Rebirth 98, the rise started from ripping off Microsoft
Chapter 707 Internet Cafe Upgrade
Chapter 707 Internet Cafe Upgrade
Lu Yiming got information from Wang Yubing about the hacker attacking "Legend of Hot Blood", and immediately asked Yu Jiayi to call the police.
He wouldn't be polite to those who bullied him.
The game "Legend of Hot Blood" is very popular, with the highest number of online players exceeding 70, and the monthly revenue exceeding 5000 million, which will naturally attract all kinds of evil wolves.
Those who do serious business have already gone to Bang Country to engage in game agency.
But in this world, where there is white, there is black. From the first day of server opening, "Legend of Blood" has been constantly attacked by the Internet, requiring a large number of manpower to maintain and defend.This is also one of the reasons why Lu Yiming spent a lot of effort to build a technical team.
The previous Shengda Network had been hacked by H customers and then blackmailed, leaving Cheng Tianqiao in disarray, and had no choice but to call the police to solve it.
In the business of hackers, there is a mixture of dragons and snakes, such as Gu Jian, it's okay, they are just for pretending.But more H-clients are doing something wrong, and what they do is not too different from thieves and robbers, completely treating the Internet as a place outside the law.
Yu Jiayi finished sorting out the materials needed to call the police, but ran over to Lu Yiming and said, "Mr. Lu, there are some people on this list that we don't seem to be able to deal with."
"Huh? Attacking my "Legend of Hot Blood" for no reason, is there anything inconvenient to deal with?"
Lu Yiming frowned and said, "Who?"
Yu Jiayi said: "President Ma of Tenglong Company."
"What am I..."
Hearing this name, Lu Yiming suddenly felt that he was not well.
Among the people who hacked the game server of "Legend of Hot Blood", there is actually Brother Xiaoma!
A year ago, Ma Teng was a well-behaved and obedient "technical nerd" in front of Lu Yiming. He didn't expect to sell QQ not long ago, and he dared to play against Junzi Huyu.
"Damn it, I've known for a long time that this old boy looks harmless to humans and animals, but he is actually a snake and a scorpion. Then you put the list down first, and I'll talk to Brother Xiaoma first."
Lu Yiming took out his phone and called Ma Teng.
"The surname is Ma!"
Ma Teng is having a meeting at the company to discuss how to solve the cheating problem.I wanted to hang up the call, but seeing that it was Lu Yiming, I had no choice but to answer it: "Mr. Lu? Why are you so angry?"
"Do it."
Ma Teng is now an Internet tycoon with a fortune of over [-] million thanks to "Miracle MU". Although he is not comparable to Lu Yiming, he is still a person with a temper. He immediately turned black: "Mr. Lu, can you speak well?"
Lu Yiming said bluntly: "You still have the face to ask me to talk properly? Are you the one who hacked into my computer a while ago? This time it's even more extreme, directly hacking my game server!"
It turned out that when Wang Yubing joined the company, he told Lu Yiming that there was a Trojan horse program in the company's computer, and it was with great difficulty that Lu Yiming organized his staff to handle the matter.
Despite Ma Teng's gentle and shy personality on the surface, in fact he has been a coquettish young man who loves to show off his skills.When he was studying, he caused a lot of harm to the campus server of Pengcheng University, and he was directly blacklisted by the school. Every time something happened, the school leaders would directly find him out and beat him.
Since then, he likes to hack other people's computers, especially those Internet colleagues who have enemies with him.
This time when someone caught him, Ma Teng had a calm face, without any blush, and shouted: "Boss Lu, don't wrong a good person, I didn't."
Lu Yiming snorted softly: "Wronging a good person? I have a list of all the hackers who attacked Junzi Huyu this time, including your name, and the IP address is also highly consistent with yours. Don't tell me that they are in your local area. There is a computer whiz with the same name as you."
Ma Teng said with a smile: "The world is so big, there are many surprises, isn't it normal for people with the same name to appear? Now that the whole world is learning computers, it is not unusual for people with the same name and surname as me to know how to use computers, right?"
