this man is not calm

Chapter 416 The ultimate plan
When it comes to making money quickly, the IT industry is the most obvious. Hardware now has the upper hand, and software has not yet reached its strong period. In a few years, when the infrastructure reaches a certain level, the current imbalance will be alleviated.

Since the start of school in September, after a summer vacation, the grassroots penetration rate of electronic games, PHS and MP3 players has increased significantly, and students have a deeper understanding of them.

Although it was not Jin Shang's original intention, the MP3 player's compactness and convenience quickly made it a tool for young people to compete with each other.

How are trends and fashions reflected?
The traditional bulky and clumsy walkman is far better. Once brought into campus, it is easy to be discovered and confiscated by strict teachers. MP3 players are much better. They can be put in your trouser pocket without being noticed by anyone.

After the holiday, the corresponding electronic products will rise against the trend in the short term. This is the situation at work.

The period of monopolizing the market will not be too long. We can hold on for another half a year. After the New Year, we will have to consider liberalizing patent authorization. Although the direct benefits will drop significantly in the short term, in the long run, they will be considerable.

Moderate forward investment and construction are necessary for the IT industry. If measured by the current situation, we will fall behind and be eliminated in one or two years, and there will be no hope.

"When will your data center be operational?"

"It doesn't need to be fully completed before we start, because it's a modular construction. We can start a part first and then add more gradually. So, March next year would be ideal. If not, it should be no later than May. The company has a large-scale online game marketing plan, which is a major integration of electronic games, online payment, Internet cafe alliances, and offline marketing resources. It has been more than two years, and it's almost time for us to have some strength."

Think about the hot-blooded legend that only exists in the memories of the older generation of netizens who have just come into contact with online games. It started off with a bang, with an annual net profit of more than 100 million yuan, and then soared at a rate of over 100%. Even the profit growth rate was getting faster and faster. At its peak, the net profit was tens of billions of yuan. Even after ten years of destructive marketing, the net profit from IP licensing alone exceeded 1 billion yuan each year. It's really terrifying.

The difficulty of developing this kind of low-quality game is not worth mentioning, and the requirements for computers and the Internet are not high. With a little bit of fooling around, it can become a big IP worth tens of billions. To put it bluntly, it was just the right time, with the right time, place and people, and the host is smart and capable, which created such a miracle.

Jin Shang and the employees in the game department under his command will definitely not be satisfied with something of the level of Legend of Mir 2. China has such a long history and there are many mythological IPs that can be developed. There are too many stories to tell by putting on the skin of Romance of the Gods. Jin Shang is not responsible for the specific design and development. The playability and balance of the game must be done well. This is not a mediocre turn-based card-drawing niche work that will make a profit in the short term of one or two years, but a masterpiece that has been going on for many years and has prepared a series of peripheral development plans.

Among these, game servers and data centers play an important role. Online games may have hundreds of thousands or even millions of people online at the same time. The money can be made quickly but the pressure is also high.

After introducing the future development strategy of Jinxi Culture to my second uncle Mei Yingnian, he pondered for a while before sighing with a little envy:
"I see that you are involved in power generation, chemical industry, and new energy. I originally thought that you were straying from your main business, but now it seems that they are all closely linked."

"As time goes by, the advantages of large-scale cluster development will be greater. If it is only capital-intensive and labor-intensive, then the threshold is too low. In comparison, the moat of high-tech and characteristic culture is much wider. When it comes to making movies, others make big productions and lose all their money, but I can make money. When developing online games, others don't have platforms or data centers. Renting others' is not cheap, and buying others' is just a waste of money. The most troublesome thing is to buy agency rights and work hard for others, but we, Jinxi Culture, can make money from beginning to end. This gap is really difficult to fill in a short period of time."

"No wonder you owe so much money. Don't worry. As long as you can ensure your earning ability, others would rather you owe more and pay it back later."

"That's not right. The scale of long-term debt in the past two years is not small. A lot of short-term debt has been paid off. Next year, there will be a concentrated interest payment of more than 400 million yuan. We still have to pay attention to the risks."

"How can you not feel pressured when you owe so much money? Many of the large-scale investment projects have not yet produced any output. It is not a solution to rely mainly on your cultural media business segment for support."

"So, I started betting on video games, especially online games, and regarded them as another pillar of revenue besides hardware manufacturing. A stable profit of more than 2 billion a year can almost maintain the profit and loss balance of the group company, and I don't need to raise money anymore."

