The King of Directors 2000
Chapter 114
Chapter 114
At 2001 o'clock in the morning on September 9, 27, the autumn air in the Yanjing area was crisp, and many people went out for an outing.
Fenghua Film and Television Company of Landmark Tower welcomed a special guest today. This person is Renobu Ueda from NHK, an island country.
Ueda was in his forties, with average appearance and medium build. His face was a little tired, and his eyes were bloodshot. He probably hadn't had a good rest for several days.
Li Shengyao poured him a cup of tea, and Ueda drank it in one gulp, as if drinking fairy brew, his eyes lit up a bit, and he drank three cups of tea in a row.
Like Songshan before him, he also speaks Mandarin.
"Li Jun, your tea is really good, I am much more energetic now."
Li Shengyao didn't bother to pay attention to why Ueda was so tired, and smiled, "Mr. Ueda, if you like it, I can give you some later."
If you buy a drama, give two catties of tea.
If you don't buy a drama, then give away two or two meanings.
When Ueda heard the words, he immediately got up and saluted, "Thank you Li Jun."
"You're welcome."
Ueda then explained his purpose of coming, he was indeed here to buy the drama.
Instead of buying "Funny Family", I bought "Winter Sonata".
Li Shengyao understood Ueda's choice.
In fact, in the previous life, the island country did not buy "Funny Family" immediately. A few years later, when the Korean wave became popular in the island country, the TV station of the island country bought "Funny Family".
After all, 140 episodes have to be weighed and weighed.
Now Hualiu has no influence in the island country at all. It is completely understandable that people don't buy sitcoms.
"Mr. Ueda, I have no problem here, but we spent more money to produce this drama, a full 1000 million, so in terms of price, it will be more expensive than "Love Hotel"."
1000 million is the data publicized by Fenghua Film and Television Company.
Li Shengyao believed that before Ueda came, he must have inquired about the price of Fuji TV's purchase of "Love Hotel".
Although he sold [-] episodes to ATV, but to the rich NHK, there is no need to maintain the original price. Doesn't that look down on local tyrants?
Ueda nodded, "How much does Jun Li want for an episode?"
"25 million episodes."
Hearing this, Ueda frowned slightly.
They used to purchase 21 episodes of film and television dramas, and the price was already top in Asia. Lee Shengyao proposed ten or twenty thousand, and he agreed on his own.
After raising 5 yuan, he will ask the leader for instructions.
"Li Jun, apart from the increased production cost, does "Winter Sonata" have any other advantages?"
"Yes, Mr. Ueda, you should have seen some clips. We went to Harbin to shoot, and most of the episodes were shot in a piece of white snow. There are flying snowflakes at any time. The picture is very beautiful."
Li Shengyao paused, and then said: "We have also improved the costumes of the main actors this time. The male lead has changed many coats, all of which are Burberry from Great Britain. The female lead has changed dozens of sets of clothes. Max Muller from Italy."
"I can guarantee that the texture of this drama is very good."
"The most important point is that we racked our brains to write this story. The male and female protagonists met when they were young, and they were each other's first love. Later, the male protagonist lost his memory in a car accident. Ten years later, they met again and fell in love again. This is God's will. love."
Islanders especially yearn for old Europe, especially love snow, and especially love first love. These three points must be pointed out.
When Ueda heard the words, he nodded repeatedly.
"Okay, Li Jun, I've remembered everything, you wait for me for 10 minutes."
Ueda then left the meeting room and went to the rest area to make a phone call.
Five minutes later, Ueda came back with a happy face, "Li Jun, we can buy it for 5 episodes."
"Mr. Ueda, you will not regret it."
"Winter Sonata" is the highest-rated Korean drama in the island country. It is broadcast in the evening, and the average ratings are still 20.00%, which can be called terrifying.
NHK's self-produced drama urban drama 100 million episodes, where can "Winter Sonata" be affordable.
The two sides then hired a lawyer, and then signed a contract.
It was agreed that the 25th episode of "Winter Sonata" would be sold to NHK, and the latter would remit the money within three days.
Ueda closed the contract, and then said: "Li Jun, if Zhao Yang and Yan Danchen need to go to the island country to promote, please help them go there, and we will pay for them."
"That's for sure, they will definitely go to the island country to promote it."
"Thank you."
Ueda bowed again.
Li Shengyao is in a great mood. If he followed the way of making money in "Winter Sonata" in his previous life, now is just the beginning, and the time for the hero and heroine to go to the island country to endorse and shoot commercials is the time to really make money.
"Mr. Ueda, let's go, let's go to Liangmahe Restaurant together, and I'll treat you to Yanjing Roast Duck."
When Ueda heard the words, he gave a grateful salute, "Then interrupt."