Of course, Lu Yiming knew that this guy was trying to quibble, and while secretly sighing in his heart that the old boy was thick-skinned, he directly planned to solve it violently: "You can tell the police uncle about this. I will give you a chance now, sell Tenglong to me, and I will Let’s pretend it never happened, or we’ll see you in court.”
As soon as Lu Yiming's words came out, Ma Teng immediately understood Lu Yiming's intentions - this guy was planning to make use of it!
For a while, Ma Teng had the illusion that Lu Yiming was directing and acting on his own.Even leaking the code of "Miracle MU", he felt that Lu Yiming must have done it.
Unfortunately, no evidence was found.
As soon as he thought about it, Ma Teng's face became even darker, and he said bluntly: "The company is not for sale, I still have something to do, so I hang up."
The last time he sold QQ, Ma Teng regretted it to death.Although it was a decision made when the company was unsustainable, and even part of the funds for the establishment of Tenglong came from Lu Yiming, Ma Teng felt that maybe as long as he resisted for a few more months, things would get better. It's peach picking.
Now that Lu Yiming is looking for an excuse to buy Tenglong, it would be strange if Ma Teng agreed.
Although Lu Yiming claimed to have the evidence that he hacked "Legend of Hot Blood" in his hands, he was not afraid at all.In this three-acre land in Pengcheng, even if Lu's richest man takes him to court, he can't do anything to him.
After hanging up the phone, Ma Teng saw that the expressions of the people in the office were very exciting, and he became even more depressed. He said in a low voice, "Lu Yiming called, saying that I hacked their "Legend of Blood" server, and threatened me with If Tamron is not sold to him, he will sue me in court."
Seeing Ma Teng blowing his beard and staring in anger, everyone in the office couldn't help laughing.Zhang Zhidong said: "Pony, Mr. Lu is young and energetic, and he told you not to provoke him long ago. And it's time for you to change your bad habit of liking black computers."
The people who hold meetings here are all core members of the company. They came out with Ma Teng back then, so there is no secret between each other at work. "Legend of Blood" was attacked by H guest and the server had to be shut down for a few hours. Although they are not Participants, but witnesses.As for what Ma Teng participated in, he just hacked Lu Yiming's personal computer.
As for the reason for doing this, firstly, seeing the popularity of "Legend of Hot Blood", they planned to add some obstacles to "Legend of Hot Blood", and secondly, they guessed that the source code leak of "Miracle MU" had something to do with Lu Yiming, so they carried out a certain degree of investigation. revenge.
Regardless of whether Lu Yiming did it or not, anyway, Lu Yiming's computer is right.
Ma Teng quibbled: "What does this have to do with me? He's making excuses! And I haven't even settled with him about the leak of the source code of the "Miracle MU" game! He's the biggest suspect!"
The more Ma Teng thought about it, the more angry he became.He didn't think there was anything wrong with hacking Lu Yiming's computer. He just had this little hobby, and he didn't do anything bad. Anyway, it's impossible to change it.
On the other end of the phone, Lu Yiming put away the phone cursingly: "Cut, what, it's really rude to hang up on me."
Standing beside Lu Yiming, Yu Jiayi was speechless, holding the folder and asked, "Mr. Lu, are we really going to sue Tenglong's Mr. Ma?"
Of course, Ma Teng is not in the same group as those blackmailers who blackmail gentlemen for mutual entertainment. This guy is not that stupid, he just has a bit of a bad taste, and it is impossible to touch anything that breaks the law, at least he will never end it himself.
And despite the fact that Ma Teng's net worth is less than one-thousandth of Lu Yiming's, Ma's family is backed by the Lingnan Merchant Gang, and his relationship and contacts are very important. Lu Yiming has no real evidence, and suing him is a confession.
So after thinking about it, Lu Yiming waved his hand: "Forget it, my lord has a lot, let him go."
Standing behind Lu Yiming, Yu Jiayi couldn't help but give the boss a disgusted look, then twisted her waist and left the office.
In a blink of an eye, 2003 has come to the first ten days of June.
During this time, a lot of things happened.
The Alipay control, which has been developed for a long time, has been verified and launched in conjunction with the "Zhenbao Pavilion" virtual mall.
