The Lord of the World Begins from the Siheyuan
Chapter 626 Then come!
Li Ming smiled and explained: "This requires a little marketing hype."
"In large countries with large populations such as Magnesia, Faguo, Yingguo, Germany, and Japan, Rubik's Cube competitions are held in their famous universities and high schools."
"Marketing the Rubik's Cube as an intellectual game linked to IQ creates a buzz about the topic, thereby driving market sales."
The eldest uncle asked doubtfully: "Isn't this a lot of expense? Can we make back the money?"
Li Ming explained the secret behind it, "I chose to hold the competition in school just to save money!"
"The school's venues are cheap, and students' part-time jobs are also cheap. There are many people who are free, so there won't be a situation where no one is watching the game."
“It’s topical and famous, and it’s the lowest-cost marketing activity.”
My uncle had never seen such an activity before, so he didn’t know there were so many things in it.
"When I was recruiting people, I was only looking for salespeople, not event people. It seems I have to find some specialized talents."
With a profit of tens of millions of dollars a year, Li Ming plans to make adequate preparations first, "Don't worry, it's just a hand-made model now."
"In actual production, various molds must be made and the ratio of plastics must be adjusted. It will take some time to put it into large-scale production."
"It also takes a long time to apply for patents in various countries."
"I also need to carefully write an event planning plan. The key to toys is marketing."
The Patent Cooperation Treaty (PCT) was only signed in 1970 and came into effect in 78. The current patent application procedures vary from country to country.
We haven't experienced the 'Kodak Polaroid Infringement' case from 1976 to 85. Even in China, patent infringement is very common, and you will have to pay some money at most.
Kodak lost the case and was ordered to shut down its production lines and exit the instant photography industry. It was also ordered to pay three times the amount of compensation of US$9 million.
The maritime law system will look at the precedents. Since then, the permanent injunction has made various bosses know that the price of infringement is very high.
The country's large market of 2 million people is the main market for most companies that can be named. Companies from various countries will basically do business according to the rules of the country's market.
This judgment also has a certain historical background. Magnesium has become a technological powerhouse and a technology exporter. It no longer worries about being harvested by Ouzhou technology, and it has become more active in patent protection.
This is how all countries have come. If their own technology is lagging behind, they will give priority to encouraging market competition. If they have technological strength, they will use patents to harvest other countries first.
Prioritizing patents before reaching that level will encourage foreign companies to file legal lawsuits and suppress technology against domestic enterprises. In fact, it will do more harm than good.
At this time, the main toy exporting places were Riben and Gangcheng. Gangcheng basically copied Riben's toy designs.
Just like the watches being developed, as long as Li Ming takes care of the port city, there will be far fewer counterfeit products.
The Rubik's Cube business can basically become his unique business.
at night.
Beside the small pond on the central platform.
The three of them sat and chatted.
While Qin Huairu was there, Lou Xiao'e talked about the general performance of Xingchen Company.
"The instant noodles sales in Hong Kong City this month are estimated to exceed 1500 million packs, an increase of 600 million packs from last month, with a net profit of HK$75."
"Due to the dwindling water supply, many vendors and stores are short of water. The number of noodles may drop from 1000 million last month to 800 million, and the net profit will be about 20 yuan."
"The sales volume of ham sausages is still about 500 million, and there are more than 300 million ham sausages in retail. The total sales this month are more than 800 million, with a net profit of more than 55 yuan."
"The total profit is about 150 million Hong Kong dollars, an increase of 50 Hong Kong dollars from last month. Since a semi-annual bonus was issued in July, the actual total profit is just over 7 million yuan."
Qin Huairu said in surprise: "The ham sausage in Hong Kong City is so popular!"
Lou Xiao'e took two sips of milk, "I discussed it with several managers. First, because we have just launched a new product with independent packaging, we published the recipe in the newspaper, and many people tried it."
"Secondly, it may be because the price of meat has increased. In order to save money, many families use ham instead of pork."
Recipes are also a kind of knowledge. A variety of detailed recipes are published. Many people will cut out newspapers and save them for collection. Naturally, they want to try them twice. The advertising effect is very good.
Qin Huairu also drank milk and asked with a smile: "Did the recipe come from the capital?"
Li Ming sat slumped on the recliner and was playing with a Rubik's Cube toy. "That's right. I used it without changing a word."
Lou Xiao'e continued to talk about the performance, "In the Singapore market, a lottery was held this month and sales reached 800 million packages. This time they were all produced locally, and the profit was about US$16."
"We will test the waters to expand the Dai and Malay markets in August. Sales costs will increase significantly. The production line will be fully activated. Coupled with the increase in inventory, there may be no profit in August and additional working capital will be needed."