Two hours later, Li Shengyao sent Ueda away. He kept his promise and sent two catties of tea.
"Li Jun, you are a person worthy of association. Your company will have good dramas in the future, and we will always pay attention to them."
"Li Jun, goodbye."
After bowing again, Ueda got into the car and left.
Li Shengyao hummed a little tune and returned to the company.
"Winter Sonata" has been sold in Hong Kong Island and in island countries, will Wanwan and Xinmatai be far behind?
That's another few million.
As for the peninsula, he was a little unsure.
In the previous life, "Winter Sonata" had an audience rating of 30.00% on the peninsula, which was a good number, but it was not the most popular drama that year.
But it doesn't matter, if you don't buy the peninsula, there are still a lot of Guo Jia anyway.
Li Shengyao closed the door, sat down, closed his eyes, and thought of the sales route of Korean dramas in his previous life.
Korean dramas in East Asia and Southeast Asia have similar cultures and have a natural sense of closeness. Their idol dramas are well shot and can be sold at normal prices.
However, outside of these two regions, Korean dramas have just begun to fail to sell.
Then why can Korean dramas be sold in Nanmei and Zhongdong later?
That's because at the beginning, Korean dramas were half sold and half free, and they were sold to TV stations in these places at a low price.
When Korean dramas went to undeveloped areas, they were initially sold at a price of US$[-] an episode, and the total cost of a drama was only US$[-] to US$[-].
That's how they open up the market.
Those little Guo Jia couldn't make [-] dramas a year, tasted the sweetness, and often bought Korean dramas later.
This is the reason why "Winter Sonata" can sell dozens of Guo Jia.
Li Shengyao felt that it was very necessary to learn this point, and to open up other markets, anyway, it was zero, and one episode of $[-] was still profitable.
Later, "Winter Sonata" had a high ratings, and they asked Zhao Yangyan Danchen to endorse, and that was the normal price.
He needs sales talents in this area, and he needs to find someone from the foreign language school and the University of Foreign Trade, and ask them to sell "Winter Sonata" and "Love Hotel".
At the same time, these two dramas will also be subtitled in English, Spanish, Portuguese, and Labab.
"If I can create a sales channel, I will be able to sell Chinese dramas in the future, not only Fenghua Film and Television Company's dramas, but also other good dramas, and I will still make some money from the commission."
(End of this chapter)
At 2001 o'clock in the morning on September 9, 27, the autumn air in the Yanjing area was crisp, and many people went out for an outing.
Fenghua Film and Television Company of Landmark Tower welcomed a special guest today. This person is Renobu Ueda from NHK, an island country.
Ueda was in his forties, with average appearance and medium build. His face was a little tired, and his eyes were bloodshot. He probably hadn't had a good rest for several days.
Li Shengyao poured him a cup of tea, and Ueda drank it in one gulp, as if drinking fairy brew, his eyes lit up a bit, and he drank three cups of tea in a row.
Like Songshan before him, he also speaks Mandarin.
"Li Jun, your tea is really good, I am much more energetic now."
Li Shengyao didn't bother to pay attention to why Ueda was so tired, and smiled, "Mr. Ueda, if you like it, I can give you some later."
If you buy a drama, give two catties of tea.
If you don't buy a drama, then give away two or two meanings.
When Ueda heard the words, he immediately got up and saluted, "Thank you Li Jun."
"You're welcome."
Ueda then explained his purpose of coming, he was indeed here to buy the drama.
Instead of buying "Funny Family", I bought "Winter Sonata".
Li Shengyao understood Ueda's choice.
In fact, in the previous life, the island country did not buy "Funny Family" immediately. A few years later, when the Korean wave became popular in the island country, the TV station of the island country bought "Funny Family".
After all, 140 episodes have to be weighed and weighed.
Now Hualiu has no influence in the island country at all. It is completely understandable that people don't buy sitcoms.
"Mr. Ueda, I have no problem here, but we spent more money to produce this drama, a full 1000 million, so in terms of price, it will be more expensive than "Love Hotel"."
1000 million is the data publicized by Fenghua Film and Television Company.
Li Shengyao believed that before Ueda came, he must have inquired about the price of Fuji TV's purchase of "Love Hotel".
Although he sold [-] episodes to ATV, but to the rich NHK, there is no need to maintain the original price. Doesn't that look down on local tyrants?
Ueda nodded, "How much does Jun Li want for an episode?"
"25 million episodes."
Hearing this, Ueda frowned slightly.
They used to purchase 21 episodes of film and television dramas, and the price was already top in Asia. Lee Shengyao proposed ten or twenty thousand, and he agreed on his own.
After raising 5 yuan, he will ask the leader for instructions.
