this man is not calm

Chapter 414 Prevent the slightest change
How to turn unusable money into useful money is a difficult problem faced by the whole world.

Especially in China, there are not many channels that can be truly utilized.

In the future, with the killer weapon Bitcoin, worthless "air coins" can be hyped up to tens of thousands of US dollars per coin. Anyone with a discerning eye can almost guess what this thing is used for.

In the Jinxi Mall, which has been in operation for less than three years, there have already appeared online stores of unknown quality that provide services such as slow charging of phone bills, online fortune-telling and palm reading, virtual transactions, and recharge and order-brushing on behalf of others. Jin Shang has issued strict orders to focus on monitoring these phenomena, and will take strong measures if any bad signs appear, and may even call the police for handling.

The film and television entertainment industry has always been quite closed, and the flow of funds is opaque.

As the film and television entertainment industry becomes more and more commercialized, the funds leveraged are also getting bigger and bigger. The combined investment of Jinxi Culture and Changdi Culture in filming film and television dramas alone is close to 800 million yuan. Including the funds introduced from outside, the total amount is more than 1.2 billion yuan.

However, with such a huge investment, the box office revenue and sales of television broadcasting rights were less than 800 million within two years, and the loss was more than 30%. The subsequent copyright operation, image licensing, and actor agency contracts were all in the hands of Jin Shang and the Nan brothers.

So, the question is, Jinxi Culture has a plan to create a big IP, has a large number of peripheral operations to recover the investment, can promote stars and receive announcements to earn commissions from agency contracts, train the production team at the same time, and also get considerable support funds and tax incentives. What are those investors who are eager to pay trying to do?
It can’t be to support the development of the motherland’s film and television cultural industry, right?
Wouldn't it be better to use that money to build a few new cinema chains and increase the number of domestic screens than to invest in TV shows and movies that you don't know whether they are reliable or not?
There was something else behind Jin Shang's words, but Nan Dalong didn't understand it at first. It was only after he noticed the difference in tone that he gradually figured out what he meant.

"You mean, the coal bosses have set their sights on our business?"

"I don't know. I'll have to ask you."

Shaking his head modestly, Jin Shang sighed without commenting,
"In the past, movies with a box office of over 30 million were rare, and those with a box office of over 10 million were considered big hits. Low-budget movies with an investment of hundreds of thousands or even millions were everywhere. They were shoddy, with lame plots, and could not stand up to scrutiny. They could not attract moviegoers to go to the cinema and spend money. Now, suddenly a phenomenal movie with a box office of 350 million has emerged. What would you think if you were a nouveau riche with money but nowhere to spend it?"

After being released for three full months, the annual blockbuster "Legend of White Snake" has finally been taken off the screen. Not to mention 350 million, in the past ten years, there have been only 17 films with box office revenue of over 50 million, and in the past five years, there have been only nine, four of which were produced by Changdi Culture.

It's too exaggerated that a fraction of the box office can enter the top 20 in film history.

By the way, it’s now the fifth film. “The Substitute Prince”, which was introduced to a large number of moviegoers last month, completely pushed the important historical figure “Judge Bao” out of the circle. The super IP of fictional history has officially entered thousands of households, making most Chinese people realize that costume films can be played like this.

The success of "The Substitute Prince", which followed the popularity of "The Strange Cases of the Song Dynasty", was foreseeable, but no one knew how successful it would be. After its release, the answer finally became clear.

In just over a month, "The Substitute Prince" grossed 93 million yuan at the box office. Industry insiders estimated that the total box office during the three-month release period might exceed 150 million yuan.

Considering that the production cost exceeded 70 million yuan, after deducting the share of the profits, the producer still suffered a slight loss, while Jinxi Culture and Changdi Culture definitely made a profit.

Two consecutive blockbuster films were hot-selling, increasing the annual box office by more than 60%. The competent departments in the fields of film, television, radio, television, culture and propaganda were all shocked. Nan Dabiao's main job during this period was to attend meetings everywhere to brag about his success experience, telling his superiors, colleagues and practitioners about his success experience, acting like an industry pioneer.

The Nan brothers, who had almost become a laughing stock among the Beijing's playboys in the past two years, finally made a big splash this time.

