How China Entertainment was developed

Chapter 560【006】——True global simultaneous release

Early May.

The news of Xie and Wang's divorce once again brought back people's memories of those photos.

There was an uproar for a while, and the popularity of "Avengers 1", which has taken nearly a billion US dollars in box office around the world, to be released in the mainland has been suppressed.

It can only be said that the power of the melon-eating masses is indeed powerful.

Of course.

The reason why the popularity of "Avengers 1" has been suppressed is also related to the fact that Marvel movies at this time have not yet established a huge movie-going atmosphere in the mainland.

But after watching the box office performance of "Avengers 1" in the Mainland for a few days, Zhang Nan flew to North America again.
-

This year’s North American summer vacation is different from previous years.

In previous years, during the North American summer vacation, a major production would take the lead in early May to ignite the first fire.

But this year...

"Avengers 1", which was released in mid-to-early April, has already exceeded one billion U.S. dollars at the global box office, and after absorbing the movie ticket money from a large number of wandering movie fans, the box office is still very strong.

Therefore, generally blockbusters and small productions with little confidence choose to avoid the period when [Avengers 1] is at its peak and the market is weak before releasing it.

Then--

Zhang Nan came with [006].

Tell the truth.

【006】If this film had not starred Zhang Nan, most people in the film and television industry would not be optimistic about this project.

After all, its producer is MGM Pictures.

That is a giant that has been on the market for many years and has even gone bankrupt.

Then there's the subject matter.

A new spy film that benchmarks the [007] Digital Agent series!

You must know that although the [007] series was once brilliant, it has become a bit stretched now, and it can only barely maintain the shelf of a classic series.

Otherwise, MGM wouldn't have the pain to sell the rights to Sony Columbia Pictures.

But it's different with Zhang Nan.

After debuting for more than ten years, he has never failed to star in a leading role, and most of his guest films have been hits.

In recent years, almost none of the series in which he has starred has a global box office of less than one billion U.S. dollars.

This is why people know that Zhang Nan's salary offer is high, but they can only grit their teeth and accept it.

Without it.

Apart from Zhang Nan, you will never find another person who can steadily generate a global box office of one billion U.S. dollars.

Expensive, there really is a reason for it to be expensive.

……

5 month 15 day.

The premiere of [006] was still held at the Huaguo Grand Theater.

It was an ordinary premiere, with lively scenes, everything went smoothly, and everything that went smoothly was a bit dull.

This made Caesar Lewis, the president of MGM, feel a little unspeakable in his heart, so he had to find Zhang Nan and said: "Zhang, if [006] fails at the box office this time..."

Caesar Louis did not finish his words in one breath, but his nervousness was already expressed.

Zhang Nan took advantage of the situation and said, "We can't let MGM go bankrupt again after [006] fails at the box office. We have a box office betting agreement."

After hearing Zhang Nan's words, Caesar Louis looked up at Zhang Nan and said: "It's not going to go bankrupt, but I will definitely retire."

"Don't worry, I'll try to let you work for two more years." Zhang Nan said this sincerely, but it was also dictated by the current situation. Because Zhang Nan is currently burdened with unfinished series including [Rebirth], [Pirates of the Caribbean], [Lord of the Rings - Sauron], [Harry Potter - Voldemort], [Jurassic World], [ Transformers].

The closest thing to Zhang Nan is the [Harry Potter-Voldemort] series, which was released only four years ago in 2008.

The appearance time of other series is even further away.

The [Harry Potter-Voldemort] series is still a spin-off based on the main story of [Harry Potter], and cannot be regarded as Zhang Nan’s own original work.

So if you really want to count, Zhang Nan has not created a new top series for several years, and is basically living off past series.

During this period, there were occasionally a few films, such as "Avatar" and "Inception", which were also produced in collaboration with top directors.

This made the Hollywood giants a little bit intolerable. Zhang Nan could squander their profits just by lying down. This was why the Hollywood giants secretly and collectively had a stalemate with Zhang Nan before.

It's just that the Hollywood giants want to release their emotions and force Zhang Nan to see if Zhang Nan has exhausted his talent and can come up with some new series.

If Zhang Nan can't do it, then these Hollywood giants will unite and use the method of collectively delaying the preparation of the series to force Zhang Nan to reduce his salary.

It can be said that if this wave of [006] fails at the box office, Warner, which has already eased the stalemate with Zhang Nan before, will soon change its attitude.

Therefore, Zhang Nan attaches great importance to [006] this time.

Let’s put it this way!

Zhang Nan directly invested a billion dollars in box office appeal for [006].

“With a box office appeal of one billion U.S. dollars, plus [006] is based on the script of [Mission: Impossible 6], it also has a box office appeal of 8 million U.S. dollars, plus my own box office appeal of 006 to million U.S. dollars, This wave of [] is expected to break the global box office threshold of US$ billion."

With this thought in mind, Zhang Nan glanced at MGM CEO Caesar Lewis, who was almost eighty years old next to him.

If a movie project that is expected to gross more than 2 billion US dollars in global box office cannot allow you to sit in the position of president for a few more years, then you are really not suitable for this position.
-

After the premiere.

Zhang Nan and Caesar Lewis came to the box office digital statistics office in the MGM studio headquarters building.

This place is not just owned by MGM.

Film and television companies with or without names in Hollywood, and even film and television companies in Mainland China, Europe and the United States, will all have one.

After all, the global movie market in 2012 basically started to go digital.

Or to be more precise, North America, Europe, and Asia, these world economic entities have completed the digitization of the film market, which also means that the global film market has completed the digitization.

The rest of the places are either marginal or underdeveloped economically, and can also be regarded as marginal in business.

Then get a few large screens, add some computers, pull in network cables, and pay some money to the box office digital website, and you can easily observe the situation of your own movies after they are released, and then make adjustments to the movie's promotion arrangements according to the situation.

The effect is really great and worth it.

And this time for [006], MGM Pictures basically bet everything on it.

Directly allowing the global simultaneous release of [006], it became a truly global simultaneous release.

So in order to intuitively see the trend of movie box office, Zhang Nan and Caesar Lewis have to come here.

When Zhang Nan and Caesar Lewis arrived, the place was already a little busy.

"The real-time box office data for the first show in mainland Asia is out, 5950.63 million yuan, totaling nearly million US dollars." A data analyser saw the changes in the numbers on the screen in front of him and immediately reported it loudly, letting everyone in the office The atmosphere became more lively.

Regardless of the box office data of less than 10 million US dollars, it seems a bit underwhelming.

But at this time, after the premiere in North America, it happened to be early morning in the Mainland, and it was still early morning on Friday.

In such a time, it is already terrifying to have such box office figures for the first show.

Let's put it this way, according to this momentum, the box office for the whole day will not be less than 400 million yuan.

Because the box office performance of "Avengers 3" in the Mainland was similar.

(End of this chapter)