For example, if you look at the pre-sale box office, "Fast and Furious 6" is actually better than "Wolf Warrior". The gap is not too big, but there is a gap.

But why is the poster position of "Wolf Warrior" better?
Because this is a Huashang film!

Nowadays, whether it is a producer, distributor, theater chain, or theater manager, everyone is willing to sell Li Mu's face.

The film arrangement involves huge interests, but because of the interests involved, it is also unlikely that everything will be based on the market.

Of course, the market must be considered when arranging films, but it is also necessary to consider the sophistication of the world!

There was still some time before the movie officially started, and at this time, on the seats in the rest area, two young men were chatting:
"Fast and Furious 6 is really good, I just watched a bootleg online."

"Of course, a film with a global box office of more than 7 million US dollars is not too bad."

"Now it depends on whether there is a market in China."

"I think there is probably a market. I remember that the performance of the last film was very impressive."

"More than that, "Fast and Furious 6" is much better than "Wolf Warrior" in Maoyan Movies. The first five films have cultivated a large number of audiences in China."

"Men are interested in cars first, beautiful women second, thrills and thrills third. The "Fast & Furious" series has all of these. "Wolf Warrior" is really at a disadvantage against "Fast & Furious 6."

"However, listening to director Li Mu's words is quite encouraging - if "Wolf Warrior" is not as good as "Fast 6", then "Wolf Warrior 2" will find its place in "Fast 7"!"

"Hahaha, that's right, but I still feel that maybe there is no need to wait for the next time, maybe this time "Wolf Warrior" can win."

The two were chatting, and they heard the conversation between the audience and the conductor from the ticket window not far away from time to time:

"Give me two tickets to 'Fast 6'."

"Three "Fast and Furious 6"!"

"Three "Wolf Warriors", the trailer is not bad."

"A piece of Fast and Furious 6."

"Give me two copies of "Wolf Warrior."

"A "Shocking Crisis"!"

"I want a piece of "Blind Detective" by Andy Lau."

The two people who just chatted stretched their necks and looked here for a while, and also counted the choices of the audience who bought tickets on the spot very boringly, and found that the audience who bought "Fast & Furious 6" was the most.

There are actually quite a few "Wolf Warriors", but compared to "Fast and Furious 6", it is still somewhat inferior. The worst of the three new films must be "Shocking Crisis".

The on-site statistics are not far from the pre-sale box office of Maoyan Movies.

The boy who thought that "Wolf Warrior" had a chance to win just now turned his head:
"Well, "Fast and Furious 6" does have some advantages."

At this moment, the theater staff notified that the ticket checking had begun.

The two people who had just chatted also entered the venue with the crowd.

Along the way, the crowd spread some expectations for the film from time to time.

""John Wick" is so cool. This time "Wolf Warrior" has the same director and starring roles. I hope the movie will be as good as last time."

"Give me back my dog's life! Hahahaha, he's really handsome, but I think "Wolf Warrior" is definitely not good enough. The scale is a problem. The main character is tossing around at will in foreign countries. In China, he is still a soldier, so there will definitely be a lot of restrictions."

"Indeed, this time dancing in chains."

The two walked into the screening hall while listening to the audience's complaints.

Waited another 5 minutes or so after being seated.

Then the lights in the hall dimmed.

"Wolf Warrior" has officially started.

(End of this chapter)