Chapter 523
August 2011, 7 at 2 am.

Yanjing, the headquarters building of New Picture Film and Television Company.

In the CEO's office, Lao Mouzi and Zhang Mo sat on one side, and Zhang Weiping sat opposite them.

Zhang Weiping asked her secretary to make tea, then stood up and poured tea for Lao Mou and his daughter. She took out a cigar, lit it, and took a nice puff.

"Jiang Zhiqiang gave it to me. It tastes very good. It costs at least 2000 yuan a piece to keep outside."

Zhang Weiping looked proud, and the crow's feet around her little eyes were amused.

He now has a net worth of hundreds of millions, but he still works hard. Not only is he stingy with others, but he is also frugal with himself, and he will always bring a box of small umbrellas when he stays in a hotel.

"Lao Jiang gave me a box."

Lao Mouzi picked up the teacup and took a sip of tea.

He smoked when he was young, but stopped smoking when he got older, and he had no interest in cigars.

"We need to contact Mr. Jiang as soon as possible to confirm the schedule."

The filming of "The Thirteen Hairpins" has been completed and is in post-production. If nothing unexpected happens, it will be completed before September.

This film targets the global market. Not only must the domestic schedule be clarified, but the foreign schedule must also be determined in advance.

When Zhang Weiping heard this, she immediately nodded and said there was no problem.

He then asked: "Yimou, did you watch "1937" yesterday?"

The hottest topic in the film and television industry right now is of course "1937". The film's premiere date is about 40.00%, which is very strong.

Zhang Weiping paid attention to "1937" because she wanted to use "1937" to predict the box office of "The Thirteen Beauties".

After all, they are all Chinese movies.

Lao Mouzi smiled slightly, "I've been busy doing post-production these days and don't have time to go see it. I'll go see it later..."

He paused and glanced at Zhang Mo, "But she went to see it and read it twice."

"Xiaomo, how was the movie?"

"Of course it's very good. Yesterday's daily box office champion completely beat "The Secret Fan" and "The God of Wealth Inn". There were many people in the cinema last night. Judging from the current reputation, this movie has a stable box office."

Zhang Weiping frowned slightly.

Lee Sung-yew is so successful, it's like running a money printing machine at home, every movie is popular.

"Xiao Mo, why is this movie so attractive to the audience?"

Zhang Mo glanced at Zhang Yi, but did not reply immediately.

When she was young, she looked down upon Lao Mouzi. Later, when she came into contact with movies, she admired and respected Lao Mouzi more and more. Now she is a good girl and listens to Lao Mouzi in everything she says.

"Can you tell me?"

Lao Mouzi was happy for his daughter to study movies, so he encouraged her.

Zhang Mo nodded, "I think Director Li's "1937" really has an all-round impact on moviegoers. Almost every moviegoer can find something they like.

For example, viewers who like literary and artistic films should watch "1937" in one shot, as well as the film's unique photography aesthetics. Although this film has very few wide-angle shots, every long shot is very beautiful and tasteful.

Another example is movie fans who like to watch war movies. When they watch "1937", they can see the real Songhu Battlefield. I have read many posts analyzed by military fans, and they all say that "1937" has a very high degree of restoration of the Songhu War.

There are also ordinary audiences who like to read stories and watch feature films. This group of audiences can find the cruelty of war, the growth of small characters, big scenes, and patriotism in the movie.

The summary is that this movie takes the movie-watching crowd into full consideration. No matter what kind of audience they are, they can find what they want. "

Zhang Mo talked a lot, felt a little thirsty, so he stopped and took a sip of tea, and then continued: "The movie is very good, I watched it twice."

Zhang Weiping was filled with emotion after hearing this.

Lee Sing-yew is becoming more and more powerful. He used to have high box office, but now he has upgraded. Not only can he win awards, but the box office is also good.

Thinking of this, Zhang Weiping couldn't help but glance at Lao Mouzi.

When Lao Mouzi focused on making literary films in the past, he was very biased. Although he was weak in winning awards, the box office was not satisfactory.

After the turn of the millennium, they mainly focused on commercial films, and the box office was much higher, but they were no longer liked by the film festival judges, and they seemed to be biased.

But now Lee Sing-yew takes care of both awards and box office, which is really rare.

He shook his head to get rid of such thoughts, and then said: "Can we learn?"

"no need."

"Well, don't you need it?"

Li Shengyao is a well-known screenwriter in the Chinese film and television industry and has a unique business vision.

Previously, Lao Mouzi, Xiaogang Pao, and Brother Kaizi all approached Lee Sheng Yew to read the script.