"In the market on the east coast of the Taiwan Strait, the sales volume is also estimated to be 800 million bales, and the profit of US$16 can be divided into 11 US dollars. According to previous estimates, it can reach 8 million bales in August and reach full production capacity of 1500 million bales in September."
"The combined profits of Hong Kong City, Singapore and the East Coast of the Taiwan Strait in July were approximately HK$7 million."
Qin Huairu asked with a smile: "Have we made back our money on the east coast of the Taiwan Strait?"
Lou Xiao'e said in detail: "No. The US$11 just mentioned is just a theoretical profit."
"The actual money will not be distributed to us so quickly."
"The money will be used to expand production. In order to avoid taxes, it will also be used to increase capital and expand shares at the end of the year."
Li Ming added from the side: "Most companies' shareholder profits are settled at the end of the year."
"This is the end of the year where accounts are calculated. The end of the year on the east coast of the Taiwan Strait is the same as in our mainland, which is December."
"Gangcheng, Riben, and Xinjia consider March as the end of the year and April as the new year. What I learned is Yingguo."
"The federal end of the year in Magnesium is in September, and in Australia it's in June. Each country has its own differences."
Qin Huairu felt a little confused, "It's so chaotic!"
Li Ming said while playing: "There are accounts settled every month and quarter, so it's not a big problem."
"Our company in Hong Kong City has two systems. We calculate accounts with employees in June and December for half a year and one year. We issue year-end bonuses in January to help employees have a good year."
"For other reports, the calculation is based on the Hong Kong government's March."
It was simple and clear to put it this way. After understanding it, Qin Huairu asked with concern: "Didn't I say before that someone also wanted to produce instant noodles? How is their output?"
Lou Xiao'e responded: "The information Huang Fuyi inquired about is that because we can't make the taste of our noodles and the production costs can't be reduced, we can't seize the market at low prices."
"Their sales are mediocre and they are still trying to improve the formula."
"With the recent situation in the port city, businessmen are not afraid to increase investment, and most of them operate conservatively. No one can come to steal our business for the time being."
Qin Huairu asked in surprise: "Did this incident end up benefiting us?"
Lou Xiao'e nodded and said, "You can say that!"
"The production technology of instant noodles is not very difficult. As long as you are willing to invest money, you can enter the market. As more people enter and price wars begin, profit margins will definitely be pushed downwards, and you may even lose money."
"The longer this situation lasts, the better it is for us. We have established a firm foothold, and others will probably not dare to leave in the future."
Qin Huairu's beautiful eyes turned, "No wonder people in the steel rolling mill say that Xiao Ming has good luck."
Lou Xiao'e agreed: "Indeed!"
Qin Huairu saw that Li Ming didn't say anything, and after playing with the Rubik's Cube for a long time, it still didn't recover. "You've been spinning it around for a long time, can you turn it well?"
Lou Xiao'e smiled knowingly. She searched for a long time in the afternoon but failed.
"Then come!" Li Ming had long forgotten the secret to restoring the Rubik's Cube.
Qin Huairu said without thinking of her own abilities: "I'll do it, I'll do it!"
Li Ming handed her the Rubik's Cube and left the two girls to ponder it slowly while he closed his eyes and rested. New gadgets cannot be restored easily.
There is a little boy named Patrick Posset who wrote a book to teach people how to solve the Rubik's Cube, "You Can Solve the Rubik's Cube Too."
It was actually very popular, selling 150 million copies a year.
A few days passed in the blink of an eye.
8 month 5 day.
Saturday morning, heavy rain.
The opening ceremony of the first phase of the Haidian plant of the ham sausage processing plant was held as scheduled.
The event venue was moved from outdoors to the workshop, and the scale was reduced a lot.
Stressing out, emphasizing, and demanding, Director Li, Deputy Director He and others made long speeches on the rostrum several times.
After finally sending these people away, Li Ming still couldn't catch his breath.
As an instructor, he also has to inspect the production of processing plants.
Three members of the five-member management committee were in charge of the Haidian factory and accompanied him on inspections.
Ai Zongqin, who is responsible for purchasing and sales, said happily: "Our output can be quadrupled, and the output value has reached a new level."
Xiao Pingying, who is in charge of welfare, lamented: "Unfortunately, most of them were exchanged, and the actual profit was less than half."
Li Ming watched as he walked and smiled, "Next month, the Grain, Oil and Food Import and Export Company will help coordinate the quota of 10 kilograms of pork. I'm afraid you won't be able to make it by then."
Liu Hongxiu, who is in charge of production, promised: "We are the only ones waiting for the machines, and the machines will not be made to wait for us."
"You see, after a few days of training, they are very skilled as soon as they get started today."
Li Ming praised: "They are all people who work hard."
"The efficiency of semi-automation is still a bit low, and it's also hard work for people. We will strive to install automated equipment later."