"Okay, it's best if you're sure. Looking at the bank's cash flow, Minxing Bank's earnings this year are not bad, and it has sufficient funds. If you have any needs or if there are any liquidity problems, please notify us in advance."

Having a reasonable and legal reservoir of funds is convenient. This is why a bank is the undisputed core of a super-large consortium. It is a regulator for allocating resources and a barrier for hiding strategic investment plans.

If every move you make is under the eyes of others, then there will be no secrets at all. For safety issues, you can only rely on the conscience and moral standards of others. Who can stand this?
It is like Jin Shang has added leverage and holds a large number of bonds. If others find out, they will hunt him down in a targeted manner, but he knows nothing about it and his opponents have "opened the whole map". How can he play then?
"By the way, there will be a 30% profit dividend at the end of the year. Your shares...will probably get 600 to 700 million, which is not a small supplement."

"That's great."

If you hold shares in a listed company for more than one year, the dividends are exempt from personal income tax. This benefit alone is enough to attract many wealthy bosses to rush to go public.

"Let's go down and take a look. You said it so well, but I'm a little worried if I don't actually take a closer look."

"it is good!"

Twenty minutes later, Jin Shang and Mei Yingnian were in a simple office shed, watching an internal meeting with the help of an air conditioner, accompanied by the senior Hong Renquan and the young board secretary Tang Yu.

The meeting is more of a technical briefing, and laymen can only listen to the general idea. It is mainly to provide general policy guidance for on-site technicians.

According to the roadmap, the fully sealed maintenance-free lead-acid battery pack, as the last line of defense of the power supply system, can only provide emergency power for about fifteen minutes in an emergency. In this short period of time, the diesel generator can be awakened, the HVDC backup power supply can be started, and the abnormal mains power can be eliminated. If all of them fail to work, the output power of the hot-start gas generator set can only be increased to delay time, and the large-capacity vanadium liquid flow redox battery pack and high-efficiency lithium battery can be used to maintain the normal operation of the data center.

How long the abnormal power supply state can last depends on the specific situation, ranging from four hours to seventy-two hours. Such a long time is enough for the power grid or HVDC power system to be repaired and troubleshoot. If that doesn't work, transferring part of the data storage and computing power to off-site backup servers can reduce a lot of energy consumption.

The advantages of lead-acid batteries are that they are cheap, have a high recovery rate, and have excellent floating charge performance. The disadvantages are that they are too bulky and have serious self-discharge and power loss. The daily loss of 2% is really exaggerated, so they cannot be used for large-capacity, long-term energy storage.

Vanadium batteries, which have almost no self-discharge, and high-efficiency lithium batteries have greater advantages in this regard. Of course, the latter are actually more suitable for use in the field of power batteries, and their energy storage is acceptable, but their safety is far inferior to the former.

At present, photovoltaic power is actually used for lighting and office electricity at construction sites. This can be regarded as an early trial, a small-scale practice, and it seems to be working well.

We also moved several small bladeless wind turbines from the factory. Practical tests also revealed some problems. For example, the ducted bellows vibration blade type will cause dust to accumulate on the blades in places with polluted air and high dust content, making cleaning and maintenance inconvenient. The columnar bladeless wind turbine is better, but there are too many curious people who occasionally touch it or even kick it. Most of the damage is caused by humans or small animals, and the turbine has poor resistance to physical damage. The technical developers intend to add a strong magnetic field restraint device and bring an improved model for testing later.

New products always have various problems. Only after actual use can they be gradually upgraded. Jin Shang can understand this. After the meeting, Jin Shang and Mei Yingnian and his team visited the place where the photovoltaic panels and wind turbines were pre-installed.

"The riverside is flat, with wind all year round and dense resources. There aren't many places in Beijing suitable for developing wind power, and this place can only be said to have barely reached a level that can be used. With the assistance of photovoltaic and gas-fired power generation, it's actually not bad."

The real reason that made Jin Shang make up his mind was the blessing of the "Golden Finger". If others played this way, they could only barely break even and make a small profit. The "Golden Broom" could improve the power generation efficiency and utilization rate, even if it was only a few points. Once the scale was expanded, it would be very profitable.

Time travelers and owners of the "golden finger" are so confident.

The wind and photovoltaic resources in Changping in the north are more superior. The areas further north and west are also OK, but they are too far away. It is not the time to consider that far right now, so let's eat the cake right now first.

