Huayu for engineering students

Chapter 178 Technology Transfer

Zhou Feng's father is Zhou Guangtai. In the early days of the reform, he started a business with several brothers from the same clan. He did business and opened a factory, and now he is doing some processing business.This kind of business was very popular at the beginning of the reform, but soon with the rise of the outsourcing industry, the processing of incoming parts quickly declined.

Of course, Zhou Feng's family is quite powerful now, and their company is still doing incoming parts processing, which is simply electronic product assembly.

However, the technical content of incoming parts processing is too low, and there are almost no thresholds. A few people can take orders with a little organization, which eventually leads to vicious competition, and the profits of the entire industry are getting thinner and thinner.

There are only two ways in front of them, either to transform into a real outsourcing enterprise, and to gain a greater competitive advantage by deepening management and strict systems to improve production efficiency.

Then pass various quality management certifications, and then get the approval of big manufacturers, and really embark on the road of outsourcing enterprises.

Another way is to completely transform into a real manufacturing enterprise and manufacture its own products.

There are only two ways to process incoming parts in the early stage of reform. The former requires the owner of the enterprise to have excellent management skills and at the same time be able to cultivate a group of excellent middle-level managers. The competitiveness is almost all in management.

The latter requires the owner of the enterprise to have the vision and courage to leave in a timely manner from the route of earning quick money for processing supplied materials. It is necessary to dig deep into management, pay attention to technology, and also pay attention to the market.

It seems that the requirements for business owners are comprehensive and seem to be higher, but in fact, at that time, for business owners, there were not so high requirements for each item, as long as they were slightly better than their peers, or even It only needs to have one that is slightly better than its peers.

Therefore, this path has instead become a wider choice.Many well-known private brands in later generations started to build their own brands from the current era.

Now the old Zhou’s company is facing such a problem. On the one hand, the quality of orders has declined and profits have decreased, and on the other hand, they cannot find a suitable way to break through.

Having been in business for many years, they certainly know the truth of sailing against the current if you don't advance, you will retreat.Therefore, they paid special attention to the information provided by Zhou Feng.Whether it is Wang Xu's microphone or speaker, they are very good products, and they are very worth investing in, so as to completely transform their business.

For private companies at this time, buying technology can cost money, and they even see the value of technology more clearly than many state-owned companies.

When many state-owned enterprises do not yet know how to evaluate the value of free technology, these private entrepreneurs who have long been swimming in the real business sea are more willing to spend real money to buy practical technology.

Lang is affectionate, concubine is interested, Lao Zhou wants to transform, Wang Xu wants to realize technology, both sides are very realistic.With Zhou Feng as the intermediary, the second meeting between the two parties was at the Jiasuo restaurant in Shuimu, which was also the hotel that Lao Zhou rented after he came.

In Chinese culture, the wine table accounts for at least [-]% of the time. Maybe a full meal can stimulate happiness. Chinese businessmen like to discuss business at the wine table.This time was no exception. Although Wang Xu had never done business before, he was not averse to putting things in a more relaxed atmosphere.

It may be out of rebellious psychology. The people of the Imperial City are born to hate all kinds of formal occasions. You can see that there are very few occasions in the Imperial City that have formal requirements for attire, and it is common to wear slippers to go shopping in big shopping malls.

As for the city like Shanghai, it is absolutely impossible to go to a nightclub and not allow this or that.

Naturally, Wang Xu also has such a personality. He is not interested in formal business negotiations in suits and leather shoes, but he is very comfortable with the habit of Gusu businessmen who are keen to settle business at the wine table.

"One hundred and fifty cash, plus [-]% of the company's shares, in exchange for all the technologies of low-end and low-end speakers, including two series of active and passive." Lao Zhou gave his offer very firmly, and he felt that it was enough to impress Wang. Asahi.

"Two hundred, 5% of the shares, and promised a lot of investment in technology research and development of [-]% of the turnover." After listening to Wang Xu, he felt that it basically met expectations.

This business has a market of tens of billions in the future, but everything is still unknown in this era, and the price given by Lao Zhou can be regarded as conscience.However, Wang Xu took advantage of the situation and added a little more. The price of [-] was obviously to let the other party increase the price.

"The price is no problem. Can you ask why the investment in technology research and development is required?" Lao Zhou directly agreed to the price, because it was what he expected.

But like the question he asked, he was really surprised why there was such a separate constraint.

Because this condition is actually only available during the operation of the enterprise, and I have never heard of this condition being attached to the technology transfer.

Moreover, the investment in technology is not for Wang Xu, but for his own company. What's the use of such a condition?
"There are two reasons. On the one hand, your company definitely doesn't have much technical research and development strength in the early stage, so you can bring some business to our department, which can be regarded as repaying the department. It is also in line with national policy to engage in industry-university-research research. You can also brag about it in the future.

On the other hand, don't underestimate speakers. It seems that the technology is easy, but it is not so simple to produce them well. If you don't develop them, you may not even understand the technology I gave you.

For example, let me tell you what kind of wood to use for the speaker board, how high the temperature is, and how long it takes to dry.What if sometime you can't buy that kind of wood?If you change it, I guarantee that the sound quality will change, and the quality is definitely not as good as the one I sold to you.

You can still say that the wood is easy to find, but the glue used for bonding, the shock-absorbing rubber ring, and even the bottom pads may affect the sound quality. If you don’t develop it, you will lock your product, and there is no possibility of any changes. .After selling the same product for several years, you know what the result will be.

Furthermore, I can sell you a set of technology to earn money for a few years, after that.For speakers, if you think the barrier to entry is low, others will think so too.

You produce it, make money, and others copy it, and at most two months can produce imitation products, although they lack key index parameters and cannot achieve such good results.

But it is not a problem to achieve [-]-[-]%, or even [-]-[-]%.

How to reduce costs, how to improve quality, and even how to develop lower-end products to fight bad debts with those who copy?

The quality of the things I make is too high. Now these two series, even the low-end products, are high-end products in the market, and the price cannot be lowered. You can use them to export and use them to build word of mouth.

But you can't expect high-end products to spread in the Chinese market. The ones that really occupy the Chinese market are generally low-end, a pair of dozens of speakers, but I don't have any in my series. You need to develop them yourself.

This regulation also hopes that the company can go longer and build its own barriers, which can be regarded as responsible for the [-]% of the shares I want. "

Wang Xu was a little emotional, and that one was also Wang Xu's thoughtful idea, which belonged to three shots with dates and no dates.

There are almost no strong measures in it, and there are too many tricks that can be played, but as long as there is such a article written into the company's articles of association, at least there is such a foundation, in case something happens someday.

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(Gone)
(End of this chapter)