The bard wanders into the entertainment circle

Chapter 307 The victory of the low-price strategy, bursting into flames

Chapter 307 The victory of the low-price strategy, bursting into flames
Indeed, as He Zhengyang said, this album became popular.

After Chen Shuo and others arrived in Gusu, they didn't rest much at all, they just slept all night, and got up early the next morning before dawn to rush to the magic capital.

At the same time, Jingwen's channels in Modu also began to exert their strength.Fully promote the album "The Most Beautiful Ever".

In less than two hours, after arriving in the magic capital, everyone took a short rest and started to get busy after breakfast.

Zhou Ping started to contact the TV station, and Shan Xiaolou and Wu Qi took Chen Shuo and Liu Yifei to participate in various programs.

While promoting "Crystal Love", it is also promoting the album "The Most Beautiful Ever".

On the other hand, He Zhengyang's branch office in Shanghai is hosting the album release.

At the same time, with the help of Jingwen's relationship, Chen Shuo and Chen Shuo went to some radio stations where they talked, talked about the process of creation, and sang a song along the way.

That is to say, the current situation is a bit special, and it is impossible to gather a large number of people.

Otherwise, Chen Shuo and Chen Shuo could hold an album signing event.

In that case, Chen Shuo is confident that the publicity effect will be better.

Now I can only go on the show, sing and talk on the show, and use it as publicity.

After staying in Shanghai for three days, I went to Lin'an and Jinling for two days respectively, and finally returned to Gusu again.

It has been a week since the album was released.

After returning to Gusu, He Zhengyang and the others did not arrange publicity immediately, but began to summarize the sales situation of this week.

He Zhengyang flipped through his notebook and said, "It has been a week since May 5th.

The data collected yesterday is 14 CDs and [-] tapes.

There is little difference in sales between CDs and tapes.

Mainly because of our low-price strategy, CDs are not much more expensive than tapes, and people are more willing to buy CDs with MVs.

Those extra tapes are mostly for the convenience of the Walkman.

A total of 22 sales.Unexpectedly amazing.

You know, Mr. Liu Huan's sales in the first week were only more than 40.

As a newcomer, you are half of Teacher Liu Huan, and after a week, your momentum has not only not slipped, but has even increased.

The company estimates that the final sales of your album may break double platinum.

If it weren't for the special circumstances, it is estimated that it would be able to break through double platinum.

Congratulations, Chen Shuo, you can achieve such a good result with your first album, and you will have a bright future as a singer. "

clap clap~
Before Chen Shuo could say anything, everyone applauded.

Chen Shuo was also very excited in his heart. Although he ran this week, he also had a certain estimate for the sales volume.

But I didn't expect the momentum to be so fierce.

Of course, he also knew that to be able to achieve this sales volume was indeed as Liu Yifei said before, due to the right time, place and people.

Now the situation is special, most people are afraid to release an album, for fear of rushing directly.

So much so that nationwide, except for "Life in the 60s", which has entered the second stage.

His "The Most Beautiful Once" almost occupied all the blank periods.

Jingwen's powerful publicity channels are the best location.

Although the plan was formulated at the beginning, it was centered on the three places of the Imperial Capital Circle, the Magic City Circle, and the Guangdong Province area, and radiated outwards.

But Jingwen has channels all over the country, except for these three economic circles.

There are not many other places, as long as each provincial capital city sells 2 albums, there will be more than [-] sales.

What's more, the real sales are more than that.

For Renhe, Chen Shuo and Liu Yifei's publicity and Liu Huan's fame are his greatest benefits.

Not to mention Liu Huan's fame, every time he promotes a song, he also promotes a song by Chen Shuo.

As long as the listeners like Liu Huan's songs, they can hear Chen Shuo's songs if they switch channels a little slower.

Chen Shuo himself is also very strong. For this promotion, he has already performed the three title songs to the point of proficiency.

Almost every three songs are sung, and one can achieve perfect effect.

Then start bardic performance ability, for those listeners who listen carefully, it is simply king bomb.

Anyone who has heard him sing on the spot will feel uncomfortable listening to the album after returning home.

Everyone said that although Chen Shuo's album is good, it's better to listen to him sing in person, but now I can't hear it, so I have no choice but to use the album to satisfy my hunger, and I strongly recommend it to others.

There are even many listeners who are not short of money, in order to hear better quality audio sources, they directly bought records.

What He Zhengyang didn't say was that the [-] copies that were recorded as commemorative records had long been booked, and the company was planning to record another [-] copies.

Now, starting from the magic city, Chen Shuo's album has exploded in popularity and sales.

After everyone calmed down, He Zhengyang continued: "After the good news, let's talk about the bad news.

