China Entertainment: Gao Yanei wants to be the best actor

Not to mention how jealous the film and television circles are.

The equity of Zhouyi Film and Television has not changed much.

After all, no matter how "Dota Legend" makes money, it is still Digital Domain's income and has nothing to do with Zhou Yi.

It is precisely for this reason that the stock price of "Digital Domain" has skyrocketed during this period.

You must know that there is no limit on the rise and fall of Hong Kong stocks.

So since the revenue from "Dota Legend" was exposed, Digital Domain's stock price took off as if it had taken an aphrodisiac.

In just three days, Digital Domain's stock price more than doubled.

Especially when Jiang Hong said that Digital Domain would launch mobile games adapted from two popular IPs, "Ghost Blowing Lamp" and "Xiuchundao", the stock price became even crazier.

In the end, it unexpectedly pushed Digital Domain's market value to as high as 215 billion.

You must know that Huatest Film and Television, which is known as the troika in the film and television industry, has a current market value of only 250 billion.

For a time, Digital Domain’s ultra-high market value made countless film and television bosses break their guard!
After all, it doesn't matter if it can't beat Zhouyi Film and Television. It can't even beat the Digital Kingdom that Gao Fei buried casually. This is too insulting!

But there are more insults to come!

……

With "Flash Girl" and "The Return of the Great Sage" being released one after another in the summer season, the crew of "Wu Gorge Coffin Mountain" is completely unable to calm down this time.

The former is not bad, although the theme of "Flash Girl" is quite novel, and traditional elements such as folk music are very harmoniously integrated into the movie.

The box office on the first day was more than 5000 million, and it looked like a blockbuster commercial film.

But there was not much reaction in the circle.

After all, Zhou Yi released too many blockbuster movies, and after a long time, everyone became numb.

But the animated movie "The Return of the Great Sage" became a hit, which made everyone confused.

In fact, when "The Return of the Great Sage" was first released, most people in the industry didn't care.

Although they had known for a long time that Zhou Yi had set up a fantasy valley film industry, most of them didn't pay much attention to it.

I just think that Goofy is expanding the company's movie category.

Especially after the release of "The Return of the Great Sage" last month, the first-day box office of 1797.4 million made everyone feel that they were right.

After all, according to past practice, most movies with a box office of only 1 million to 2 million on the first day will have a final total box office between 1 million and 2 million.

Only a very small number of movies with good reputations can eventually reach a box office of [-] million.

If the reputation is average, even if the movie is offline, it may not have a box office of over [-] million.

For animated films like "The Return of the Great Sage" with extremely long production cycles, making less money actually means losing money.

After all, with the same capital circulation cycle, two live-action movies can be made in the industry.

What is unexpected is that "The Return of the Great Sage" did not do well at the box office on its first day.

But as word-of-mouth gradually fermented, it actually showed an amazing long-tail effect.

And as the target audience gradually declined, "The Return of the Great Sage" unexpectedly achieved rapid breakthroughs in the alternation of declining box office and soaring reputation.

It has become the only hit animated movie this summer to break out of the siege.

Even though it has been released for more than half a month, the movie's attendance rate and average attendance are still at the upper reaches of the same period.

In the end, it was obvious that the movie was already in its late stages of release, but the large-scale tap water made the performance of "The Return of the Monkey King" stronger than that of newly released movies.

For example, Peng Yuyan's new film "Broken Wind" and Shu Qi's "Assassin Nie Yinniang", the combined first-day data of the two new films were not as strong as the old film "The Return of the Monkey King".

This kind of ultra-long-term sustained rise is actually quite rare in the domestic film market.

It can be said that the long-tail effect of "low fire and slow cooking" in "The Return of the Great Sage" really opened up a lot of dog eyes.

And unlike before, this time they couldn't understand how Zhou Yi succeeded!
To be honest, it is normal for laymen not to understand many things, but it would be very interesting if even experts cannot understand them.

To use a line from Ning Hao’s movie, that is:
"You not only insulted my personality, but also my IQ!"

As a result, Gao Fei naturally aroused public anger.

Of course, the so-called public outrage is actually a joke, but the curiosity is real.

Not to mention colleagues in the circle, even Han Sanpin, who had been busy with the Xiongan Guild, came to visit the team out of curiosity.