After Wang Juntao joined Luming Mall, the construction process has also been greatly accelerated.
Time always flies by in a busy schedule, and in a blink of an eye, Lu Yiming is about to graduate from university.
In half a month, in July of 2003, I will leave with my diploma.
On Friday, Lu Yiming called Li Quanwang: "Wang Zai, he is graduating soon, take advantage of these last few weekends, hurry up and go out."
After receiving a call from Lu Yiming, Li Quanwang sighed and said, "What a waste, I want to visit the shop. Come and play for a while?"
Right now, seeing Lu Yiming's other friends taking off one by one, even Lu Yiping and Xiao Qinghe made a lot of money from opening studios, but Li Quanwang was greatly stimulated.Therefore, taking advantage of the lack of courses in his senior year, he spent almost every day in the Internet cafe.As if he could make more money by doing so.
"Okay."
Lu Yiming made some calculations, and it was true that he hadn't been to Tongxin Internet Cafe for a while, so he agreed.
Arriving at the flagship store of Tongxin Internet Cafe, Lu Yiming glanced at it and found that the occupancy rate was only about 50.00%. This business is not bad, but it must be much more sluggish than when waiting for a seat before.
"At this point, there are not many people."
Li Quanwang complained: "Recently, many Internet cafes have been opened around, and many of them are operating without a license, which makes us very passive."
Without an Internet cafe certificate, it means that there is no need to pay taxes, and the cost is naturally much lower than that of Tongxin Internet cafes.
What makes Li Quanwang even more painful is that many Internet cafes outside have also set up the same set of rewards that Lu Yiming recharged back then, and the rewards are astonishing. There are even those who buy 150 and get [-] for free. The whole market has no rules at all. , The volume soared, so that the profit of Tongxin Internet Cafe dropped again and again.
Li Quanwang sighed: "It is said that the spring river is a prophet of plumbing ducks. From a layman's point of view, Internet cafes are still very profitable. Only people in the industry like us feel that the crisis that is coming is approaching. No wonder you said that around 2003, The business of Internet cafes will be difficult.”
The two were talking, and He Zeming just came out of the office. After seeing Lu Yiming, he quickly called out: "Mr. Lu, why are you here today?"
Lu Yiming nodded slightly and said, "I'll come and take a look."
Li Quanwang said to He Zeming: "Old He, I was just talking to Mr. Lu about the business of Internet cafes. You are more professional in this area. Please report it."
He Zeming is now the general manager of the Zhonghai branch of Tongxin Internet Cafe. He started from the store manager and sat up to this position step by step, so he is not weak. In front of Lu Yiming, with a few detailed data, he put The current development status of Tongxin Internet Cafe has been introduced to me.
Then he even suggested: "Mr. Lu, I think our Tongxin Internet Cafe can't take the price reduction route now. Instead, we should increase the price, then provide customers with better services, and work hard on hardware, decoration and atmosphere."
Lu Yiming felt amused, and immediately asked, "Why do you think so?"
At the beginning, when the Tongxin Internet Cafe was established, Lu Yiming's purpose was to aim at rapid expansion, so the decoration was basically ignored.For example, although this store is called a flagship store, when you look up, you can see all kinds of thick beams and pipes in the building, without any decoration at all.
He Zeming immediately replied: "China Overseas is a big city with a developed economy and high per capita income, and the locations we choose for Tongxin Internet cafes are often located near shopping malls and office buildings. The transportation is very convenient, so there is no need to compete with other peers for prices. Those unlicensed Internet cafes, some of them have already reduced the Internet fee to less than two yuan, and we can’t fight it.”
Some black Internet cafes only have a dozen machines, and they are often opened in some old residential areas. They do not need to pay taxes, and their operating costs are unimaginably low, so they can fight price wars.
If Tongxin Internet Cafe wants to fight a price war with this kind of black Internet cafe, it will never win.
It has to be said that He Zeming is still very business-minded.
Lu Yiming carefully recalled the year 2002 that he experienced in his mind, and then said with a smile: "The idea is good, but it is not good enough."
Li Quanwang said: "Do you have a good idea?"
He Zeming also looked at Lu Yiming.