Mei Yingnian stepped on the grayish-yellow soil and asked curiously:
"You said there is pollution left by the previous factory here, and it's hard to clean up. What are you going to do? You can't just leave it alone..."

"Photovoltaic equipment requires some water for cleaning. The soil here is a bit dry and salinized, which reduces the sunshine, reduces the evaporation rate, and helps the growth of plants. What I mean is, plant some fast-growing plants, speed up the improvement of governance, and build a subsidiary paper packaging factory at the same time..."

Speaking of this, Jin Shang couldn't help but complain,

"Since the development of e-commerce, the demand for packaging materials has been growing. The price of pulp in the Gyeonggi region has increased significantly, and the half-dead paper and packaging factories have become rich. I am not jealous of this small profit, but they raise prices every now and then, the quality is not good, and the delivery is not timely, which affects our normal business development."

Nowadays, papermaking is basically done by small workshops, and there are not many large-scale enterprises engaged in the manufacture and sale of packaging boxes. Jin Shang does not want to steal their business, but to have production capacity so that those guys who are greedy for money can take it easy and not be too shady.

"As long as you are happy, have you chosen the breed?"

"There is a kind of hybrid fast-growing bamboo willow, which is much stronger than ordinary poplar and locust trees. It is very suitable for riverside tidal flat afforestation. The pulp quality is also very good. It is good to use it together."

The paper made from bamboo and willow, supplemented by weeds, can probably be used for industrial packaging.

"Papermaking also has the problem of sewage discharge. Are you ready?"

"We have to plan for a sewage purification plant and a seawater desalination plant. Moreover, increasing the comprehensive utilization rate is already part of our plan. Moreover, we don't need a high-standard water treatment plant. The data center already uses indirect evaporative cooling technology. Not to mention slightly polluted water, domestic water that has been adsorbed by activated carbon and initially filtered can be used."

"You really want to use urine for cooling?"

With Mei Yingnian's teasing, the surrounding was filled with a joyful atmosphere for a while.

Jokes aside, when it comes to large-scale industrial manufacturing, we have to think carefully. It is originally under the guise of low-carbon, environmentally friendly green electricity, so if there is a problem of secondary pollution emissions, that would be bad.

"In fact, the paper packaging factory is just an accidental product. The relatively good wasteland over there can't grow food, but growing vegetables and eating too much of them will also cause problems. However, I am planning to build a biofuel development experimental base, mainly for breeding and selection of high-yield genetically modified sweet corn, sorghum, potatoes, cassava, etc. As long as they are not eaten but used to make fuel additives, it's good. This is also one of the attempts to reduce carbon emissions."

"That's fuel ethanol, right? This thing... it's hard to get the qualifications! There seem to be only four designated fuel ethanol production companies in the country..."

“The fifth family was born here!”

"Well, your great-grandfather's face is quite useful."

This stuff is actually not very profitable. Just imagine how expensive gasoline or diesel additives can be. A bottle of mid- to high-end wine costs dozens or even hundreds of yuan. It is obvious which one is more cost-effective.

There are only four companies qualified to produce fuel ethanol. It’s not that there cannot be more, but that those who have the ability do not want to do it, and those who want to do it cannot afford it.

Only mass production has some value. If you work hard to make a little bit but it is not enough to fill the gaps in your teeth, no one would bother with it.

To put it bluntly, ethanol is indeed a strategic resource, on the same level as coal, sugar, natural gas and oil.

As for why I wanted to intervene, it was not without reason.

The north is such a large area with a lot of black soil, but also a lot of sandy alkaline soil. For example, in the western part of the Songnen Plain, close to the plateau and northern Xinjiang, the area of ​​saline-alkali land is actually not small. This is why my second uncle Zhang Hua must engage in recyclable ecological agriculture and animal husbandry. It is also related to the fact that the local soil quality is average, the yield of staple food and cash crops is not high, and the income is average.

With the strength of Glacier Trade, it is already difficult to acquire a good place that already has an owner, and the inferior ones cannot be bought casually, so they can only plan for a place that is even worse.

Improving the soil, from maintaining raw land to cultivating it, is not a matter of one or two years. With such a large investment, it is impossible not to make money, right?
Fast-growing bamboo willows and biofuels are one of the solutions.

They are not for human consumption, or even for livestock. Planting these crops can not only improve soil quality, but also reduce the content of heavy metals. What's more, since they are not edible crops, it is not so troublesome to grow them into super-high-yield and disease-resistant genetically modified crops.

(End of this chapter)