Zhang Weiping thought Zhang Mo would say yes this time, but she didn't expect to say no.

Is it because it has already been filmed?
Or is it Zhang Mo Piao?
Zhang Mo smiled and said, "When I was the assistant director of "1937", I talked with Director Li about the script of "The Thirteen Beauties of Jinling". He said that the original work and script were excellent and the story was very good, but there were a few things that needed to be slightly modified. "

Zhang Weiping became very nervous when she heard this.

"Where?"

"We have changed all the sensational and funny parts. Teacher Yan agreed and said that after the changes, it will be more serious."

Teacher Yan is Yan Geqin, the screenwriter of "Jinling Thirteen Hairpins".

Zhang Weiping breathed a sigh of relief when he heard this. He calmed down and then asked in a lower voice, "Has Director Li ever predicted the box office of "The Thirteen Beauties"?"

"He said, he said the domestic box office was at least [-] million."

Zhang Weiping did not laugh when she heard this.

The investment in "Jinling Thirteen Hairpins" was very large, with a total of [-] million. After investing so much money, the box office of [-] million obviously could not make back the money. Zhang Weiping still thought about [-] million?
Lao Mouzi felt Zhang Weiping's emotions and consoled him: "The movie is released globally, not only at the box office in the mainland, but also at the box office in other countries."

"1937" spent so much money on Bell just for the international market.

Moreover, they will also compete for the Golden Globe Award for Best Foreign Language Film. Once they win the award, it will have an extra publicity point, and I believe the box office will be better at home and abroad.

Zhang Weiping heard this, thought for a while, and nodded.

He thought that the highest domestic box office of a Chinese-language film in the Mainland is "Let the Bullets Fly", with a total of 1937 million. [-] million is really not a small amount. "[-] million is not bad. I think "[-]" may also have [-] million."

Zhang Mo nodded, "There should be [-] million."

Both of them know that more than 6 million is now the box office ceiling for mainland movies.

Regardless of the good numbers on the first day of "1937", it's really hard to say whether it can reach [-] million.

Both "Let the Bullets Fly" and "Sugar Mountain Earthquake" triggered a movie-watching craze and public attention, and only now have sales of [-] million.

Zhang Weiping said it politely.

Zhang Mo did it out of his trust in Director Li.

……

Not only Zhang Weiping is paying attention to the box office of "1937", but also many people in the Chinese film and television industry are paying attention to the box office trend of "1937".

The person who cares most among them is probably Chen Kexin.

"1937" will be released on July [-]st, and "Martial Arts" will be released on July [-]nd.

The box office for the premiere day of "1937" was released yesterday, and it was probably around 3200 million.Chen Kexin hopes that "Martial Arts" will compete at the box office at its premiere.

This achievement is obviously difficult and requires extremely high attendance rates for "Martial Arts".

"1937" was released yesterday, and the film schedule is around 40.00%.

"Martial Arts" is released today, and the film schedule is around 30.00%. If you want to compare with "1937" with fewer films, you have to attract more viewers.

At eleven o'clock that night, Chen Kexin was thinking about the box office of "Martial Arts" and couldn't do anything, so she called Takeshi Kaneshiro, Donnie Yen, and Tang Wei to go out for a late-night snack.

Soon after, the actors came over. They came to the late night snack stall and looked very low-key.
Chen Kexin ordered some nice barbecue and then let the actors order their own dishes.

Soon the store brought the barbecue and boiled water, and the four of them chatted while eating.

Donnie Yen, Takeshi Kaneshiro and the others were in a good mood and the atmosphere was great.

Chen Kexin, on the other hand, was obviously absent-minded. He was waiting for the premiere results of "Martial Arts".

At this moment, a call came in. Chen Kexin's secretary called.

Chen Kexin immediately answered the phone.

"Boss, we can probably calculate the box office of our movie on its opening day."

"Oh, how much is it exactly?"

"The total box office of "Martial Arts" on its opening day was about 100 million."

The box office of "1937" on its opening day was 200 million, and "Martial Arts" is now 100 million. It is not a movie on the same level at all.

Even though Chen Kexin had been mentally prepared, he was still very disappointed when he heard what his secretary said.

He thought for a while and then said: "Where is Xin Matai?"

"The box office of Xinmatai has been released. "1937" has about 300 million, and "Martial Arts" is even lower, estimated to be over 200 million."

Audiences in the Xinmatai region obviously don't like war movies very much, and the box office of "1937" was not as good as that of "Taken".

But "Martial Arts" actually sold 200 million more.

