China Entertainment's whatever you want

"After running back and forth a few times, our early publicity work for the drama has finally come to an end.

Tencent really attaches great importance to the launch of "Joy of Life 2" and has invested a huge amount of resources in promotion online and offline.

I talked to the staff today and found out that the launch conference we are participating in is being held simultaneously in several places including Beijing, Shanghai, Guangdong, Hangzhou, etc., except Chang'an, but this is the main venue.

I have filmed so many dramas before, but none of them had such a big publicity before the broadcast as "Joy of Life 2"! "

After work, Gu Wei and Jing Tian had dinner together. They talked about the publicity work these days, and Da Tiantian couldn't help but sigh.

“It’s different.

[Joy of Life] is already one of the top IPs in the industry. The first part was so popular, so the second part is naturally also highly anticipated.

Moreover, Tencent has invested a lot in this drama. In addition to the high production cost, it also involves hundreds of advertising spots from dozens of advertisers, with a contract value of over 1 billion. It is not an exaggeration to attach great importance to it.

Gu Wei explained while eating.

"With so many advertisements, won't Tengxun make a lot of money?"

“Of course, we have to know that advertising revenue is only one aspect, there are also revenues from attracting new members, advance on-demand streaming and so on.

Tencent will definitely make a lot of money from "Joy of Life 2"! "

Jing Tian nodded, then turned to look at Gu Wei: "Your company is the producer of our drama. I'm curious how much the copyright was sold for?"

Gu Wei smiled and stretched out a finger.

Jing Tian was a little confused: "How much is this? Could it be one billion?"

Gu Wei put down his hand and said casually: "Yes, the first round broadcast rights of domestic satellite TV plus network copyright and overseas copyright, etc., the total transaction amount is more than 1 billion RMB"

Da Tiantian's eyes widened: "Just now I was saying that Tengxun made a lot of money. It turns out that the most profitable boss is right next to me."

"It's OK. As the top drama in the industry, it's normal for Joy of Life to have such profitability."

"I have contributed to earning so much money, I want a gift." Jing Tian turned around and pulled Gu Wei to act coquettishly with him.

"No problem, what do you want?"

"I can't believe you've given me so many gifts in the past few years, including all kinds of jewelry and bags. I don't seem to lack anything."

Gu Wei thought for a moment and said, "I'll give you a car later. Is there anything you like?"

"Car?" Jing Tian was about to refuse, but after hesitating for a moment she changed her mind.

"I don't know much about cars, but I want a red one, and it has to look nice."

She made up her mind that no matter what car Gu Wei bought for her, she would buy him one of the same style but in a different color to make it a couple's car.

Gu Wei didn't know Jing Tian's little thoughts, and readily agreed: "No problem, I will definitely choose a beautiful one for you"

After agreeing on the gift, the two continued to eat.

After a while, Gu Wei remembered his conversation with Wang Churan in the morning and asked Jing Tian, ​​"What are your plans after work here? Do you want to come with me?"

Jingtian took a piece of local cold noodles with chopsticks and put it in his mouth, saying while eating: "Aren't you going to Hengdian? We are going the same way.

I'm going to Shenzhen to attend an event organized by a brand there.

By the way, after [Joy of Life 2] is aired, will we have another promotional event?"

"The event after the broadcast will be a live video link, so just make time for it in advance."

Datiantian nodded, and when he was about to say something, his cell phone suddenly rang.

She picked it up and looked at it, then raised her head and said to Gu Wei: "My mother~"

Then I picked up the phone.

Gu Wei ate silently without saying a word.

Jingtian was very happy when she just answered the phone, but she didn't know what was said on the other end of the phone and her mood gradually became depressed.

“.Do we really have to take this step?
Got it, I'll go back in a few days, and I'll support whatever your final decision is."

After hanging up the phone, Jingtian stopped talking and his face was expressionless.

"Did something happen at home? Is there anything I can help with?" Gu Wei asked.

"Of course, if it's inconvenient to say it, forget it."

After two seconds of silence, Jingtian sighed.

“There’s nothing inconvenient to say.

Do you remember that I once told you that my parents’ relationship has never been harmonious and they often quarrel.

Since the outbreak of the epidemic last year, the conflict between the two has become more intense due to long-term home isolation.

Originally, the incident was over and I thought they were done with it, but my mom just called me and said they had discussed it and were getting a divorce."

"Uh this"

Gu Wei didn't know how to comfort her for a moment.