The more beautiful the surface is, the more attention it will attract.

In a few years, the storm brought about by money-driven football will shock the entire sports community with the huge investment in this industry, and the field of literature and art is no exception.

"Has it come to this?"

Nan Dalong didn't want to go in this direction, but money was something that couldn't be said to be clean or dirty. Bad things could happen in the dark corners that he couldn't see.

"I understand the principle that if the water is too clear, there will be no fish, but the necessary 'firewall' must also be established. When attracting external project investment funds, only public accounts, deeply involved directors, producers, leading actors and relatives who bring funds into the group can join in the name of personal studios..."

"Do we need to check the source of funds for the film and television drama investment package?"

"That's not our business."

Jin Shang waved his hand and answered calmly,

"Do what you should do, prevent risks, and protect yourself. As for clearing up the bad habits in the circle, that is not our job. Formal companies with qualifications, successful investment experience, and a continuous operation of two years have reached the threshold and are qualified film investors. As for the behind-the-scenes manipulation and illegal activities, the regulatory authorities will investigate and it has nothing to do with us..."

It's already difficult to keep oneself out of trouble in a not-so-transparent world of fame and fortune, so don't ask for more.

"anything else?"

"The production department and the management team should work together firmly. Even though the company is currently in a dominant position, once the artists start to make money, there will naturally be people to support them. And... those who can make it in this industry either have high IQs and EQs or good connections. For smart men and beautiful women who have money, it's not difficult to find a sponsor to protect them."

In the current domestic celebrity circle, Dai Yiqun is unique. Her salary for a single drama exceeds two million yuan, and the salary is rising rapidly. By this time next year, it is estimated to double, or even approach five million yuan. There is a huge gap below that. Actors who are very famous in the country only receive two or three hundred thousand yuan in salary; those who are slightly popular with the audience only receive thirty to fifty thousand yuan.

Most of my colleagues may only earn a little over 10,000 yuan after working hard on filming for a year; for newcomers who have just entered the industry, it would be good enough if they can just make enough to eat and live.

Although the absolute income does not seem to be very high, and it is far from the future where the film remuneration of millions or tens of millions is easy to come by, it is already a very high income considering that the current per capita income is only a few thousand yuan, and there are not many families with disposable cash of more than 10,000 yuan. Most artists' lives are not particularly easy, but if they can make a name for themselves and become famous, the situation will be greatly improved. What's more, the film remuneration is only a part of the income, and commercial performances are the bulk. If you work hard, especially during festivals, there are many notices. As long as you are not picky, these incomes may be several times or even dozens of times the film remuneration. If you can get a large endorsement, it will be even better.

At present, it is still very difficult to make money by making movies. TV series are restricted by closed channels and are not mature. The film market has not yet been cultivated. It is difficult to make a profit from box office alone. The main source of income for film and television companies is still to train artists and make money from agency contracts.

But then again, now is a period of recession in the industry, with very few projects underway and not many people willing to invest in film and television drama shooting. It is a common phenomenon that there are more people than porridge, which leads to the film and television companies and brokerage companies that control resources and monetization channels being very strong.

But what would happen if the influx of foreign capital reversed this trend?
Film and television companies and brokerage companies will have less and less control over their artists. What the general public sees is that the top artists who make the most money have set up their own studios. At their point, they no longer need brokerage companies with connections and backers to protect them. Their fame is their capital, and they can organize a group based on their own appeal.

In addition, the strong ability to make money and the abundant capital flow will inevitably attract the attention of some bigwigs behind the scenes.

Not only do you have money, you also have to have the ability to keep it.

In an industry with huge cash flow and whose holders have weak self-protection capabilities, do they have to form a circle to keep each other warm or find a backer?
As a result, some underwater undercurrents appeared.

"You must be careful with things like yin-yang contracts and drawer agreements. The interest chains around top stars are getting more and more complicated. You don't even know who the financiers, backers, or black hands behind the scenes are. We have no obligation or need to figure it out. We just need to make sure we don't get dragged down."

In this materialistic world, being aloof and different is already something that will attract envy. The reputations of the Jin family father and son and the Nan family brothers can only guarantee that they will not be bullied, but they cannot scare off the real big sharks and the unruly gangsters.