He thought about this method for a long time, but Lu Yiming said it was not good enough. While he was a little unconvinced, he also wanted to hear what Lu Yiming had to say.
Lu Yiming said: "The operating conditions of Internet cafes also apply to the 80.00th principle, that is, 20.00% of the profits are provided by [-]% of the old customers. Therefore, it is very important to add new customers, and how to retain old customers is more important. Internet cafes Profit, in addition to the cost of Internet access, actually lies in the various food and beverages we provide. The income from these value-added services is often not low.”
When Lu Yiming mentioned this, He Zeming echoed, "It's true. Many people who come to the Internet like to buy water, snacks or instant noodles in Internet cafes."
Lu Yiming said: "We can start from this aspect, provide some similar milk tea, coffee and special snacks, and even link up with nearby restaurants, agree a suitable price with them, and then implement one-click ordering in Internet cafes. functions to maximize the convenience of customers.”
Li Quanwang couldn't wait to say: "This is good, arrange it immediately!"
Then Lu Yiming laughed again: "By the way, we can also set up some non-smoking areas exclusively for women to attract female customers."
Li Quanwang laughed: "This idea is also very good. Where there are girls, there will be no shortage of customers."
He Zeming also agrees very much: "Many Internet cafes outside are smoky, dirty and messy, and are indeed very unfriendly to female customers. Since our Tongxin Internet cafe is positioned as a mid-to-high end, we can start in this area and make a name for ourselves. .”
The three of them talked to each other like this, and quickly established a new development strategy for Tongxin Internet Cafe.
Lu Yiming even used the tactics of later generations of Internet cafes, such as Internet cafe game benefits, playing games in exchange for Internet fees and so on.The most important thing is to engage in added value.According to the current intensity of competition in the industry, don't even think about making much money from Internet fees. On the contrary, the profit from selling milk tea is actually quite good.
After all, it is the manufacturer who makes money selling other beverages, and Tongxin Internet Cafe can provide milk tea and so on by itself. How much is the raw material?
In just one week, the flagship store of Tongxin Internet Cafe Zhonghai was fully prepared according to Lu Yiming's requirements and began to provide services.
Another weekend, Lu Yiming came to the Internet cafe, looked at the remodeled Tongxin Internet cafe, expressed his satisfaction, and said, "Let all the other stores do the same."
Li Quanwang thought that he could make more money again, and immediately said: "No problem."
At this moment, Cao Jingwen and Shi Qingxue walked in.
Cao Jingwen yelled, "Lu Yiming!"
Lu Yiming was startled, turned around and asked in surprise, "Why are you here?"
Cao Jingwen complained: "I went to play with Xiaoxue, but Xiaoxue said that you came here, so I came to see if you are a golden house."
Lu Yiming said depressedly: "I'm not, I don't, don't talk nonsense. I'm busy."
"Come on, try our new Internet cafe after renovation. This is the coffee and milk tea window, which provides delicious freshly squeezed juice and freshly ground coffee at any time. There is also a dining window. We cooperate with Zhenxiang Fast Food downstairs. Ordering food in the Internet cafe It can be delivered directly. There are also chicken and chips. What do you want to eat? I treat you."
Cao Jingwen said: "It's rare for you to be so generous, so I won't be polite."
Soon, all kinds of snacks and snacks filled the table, and everyone chatted while eating.
Cao Jingwen exclaimed: "Isn't this a place for you to surf the Internet? Why do you have food and drink?"
Lu Yiming said: "The business of Internet cafes is not easy now, and there are colleagues robbing jobs everywhere, so if you want to make money, you can only work hard on eating and drinking."
Afterwards, he smiled at Cao Jingwen again: "I heard from Xiaoxue that you recently made a boyfriend, when will you make an appointment to have dinner together, you know each other."
When Cao Jingwen heard this, she blushed a little: "Let's talk about it."
Shi Qingxue said: "Why are you so shy? You are about to graduate from college. Isn't it normal to fall in love? Take it out and play together."
Cao Jingwen said in a low voice: "Aren't I not ready yet? Wait for me to hesitate."
Lu Yiming just mentioned it casually, and didn't get entangled in this matter, and soon chatted about other things.
