Interstellar Energy Tycoon.

Chapter 25 Publicity and Promotion
The game is finally done.

But new problems immediately emerged.

How to promote it?

How can the vast number of netizens download this free stand-alone + networked game, discover the fun in the game, and then make impulsive consumption, wanting to stop, and bring Li Xingyang a steady stream of income.

But relying on this game to earn as much as 100 billion soft sister coins, the number of players cannot be less than 1000 million.

Then strive for a per capita recharge of not less than 1000 yuan.

In this way, the small goal of making money of 20 billion has been completed... In fact, there is still [-]% of the studio income tax not included, and the pressure to make money is not small.

The problem is that in Huaguo, where there are not many stand-alone game players, the proportion of genuine consumer players is not high, and there are not many players who are willing to recharge, to attract 1000 million players to download and experience the game, and to achieve the average consumption Thousands of yuan, this is something that is difficult for some domestic 3A games.

Li Xingyang also had no idea.

What's more, he has no money on hand now, and he can't afford to advertise. He can't think of a particularly good way to attract players to download, let alone earn tens of billions.

How to do?
After thinking for a while.

Li Xingyang picked up his mobile phone and made a call to Li Lihong, the vice president of Wanli Technology Company.

Dudu~
It was connected quickly, and a voice from the opposite side said politely: "It's Brother Xiao Li, what can I do for you?"

Li Lihong still admires and attaches great importance to Li Xingyang, a young man, not only because the "God-level Painter" developed by Li Xingyang has brought nearly 2000 billion in market value to Wanli Company, but also because he thinks this young man is an extremely talented person. A powerful genius, if he can attract this young genius to join Wanli Company, it will definitely bring huge benefits, but it is a pity that talented young people don't like to be workers, and they have great ambitions, so they can only place their hopes on The two sides can cooperate a lot.

That's why he saved Li Xingyang's contact information and answered his call quickly.

"Mr. Li, I have a cooperation project here. I wonder if you are interested?" Li Xingyang said.

"Of course I'm interested, what project is it?" Li Lihong immediately became energetic.

"Recently, I have developed a game of strategy management type, which is very interesting and fun. I personally think that as long as this game is brought to the market, it will definitely be more popular and popular than "God-level Painter" ..."

After spending some time bragging about it, Li Xingyang said: "Mr. Li, I am confident that this game will earn more than 500 billion in the market and become a phenomenon-level national game. It's just that I like to make quick money. I don't want to slow down the promotion and attract players. These things are too troublesome. In this way, I will find your company to cooperate with me, and I will sell this game to you directly. You only need to pay me a buyout fee. I don't know how Mr. Li feels?"

"Very good, a very sensible approach, it's just Xiao Li's game, how much do you plan to sell it for?" Li Lihong asked.

"The price is very cheap, 100 billion after tax is enough."

"How much did you say?" Li Lihong thought he heard it wrong.

"Ten billion after tax." Li Xingyang said it again.

silence.

There was a long silence on the other side.

About 3 minutes later, Li Xingyang broke the silence and asked: "What's wrong with Mr. Li? I'm very confident in my game, and it's really cheap to sell only 100 billion. If you don't believe me, I will send you the game installation package. You have to be patient." After playing for two days, you will definitely agree to my offer."

"Cough cough~"

Li Lihong coughed twice, and said, "Xiao Li, the core business of Wanli Company is mainly search engines, e-commerce, and AI. It also has a game business, but the share is very small. I really can't afford 100 billion. I believe that the game you make must be fun and will win a huge market, but we really can’t afford it, so you should think of other ways.”

If it were any other young man, he would definitely scold the other party for talking loudly and daydreaming, but he knows and recognizes Li Xingyang's strength, and thinks that the game he made will definitely be a success, but 100 billion, this kid Too exaggerated, too greedy and terrifying.

"Well, it's okay if you can't afford it, but your company should have an advertising department. Can I use the advertising channel of Wanli Company to advertise my game and help promote it. As for the cost, I heard that "God" "Super Painter" has more than 500 million paying users, and can collect 100 million membership fees a year. There are more than 20 million overseas users, and there are also 20 to [-] million membership fees. At most three years, you can earn more than [-] billion. I I want to give up [-]% of the software sales share in exchange for Wanli Company to help me promote the game, and just formulate a promotion plan worth [-] million, which is really not a loss for you."

After thinking about it, Li Xingyang had no choice but to settle for the next best thing, and wanted to cooperate with Wanli Company in advertising and promotion.

You must know that Wanli Company has a matrix of products such as 'Wandu Search', 'Baotao.com', 'Alipay', 'Dingding Chat', 'Watermelon Video', and the advertising business can earn tens of billions every year. If Wanli Company is willing to help If it is promoted, the effect will definitely be significant.

As for the software "God-level Painter", after it became so popular, Li Xingyang felt that he was selling at a loss. After Wanli Company changed to the membership fee system, the annual price of 99 yuan in the domestic market is too low, but the foreign market is buying out It wasn't even mentioned in the contract, and Li Xingyang didn't care how much he earned, it was clearly a contract trap.In addition, if you want to get 20% of the sales share, it will take three years at the earliest, and you have to deduct a small amount of necessary expenses from taxes, which is another contract trap. As a result, after three years, the total income of "God-level Painter" exceeds With 20 billion, Li Xingyang can't get much, perhaps only a few million a year.