After listening to Jin Shang's explanation, Nan Dalong was silent for a while, then nodded as if he had understood something:

"What you said is indeed very worrying. As the business grows, demons and monsters will rush to join in the fun. We don't have the energy, nor do we need to intrigue with each other. As long as the film and television theaters and entertainment agencies are well managed, it will be enough."

Nodding approvingly, Jin Shang felt that today's trip was not in vain.

When it comes to the entertainment industry, film and television theaters and popular artists, the Nan brothers are very good collaborators. Da Biao has a sharp spirit and is suitable for charging into battle and expanding territory, but he is a bit stubborn and strong, and he will not give up until he reaches the Yellow River and will not turn back until he hits the wall. In layman's terms, he is stubborn and lacks some tact and flexibility; Xiao Biao is more adept at handling things and is suitable for doing specific things, but his will is not particularly firm, his overall view is a little lacking, he is not persistent enough in certain principles, and he is not sensitive enough to potential dangers.

In comparison, playing with the unspoken rules is really a small problem.

"We need to keep a close eye on the finance department, and our agents should also remind us from time to time to pay attention to changes in the market and the wind direction. In the past, we were disruptors who came from other fields, but now... we need to join hands with our predecessors to resist the barbarians from outside who come to ruin the place. Others come here to make money and show off their wealth, and to take advantage of others. Don't let them ruin your livelihood."

Those who are now thinking of testing the waters in this industry are those who are not very strong, or are just looking for fun and to please their mistresses. It cannot be considered that capital is officially invading and stealing their jobs.

The main reason is that these days, the artistic aura of directors, screenwriters and actors has not faded, the invisible threshold is relatively high, and it is difficult to subvert traditions.

When the real estate industry booms and the Internet begins to rise, the up-and-coming stars will sooner or later set their sights on the film, television and entertainment industries, which have huge traffic and voice channels.

It is estimated that ten years later, the "disaster" for film and television companies and brokerage companies will really come. Without the support of big money, in the era of blockbusters with big stars, big traffic, and big capital, the predecessors in the traditional circle will soon be marginalized.

"Are you assured that I'm here?"

Seeing Nan Dalong's solemn promise, Jin Shang showed a relieved smile on his face, but he couldn't help complaining in his heart.

If they hadn't seen bad signs in the feedback from the "Golden Broom" and hadn't come to give some advice, it would be hard to say whether the Nan brothers, who were at the center of the storm and feeling so proud, would have suffered a big setback.

Those gossips in the film and entertainment circles, whether true or false, are all means and routines. The consensual transactions and unspoken rules in the world of fame and fortune cannot really shake the operating rules of this industry. On the contrary, the attempts of external capital across industries to reshape the order may deal a blow to the originally powerful individuals and groups in the industry.

Good and bad are sometimes just a matter of one thought. It would be best if we were vigilant from the beginning and prevented the problem from happening.

After chatting with Nan Dalong for a while, Jin Shang stopped disturbing him from working. Instead, he avoided the crowd and went to the trainee training base on the next floor to visit Zhang Yu who was in class.

From now on, she has to prepare for going solo and practice her skills well. If she doesn't have teammates to lead her, she won't be able to fight well on her own.

There are not many singing and dancing artists in the domestic pop music scene. If Zhang Yu can occupy this market well, it will not be a problem for him to gain a foothold, and he may even be popular for several years.

Under the direction of Luo Yang, Zhang Yu released her first solo album. The overall style is stable and balanced, with the main focus on opening up the situation. With her current fame and professional ability, she cannot become an overnight sensation and become famous all over the country. She still needs the help of Jin Shang and Mei Fengchun to make steady progress and expand her popularity.

The result after the album was released was in line with expectations. It was tepid, but it made its presence felt and let fans and the industry know that there was such a debut singer. There might also be a group of fans whose quality was unknown. If there were more, there might be no hope.

To be honest, Zhang's cousin's talent and singing and dancing skills are not particularly good, but her enthusiasm and hard work are really impressive. She is very persistent in her desire to become a famous singer. It is precisely because of this enthusiasm that Jin Shang thinks that she may be very suitable to be a pop singer, and she may be better than Fang Hua and Mei Fengchun, who are more capable and graduated from professional schools.

(End of this chapter)