According to the company's understanding, since the day before yesterday, pirated copies have been found on the market, and there are still a lot of them. "

At this stage, piracy is rampant, and sometimes you have to admire the ability of pirates.

As long as they are willing to do it, he can distribute the product all over the country before you release it.

Originally, everyone thought that Chen Shuo was a newcomer, so he should have more time to digest this blue ocean.

Unexpectedly, he also encountered the same treatment as Liu Huan.

Within a week, it was targeted by pirates.

After everyone listened, the joy just now stagnated, and they sighed secretly.

Although this matter is annoying, it also proves that Chen Shuo's achievements have indeed been recognized by everyone.

I just don't know how big the impact will be in the end.

Seeing everyone looking sleepy, He Zhengyang smiled and said, "Don't worry too much, everyone.

The reason why this is bad news is because it is really disappointing.

But in fact, the impact on Chen Shuo is not great.

According to our survey, most listeners don't buy piracy.

One is because of our company's ultra-low price strategy, our CD only costs [-] yuan, and a pirated disk costs at least [-] or [-] yuan.

After all, no matter how they do it, it is impossible for them to have no cost.

The difference of five yuan does not stop everyone from buying genuine copies.

And many people say that the pirated version does not sound as good as the genuine one.

Therefore, there are not many sales of pirated copies.

Some people even had to pay for the genuine version after buying the pirated version.

Based on this situation, we have offered rewards to many listeners. If they can report a pirated sales outlet, they will be rewarded with a genuine CD.

Now, in two days, several dens have been seized and most of the pirated copies have been confiscated.

This is another big victory for us Jingwen against pirates. "

After hearing this, everyone applauded again, excited.

In the past, everyone had been banning piracy all the time. Unexpectedly, after Mr. Xu decided on the ultra-low price strategy.

First, when Liu Huan released "Life in the 60s", he copied 20 pirated copies, which directly hurt some pirates.

Now, relying on Chen Shuo's "The Most Beautiful Ever", he used the crowd tactics and launched a bounty on the pirates, and the effect was also remarkable.

It seems that this is an effective way to directly eliminate most piracy.

Next, if everyone can follow suit, whether it is the record company, the singer himself, or the fans, they can all benefit from it.

The only ones that get hurt are the pirates.

Chen Shuo was also happy after hearing this, and he also had some guesses about the poor quality of the pirated version.

In his opinion, the reason why his album can explode to such an extent.

It is inseparable from his bardic effect, which can arouse the feelings in everyone's heart.

It's just that the effect has been broadcast through the medium of the album, and the effect has been greatly reduced.

And the more he can restore his voice, the stronger the bard effect will be.

The effect of the original album is not as good as he sang half of it himself.

And where would the pirated version be willing to use good materials?
In addition, they are transcribed through tapes and CDs, and the effect is greatly reduced.

Now, vinyl records are better than CDs, which are better than tapes.

And even the cheapest tapes are better than pirated CDs.

After the audience bought it.Naturally, it is easy to spot the difference between genuine and pirated copies.

Just like what He Zhengyang said, if the price of the genuine copy is high, it is so high that others would hesitate to buy one.

Then naturally many people will choose to pirate.

But now, a genuine CD only costs [-] yuan, so you can save money by eating less snacks.

Why bother to listen to the pirated version with poor effect?

He Zhengyang said to Chen Shuo: "Next, let's promote in Gusu for two more days, and the rest will be handed over to offline channels and radio stations.

It is impossible to carry out offline signing promotion, and it is difficult to improve the promotion effect again if you continue to run various programs.

After all, the programs that have been recorded can be replayed when needed.

After waiting for two days, I will go directly to the devil's capital and coordinate with the imperial capital to make arrangements.

As much security as possible.There will be no stagnation in every link.

Your new drama here is about to start, so you stay here and prepare. "

"Okay." Chen Shuo nodded.

During the special period, all activities with a large number of people gathering cannot be held.

Basically, one of the biggest channels of publicity was blocked.

Another two days later, Chen Shuo and Liu Yifei ended their promotional activities in Gusu, and He Zhengyang also led his team to Shanghai.

However, he also left two people here for Chen Shuo, who are responsible for cooperating with him and communicating with the website for some interviews and promotional activities.

After all, the Internet is also a major channel of publicity.

And as offline activities are severely restricted, the promotion of various online platforms has become the top priority.

On the evening of the [-]th, the final publicity was over, and the company's production team was ready to complete the preparations, and it will start tomorrow.

Chen Shuo temporarily got a relatively free time.

After dinner, he and Liu Yifei left the hotel wearing masks and walked to a small park nearby.

(End of this chapter)

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