The King of Directors 2000

Chapter 35
Many people did not leave the headquarters building of Gusu TV Station today.

Lao Ma, Jiang Chunming, and the big leaders were all waiting in the office to check the ratings.

Today is not only the premiere of "Emotional Hotel", but also CCTV's "Taiping Heavenly Kingdom".

Although judging from the previous situation, CCTV and Suzhou Satellite TV have different cleaning groups, "Taiping Heavenly Kingdom" should not affect the premiere of "Love Hotel".

However, the big leader still has some regrets. He thinks that "Taiping Heavenly Kingdom" should be avoided.

Soon after, the news broadcast ended, and Gusu Satellite TV officially broadcast the first episode of "Love Hotel".

After about 10 minutes, the real-time ratings came out, "Leader, it's the same as before, [-]."

The big leader nodded, as if to comfort himself, "It was like this at the beginning, our viewing habits are not good."

Lao Ma and Jiang Chunming nodded, expressing their approval of the leader's words.

Another 10 minutes later, new data was submitted, and the audience rating was still [-].

This time the three of them didn't speak. The big leader took out a cigarette, lit it with a snap, and then squinted his eyes and looked out the window.

The audience rating is actually a very uncertain thing, and it is difficult for anyone to predict.

There are many big dramas on CCTV, but the ratings are overwhelming. It's hard to say.

Moreover, there are few romantic dramas in the mainland and insufficient samples, so it is difficult for them to analyze.

Of course, the main reason is that apart from the "Han Zhu Ge Ge 2" broadcast by Gusu Satellite TV, which became popular, the ratings are relatively average at other times.

They are rich and can invite a lot of stars, but they are just not as good as they are, and they can't compare with first-class satellite TV like Yanjing Shanghai City.

Their ratings are mediocre, and word of mouth has not yet formed. Under such circumstances, the ratings of their dramas will not be high when they start broadcasting.

Before he finished smoking, he heard a rush of footsteps outside.

I saw the female colleague in charge of the TV station's telephone reception come in, "Good news, just now "Love Hotel" was broadcast, and in less than 10 minutes, I received [-] calls, all saying that the show is good, let us Keep playing."

"If the phone wasn't busy, there must have been more calls coming in."

Upon hearing this, Lao Ma laughed and said, "There is absolutely no problem with the quality of this show, mainly because our platform's previous ratings inertia was not good enough, but the follow-up ratings will definitely increase."

Not long after, the first episode ended, and when the second episode aired, the data at the end of the first episode came up.

The big leader, Jiang Chunming, and Lao Ma are all a little nervous. After the first episode, it should attract some passers-by.

"Leader, it's gone up, it's gone up, this time it has a ratings of [-]."

It has risen so fast, the highest rating of the drama that Gusu Satellite TV has just ended is only [-].

And it's already [-]:[-], can [-]:[-] be far behind?

The three of them breathed a sigh of relief.

Jiang Chunming smiled and said: "Leader, I will definitely be able to go to one o'clock, and the plot will be more exciting later, maybe it will be two o'clock."

The big leader pinched a cigarette, "Okay, let's go out for a walk and visit our front-line colleagues."

The TV series is still on the air, and the real-time viewing data will be sent to the big leaders every 10 minutes.

The second episode has just started, and the ratings have already broken one. It seems that only one episode has attracted many people.

And by the end of the second episode, the ratings broke two.

Jiang Chunming's eyes widened in disbelief.

I thought I had to wait until the plot deepened to break the second, but I never expected to break the second so soon.

[-] ratings.

This is Gusu Satellite TV's highest ratings so far this year.

It's that simple, two episodes at [-]:[-].

The great leader, Jiang Chunming, and Lao Ma all feel like winning the jackpot.

The three of them then realized that [-]:[-] was just the beginning, and the follow-up plot would be even more exciting, maybe it would reach [-]:[-] or [-]:[-].

"Haha, I just said that this is a good drama, and it will definitely become popular."

The voice of the big leader was a little higher, "Veteran, you should immediately call Director Li and tell him about our ratings, and ask him to make arrangements as soon as possible so that the main actors of "Love Hotel" will come to Jinling on Saturday. Recording programs, promoting "Love Hotel", air tickets, hotel we cover."

"A brilliant leader."

Lao Ma thought for a while, and added: "Tonight's drama must have been missed by many people. Why don't we broadcast one or two episodes in the morning and one or two episodes in the afternoon tomorrow."

"The previous drama will be suspended for a while, and it will be broadcast after "Love Hotel" is finished."

Shonan Satellite TV likes to make a set. They broadcast "My Fair Princess", which is broadcast in the morning and in the afternoon. It turns out that the same episode in the morning and afternoon.

But the ratings are pretty good.

This made the leaders of other TV stations envious.

The big leader heard this and thought it was a good idea. When it was just broadcast, there were few people who watched it. There must be some people who didn't see the previous plot, so they broadcast it during the day.

"Okay, it will be aired during the day tomorrow, and the trailer will be arranged. Except for weekends, we will broadcast six episodes of "Love Hotel" a day."

It is said that six episodes will be broadcast, but in fact, the episodes broadcast on the first night will be broadcast during the day the next day.

While the three of them were discussing, a colleague from the advertising team ran over excitedly, "Leader, some advertisers want to sponsor the advertisement during the broadcast of "Emotional Hotel", do you want to accept it?"

"Go, but you have to make a good contract. Every time the ratings of "Affectionate Hotel" increase by one point, the advertising fee will increase by one level."

"And Rejoice wants to title sponsor "Love Hotel", what price should it be?"

The title sponsorship at this time is not as exaggerated as later generations, and the sponsorship of a variety show is 20 billion.

However, like the title sponsorship fee of Shonan Satellite TV, a 300-episode drama is generally around [-] million, which is [-] per episode.

After all, the TV station didn't even spend money, and it was able to buy a drama by relying on sponsorship fees.

A second-tier satellite TV like Suzhou Satellite TV is much worse. A 200-episode drama usually costs [-] million.

But it was a drama with very average ratings in the past.

This time it's different, the big leader thought for a while, "Tell them, this show is unusual, it costs 300 million."

The colleagues in the advertising group left in a hurry.

Jiang Chunming was a little excited, "Leader, 300 million is the price of Shonan Satellite TV. If we really want 300 million, then we will make a lot of money."

"Except for "Huan Zhu Ge Ge", there are not many dramas on Shonan Satellite TV that have surpassed the ratings of two points. Why can't we ask for 300 million."

The big leader paused, and then said: "You have a good chat with Director Li, and ask him what drama his next film will be. We need to make preparations. If he is willing to let us invest, that would be even better."

"It's rare to see such a young and talented director now. He still has at least a few years to create, and we have to lock him in."

Jiang Chunming thought for a while, "Then let's post a message on the official website, saying that Director Li is a genius director, and definitely not a prodigal son of Shanghai Satellite TV who spread rumors."

"Okay, let Shanghai Satellite TV lose face."

(End of this chapter)