This is the power of Internet giants. It is not an exaggeration to describe it as bloodthirsty and greedy. Although Li Xingyang was on guard, who could seriously notice the ant-sized words mixed in the terms of the contract?

"Well, Xiao Li, I want to discuss with other high-level executives of the company, and I will give you a reply soon, how about it?" Li Lihong said on the other side of the phone.

"can."

……

That afternoon, around three o'clock.

Li Xingyang received a reply call from Li Lihong, and the other party said: "Xiao Li, I argued for you at the high-level meeting, and hoped to formulate an advertising plan worth 1 million yuan and take back 20% of "God-level Painter" At the same time as sharing the rights, it also earns you a favor, and we can cooperate better in the future, but several senior executives disagree with life and death, and even Mr. Ma can't convince you, so we can only give you an advertisement worth 5000 million Plan, I wonder if you can accept it?"

5000?
Good guy cut me in half!
As for the explanation in Li Lihong's words, Li Xingyang does not believe it. In terms of interests, as long as the benefits can be increased and the losses can be reduced, it is impossible not to reach a unified opinion. That, hehe, you want to play me for a fool?

but……

After thinking for a while, Li Xingyang could only nod his head and said: "5000 million is 5000 million, but how to put the advertisement and who to help promote it, I want to arrange it myself and strive for the best advertising effect, what can you do?" Agree?"

Li Lihong said: "Yes, as long as you use our Wanli company's advertising channels, you can also sign an agreement to waive the "God-level Painter" share and patent algorithm. We will send someone to bring the agreement over, and you can sign it." .”

"you--"

Li Xingyang was a little angry, it was too much, Wanli Company, it was really a bit of a bully, it was pushing an inch.

"OK, alright."

He gritted his teeth and said, endure it, he still chooses to endure it, but after this cooperation, he will never cooperate with this Wanli company again, even if the other party kneels down and begs himself.

……

Next.

in your own room.

Sitting in front of the computer, Li Xingyang opened a document, planning to use the 5000 million budget provided by Wanli Company and the advertising channels owned by Wanli Company, and began to think about how to make good use of the budget to maximize the publicity effect .

Not to mention successfully attracting tens of millions of netizens to download after the propaganda bombing, even if it can only bring 100 million players, it is very cost-effective, which means that the goal of successful promotion has been achieved.

Professional Game Streamer
Influencer
Targeted advertising pop-ups
Game download platform recommendation, etc.

Write down the advantages and disadvantages of each promotion method, and then start the "ten times thinking" to simulate, and finally get a comprehensive and cost-effective promotion plan, and strive to use a budget of 5000 million to make The game is popular all over the Internet.

dong dong~
There was a knock on the door.

Li Xingyang withdrew from thinking temporarily, walked to the living room, and opened the door.

Sure enough, the one standing at the door was Liu Mengxiao wearing a white dress with hollow embroidery and intellectual glasses. She had a cool, noble, and quiet goddess temperament. She didn't feel like an ordinary mortal in the mundane world. Dogs have a fatal attraction.

However, she held a folder in her left hand and a packing box in her right hand, which contained a lot of meals.

"Well, I'm here to deliver the lesson plans. In addition, Director Zhang is a bit busy today and has a meeting tonight. I can't cook for you. Let me pack a copy for you." Liu Mengxiao lowered her head slightly, warmly Said in a soft voice, not daring to look at the man in front of him, for fear that his heart would beat faster than expected.

"come in."

Li Xingyang nodded, took the packing box in her hand, and went back to his room to eat.

After finishing all the food, he turned his head to look at the living room, and found that Liu Mengxiao, who was originally a fairy, was wearing an apron, holding a mop in his hand, and started cleaning.

"Hey, Mr. Liu, you don't need to do this hygiene. I invite the housekeeper to come over every day. Just put it where it is." He stopped the woman and said.

"The ground is a little dirty, just drag it a couple of times, and the room is not big, and it can be done in half an hour at most, so there is no need to pay for housekeeping. If possible, I would like to clean it every day, no money .”

Liu Mengxiao brushed her long hair next to her ears and said, in fact, since she was a child, she has hardly done hygiene, and she is a little princess at home, but at Director Zhang's place, in front of her son, she can't help but want to do these things She didn't know why she was not very good at things, or she knew it but didn't want to admit it.

"Just do what you like, just do it as exercise, and let the housekeeper earn 50 yuan less by the way."

Li Xingyang shook his head and said, seeing her bend down, showing her slender, well-proportioned, exquisite and graceful body curves in front of him, his abdomen couldn't help but feel angry, and his nasal cavity was also hot, so he had to turn his gaze aside.

I also thought that in the past ten days, I have met this woman once or twice almost every day, and gradually became familiar with her, and then developed to the point where she helped me with meals, cleaned the house, and all kinds of behaviors made Liu Mengxiao stand in front of him. The image in my mind began to overlap with the little licking dog Xu Rong.

"No way, one of them is already annoying, and now another one is coming? I obviously haven't done anything on my own initiative, but such troubles are indispensable around me, even in a different environment?"

Li Xingyang secretly sighed, he really felt troubled and helpless, not Versailles in the eyes of others.

(End of this chapter)