In this case, the crew's ban on refusing to visit the team will naturally be useless.

Not only that, when Han Sanpin arrived, Gao Fei specially invited him to give him a massage.

When faced with Lao Han's inquiry at the wine table, Gao Fei did not give in.

After drinking a glass of white wine with a smile, Gao Fei chuckled quite proudly:
"This matter is very simple!"

"In fact, the talent pools of film and television special effects, animated films and game companies are the same." "Although there are some differences in the specific requirements of the finished products, the technologies used are similar."

"This is also the reason why domestic special effects companies have never been able to develop in the past."

Having said this, Gao Fei immediately looked at Han Sanpin with a smile and said:

"Uncle Han, you must have heard the saying [it takes five years for a special effects company to teach people, but a game company doubles the number of people to poach people], right?"

Seeing what he said, Han Sanpin immediately nodded slightly.

After all, China Film Group was the first to take the lead in the domestic special effects industry.

Many early Chinese-language films initially used special effects companies owned by China Film.

Therefore, Han Sanpin should be the one who knows the most about the development history of domestic special effects.

Just like Gao Fei said, the reason why domestic special effects cannot develop.

In addition to powerful enemies outside, there are also internal practical reasons.

Because the domestic game market is booming, early domestic game companies poached people from movie special effects companies.

After learning about this situation, Han Sanpin also wanted to curb this situation by giving a salary increase to the employees of the special effects company.

But after some investigation, Han Sanpin finally gave up this idea.

why?

For no other reason than I can’t afford it!

Even if China Film is the leader of domestic film and television companies and a national-brand company, it still cannot afford it.

Because junior employees in the film and television special effects industry switch jobs to game companies, their monthly salary can increase to 2-3 times;
1.5 times for mid-level employees; 1 times for senior employees.

Although the higher the rank, the smaller the increase, but the total annual salary is greater.

This means that if China Film wants to rely on high salaries to prevent poaching, then it is estimated that the special effects company will not be able to earn back the labor costs if it works for another 100 years!

Of course, not all film and television special effects talents cannot be retained.

Because in movie special effects companies, people behind the scenes are roughly divided into two types.

One is more technical and the other is more art-oriented.

Most of the game production process is procedural, and the requirements for aesthetics are not that high.

Therefore, technical talents in film and television special effects companies are relatively more suitable to change jobs to game companies.

Even in film and television special effects companies, the overlap between technical positions such as modeling, textures, materials, etc. and the work content in the game production industry is even as high as 70% to 80%.

This is why Goofy says the talent pool is the same for film and television special effects, animated film and game companies.

It’s just that in the past, everyone was doing their own thing, either working alone or poaching each other.

Not only does this result in a significant increase in labor costs, it also leads to a large amount of unnecessary waste of resources.

In the end, all three suffered losses, and no one took advantage.

The beauty and texture of game companies have not improved, the technology of film and television special effects has not improved, and the animation production model has not changed much.

After complaining with a look of disgust, Gao Fei smiled proudly and said:
"Actually, Zhouyi's method is very simple. Once it is explained, anyone can learn it."

"Because we just integrate these three into an industrial chain, with the special effects training institution as the basis, the people behind the film and television as the brain, and finally the overall planning and deployment."

“This not only maximizes efficiency, but also greatly improves production quality.”

"This is the industrial chain effect!"

Hearing this, Han Sanpin rolled his eyes in surprise.

Can anyone learn it?You can't just tell lies with your eyes open, okay?
If it were that simple, Ahri and Penguin would not have spent tens of billions, and they would not have produced any decent film and television works or hit games.

It can be said that the field of content production is the Waterloo of Internet companies around the world.

I don’t know how many crazy people who are making waves in the Internet industry have ended up in content production.

The fundamental reason is that Internet thinking really cannot create content!

Even if big data can control heaven and earth, it cannot control thinking and creativity!
But then again, what Gao Fei said is actually right.

If anyone can do what he does and open up the relationship between film and television special effects, game production and animated films, then he can completely copy the success of Zhouyi.

But judging from the current situation, apart from Zhou Yi, there should be no other company in the film and television industry that can do this.

On the other hand, those Internet movies and TV shows may not be able to do this if they are managed well.

For example, NetEase, which has fully transformed into a gaming company, has such potential.

But even so, it will be seven or eight years later. (end of this chapter)