The reborn me has no pattern

Chapter 247 Living Signboard
The cornerstone of the branding strategy is excellent products, followed by not lagging behind in marketing. If the brand is to have longevity, it must have excellent quality for a long time.

Therefore, even if some brands are in the limelight for a while, if they rely purely on marketing, they will fly as high as they fly and fall as badly as they fall.

In the past few years, there are not a few of CCTV's standard kings who have stumbled, which is the negative teaching material of the disconnection between management, production and marketing.

On the contrary, those health care products that make high-end sweet water, because the product itself is useless, and people do not expect to drink it, and the social attribute is far greater than the product attribute, so it is not harmful to account for the majority of marketing expenses.

The same is true for educational brands, whether for profit or not.

In terms of high-end, it means the comprehensive development of "moral, intellectual, physical, aesthetic and labor", and some unique "aristocratic" channels can make money, and it also meets the spiritual needs of local rich at this stage.

For example, Zhao Jianguo can spend 10,000+ to get his daughter into No. [-] middle school, which is just a microcosm of countless small local tyrants.

However, it is obviously impossible for Wujiadai Primary School to do this. It would be meaningless to engage in "aristocraticization", and it would be inconvenient for Zhang Haonan to spend bad money.

The "aristocratic" operation has extremely frequent requirements for social interaction, and Zhang Haonan has no such interest.

Therefore, if you want to build a brand from the civilian line, there is only one way, and that is the "success rate".

It is impossible to screen the enrollment rate from elementary school to junior high school. After all, this concept does not exist, but there are other ways, such as various subject and skill competitions.

"I have a nephew who is a student of Capital University. I want to invite famous teachers from Kuozhou, Gusu, and Chongzhou to guide him. If we hurry up and train, we should have results in the finals in July."

"finals?"

Shao Weidong was taken aback for a moment.

"The preliminaries in March have passed the rematch this month."

"It's kind of awesome."

"Very good, very smart, and the other one is also good, but I didn't pass the rematch."

Among all the nephews, Zhang Ranliang is extremely talented. Before he was reborn, he won the second prize in the Primary School Hua Cup and also got a bonus.

But at that time, Zhang Haonan trained Zhang Ranliang in mathematics, after all, he was not a professional runner. Stopping for the second prize was Zhang Haonan's limit, not Zhang Ranliang's.

Later, Zhang Ranliang went to the University of Science and Technology, which was close to his home, instead of going to Beijing. Only now did he realize that he must have been influenced by himself.

Damn myself...

Now that I have more financial resources, I don't need my nephew to think about how to help my uncle who is alone.

"Winning the first prize is a sign. I will let the TV station interview it, and the newspapers and magazines of the Education Bureau will follow up."

After the primary school Hua Cup, enter the provincial training team, you can participate in the winter and summer camp of that year, and be selected to enter the national team.

At this time, the fight is about the talent of the child and the efficient training of the famous teacher, both of which are indispensable.

Of course, the two or three strongest ones can have slightly lower requirements for master teacher training, but it doesn't mean that all talents can pass the test.

"Which kid is it?"

"Liangliang, come here, these two grandpas have red envelopes for you."

Zhang Haonan yelled, Shao Weidong and Xia Junliang's faces turned green, but they quickly touched their pockets, and when they took out the money, Zhang Haonan had already handed over two empty red envelopes: "Oh, it's true, I really gave it, it's so polite, Don't give it next time."

"..."

"..."

Silently stuffing 100 yuan into the empty red envelope, the two principals were too depressed to talk.

"This is Grandpa Shao, this is Grandpa Xia, Grandpa Shao is the principal of No. [-] Middle School, and Grandpa Xia is the principal of No. [-] Middle School. I will flatter Grandpa Xia more in the future."

"Uncle."

After saying hello, the round-headed Zhang Ranliang, wearing a red scarf, bowed slightly to Shao Weidong and Grandpa Xia, "Hello, Grandpa."

"I feel like I'm being called old."

"Then the two of my family will call you big brother in the future?"

"Your mouth will be torn apart sooner or later."

Shao Weidong threw the cigarette in his hand on the ground, and after stamping it out, he turned his head and spit out the last bit of cigarette, then handed over the red envelope: "Study hard."

"Thank you, Grandpa Shao."

"this is mine."

"Thank you, Grandpa Xia."