"You're going to graduate from college soon, what are you going to do?"
(End of this chapter)
Lu Yiming got information from Wang Yubing about the hacker attacking "Legend of Hot Blood", and immediately asked Yu Jiayi to call the police.
He wouldn't be polite to those who bullied him.
The game "Legend of Hot Blood" is very popular, with the highest number of online players exceeding 70, and the monthly revenue exceeding 5000 million, which will naturally attract all kinds of evil wolves.
Those who do serious business have already gone to Bang Country to engage in game agency.
But in this world, where there is white, there is black. From the first day of server opening, "Legend of Blood" has been constantly attacked by the Internet, requiring a large number of manpower to maintain and defend.This is also one of the reasons why Lu Yiming spent a lot of effort to build a technical team.
The previous Shengda Network had been hacked by H customers and then blackmailed, leaving Cheng Tianqiao in disarray, and had no choice but to call the police to solve it.
In the business of hackers, there is a mixture of dragons and snakes, such as Gu Jian, it's okay, they are just for pretending.But more H-clients are doing something wrong, and what they do is not too different from thieves and robbers, completely treating the Internet as a place outside the law.
Yu Jiayi finished sorting out the materials needed to call the police, but ran over to Lu Yiming and said, "Mr. Lu, there are some people on this list that we don't seem to be able to deal with."
"Huh? Attacking my "Legend of Hot Blood" for no reason, is there anything inconvenient to deal with?"
Lu Yiming frowned and said, "Who?"
Yu Jiayi said: "President Ma of Tenglong Company."
"What am I..."
Hearing this name, Lu Yiming suddenly felt that he was not well.
Among the people who hacked the game server of "Legend of Hot Blood", there is actually Brother Xiaoma!
A year ago, Ma Teng was a well-behaved and obedient "technical nerd" in front of Lu Yiming. He didn't expect to sell QQ not long ago, and he dared to play against Junzi Huyu.
"Damn it, I've known for a long time that this old boy looks harmless to humans and animals, but he is actually a snake and a scorpion. Then you put the list down first, and I'll talk to Brother Xiaoma first."
Lu Yiming took out his phone and called Ma Teng.
"The surname is Ma!"
Ma Teng is having a meeting at the company to discuss how to solve the cheating problem.I wanted to hang up the call, but seeing that it was Lu Yiming, I had no choice but to answer it: "Mr. Lu? Why are you so angry?"
"Do it."
Ma Teng is now an Internet tycoon with a fortune of over [-] million thanks to "Miracle MU". Although he is not comparable to Lu Yiming, he is still a person with a temper. He immediately turned black: "Mr. Lu, can you speak well?"
Lu Yiming said bluntly: "You still have the face to ask me to talk properly? Are you the one who hacked into my computer a while ago? This time it's even more extreme, directly hacking my game server!"
It turned out that when Wang Yubing joined the company, he told Lu Yiming that there was a Trojan horse program in the company's computer, and it was with great difficulty that Lu Yiming organized his staff to handle the matter.
Despite Ma Teng's gentle and shy personality on the surface, in fact he has been a coquettish young man who loves to show off his skills.When he was studying, he caused a lot of harm to the campus server of Pengcheng University, and he was directly blacklisted by the school. Every time something happened, the school leaders would directly find him out and beat him.
Since then, he likes to hack other people's computers, especially those Internet colleagues who have enemies with him.
This time when someone caught him, Ma Teng had a calm face, without any blush, and shouted: "Boss Lu, don't wrong a good person, I didn't."
Lu Yiming snorted softly: "Wronging a good person? I have a list of all the hackers who attacked Junzi Huyu this time, including your name, and the IP address is also highly consistent with yours. Don't tell me that they are in your local area. There is a computer whiz with the same name as you."
Ma Teng said with a smile: "The world is so big, there are many surprises, isn't it normal for people with the same name to appear? Now that the whole world is learning computers, it is not unusual for people with the same name and surname as me to know how to use computers, right?"
Of course, Lu Yiming knew that this guy was trying to quibble, and while secretly sighing in his heart that the old boy was thick-skinned, he directly planned to solve it violently: "You can tell the police uncle about this. I will give you a chance now, sell Tenglong to me, and I will Let’s pretend it never happened, or we’ll see you in court.”
