The reborn me has no pattern

Chapter 253
The collection of evidence against Yu Xiaojun is not in a hurry. After Chu Sheng went to work, he first got familiar with the working environment, and then made a series of purchase lists, mainly various equipment, with a total value of about 200 million. Lost almost 30 procurement costs.

After many years of connections, this market is still there.

Immediately afterwards, because "Daqiao Meat Processing Factory" had a fast food snack research and development project, after learning that it was entrusted by the "Katyusha" chain restaurant, Chu Sheng was surprised, and quickly took out the five-spice beef from the original unit, and served it with scallion oil. The noodles are a must.

Beef is produced in a standardized manner. It can be sold separately with a piece of beef in a small package. It is positioned as a high-end snack, and the price is [-] per catty.

Add it to the scallion oil noodles as a snack. If the price is [-] yuan, the profit will be one to two times.

In addition, Chu Sheng suggested that the braised flavor should be packaged, so that the stewed flavor from the fringe areas of Gusu can be used and put directly into the Songjiang market. It doesn’t need to be too big, and it is enough to keep an eye on the 800 million market.

The operation is similar to the high-end products of "Daqiao Meat Floss", which belongs to the nature of gifts.

There are chickens and geese in Lucheng and Yushan respectively. It is impossible to make it bigger and stronger, but the purpose is to enrich the product line and do OEM processing when necessary.

"Now the two townships of Lucheng and Yushan are also consciously starting to do brand promotion, but the strength is not enough. We can borrow the name of Gusu and strive for some dividends from landmark products."

"It's just a joke."

"Correct."

Chu Sheng saw that Zhang Haonan understood it as soon as he heard it, so he didn't repeat it. Although he was doing product research and development before, it didn't mean he didn't understand marketing.

"With the big framework of Gusu, if someone in Lucheng or Yushan files a complaint, the higher-ups will not take too much notice. After all, it is one thing to make a name for Gusu, and no city will dislike a few business cards."

"Well... makes sense."

"In addition, the soy sauce can be supplied to Beijing and Jinmen. I used to provide pig ears with local flavors to several bearing factories in Jinmen in my old unit. Contact me now, even if the supply relationship cannot be fully restored. One or two is enough."

His style is different from Wang Aihong's. If Wang Aihong is working hard, then Chu Sheng is planning before moving and then going all out.

But let him take the helm, he himself is not sure, he is more like a wise general, he only wins battles.

Wang Aihong is different. Wang Aihong, who has endured hardship, dares to win the battle, and even if he is not sure, he dares to take over the first resistance.

So don't look at Chu Sheng's various "overstepping" at present, but Wang Aihong is not worried at all. The more Chu Sheng does, Wang Aihong also rises with the tide.

"So on the product line, you want to start making different series?"

"Yes, one is the lo-mei series, which mainly focuses on pig ears, five-spice beef, chicken feet, duck gizzards and duck tongues. The other is a series with local characteristics, such as the sweet tofu in Gusu and Liangxi. We can enter the surrounding counties and cities. Small supermarkets and chain supermarkets avoid direct competition in the cooked food section of large supermarkets. Of course, it also includes red sausage, sausage, cured chicken legs, fried chicken, etc. "

To put it bluntly, the local specialties in the surrounding areas, the "Daqiao Meat Processing Factory" can be used as a landmark to gain fame.

And it’s not about rubbing against one family, but all similar foods can be rubbed against.

"Then the packaging is unified, so that when consumers buy it, they will be impressed by the packaging. Our factory has a good production environment and guaranteed quality. As long as it is shipped, it will have a good impression in three to five months."

Enriching the product line is what Chu Sheng is focusing on now. He is not in a hurry to develop new flavors, because he can borrow a lot of products from the old unit when he comes out of the old unit.

Moreover, it is an old product that has withstood the test of the market for many years. Without Zhang Haonan, I don't know how much market research costs and taste adjustment costs.

It can be said that the arrival of a Chu Sheng is equivalent to directly creating a complete product research and development team.

From a commercial point of view, Chu Sheng is simply a magic weapon.

He can go out and do it alone, and he can also make money, but because of his personality, Zhang Haonan's attempt to engage Yu Xiaojun is simply scratching his itch, so the solicitation of others is worthless.

"Like this year's Ching Ming Festival, I have read the records of our factory, and the shipments have obviously increased dramatically. Obviously, there must be some consumers in the market who want to use our factory's products to commemorate their ancestors. There will be such a choice, there is no It is doubtful that the word-of-mouth reputation of 'Daqiao Meat Processing Factory' already has a certain regional influence."

The quality of the product is decent, even excellent, you don’t need too much, just eat it once and you will know it.

The most powerful way of publicity is indeed "word of mouth".

"So, as long as the product line is enriched this year, the next thing our factory has to do is to expand production, and strive to directly steal [-]% of the market for similar competing products in the Yangtze River Delta region, and become the top five or even the top three. .”

Chu Sheng was very confident. When he knew that Zhang Haonan and Jiang Gao cooperated to copy the "Daqiao Pig Farm", he felt that it would definitely become bigger and stronger.

If other similar companies want to compete, the source of raw materials will become extremely complicated. This is not to say that it is not a good thing, but because they have a stable source of raw materials, the taste will be relatively stable.

Even the pigs are of the same breed, so where can the taste be?

"Snacks, I hope to develop one or two new ones, and I want to use them in 'Katyusha'."

"Don't worry, the boss, I will keep in touch with the product development team of 'Katyusha'."

"It just so happens that they are going to Gusu for a trip to Gusu on Labor Day. They will have a look at the gardens. At the end of the day, they will come to Shacheng and have a meal together. We will try to make 'Katyusha' open smoothly on the first day of summer vacation."

"it is good."

At this time, Jiankang, Shacheng, and Gusu have store renovations, and the small dining gifts of "Katyusha" and those bazooka toys have also been commissioned for production. The first batch of goods have already entered the warehouse, and they are waiting for the summer vacation. When you arrive, you can start the meal delivery.

The first batch of employees have all been well-trained now, and now they are doing drills regularly, and they will rehearse all kinds of emergencies encountered after the opening.

The promotion of "Katyusha" was also first promoted in the college circle. Among them, the posts on the "Qilikacha" forum, in addition to the magic post and the progress of the renovation of "Haonan·XX", are the most touching of "Katyusha". .

Occasionally, I will post the cartoon image of "Katyusha", the boat-shaped cap of the Soviet army, and the cute smile. Combined with the various "tornado" series, it is not too killing.

In particular, there are activities on "Qi Li Ka Cha", such as lottery draws, lottery tickets, etc., as well as various model gifts, which make many fans excited.

It doesn't matter whether it tastes good or not, what matters is that it is fun.

At the same time, "Katyusha" also has a "My Lucky Day" event. On the opening day, draw a lottery with the invoice, and have a chance to win a golden AK...

Although it's not big, it's enough to make a bear go crazy.

(End of this chapter)