How China Entertainment was developed

Chapter 762 [Xiu Chun Dao 2] under compromise

Mainland, Longbow Film and Television City.

After Zhang Nan came back, he told the special effects company about the [Avatar 2] project, and then hurriedly returned to the villa.

Without it.

Girls’ Generation’s team members are all so loaded that the big ones are ready to unload.

Some of them knew they were overloaded just by looking at the size of their stomachs.

As the supplier of key materials for the goods, he must express a caring attitude.

There are also other teams in the family. Seeing the heavy transportation volume of the Girls’ Generation team, everyone can’t sit still.

After all, Zhang Nan has not said how his property will be divided in the future.

But seeing that Zhang Nan has treated the children the same way for so long, everyone understands that there is a high probability that the score will be average.

Then the number of children matters.

and so……

After being squeezed for a period of time, Zhang Nan quickly left as he saw that "Legend of Sauron 3" and "Pirates of the Caribbean 7" were about to be filmed at Longbow Studios.

……

7 month 14 day.

On the third Friday of the release of Spider-Man: Homecoming.

When Twenty-First Century Fox Pictures is about to be acquired by Disney Pictures, it has released the only series it can still take advantage of - [War for the Planet of the Apes 3].

Just from the situation of the "War for the Planet of the Apes" project alone, we can actually get a glimpse of the weakness of 3st Century Fox Pictures.

Because a film project like "Rise of the Planet of the Apes" that is not starring real people is not a viable project for any Hollywood giant.

Moreover, this kind of film project that does not star real people has a flaw, that is, it is difficult to promote the film before its release.

After all, the lead actor is a fake orangutan, so he can't do interviews.

Even if you use special effects technology to create an image of an orangutan, anyone with a discerning eye can tell that the interview is fake.

However, [War for the Planet of the Apes] is, after all, a trilogy project, and its title is quite famous, and it comes just three weeks after [Spider-Man: Homecoming] was released.

So in the final battle, [War for the Planet of the Apes 3] still won.

It took in a box office of 56 million U.S. dollars in its first opening, and compressed the three-day weekend box office of "Spider-Man: Homecoming" that could have climbed to 10 million U.S. dollars into a single-day box office of 7 to 8 million U.S. dollars.

In the end, [Spider-Man: Homecoming] only reported a box office of US$4454 million in its third week, pushing its North American box office to US$ million.

See this situation.

Major box office forecasting agencies in North America have also lowered their original box office forecasts for "Spider-Man: Homecoming".

then……

Warner Pictures has also taken advantage of this trend to increase its promotion of Christopher Nolan's new work - "Dunkirk", and it is scheduled to be released on July 7.

……

7 month 21 day.

[Dunkirk] is released.

With the support of box-office hits such as the Batman trilogy, Inception and Interstellar, and the fact that Hollywood movies have completely shifted to a producer-centered system for many years, the cultivation soil for great directors has been Gone.

So Christopher Nolan can now be said to be the top director in Hollywood.

Therefore, even from the name of "Dunkirk", you can feel the strong literary, beautification, and non-commercial flavor of a promotional film.

But once it was released, it still grossed more than 60 million US dollars at the box office in its first three days in North America. This is quite an outrageous statistic.

But it also invests in some of Christopher Nolan's box office appeal as a great director.

So as soon as the box office of "Dunkirk" came out in its first week, Christopher Nolan immediately started preparing for his next project, and it is a return to the science fiction genre "Tenet".

But these have little to do with Zhang Nan.

At this time, Zhang Nan was on the set of [The Legend of Sauron 3] at Longbow Film and Television City. While acting, he was watching the July schedule of the mainland film market.

……

Among the turmoil in the mainland film market in July, the most eye-catching one is Lu Yang's "Xiu Chun Dao 2: Shura Battlefield".

[Xiu Chun Dao 2: Shura Battlefield] is released two days earlier than [Dunkirk], scheduled for July 7.

This is the screening habit of the mainland film and television industry.

If the film project is big enough, it will be released directly on the Lunar New Year's Eve during the Spring Festival, or on the first day of the Lunar New Year.

If the film project has a mediocre profile, then find a weekend release date with a regular schedule.

If the movie project has a better reputation again, it will have to be released on a regular Wednesday.

Because in this way, the first-week box office of the movie can be better, which will facilitate publicity.

Otherwise, after the first three days of screening, you won’t even have a box office of 100 million yuan, so what a waste of publicity!
And [Xiuchundao 2] is obviously the last one.

Because the previous film "Xiu Chun Knife 1" was only in the mainland movie market, and it made more than million yuan at the box office.

It didn't even cross the 100 million yuan box office threshold.

However, due to its good quality, the decline of costume action movies, and the popularity of Jia Qian Jushi in the short video track, "Xiu Chun Dao 2" has been given the reputation of a high-quality project.

As a result, during the preparation of "Xiu Chun Knife 2", many well-known artists in the mainland film and television industry spied on it.

finally.

The three male protagonists in "Xiu Chun Dao 1", except for Zhang Zhen who plays the second child Shen Lian, and Jin Shijie who plays Wei Zhongxian but does not have many roles, remain.

The rest of the original cast has been replaced.

This change is actually not conducive to the sequel movie project.

Because the core of the success of the series is an inherent impression.

For some reasons, you can cut out a small amount of the original cast members and add some new ones, and these newcomers should preferably be well-known artists, but you cannot cut off all the original cast members, leaving only a leaf.

This will greatly weaken the desire of fans of the series to watch the film.

Basically, any film and television person can understand and know this truth.

But no way.

The film and television industry is a place where competition is fierce and cruel, and at the same time there is more monks and less meat.

After a good sequel to a successful predecessor comes out.

Well-known artists who have passed away but want to become famous, well-known artists who have not yet passed away but want to maintain their popularity, unknown artists who have not yet become famous but want to become popular... and other types of artists will all come in a swarm, and others There are often various connections and the power of film and television companies behind them to seek a role.

This makes the main creative staff of the film project, if not particularly confident, particularly convinced that their sequel project will be successful.

Then it is easy to be influenced by the external environment, and then make compromises, which ultimately lowers the quality of the sequel project.

obviously.

[Xiuchundao 2] is such a compromised project.

(End of this chapter)