As soon as Lu Yiming's words came out, Ma Teng immediately understood Lu Yiming's intentions - this guy was planning to make use of it!
For a while, Ma Teng had the illusion that Lu Yiming was directing and acting on his own.Even leaking the code of "Miracle MU", he felt that Lu Yiming must have done it.
Unfortunately, no evidence was found.
As soon as he thought about it, Ma Teng's face became even darker, and he said bluntly: "The company is not for sale, I still have something to do, so I hang up."
The last time he sold QQ, Ma Teng regretted it to death.Although it was a decision made when the company was unsustainable, and even part of the funds for the establishment of Tenglong came from Lu Yiming, Ma Teng felt that maybe as long as he resisted for a few more months, things would get better. It's peach picking.
Now that Lu Yiming is looking for an excuse to buy Tenglong, it would be strange if Ma Teng agreed.
Although Lu Yiming claimed to have the evidence that he hacked "Legend of Hot Blood" in his hands, he was not afraid at all.In this three-acre land in Pengcheng, even if Lu's richest man takes him to court, he can't do anything to him.
After hanging up the phone, Ma Teng saw that the expressions of the people in the office were very exciting, and he became even more depressed. He said in a low voice, "Lu Yiming called, saying that I hacked their "Legend of Blood" server, and threatened me with If Tamron is not sold to him, he will sue me in court."
Seeing Ma Teng blowing his beard and staring in anger, everyone in the office couldn't help laughing.Zhang Zhidong said: "Pony, Mr. Lu is young and energetic, and he told you not to provoke him long ago. And it's time for you to change your bad habit of liking black computers."
The people who hold meetings here are all core members of the company. They came out with Ma Teng back then, so there is no secret between each other at work. "Legend of Blood" was attacked by H guest and the server had to be shut down for a few hours. Although they are not Participants, but witnesses.As for what Ma Teng participated in, he just hacked Lu Yiming's personal computer.
As for the reason for doing this, firstly, seeing the popularity of "Legend of Hot Blood", they planned to add some obstacles to "Legend of Hot Blood", and secondly, they guessed that the source code leak of "Miracle MU" had something to do with Lu Yiming, so they carried out a certain degree of investigation. revenge.
Regardless of whether Lu Yiming did it or not, anyway, Lu Yiming's computer is right.
Ma Teng quibbled: "What does this have to do with me? He's making excuses! And I haven't even settled with him about the leak of the source code of the "Miracle MU" game! He's the biggest suspect!"
The more Ma Teng thought about it, the more angry he became.He didn't think there was anything wrong with hacking Lu Yiming's computer. He just had this little hobby, and he didn't do anything bad. Anyway, it's impossible to change it.
On the other end of the phone, Lu Yiming put away the phone cursingly: "Cut, what, it's really rude to hang up on me."
Standing beside Lu Yiming, Yu Jiayi was speechless, holding the folder and asked, "Mr. Lu, are we really going to sue Tenglong's Mr. Ma?"
Of course, Ma Teng is not in the same group as those blackmailers who blackmail gentlemen for mutual entertainment. This guy is not that stupid, he just has a bit of a bad taste, and it is impossible to touch anything that breaks the law, at least he will never end it himself.
And despite the fact that Ma Teng's net worth is less than one-thousandth of Lu Yiming's, Ma's family is backed by the Lingnan Merchant Gang, and his relationship and contacts are very important. Lu Yiming has no real evidence, and suing him is a confession.
So after thinking about it, Lu Yiming waved his hand: "Forget it, my lord has a lot, let him go."
Standing behind Lu Yiming, Yu Jiayi couldn't help but give the boss a disgusted look, then twisted her waist and left the office.
In a blink of an eye, 2003 has come to the first ten days of June.
During this time, a lot of things happened.
The Alipay control, which has been developed for a long time, has been verified and launched in conjunction with the "Zhenbao Pavilion" virtual mall.
After Wang Juntao joined Luming Mall, the construction process has also been greatly accelerated.