"Li Jun, apart from the increased production cost, does "Winter Sonata" have any other advantages?"
"Yes, Mr. Ueda, you should have seen some clips. We went to Harbin to shoot, and most of the episodes were shot in a piece of white snow. There are flying snowflakes at any time. The picture is very beautiful."
Li Shengyao paused, and then said: "We have also improved the costumes of the main actors this time. The male lead has changed many coats, all of which are Burberry from Great Britain. The female lead has changed dozens of sets of clothes. Max Muller from Italy."
"I can guarantee that the texture of this drama is very good."
"The most important point is that we racked our brains to write this story. The male and female protagonists met when they were young, and they were each other's first love. Later, the male protagonist lost his memory in a car accident. Ten years later, they met again and fell in love again. This is God's will. love."
Islanders especially yearn for old Europe, especially love snow, and especially love first love. These three points must be pointed out.
When Ueda heard the words, he nodded repeatedly.
"Okay, Li Jun, I've remembered everything, you wait for me for 10 minutes."
Ueda then left the meeting room and went to the rest area to make a phone call.
Five minutes later, Ueda came back with a happy face, "Li Jun, we can buy it for 5 episodes."
"Mr. Ueda, you will not regret it."
"Winter Sonata" is the highest-rated Korean drama in the island country. It is broadcast in the evening, and the average ratings are still 20.00%, which can be called terrifying.
NHK's self-produced drama urban drama 100 million episodes, where can "Winter Sonata" be affordable.
The two sides then hired a lawyer, and then signed a contract.
It was agreed that the 25th episode of "Winter Sonata" would be sold to NHK, and the latter would remit the money within three days.
Ueda closed the contract, and then said: "Li Jun, if Zhao Yang and Yan Danchen need to go to the island country to promote, please help them go there, and we will pay for them."
"That's for sure, they will definitely go to the island country to promote it."
"Thank you."
Ueda bowed again.
Li Shengyao is in a great mood. If he followed the way of making money in "Winter Sonata" in his previous life, now is just the beginning, and the time for the hero and heroine to go to the island country to endorse and shoot commercials is the time to really make money.
"Mr. Ueda, let's go, let's go to Liangmahe Restaurant together, and I'll treat you to Yanjing Roast Duck."
When Ueda heard the words, he gave a grateful salute, "Then interrupt."
Two hours later, Li Shengyao sent Ueda away. He kept his promise and sent two catties of tea.
"Li Jun, you are a person worthy of association. Your company will have good dramas in the future, and we will always pay attention to them."
"Li Jun, goodbye."
After bowing again, Ueda got into the car and left.
Li Shengyao hummed a little tune and returned to the company.
"Winter Sonata" has been sold in Hong Kong Island and in island countries, will Wanwan and Xinmatai be far behind?
That's another few million.
As for the peninsula, he was a little unsure.
In the previous life, "Winter Sonata" had an audience rating of 30.00% on the peninsula, which was a good number, but it was not the most popular drama that year.
But it doesn't matter, if you don't buy the peninsula, there are still a lot of Guo Jia anyway.
Li Shengyao closed the door, sat down, closed his eyes, and thought of the sales route of Korean dramas in his previous life.
Korean dramas in East Asia and Southeast Asia have similar cultures and have a natural sense of closeness. Their idol dramas are well shot and can be sold at normal prices.
However, outside of these two regions, Korean dramas have just begun to fail to sell.
Then why can Korean dramas be sold in Nanmei and Zhongdong later?
That's because at the beginning, Korean dramas were half sold and half free, and they were sold to TV stations in these places at a low price.
When Korean dramas went to undeveloped areas, they were initially sold at a price of US$[-] an episode, and the total cost of a drama was only US$[-] to US$[-].
That's how they open up the market.
Those little Guo Jia couldn't make [-] dramas a year, tasted the sweetness, and often bought Korean dramas later.
This is the reason why "Winter Sonata" can sell dozens of Guo Jia.
Li Shengyao felt that it was very necessary to learn this point, and to open up other markets, anyway, it was zero, and one episode of $[-] was still profitable.
Later, "Winter Sonata" had a high ratings, and they asked Zhao Yangyan Danchen to endorse, and that was the normal price.
He needs sales talents in this area, and he needs to find someone from the foreign language school and the University of Foreign Trade, and ask them to sell "Winter Sonata" and "Love Hotel".
At the same time, these two dramas will also be subtitled in English, Spanish, Portuguese, and Labab.
"If I can create a sales channel, I will be able to sell Chinese dramas in the future, not only Fenghua Film and Television Company's dramas, but also other good dramas, and I will still make some money from the commission."
(End of this chapter)
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