Reborn Entrepreneurial Giant.

Chapter 725 MPV and SUV

Apart from financing, the first thing Qiancheng Geometry has to do is to complete the family design of the car exterior under the leadership of the new chief designer, that is, to improve product recognition and conform to the aesthetics of most regions in the world. It is best to add Chinese art color.

Therefore, they will redesign the Qiancheng CS6 and CS8 within the Fuyao architecture. The SUV inherited from Mitsubishi still has many shortcomings. Now the modification can not only reduce the cost, but also improve the overall performance.

The plus versions of Qiancheng CS6 and CS8, which are called GF 01 and 03 abroad, are already improved and upgraded versions, and will continue to use the previous technical direction for improvement.

Not to mention the two sedans Lantu Chasing Light and Lantu Fuguang, they wanted to develop MPVs and off-road vehicles to increase choices for consumers, but at the end of the discussion they found it was just a joke.

The current scope of the Swing architecture includes small cars to medium-sized cars, only front-wheel drive, four-wheel drive depends on the motor, which is difficult.But the MPV that competes with the Buick GL8 must be a medium-to-large car, so why should an off-road vehicle have four-wheel drive?
"The GAC Honda Odyssey is a medium-sized car." Some people are still dissatisfied
"They're hybrids."

"Then we also make plug-in hybrid MPV?"

It seems ok!But wouldn’t a mid-size MPV be an outlier?I also thought that there are compact models, and it seems that mid-sized MPVs are still acceptable.

"And using electric power can better enhance our product positioning..."

"A mid-size MPV is just testing the waters..."

"I don't think it's good. The positioning of medium-sized MPVs is vague. It is neither luxurious nor close to the people. If you want to mix MPVs early, you still have to be medium-large..."

Qu Li agreed with this point of view and temporarily put aside the development of the MPV. He was used to being slapped in the face several times. Anyway, everyone can speak freely at the meeting.

As for off-road vehicles, hybrid and electric vehicles will not be considered for the time being. The important thing for this thing is stability and performance. Electric and plug-in hybrid vehicles have not proven themselves yet.If you really want to develop an off-road vehicle, you have to redesign it, which is not within the Fuyao framework.

"Off-road vehicles are originally a type of SUV, and they are still a niche market. The development of this can demonstrate our technical strength, and sales are second."

It can be understood that when Land Rover was the best seller in China, the whole brand only had 30 units per month, and the tank 300 with a price of less than [-] received rave reviews, and that was the sales volume.

Qu Li had a hard time making a decision, not because he was afraid of being slapped in the face, but because he had to think about the future.

"Fuyao fuel vehicles will not develop medium and large vehicles, and the hybrid version will continue to be upgraded. It is good to make off-road vehicles, and it feels like a waste of resources." Qu Li still thinks that the sales cycle is too short. It takes 3 years for their development now. Even if the sales start in 2018, there will only be 2022 years until 5. Wow, it seems to be okay. A car will be sold for three years, and it will be upgraded for another three years.

"Forget it, let's develop an off-road vehicle. We will consider MPV and other hybrid versions after upgrading the architecture. We will not build an MPV for fuel vehicles." Qu Li made another decision, and finally there were not many objections.Now Qiancheng Motors has 5 SUV fuel vehicles (one of which is an off-road vehicle), 2 sedans, and seven fuel vehicles. If you want to take into account the European market, you can consider small cars, one SUV and one sedan, just right!

In fact, domestic independent brands are really getting stronger and stronger in the later stage. With the product strength of Tank 300, there is basically no rival in the same price range. The situation of Baojun 300 is similar.It can only be said that the company was born at the wrong time. It is by no means that independent brands cannot surpass joint venture vehicles in the field of fuel vehicles.

After talking about fuel vehicles, we then planned the Saab hybrid. The first car AION is a mid-sized sedan, a super hybrid, which is actually similar to Honda IMMD, but the hybrid technology of Future Geometry was developed quite early, that is No product has been formed, but a lot of patents have been applied for. Disputes will be inevitable in the future, but who makes him not a weak chicken?

Saab's second hybrid is definitely a medium-sized SUV or a super hybrid, so I won't introduce much. Saab began to publicize these technical details. It is similar to Honda's iMMD structure. The biggest difference is that the future geometry can use electricity. Use electricity as much as possible, so that 90% of the time is electricity.

The various data are similar to what Qu Li said. The 20-degree battery life is 110 kilometers, and the NEDC comprehensive fuel consumption is less than 2L. All the data are amazing, and the real product is missing.

With the release of the Fuyao architecture, it has aroused heated discussions at home and abroad. Toyota finally released its own TNGA architecture. They have three platforms in total, TNGA-C: front-wheel drive small car & compact car; TNGA-K: front-wheel drive mid-size car & medium-sized car Large car; TNGA-L: rear-wheel drive medium-sized car & medium-large car.

Faced with the menacing future geometry, Toyota has launched a public opinion offensive at home and abroad.In comparison, the Fuyao architecture is equivalent to their TNGA-C platform. There is no way to do this. When the technology is backward, we can only make a choice. Chery has excellent technology but wants everything. In the end Nothing at all.

When Qu Li just acquired Cheetah Motors, he made a choice to concentrate on building high-quality products. First, SUVs, and then MPVs to compete with Wuling Hongguang. The rest, including off-road vehicles, were discarded. Unfortunately, Changfeng Group did not cooperate, and in the end only the Get out of the SUV.

Even now, Qu Li can't figure out why a company thinks it can make a good off-road vehicle if it needs technology but no technology, and no funds.

Qu Li, who is good at making choices, has given Qiancheng Auto the capital to challenge Volkswagen Toyota. Of course, this is not all brought about by the Fuyao structure. International giant.

In line with the popularity of "The Three-Body Problem", a group of people compared the achievements of Glory and Qiancheng Geometry to a blow to dimensionality reduction: "Your joint venture brand fuel vehicles are powerful, but Geometry's electrification and intelligence are even more powerful. Technology, in turn, crushes..."

These flattering remarks are by no means an invitation from Qu Li. He is not so shameless, and you can’t blame the fans of How to Make a Future. There are really too many negative fans, and any company will have troubles, not to mention the intersection with him during the acquisition of Saab. Youth Auto, Jiangsu and Zhejiang, and a very powerful auto giant like to target future geometry.

This is not unfounded. Not to mention the Biradi channel crisis in 2010, even later, there were many things that were difficult to distinguish between true and false from this company, such as the continuous smearing of its own brands.The key is that they are clever in their methods and like to pretend to be fans of third-party car companies to attack target car companies.

Qu Li mentioned this matter to Xia Mingfei in Xingsha. Future Geometry was hated by others because of its leading technology. At the same time, it had accumulated a large number of fans in a short period of time. However, where the car sales were, most people only paid lip service to it.But even so, it is much better than being smeared by a friend on a large scale. The online public opinion environment cannot be ignored.

Although the conversion rate of online sales is not high, online marketing will become the main marketing method for car companies. It is an indisputable fact that good reputation will eventually be converted into consumption if it lasts for a long time.


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