Time always flies by in a busy schedule, and in a blink of an eye, Lu Yiming is about to graduate from university.
In half a month, in July of 2003, I will leave with my diploma.
On Friday, Lu Yiming called Li Quanwang: "Wang Zai, he is graduating soon, take advantage of these last few weekends, hurry up and go out."
After receiving a call from Lu Yiming, Li Quanwang sighed and said, "What a waste, I want to visit the shop. Come and play for a while?"
Right now, seeing Lu Yiming's other friends taking off one by one, even Lu Yiping and Xiao Qinghe made a lot of money from opening studios, but Li Quanwang was greatly stimulated.Therefore, taking advantage of the lack of courses in his senior year, he spent almost every day in the Internet cafe.As if he could make more money by doing so.
"Okay."
Lu Yiming made some calculations, and it was true that he hadn't been to Tongxin Internet Cafe for a while, so he agreed.
Arriving at the flagship store of Tongxin Internet Cafe, Lu Yiming glanced at it and found that the occupancy rate was only about 50.00%. This business is not bad, but it must be much more sluggish than when waiting for a seat before.
"At this point, there are not many people."
Li Quanwang complained: "Recently, many Internet cafes have been opened around, and many of them are operating without a license, which makes us very passive."
Without an Internet cafe certificate, it means that there is no need to pay taxes, and the cost is naturally much lower than that of Tongxin Internet cafes.
What makes Li Quanwang even more painful is that many Internet cafes outside have also set up the same set of rewards that Lu Yiming recharged back then, and the rewards are astonishing. There are even those who buy 150 and get [-] for free. The whole market has no rules at all. , The volume soared, so that the profit of Tongxin Internet Cafe dropped again and again.
Li Quanwang sighed: "It is said that the spring river is a prophet of plumbing ducks. From a layman's point of view, Internet cafes are still very profitable. Only people in the industry like us feel that the crisis that is coming is approaching. No wonder you said that around 2003, The business of Internet cafes will be difficult.”
The two were talking, and He Zeming just came out of the office. After seeing Lu Yiming, he quickly called out: "Mr. Lu, why are you here today?"
Lu Yiming nodded slightly and said, "I'll come and take a look."
Li Quanwang said to He Zeming: "Old He, I was just talking to Mr. Lu about the business of Internet cafes. You are more professional in this area. Please report it."
He Zeming is now the general manager of the Zhonghai branch of Tongxin Internet Cafe. He started from the store manager and sat up to this position step by step, so he is not weak. In front of Lu Yiming, with a few detailed data, he put The current development status of Tongxin Internet Cafe has been introduced to me.
Then he even suggested: "Mr. Lu, I think our Tongxin Internet Cafe can't take the price reduction route now. Instead, we should increase the price, then provide customers with better services, and work hard on hardware, decoration and atmosphere."
Lu Yiming felt amused, and immediately asked, "Why do you think so?"
At the beginning, when the Tongxin Internet Cafe was established, Lu Yiming's purpose was to aim at rapid expansion, so the decoration was basically ignored.For example, although this store is called a flagship store, when you look up, you can see all kinds of thick beams and pipes in the building, without any decoration at all.
He Zeming immediately replied: "China Overseas is a big city with a developed economy and high per capita income, and the locations we choose for Tongxin Internet cafes are often located near shopping malls and office buildings. The transportation is very convenient, so there is no need to compete with other peers for prices. Those unlicensed Internet cafes, some of them have already reduced the Internet fee to less than two yuan, and we can’t fight it.”
Some black Internet cafes only have a dozen machines, and they are often opened in some old residential areas. They do not need to pay taxes, and their operating costs are unimaginably low, so they can fight price wars.
If Tongxin Internet Cafe wants to fight a price war with this kind of black Internet cafe, it will never win.
It has to be said that He Zeming is still very business-minded.
Lu Yiming carefully recalled the year 2002 that he experienced in his mind, and then said with a smile: "The idea is good, but it is not good enough."
Li Quanwang said: "Do you have a good idea?"
He Zeming also looked at Lu Yiming.
He thought about this method for a long time, but Lu Yiming said it was not good enough. While he was a little unconvinced, he also wanted to hear what Lu Yiming had to say.
