China Entertainment: The happiness of being a director is as simple as that
Chapter 191 What is a Commercial Movie
After the visit, Yang Mi, who took countless photos, was as interested as most tourists.
So I also spent a lot of money to buy some "peripheral products" of the museum.
There are smaller versions of "cabinets".
It was a miniature version of the beautiful cabinet in the museum.
Exquisite workmanship, exquisite figures.
Yang Mi felt that if he had known Lu Pingan earlier and had a good relationship with him earlier, maybe there would be a wax figure of himself in the museum cabinet.
Thinking of this, she felt that the task of establishing a good relationship with Lu Ping'an in the future had to be accelerated.
In addition to the "cabinet", there is also a set of little soldiers, which can be played by yourself or given to children.
There is also a palm-sized gold-plated tortoise board, which looks beautiful and delicate when mounted in a glass box.
There are blessings engraved on it, which is very auspicious.
It's just a bit more expensive, it costs 1999.
However, for Yang Mi, who is already a million-dollar household, the drizzle
After wandering around the museum for nearly an hour, a few people continued to wander in the shopping mall. Looking at the time, the movie was about to start, so they went to the theater.
While waiting, everyone took photo stickers, picked up dolls, bought drinks and popcorn, and when the time came, they began to enter the venue.
And from the moment of entering the arena, a different experience came.
"Please get the 3D glasses."
The staff repeated the words hundreds of times, and at this time they said it without emotion.
But it is new to the audience.
"How do you wear this?"
"Why are there still clips?"
"What if it breaks?"
"Can I change the lens if I can't see clearly?"
All kinds of problems are still common to the staff.
After explaining patiently, Yang Mi and others took 3D glasses and entered the venue.
After a while, the movie started.
And the 3D version of the viewing experience is indeed worth the ticket price.
In fact, if the 3D version of the movie wants to ensure the effect, it has relatively high requirements for the brightness of the screen.
The high brightness of the screen will damage the life of the projector bulb.
Fortunately, the boss of the Commercial City Cinema has a good relationship with Lu Ping'an.
The other party strictly followed the playback requirements, which made the projection effect of the Trade City Cinema consistent with that of the Planetary Cinema. Otherwise, Lu Pingan would not have allowed the Trade City Cinema to become the first customer of the 3D projection technology.
Next, the movie starts playing.
When the dinosaurs appeared, Yang Mi's classmates really understood why Yang Mi was so excited in the museum.
It's just that in this way, they feel that the museum seems to be gone for nothing.
You should go after watching the movie, so that you can feel more immersive.
But it’s okay, it’s only 10 yuan for the ticket, let’s go next time
And as the plot of the movie progressed, other thoughts in everyone's minds were also substituted by the plot.
Seeing the occasional burst of laughter in the theater and the shining actors in the film, Yang Mi became anxious again.
She felt that she was closer to Lu Pingan than others, and it would be a pity not to seize this kind of resource.
But what is even more pity is that she is only a sophomore in high school now.
Hey, I really want to grow up soon so that I can make decisions for myself
What Yang Mi didn't know was that the super thigh in her eyes was upstairs.
"Mr. Wang, how about this first?"
Lu Ping'an and the leader of the trade city, Mr. Wang, finished talking about things and got up to leave.
"Guide, do you want to leave after eating? I've made all the arrangements."
"President Wang, don't bother, we will meet again next week anyway, let's talk about it then."
"OK, I'll see you off"
Mr. Wang blushed, got up, shook hands with Lu Pingan, and sent him out.
Less than 3 days after the introduction of 3D in the cinema hall of the trade city, the turnover of the cinema has doubled year-on-year. Do you dare to think?
And many people have even seen the pirated version, and now they come to experience it again.
So the 3D "Wonderful Night" gradually became more like a movie than a movie. . .Punch card?
There are also museums. Ticket revenue alone is a huge sum of money.
It's a pity that the peripheral income cannot be earned. It is said that the peripheral turnover is nearly [-] every day!
Fortunately, ticket revenue is still secondary, the most important thing is the flow of people!
After two weeks, the number of people entering the shopping mall through the museum can be roughly estimated to be more than 10!
When the road show of "Wonderful Night" comes to the trade city next week, there will be another big wave of traffic.
So Lu Pingan is the God of Wealth in his eyes at this moment!
Lu Pingan was also very satisfied with this.
What is a commercial film?
Just selling movie tickets and selling copyrights is not a commercial movie.
A real commercial film has to be like what it is now. Through one film, all industries are linked together to make more money!
At the same time, it can also take care of all partners, so that everyone has meat to eat.
This is the value of commercial movies.
Just as I was thinking about it, the company called: Zhou Xingxing has arrived.
You see, business is back at the door.
The meeting between Zhou Xingxing and Lu Ping'an this time also involved the commercial part of the film.
"Wonderful Night" became a big hit. For a producer and director like Zhou Xingxing, the most important thing is 3D technology.