The ham sausage factory in Gangcheng has automated equipment such as vacuum quantitative filling machines and automatic filling and ligation machines. It has fewer manpower but several times higher production capacity.
Ai Zongqin asked: "Deputy Team Leader Li, I heard that the machine that is being developed to automatically produce pig feed is in development?"
It's not a secret, Li Ming said casually: "It's still early. Only the module for squeezing feed pellets has been made, and the power transmission device has not been solved yet."
Liu Hongxiu asked: "Can the factory develop some automatic loading machines? In this case, the production efficiency can be greatly improved."
"Let's wait until the production capacity can no longer be increased. Now the priority is to solve the problem of family members who are unemployed."
Li Ming once proposed to develop an automated production line, but the factory committee members unanimously rejected it.
The focus now is not on improving productivity.
The focus is on maximizing employment opportunities.
不说从农村招人,城市里1950年出生的1850万人今年17周岁了,50年的城镇化率10%,也就是要新增185万个工作岗位给他们就业。
too difficult!
In 1963, in order to provide employment for one million people, the 'big housekeeper' was worried to death.
The existence of homeless people is not allowed, so companies with good profits should hire more people!
It's okay to say that one year is fine, but there are so many new jobs every year, and no matter how good the company is, it can't accommodate so many people.
If there is really no room for people, then go to the countryside to engage in agricultural production! It just happens to solve the problem of food shortage at the same time.
Many things happen naturally.
West of the city.
Institute of Innovation and Technology.
Zhou Xiaobai was tired of reading and planned to change her mind and draw the dial of a watch. Li Ming came up with an idea and she realized it.
Luo Yun asked at the right moment: "Xiaobai, aren't you worried about the trial production of the Haidian processing plant?"
Zhou Xiaobai smiled and said: "Xiao Ming has made arrangements, there is nothing to worry about!"
Luo Yun is a person who can't sit still. "It's a pity that it's raining so heavily today. If it's sunny, we'll go watch the fun too."
"Standing there basking in the sun? Meetings are so boring."
"We can stand in a shady place and watch the fun."
Zhou Xiaobai said disapprovingly: "There will be a visit scheduled in two days, so we can just go and see it."
There was a squeak.
Zhang Haiyang went to the research institute in the rain, opened the door of the food research room, and saw that only Zhou Xiaobai and Luo Yun were in the room.
"No one is here today?"
"It's raining so heavily, it's inconvenient to come here." Zhou Xiaobai then asked, "What's the matter with you coming here?"
Zhang Haiyang put away his umbrella before entering the house, wiped his face with a handkerchief, and then shook off the water stains on his raincoat at the door.
"I brought good news! Didn't Li Ming say that he needs insulation materials? I found out that the Dongfeng Asbestos Factory in Shan County, Shandong Province has the goods."
Zhou Xiaobai felt that there was something wrong with it, "He's from out of town."
Being disliked, Zhang Haiyang said dissatisfiedly: "The goods in the capital have been allocated by others, and they all have a fixed destination."
"For these newly built factories in other places, the output has not yet reached the planned targets, so they can have goods for people to purchase."
Luo Yun was wary of traveling around and doing small business, "You can't be a liar, right?"
Zhang Haiyang said scornfully: "With the relationship between Beijing Petrochemical General Plant, how can this person be a liar?"
Zhou Xiaobai learned from Li Ming and asked: "Can I pay the debt first or pay it in installments? Or use ham sausage to pay the debt?"
Zhang Haiyang was stunned for a moment, "I didn't ask this question carefully."
"It's definitely not possible to owe money. These are in short supply and people don't have to worry about selling them."
"It's probably a bit difficult to pay in installments, but it might be possible to negotiate with ham sausage."
Zhou Xiaobai asked again: "Do you want to increase the price?"
Zhang Haiyang hung the raincoat on a hook on the wall. "No, they will sell it for 3000 yuan per ton. They are not responsible for the freight and have to pay for it ourselves."
Zhou Xiaobai thought about it: "This can get two tons, and the shipping cost is about 6000 yuan."
Luo Yun said to Zhou Xiaobai: "Tell Li Ming the news and let him handle it."
Zhou Xiaobai also planned this, "Yeah." "Zhang Haiyang, can you come early after lunch?"
Zhang Haiyang refused: "I'm not free! Someone invited me to Xinqiao for lunch today."
"I rushed over to tell you. You tell Li Ming later and tell him to start quickly. If it's too late, the goods may be out of stock."
Luo Yun said unexpectedly: "My life is going well, and there are people treating me."
Zhang Haiyang said proudly: "Let me tell you the truth, the person treating you is your brother."
Luo Yun asked strangely: "My brother is treating you?" (End of Chapter)
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