Lu Yiming said: "The operating conditions of Internet cafes also apply to the 80.00th principle, that is, 20.00% of the profits are provided by [-]% of the old customers. Therefore, it is very important to add new customers, and how to retain old customers is more important. Internet cafes Profit, in addition to the cost of Internet access, actually lies in the various food and beverages we provide. The income from these value-added services is often not low.”
When Lu Yiming mentioned this, He Zeming echoed, "It's true. Many people who come to the Internet like to buy water, snacks or instant noodles in Internet cafes."
Lu Yiming said: "We can start from this aspect, provide some similar milk tea, coffee and special snacks, and even link up with nearby restaurants, agree a suitable price with them, and then implement one-click ordering in Internet cafes. functions to maximize the convenience of customers.”
Li Quanwang couldn't wait to say: "This is good, arrange it immediately!"
Then Lu Yiming laughed again: "By the way, we can also set up some non-smoking areas exclusively for women to attract female customers."
Li Quanwang laughed: "This idea is also very good. Where there are girls, there will be no shortage of customers."
He Zeming also agrees very much: "Many Internet cafes outside are smoky, dirty and messy, and are indeed very unfriendly to female customers. Since our Tongxin Internet cafe is positioned as a mid-to-high end, we can start in this area and make a name for ourselves. .”
The three of them talked to each other like this, and quickly established a new development strategy for Tongxin Internet Cafe.
Lu Yiming even used the tactics of later generations of Internet cafes, such as Internet cafe game benefits, playing games in exchange for Internet fees and so on.The most important thing is to engage in added value.According to the current intensity of competition in the industry, don't even think about making much money from Internet fees. On the contrary, the profit from selling milk tea is actually quite good.
After all, it is the manufacturer who makes money selling other beverages, and Tongxin Internet Cafe can provide milk tea and so on by itself. How much is the raw material?
In just one week, the flagship store of Tongxin Internet Cafe Zhonghai was fully prepared according to Lu Yiming's requirements and began to provide services.
Another weekend, Lu Yiming came to the Internet cafe, looked at the remodeled Tongxin Internet cafe, expressed his satisfaction, and said, "Let all the other stores do the same."
Li Quanwang thought that he could make more money again, and immediately said: "No problem."
At this moment, Cao Jingwen and Shi Qingxue walked in.
Cao Jingwen yelled, "Lu Yiming!"
Lu Yiming was startled, turned around and asked in surprise, "Why are you here?"
Cao Jingwen complained: "I went to play with Xiaoxue, but Xiaoxue said that you came here, so I came to see if you are a golden house."
Lu Yiming said depressedly: "I'm not, I don't, don't talk nonsense. I'm busy."
"Come on, try our new Internet cafe after renovation. This is the coffee and milk tea window, which provides delicious freshly squeezed juice and freshly ground coffee at any time. There is also a dining window. We cooperate with Zhenxiang Fast Food downstairs. Ordering food in the Internet cafe It can be delivered directly. There are also chicken and chips. What do you want to eat? I treat you."
Cao Jingwen said: "It's rare for you to be so generous, so I won't be polite."
Soon, all kinds of snacks and snacks filled the table, and everyone chatted while eating.
Cao Jingwen exclaimed: "Isn't this a place for you to surf the Internet? Why do you have food and drink?"
Lu Yiming said: "The business of Internet cafes is not easy now, and there are colleagues robbing jobs everywhere, so if you want to make money, you can only work hard on eating and drinking."
Afterwards, he smiled at Cao Jingwen again: "I heard from Xiaoxue that you recently made a boyfriend, when will you make an appointment to have dinner together, you know each other."
When Cao Jingwen heard this, she blushed a little: "Let's talk about it."
Shi Qingxue said: "Why are you so shy? You are about to graduate from college. Isn't it normal to fall in love? Take it out and play together."
Cao Jingwen said in a low voice: "Aren't I not ready yet? Wait for me to hesitate."
Lu Yiming just mentioned it casually, and didn't get entangled in this matter, and soon chatted about other things.
"You're going to graduate from college soon, what are you going to do?"
(End of this chapter)
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