Chen Kexin frowned, "Why so few?"

"Our questionnaire survey showed that they are not interested in martial arts movies. Many people think they are routine movies and have no new ideas."

In the past, Southeast Asia was the back garden of Hong Kong movies, and martial arts movies could sell well in Southeast Asia, but now it is obviously in decline.

The audience has even formed a prejudice. "Martial Arts" is obviously a suspenseful martial arts film, but the audience feels that it is an old routine.

Chen Kexin was even more disappointed, and then asked: "What about Hong Kong Island? There should be more "Martial Arts" on Hong Kong Island, right?"

As long as "Martial Arts" beats "1937" at the box office in one place, they can release a lot of announcements and news to hype it up and help promote "Martial Arts".

Audiences on Hong Kong Island have never liked watching war movies, let alone mainland war movies. Young people and the media on the island feel that mainland war movies have strong propaganda implications, and they naturally boycott mainland war movies.

"Boss, Hong Kong Island is not doing well either. "1937" had about 150 million box office on its opening day, and "Martial Arts" had more than 120 million."

"Why is "Martial Arts" less popular than "1937"?"

"'1937' won the Grand Prix at Cannes, and the publicity was all about it. Many people were curious. On our side, the story and action were too cliche, and the audience found it boring."

Chen Kexin was very speechless after hearing this. He then asked: "What about Wanwan? We should be the box office champion in Wanwan, right?"

He believes that with the creativity and sincerity of "Martial Arts", it can easily surpass the crooked local films.

"Boss, Wanwan, "1937" still beats "Martial Arts"."

"How could this happen? Wanwan doesn't want to introduce Lee Sing-yew's movies?"

"It changed at the beginning of the year. During the Wanwan Golden Horse Awards, they held a special screening event for Lee Sheung-Yao's films. "1937" introduced Wanwan this year, and it was still a share-sharing system."

When Chen Kexin heard this, she was very speechless. He didn't understand why Hao Hao and Wan Wan gave in.

Well now, even in Wanwan, they can't beat "1937", so that's a stretch.

Whether it's in Xinmatai, Hong Kong Island, or the Mainland.

"1973" completely suppressed "Martial Arts", and they had no way of blowing the hype.

Chen Kexin was desperate and was determined to destroy her.

"Got it, that's it."

……

Li Shengyao doesn't know what Zhang Weiping and Chen Kexin think. He has been very busy recently.

Even though the movie was released, he still had to take Huang Xiaoming and Zhang Yi to promote it.

Fortunately, the movie did not disappoint. The premiere day was Friday, with a box office of 3200 million. "Martial Arts" was released the next day, which divided the movie schedule a lot. The schedule of "1937" dropped to 40.00%, but they still got 4000 million at the box office.

On the third day, driven by high reputation, the daily box office reached 100 million.

That is to say, it received a total of [-] million box office in the first three days.

This is Lee Sung-yew's movie with the highest box office in its first week so far.

The surprises continue. Since "1937" suppressed "Martial Arts", the film schedule of "1937" has slightly increased.

In the second week, the box office continued to rise. Except for Tuesday, when it dropped to 800 million, it was above 3000 million at other times.

Especially Friday, Saturday and Sunday.

"1937" took in 300 million at the box office on Friday of its second week, 500 million on Saturday, and 700 million on Sunday.

Overall, it grossed [-] million in box office in the second week.

In other words, the total box office of "1937" reached [-] million.

There weren't any great movies in the third week, mainly "1937" took over the box office, and "Martial Arts" followed suit.

"1937" had a total box office of [-] million in its third week.

In other words, the total box office of "1937" reached [-] million.

It was almost [-] million, while "Martial Arts" only had [-] billion at this time.

It's already late July, and in three days, "Transformers 3" will be released globally. This is an absolute blockbuster.

Once "Transformers 3" is released, the box office of "1937" will probably fall off a cliff.

But it doesn’t matter, there are still three days left.

In the next three days, "1937" also took in a box office of RMB 800 million.

From its release on July 20st to July 1937th, the total box office of "[-]" reached [-] million.

Prior to this, the highest box office of a Chinese-language film in the Mainland was [-] million, set by "Let the Bullets Fly".

"1937" only needs 300 million to catch up with the record of "Let the Bullets Fly", and they still have ten days.

Although "Transformers 3" will be released next, there is no doubt that without any pressure, the total box office of "1937" will surpass "Let the Bullets Fly" and become the highest-grossing Chinese film in the mainland.

Create a new box office record for Chinese-language films.

(End of this chapter)

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