Everyone has seen the visual improvement brought by 3D technology to movies, and also seen the economic value created by 3D movies.
Those with a little ability and ambition will think about how to participate.
Zhou Xingxing is one of them.
Now his "Kung Fu" has finished the final stage, and the release time in the mainland will soon be fixed.
If he could switch to 3D and earn more money, he would naturally be willing.
Soon the two met at Xingchen Film and Television.
"Director Zhou, hello."
"Guide Lu, we meet again."
"I watched your movie, I like it very much."
"Thank you, there are still many shortcomings"
After a brief exchange of pleasantries, the two sat down to chat about business.
Both Zhou Xingxing and Lu Pingan are straightforward people, especially when it comes to money.
So the topic is also straight to the point.
"I would like to inquire about the conditions for my movie to be converted into 3D."
Zhou Xingxing cut to the chase.
Lu Pingan didn't talk nonsense: "You have to watch the movie, some movies are not suitable for conversion into 3D."
Ordinary 2D movies converted to 3D can pull out at least double the price of tickets, which looks very attractive.
But it is true that as Lu Pingan said, not all movies are suitable for 3D.
However, Lu Pingan has watched "Kung Fu", so he naturally knows that if the movie is changed to 3D, the effect will indeed be much better.
But Lu Pingan did not rush for quick success, but frankly informed about 3D related information.
He knew that Zhou Xingxing valued money very much.
At the same time, he is also willing to spend money for movies.
And his movies are indeed a signature.
Winning this order will be very beneficial to future IMAX technology.
Zhou Xingxing also obviously likes this set.
Lu Pingan didn't treat him as a fool, and his attitude was sincere, which made people feel good.
With this atmosphere in place, the next thing will be easy to talk about.
Lu Pingan gave a price range: about 200 million to 500 million US dollars.
This price is similar to the price of 15D to 2D conversion 3 years later, and even more expensive, because the quality lies here.
He also quoted the same price to the outside world.
Now that Lu Pingan has the only technology in his hands, he naturally has the market pricing power, so he has the final say.
In this way, 3D flooding can be largely prevented.
Of course, he also knew that this situation could not last for too long.
What the country is best at is copycats.
And if it is really at this price, there is a high probability that it will not be sold.
After all, the national movie box office is only so much a year, and how many 3D theaters are there.
It's not like ten years from now.
That's why Lu Pingan followed suit: "During the period of market development, you can get a discount."
"How much discount?"
Zhou Xingxing followed up and asked. (end of this chapter)
So I also spent a lot of money to buy some "peripheral products" of the museum.
There are smaller versions of "cabinets".
It was a miniature version of the beautiful cabinet in the museum.
Exquisite workmanship, exquisite figures.
Yang Mi felt that if he had known Lu Pingan earlier and had a good relationship with him earlier, maybe there would be a wax figure of himself in the museum cabinet.
Thinking of this, she felt that the task of establishing a good relationship with Lu Ping'an in the future had to be accelerated.
In addition to the "cabinet", there is also a set of little soldiers, which can be played by yourself or given to children.
There is also a palm-sized gold-plated tortoise board, which looks beautiful and delicate when mounted in a glass box.
There are blessings engraved on it, which is very auspicious.
It's just a bit more expensive, it costs 1999.
However, for Yang Mi, who is already a million-dollar household, the drizzle
After wandering around the museum for nearly an hour, a few people continued to wander in the shopping mall. Looking at the time, the movie was about to start, so they went to the theater.
While waiting, everyone took photo stickers, picked up dolls, bought drinks and popcorn, and when the time came, they began to enter the venue.
And from the moment of entering the arena, a different experience came.
"Please get the 3D glasses."
The staff repeated the words hundreds of times, and at this time they said it without emotion.
But it is new to the audience.
"How do you wear this?"
"Why are there still clips?"
"What if it breaks?"
"Can I change the lens if I can't see clearly?"
All kinds of problems are still common to the staff.
After explaining patiently, Yang Mi and others took 3D glasses and entered the venue.
After a while, the movie started.
And the 3D version of the viewing experience is indeed worth the ticket price.
In fact, if the 3D version of the movie wants to ensure the effect, it has relatively high requirements for the brightness of the screen.
The high brightness of the screen will damage the life of the projector bulb.
Fortunately, the boss of the Commercial City Cinema has a good relationship with Lu Ping'an.
The other party strictly followed the playback requirements, which made the projection effect of the Trade City Cinema consistent with that of the Planetary Cinema. Otherwise, Lu Pingan would not have allowed the Trade City Cinema to become the first customer of the 3D projection technology.
Next, the movie starts playing.
When the dinosaurs appeared, Yang Mi's classmates really understood why Yang Mi was so excited in the museum.
It's just that in this way, they feel that the museum seems to be gone for nothing.
You should go after watching the movie, so that you can feel more immersive.