Instead, Jingtian laughed at his expression.

"You're reacting as if I were a child about to be abandoned by my parents.

I am already in my thirties this year. I am a poor child whose parents are divorced or whose family is broken and no one wants me.

Their relationship broke down and they wanted to separate. Although I felt sorry for them, I would support their choice.

To be honest, I can feel the conflicts and discords between my parents over the years since I was a child. The possibility that they have persisted for so many years is probably because they are concerned about my feelings.

If it weren’t for me, they would have broken up a long time ago.”

When he said this, the smile on Jingtian's face faded. He was silent for a few seconds, and his eyes gradually turned red.

Seeing this, Gu Wei hugged her in his arms.

No matter how old they are, no matter how open-minded they are, parents' divorce is ultimately a big blow to their children.

Gu Wei could actually understand this very well.

He has a happy family and his parents are loving. He can't imagine how sad he would be if his parents divorced.

"Even if you are apart, their love for you will not change. You must understand this."

Jing Tian, ​​in Gu Wei's arms, choked up and said, "I know."

The room was quiet, and Gu Wei just held Da Tiantian in his arms.

After a long time, he slowly let go of his hand and kissed Jingtian's forehead lightly.

“Go back and have a good chat with your uncle and aunt. After all, you are their most beloved daughter.

If you need anything, please contact me immediately.”

"Um"

Although Jingtian had vaguely anticipated his parents' divorce, he never expected it to come so suddenly.

She had been busy working outside, and the news really caught her off guard.

In the hotel at night, Da Tiantian, who used to be a dignified lady, became active and enthusiastic, as if she was venting something.

Gu Wei also understood her unhappiness and tried his best to make her forget her troubles in happiness. The next day, the two of them slept until they woke up naturally and left the hotel.

"Remember to message me or call me." Gu Wei reminded him before leaving.

Jing Tian smiled and said, "Don't worry, I'm fine. We'll have a live video broadcast in a few days."

Gu Wei nodded, turned around and left with his team.

Jingtian also got into the car that came to pick her up. She sat in the back seat in silence all the way, looking at the blue sky outside through the car window from time to time.

The news that her parents had decided to separate was a big blow to her, but when she thought about Gu Wei who had been comforting her since yesterday, she felt a little comforted.

After a while, she took out her cell phone and wondered whether to send a message to Gu Wei.

After thinking about it, I gave up the idea since they had just separated not long ago.

Jingtian herself didn't realize that her parents' separation had made her more emotionally dependent on Gu Wei.

Hengdian does not have a large airport, so you need to fly to Hangzhou first to get there from Chang'an.

The distance from Chang'an to Hangzhou is about 1400 kilometers, and a direct flight takes about 2 and a half hours.

On the private plane, the flight attendants were not surprised that the boss did not bring Jingtian but instead replaced him with a new girl.

Provide the best service to new guests with a professional attitude.

It was Wang Churan’s first time to take a private jet of this level, and he was very curious about many things.

Her family was upper middle class and she had never had to worry about food and clothing since she was a child, but private jets, which were big toys for the rich, were too far away for her.

"Miss, these are fresh fruits purchased locally by the crew. The small cakes are provided by the French cake shop [Fantast]. It is said that this shop is one of the most reputable cake shops in Chang'an.

What would you like to drink, tea, coffee, milk or juice?"

In the cabin, a slim stewardess bent down slightly and asked Wang Churan.

"Um, give me a cup of coffee, half sugar, thank you!"

Gu Wei, who was reading the script of "The Wind Chaser", didn't even raise his head. After Wang Churan finished speaking, he casually said, "A cup of green tea, brew the box of Biluochun that I brought up later."

The stewardess has a professional smile on her face that never changes.

"Okay, sir, please wait a moment."

After a while, the coffee that Wang Churan ordered and the tea that Gu Wei ordered were brought up.

Gu Wei drank a sip of tea and glanced at Wang Churan, who was curious about everything: "If you are tired, there is a small bedroom over there where you can sleep.

If you don’t have any interest, there is WiFi in the cabin, which will not affect your use of your mobile phone.”

Wang Churan put down the coffee in his hand: "I'm not sleepy"

Gu Wei smiled and asked, "How is the preparation for the play [The Wind Chaser] going?"

“I have been preparing carefully since I received the script, and even wrote a short biography of Shen Jinzhen.

I have memorized a lot of lines, and I believe I will not hold you back during the filming," Wang Churan said confidently.