Zhang Haonan, who was sitting next to him, smiled and touched his head, "This young man is very smart, and my mother can trust me. He often comes to me to do homework. He is very talented. The most important point is that he has a high degree of concentration. Play hard, do your homework seriously, last year's No. [-] middle school champion is not as good as him."

The number one scholar is Zhang Haonan’s classmate, how to quantify which of the two is superior, in fact Zhang Haonan can’t tell, it’s just a feeling that the number one scholar is not as good as Zhang Ranliang, and this feeling doesn’t come only after rebirth, he thought so before rebirth.

Facts have also proved that Zhang Ranliang surpassed the score line of Beijing University with a percentage higher than his number one in the same class.

"If it is indeed possible, then I will go back and talk to Lao Tian."

"Don't worry, I'm not bragging to you because Liangliang is my nephew. I've already hired an excellent tutor for the math competition. The teacher from Chongzhou now lives at the overpass in the north of the city, with an annual salary of [-], and usually teaches Elementary school arithmetic kills the time, and the main job is competition training.”

"..."

Shao Weidong has nothing to say, he can only secretly think that this kid is getting more and more prepared for a rainy day, and how many chips he has in hand is to make the most of it as much as possible.

"Everything has to wait until the end of the Primary School China Cup in July. After Liangliang wins the first prize, the provincial team is stable. Whether he can enter the national team's winter camp depends on the subsequent games. There are Kuozhou and Gusu. The competition instructor is here, and the question type is not a problem."

The reason why I have to go to Kuozhou, Zhejiang Province to invite competition instructors is to keep in touch and prepare for the future middle school student Olympic competition.

Zhang Haonan himself has participated in this kind of competition, and he has never won the grand prize, but he knows who has won the most gold medals.

"It doesn't matter if you have the best results in high-level competitions, as long as you can be invincible in Shacheng City, your reputation will naturally come out."

Professional teachers and excellent teachers in the school have different career directions. Professionals are left to professionals. Generalists cannot crush specialists in specialized fields. After all, thinking patterns and work rhythms are not the same. thing.

Whether mental arithmetic or not, Zhang Haonan's operation is no problem at all.

Of course, the schools that have reacted will also find ways to deal with it professionally, but if a public elementary school casually hires famous teachers from outside and pays an annual salary of [-], then the teachers in this school can rebel.

The ancient principle that it is difficult for a poor family to produce a noble child is applicable at any time. In the next 20 years, the proportion of children from poor families who are admitted to key universities will become lower and lower. The underlying logic is so cruel.

After all, normal dual-career families don’t need their children to think about food, drink, and money all year round. In these families and families with a higher living standard, they don’t exist.

But children from poor families have too many things to consider, and they have to overcome all the inconveniences caused by poverty.

At the same time, learning itself is a matter that requires extremely high concentration. Therefore, the fact that children from poor families can be admitted to college is enough to prove their individual strength.

As for this strength being trampled and shattered, that is not their problem. After all, their background and knowledge cannot be considered so far-reaching.

The children in the village will cheer and admire you because you have been admitted to the university, but the students in the same school and the same class may not take a second look. If there is any more ridicule and bullying, your dignity will be shattered, and your strength will naturally go with the wind.

Zhang Haonan was so concerned about the matter of Wujiadai Primary School, he wanted to avoid this kind of thing from happening as much as possible. This is not a question of whether to protect or not, but a little bit of his obligation as an adult.

"If this kid wins the first prize, there is indeed something to say about it."

"I think this week I suggest that Lao Tian go to the countryside to inspect the teaching work of rural primary schools, and then go to Wujiadai for a while."

"It's ok, just show up and take a group photo as a souvenir. It's fine to win the first prize in July."

The two middle school principals looked at Zhang Ranliang in this situation, and their eyes were different. One was thinking about Zhang Ranliang's junior high school going to No. [-] Middle School, and the other was thinking that if Zhang Ranliang got an Olympiad gold medal in No. [-] Middle School in the future, it would be really good.

really not bad.

The round-headed Zhang Ranliang didn't know why, so he just stood aside obediently holding the red envelope, but he knew that winning the first prize in July should be very good.

"Liangliang, do you like bumper cars? I heard from your father that you want to play with bumper cars?"

"He played with me last year."

"In this way, I won the first prize in July and ranked in the top five. I will directly build a bumper car playground for you to have a good time."

"Really?"

"Uncle, when have I ever boasted?"

"it is good!"

In Zhang Ranliang's eyes, his uncle is a superman.

(End of this chapter)