But it’s okay, it’s only 10 yuan for the ticket, let’s go next time
And as the plot of the movie progressed, other thoughts in everyone's minds were also substituted by the plot.
Seeing the occasional burst of laughter in the theater and the shining actors in the film, Yang Mi became anxious again.
She felt that she was closer to Lu Pingan than others, and it would be a pity not to seize this kind of resource.
But what is even more pity is that she is only a sophomore in high school now.
Hey, I really want to grow up soon so that I can make decisions for myself
What Yang Mi didn't know was that the super thigh in her eyes was upstairs.
"Mr. Wang, how about this first?"
Lu Ping'an and the leader of the trade city, Mr. Wang, finished talking about things and got up to leave.
"Guide, do you want to leave after eating? I've made all the arrangements."
"President Wang, don't bother, we will meet again next week anyway, let's talk about it then."
"OK, I'll see you off"
Mr. Wang blushed, got up, shook hands with Lu Pingan, and sent him out.
Less than 3 days after the introduction of 3D in the cinema hall of the trade city, the turnover of the cinema has doubled year-on-year. Do you dare to think?
And many people have even seen the pirated version, and now they come to experience it again.
So the 3D "Wonderful Night" gradually became more like a movie than a movie. . .Punch card?
There are also museums. Ticket revenue alone is a huge sum of money.
It's a pity that the peripheral income cannot be earned. It is said that the peripheral turnover is nearly [-] every day!
Fortunately, ticket revenue is still secondary, the most important thing is the flow of people!
After two weeks, the number of people entering the shopping mall through the museum can be roughly estimated to be more than 10!
When the road show of "Wonderful Night" comes to the trade city next week, there will be another big wave of traffic.
So Lu Pingan is the God of Wealth in his eyes at this moment!
Lu Pingan was also very satisfied with this.
What is a commercial film?
Just selling movie tickets and selling copyrights is not a commercial movie.
A real commercial film has to be like what it is now. Through one film, all industries are linked together to make more money!
At the same time, it can also take care of all partners, so that everyone has meat to eat.
This is the value of commercial movies.
Just as I was thinking about it, the company called: Zhou Xingxing has arrived.
You see, business is back at the door.
The meeting between Zhou Xingxing and Lu Ping'an this time also involved the commercial part of the film.
"Wonderful Night" became a big hit. For a producer and director like Zhou Xingxing, the most important thing is 3D technology.
Everyone has seen the visual improvement brought by 3D technology to movies, and also seen the economic value created by 3D movies.
Those with a little ability and ambition will think about how to participate.
Zhou Xingxing is one of them.
Now his "Kung Fu" has finished the final stage, and the release time in the mainland will soon be fixed.
If he could switch to 3D and earn more money, he would naturally be willing.
Soon the two met at Xingchen Film and Television.
"Director Zhou, hello."
"Guide Lu, we meet again."
"I watched your movie, I like it very much."
"Thank you, there are still many shortcomings"
After a brief exchange of pleasantries, the two sat down to chat about business.
Both Zhou Xingxing and Lu Pingan are straightforward people, especially when it comes to money.
So the topic is also straight to the point.
"I would like to inquire about the conditions for my movie to be converted into 3D."
Zhou Xingxing cut to the chase.
Lu Pingan didn't talk nonsense: "You have to watch the movie, some movies are not suitable for conversion into 3D."
Ordinary 2D movies converted to 3D can pull out at least double the price of tickets, which looks very attractive.
But it is true that as Lu Pingan said, not all movies are suitable for 3D.
However, Lu Pingan has watched "Kung Fu", so he naturally knows that if the movie is changed to 3D, the effect will indeed be much better.
But Lu Pingan did not rush for quick success, but frankly informed about 3D related information.
He knew that Zhou Xingxing valued money very much.
At the same time, he is also willing to spend money for movies.
And his movies are indeed a signature.
Winning this order will be very beneficial to future IMAX technology.
Zhou Xingxing also obviously likes this set.
Lu Pingan didn't treat him as a fool, and his attitude was sincere, which made people feel good.
With this atmosphere in place, the next thing will be easy to talk about.
Lu Pingan gave a price range: about 200 million to 500 million US dollars.
This price is similar to the price of 15D to 2D conversion 3 years later, and even more expensive, because the quality lies here.
He also quoted the same price to the outside world.
Now that Lu Pingan has the only technology in his hands, he naturally has the market pricing power, so he has the final say.
In this way, 3D flooding can be largely prevented.
Of course, he also knew that this situation could not last for too long.
What the country is best at is copycats.
And if it is really at this price, there is a high probability that it will not be sold.
After all, the national movie box office is only so much a year, and how many 3D theaters are there.
It's not like ten years from now.
That's why Lu Pingan followed suit: "During the period of market development, you can get a discount."
"How much discount?"
Zhou Xingxing followed up and asked. (end of this chapter)
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