Gu Wei nodded.

"You are now Yuekai's key training target, right?"

"Ah? I guess so.

Mainly because I can play in your drama, Brother Wei, the company thinks I might become popular, so they invested more resources in me." Wang Churan didn't expect Gu Wei to ask this, so he told the truth.

"Joy of Life 2 is about to be aired, and I came across some news about you when I was surfing the Internet these two days."

"Really? What news?" Wang Churan was a little curious.

“Some marketing accounts praised your beauty, saying that you are one of the rare bright and elegant looks in the entertainment industry, and that you are a real beauty.

I also gave you the nickname "Little Liu Yifei"

Wang Churan was a little embarrassed: "I guess the company paid for the press release for me."

"Maybe. Most likely, it is to cooperate with the broadcast of [Joy of Life 2] and make your performance bring as much popularity as possible."

At this point, Gu Wei looked at Wang Churan's face and smiled: "In fact, many female stars in the entertainment industry are known as "Little Liu Yifei" when they first debuted, and I happen to have a good relationship with Liu Yifei.

Do you think you are like her?"

"This... shouldn't be the case.

I feel like there's a big difference between us in appearance.

How can I compare to Teacher Liu Yifei?" At that time, Wang Churan had not yet become famous, so naturally he had little confidence.

“Don’t be too modest, you all have your own beauty.

Although their facial features are somewhat different, their temperament and style are indeed somewhat similar.

If there is a chance in the future, I can introduce you to each other."

Wang Churan nodded.

In fact, she has no interest in knowing Liu Yifei, and she is not a fan of her. Moreover, the company's marketing is obviously intended to allow her to take advantage of the other party's traffic. How embarrassing it would be to meet Liu Yifei under such circumstances.

But since Gu Wei said so, she could only agree.

She felt that the entertainment industry was so big that as long as she and Liu Yifei didn't film together, there was a high probability that the two would have no chance of getting to know each other.

This year's summer season got off to a lukewarm start. Not only was the movie market bleak throughout July, but there were also no popular TV dramas in the market.

"The Stranger Lovers" starring Song Qian and Ou Hao, "Forensic Qin Ming's Silent Testimony" starring Zhang Yujian and Zhou Yutong, "I Really Love You" starring Liu Tao and Du Chun, "Heartbeat Source Project" starring Song Qian and Luo Yunxi, etc., either have bad reputation and low ratings, or are not popular and are ineffectively broadcast.

In July, Zhou Dongyu's first costume drama "Eternal Love of Dream" was broadcast. This drama received the most complaints, and netizens unanimously believed that Zhou Dongyu's costume look was too ugly.

With her qualifications, people can accept her playing a beautiful girl in modern dramas, but she is completely unconvincing when playing a fairy in a costume drama.

The fairies in the audience's impression are Zhao Linger in "The Legend of Sword and Fairy", the Peony Fairy and He Xiangu in "Journey to the East", Zhao Yazhi in "The Legend of White Snake", and even Yang Mi in "Eternal Love".

But Zhou Dongyu, with her small head, small body and small eyes, really can’t carry the aura of a fairy or a god, and looks like a maid no matter how you look at her.

At the end of July, the domestic film and television market finally ushered in an explosion after the summer vacation.

The first is the huge sales of [Major Events in Life].

The movie was released for two weeks and 14 days, and the box office easily exceeded 20 billion.

Due to its good reputation, the subsequent box office remains strong. Maoyan predicts that the final box office of "Life Events" will be 28 billion.

Immediately on August 8, the second season of the super IP "Joy of Life" was launched simultaneously on CCTV-6 and Tencent Video.

As soon as this TV series was broadcast, it quickly broke various records since the beginning of this year.

On the first day of the TV station's launch, the ratings easily exceeded 2, making it the ratings champion in the same period with a far leading performance.

The popularity of Tencent Video exceeded 12 in 38 minutes after it was launched, exceeded 126 in 32906 minutes, and exceeded in minutes. The highest popularity was , breaking various records of the platform one after another.

It is the TV series that broke 10,000 popularity the fastest on Tengxun Video, broke 20,000 popularity the fastest, and is the only TV series to break 30,000 popularity.

On the day when [Joy of Life 2] was first aired, it occupied 7 of the top ten spots on the hot search list, and the topic #Joy of Life Drama King# topped the list.

As of midnight on August 8, the topic had been read 6 million times and interacted with 2.5 times, and its popularity is unmatched. (End of this chapter)