Lost eight hundred million at the beginning

Chapter 216 Chapter 216 Pilot long-term rental apartment
Lin Ruoyan thought to herself, since she has already come to the Shanghai stock market, the matter of long-term renting an apartment can actually be considered and arranged in advance.

Compared with the northern regions, Shanghai's economy is more developed, and there are many migrant workers.At the beginning, they would not be able to rent a unit house in a decent community.Maybe consider renting a house together, some simply live in the basement, it doesn’t matter if there are windows or not, as long as the transportation is convenient and the rent is low.

This kind of living environment shared with others makes it uncomfortable to live in, and it also disturbs the normal life of the regular family next door.There are three people in your family who live in two rooms, and the house next door is the same as yours, but they put eight bunk beds in. Sixteen people go in and out for a long time, men and women are mixed, the house is built privately and randomly, and there are various safety hazards in water, electricity and water. The sound of doors opening and going out and noise all night will definitely cause all kinds of disputes.

Even if they live in the basement of a formal residential building, a cubicle converted from a dark and humid place, with a bunch of electrical appliances connected by open wires, and there are gas stoves for cooking, can ordinary residents living upstairs sleep soundly?
However, in big cities, there are too few cheap apartments that people can choose from.Migrant workers sometimes can't find a particularly suitable house even if they have money, and the demand for cheap and high-quality rental houses has always existed.

Products such as long-term rental apartments, which gather similar customers in the same building and do not interfere with other types of living models, will flourish sooner or later.

"Mr. Fang, the kind of apartment building you mentioned is actually very promising. Especially in a super-large city with a developed economy like Shanghai, if the site selection matches the people it faces, and the service is in place, it can really be done." Lin Ruoyan After thinking about it, she seriously expressed her thoughts,
"I have a furniture factory in Guangdong Province. Many of the factories there do not have their own dormitories for workers, so they rent the kind of village house plots for workers to build their own houses. The housing sites in Guangdong Province often build four or five floors by themselves. There are even multi-storeys on the sixth and seventh floors, each floor has a washroom, and the house is divided into dozens of small rooms, which are rented out to migrant workers. Is that what you want to do in an apartment like that?"

"The rent for that kind of apartment can't be paid. I want to be a mid-to-high-end one. The customers are small businessmen in this relatively concentrated commercial city, or small white-collar workers in Shanghai in the core of the city." Fang Yue said frankly, "I want All of them are single rooms with bathrooms. After studying for so many years, the school dormitories are all four-person rooms, six-person rooms or even eight-person rooms. After working, I earn money by myself, especially urban white-collar workers. They want to be decent and private, and they have to fight with others for no reason. Room."

"That's right. But the rent for a single room is very high in the bustling area with convenient transportation in Shanghai. Even if you rent a large apartment together, not every room has a bathroom. Many people are reluctant, so they can only rent the basement to live in, etc. Save up enough money to replace it.”

Fang Yue sighed: "Yes, I went to Xiangjiang to see the stalls. A big three-bedroom can be divided into eighteen stalls. However, no matter how small the indoor space is, you can wash, cook and go to the toilet."

Lin Ruoyan has seen photos of stalls in the real world, with an interior space of five square meters, a push-door toilet, sink and induction cooker, a washing machine and a small refrigerator can be plugged in, and above these things is a bed board for climbing up.This is commonly known as going to bed and going to the toilet.Or some simply put a bed in the bathroom, cover the toilet lid and use it as a bedside table, sit on the toilet, and cook and do laundry in front of the sink, saving a chair.

However, this is already a single room with a bathroom in good condition.Most of the low-level migrant workers live in cage houses with upper, middle and lower floors, and the privacy can only rely on cloth curtains, let alone sound insulation.

That kind of cage house is usually in the bustling area of ​​the city. The space is equivalent to a bed and is surrounded by barbed wire. There are more than a dozen people living in the whole house. There are several such houses inside a gate. Dozens of people live in it, and there is only one toilet. .There may be cooking, shared by dozens of people.And the space that belongs to him in the cage is similar to that of a coffin. If there are too many things, he will be curled up and unable to straighten his legs when sleeping.There is no need to count on the air conditioner. It is good to have a small electric fan on the head of the bed.

With such poor living conditions, one month’s rent is also very expensive, which almost sucks out most of the income of the bottom workers, and the rest can only buy food, not to mention living, and can only barely survive.

In the Shanghai stock market, there are already many group rental houses with bunk beds, but most people will choose the cheaper basement.It's a pity that due to various safety accidents in a few years, those basement operating spaces will be emptied, and small hotels will not be allowed.

Although Fang Yue sympathizes with such people, she always thinks about how to make money when she does business.

In the past, some unsalable spaces that she just needed housing, especially the second floor of the business along the street, or the bicycle parking garages in the basement, had already been targeted by someone, so they rented them out and divided them into small cubicles to rent out as apartments on a daily or daily basis. There is a weekly fee and the deposit is not expensive.

Many people can't afford to rent a better house not only because the rent is expensive, but also because the deposit cannot be paid out.The small hotel does not charge a deposit, check in directly, pay the bill on a daily basis, and provide toiletries, which can meet the needs of migrant workers.

More than ten years later, many new white-collar workers in big cities also choose economical hotels to pay monthly rent, which is more cost-effective than renting a single room by themselves.Monthly rent is cheaper than daily rent, and there are people changing sheets and towels every day, so you don’t have to worry about cleaning.

The only inconvenience is doing laundry and cooking.Singles basically don’t cook, so you can do laundry in a laundromat, or wash thin clothes by hand in warm climates.They have gradually abandoned renting traditional single rooms or small one-bedroom apartments. The rent of such formal rooms has exceeded their monthly income. However, their demands for quality of life and aesthetic vision cannot be lowered all at once.Group renting partition rooms are not acceptable to them.

Lin Ruoyan remembered that Mengmeng and Chen Jun, the national flower of Bowa in South America, also mentioned the matter of the apartment. It might be more stable to do it overseas than to do it in China earlier.

At this time in the book, there is no term for long-term rental apartment, but it is different from the annual rental of ordinary housing, and it is not like the product type of daily rental hotel.She must seize the market share and launch high-quality brands.

If Fang Yue wants to do it, can the two of them consider joining together?Fang Yue has been building a brand when she just needs to renovate a house. She has more refined control over quality and cost than Lin Ruoyan.

Fang Yue is also thinking about whether he wants to open up that kind of apartment market with Lin Ruoyan.Her residential customers are relatively young. When she first came to a big city to work hard, renting a house was the first hurdle.From their first step into the workplace, they were baptized by her brand. When these people are successful and have money to buy a house, wouldn't the first consideration be the newly-renovated housing developed by her?
Fang Yue also knew that he didn't have enough financial resources, and neither did the hotel's management team.And Lin Ruoyan happened to complement her.

Both of them had ideas, and they hit it off immediately, and talked about choosing a place in a first-tier big city to cooperate with a pilot project first.Lin Ruoyan considered training the management team of homestays to develop a group of long-term rental apartments, and to create a batch of new products for the needs of apartments in terms of furniture.Fang Yue handles other things in the apartment, and if there is a shortage of money, she will do what she can to add some, focusing on asset-light operations.

Fang Yue agreed immediately, and arranged for his men to find suitable projects.Lin Ruoyan also asked Hua Mengmeng to choose people from the hotel and homestay team.

In addition, Lin Ruoyan also needs to develop online management software, which will be assigned to the current person in charge of the information department.After all, Hao Heshan has already gone to pick the leader of the technology company.

　double update first update

　　
　
(End of this chapter)