Era: Beginning from the Modu Translation Studio

Chapter 117 The Circulation War Has Begun
At this moment, all the comrades are either crowded in the duty dormitory on the third floor, or sleeping on their desks.

Jiang Shan was the same, leaning on the single sofa specially selected for him by Editor-in-Chief Jiang, he fell asleep in a daze.

I don't know how long I stared in a daze before I heard cheers outside the office.

After waking up, Jiang Shan immediately realized, "Boss is back."

It was exactly as he expected.

The trial edition of "Oriental Metropolis Daily" passed the review before noon on February 2.

At this moment, the expressions of all the newspaper editors were even more festive than that on the first day of the new year.

All of them got on their bicycles and rushed to the printing factory across the street.

At this moment, Comrade Jiang Hai couldn't bear it even if he wanted to go.

After returning to the editor-in-chief's office, he immediately lay down on another sofa.

Jiang Shan asked lazily: "Is it okay if the printing factory doesn't follow?"

"It's okay." Jiang Hai closed his eyes: "Lao Cai is with me, besides, Fei Mo has already dug it for me."

Jiang Shan felt that the boss was really capable: "Is that the 92th-level worker who gets 8 yuan?"

"It's 105 now." Thinking of this, Jiang Hai could close his eyes and wake up with a smile: "With him in the printing factory, everything can be solved!"

Jiang Shan couldn't help boasting: "Brother, it seems that your popularity in the past was really good."

"People and money are indispensable." Jiang Hai is trying to adapt to the market economy: "Knowing the Director Zhang of the Propaganda Department today, how do you evaluate our newspaper?"

Jiang Shan reckoned: "It integrates literary, informative and interesting features."

Jiang Hai chuckled: "I just say one word, it's highly visible."

Jiang Shan also closed his eyes, not all in the same way: "Everything depends on tomorrow!"

In the afternoon, Zhang Lu really led the cameramen of the TV station to shoot the news.

After sleeping in Jiangshan all morning, he stood by the side gnawing bread refreshed.

Director Gu was really interesting, and the photographer took pictures along a row of animated walls.

Zhang Lu held a small notebook, and recorded the important points beside Jiang Shan: "Huh? Let alone, this bread is really delicious."

"Bring some more back later," Jiang Shan strongly suggested: "Let Master Gu try it too."

"Gutai is in a very beautiful mood recently," Zhang Lu himself is also quite beautiful: "Yesterday, I just signed an advertising contract with Switzerland's Lei...Radar brand watch, and the advertisement for Seiko watches is also being discussed."

"You guys have come out on top," Jiang Shan was really envious: "Comrade Zhang Lu, don't forget the brothers who were in the trenches."

"How can I, Zhang Lu is not that kind of person,"

Zhang Lu immediately stepped forward: "Master Yang, give a few more words to the newspaper's office building."

Tsk tsk tsk, Jiang Shan, who was smiling brightly on the surface, couldn't help shaking his head.

In just a short time, Zhang Lu has already understood the advertising consciousness of appearing on the screen as publicity.

In 1979, although "Renmin Daily" published an article in mid-February, "It is tolerable, which is unbearable".

However, several cities in China that are fighting for the reform do not seem to be affected much.

Everything is still in full swing.

In the same month, "Wenhui Bao" and "Jiefang Daily" respectively published foreign advertisements for "Seiko Watch" and "Meida Camera".

Afterwards, "Guangming-Daily" also published foreign advertisements for "Olympus".

For a time, a large number of foreign businessmen were on their way in a hurry.

Especially the Swiss "Radar". Since 1974, they have sent people to Yanjing, Pujiang and other cities for research.

I have been paying attention to it for more than four years, and finally got my wish.

At this moment, Huang Hua, the manager of the business department of Pujiang Advertising Company, which has been renamed.

On Nanjing-Jing Road, I was busy going door-to-door for "Radar" to negotiate window rental matters.

Also in February, Pujiang City erected the country's first foreign billboard: Japan-Japan Airlines' special-shaped wing billboard.

From the newspapers these foreign businessmen choose to advertise, it can be seen that they put circulation and fame first.

Now, editor-in-chief Wei of Pujiang Daily looks forward to signing advertising agreements with foreign companies.

For example: Panasonic just off the plane.

"Oriental Metropolis Daily" can't take care of these at the moment, their trial issue will be released tomorrow.

For Jiang Shan and Jiang Hai, what they care most about this time is the circulation of the newspaper.

After the implementation of the policy of changing business from business to enterprise, the current daily circulation of "Pujiang Daily" has increased from [-] to [-] per day.

The three-day trial issue of "Oriental Metropolis Daily" has already set the circulation at [-] copies per day.

This time, part of the editors of Metropolis Daily and Yuan Jiefang from the "Red Star" daily chemical factory.

Right next to the newsstand, a gift of "Red Star" high-end shampoo.

When they turned to leave, a newspaper-sized advertisement had been pasted outside the counters of the newsstands.

["Oriental Metropolis Daily" will land on the Pujiang River tomorrow, and will present "Latent" to the general public...]

On the morning of February 1979, 2, when the last post office bicycle left the metropolitan newspaper printing factory.

Jiang Hai stood outside the gate with his hands behind his back, silently watching the people coming and going on the street.

"According to what you said," Jiang Hai said to the third child next to him: "Whether it is morning newspaper, evening newspaper or city newspaper, it must be published when the citizens go to work."

Jiang Shan didn't force it for a while: "This is just our wish. You see, it's already past 7 o'clock."

Jiang Hai was not surprised at all: "We are a new newspaper, and the post office must still deliver it first before the old newspaper."

"So," Jiang Shan explained, "if you push back a little, they will come later."

Jiang Hai nodded: "It's not easy to deal with the post office."

How could Jiang Shan not know: "Take your time, everything will be resolved."

After finishing speaking, he turned around and jumped on Yuan Jiefang's tricycle: "Let's go, Uncle Jiefang!"

Yuan Jiefang let go of the handbrake: "Let's go!"

After that, a steady stream of newspaper editors, reporters, accountants, and even printing factory workers joined spontaneously.

They all took a thick stack of "Oriental Metropolis Daily" and went to sell it on the street.

When Yuan Jiefang's tricycle stopped at the side of the Pujiang Railway Station, Jiang Shan and Jiang He rushed into the crowd with a stack of newspapers each.

At this time, Jiangshan finally tasted the feeling of editors of "Reader's Digest" and "Chongqing Evening News" selling newspapers along the street.

"Oriental Metropolis Daily, Oriental Metropolis Daily..."

Jiang Shan shouted in front, and Jiang He walked behind.

It went as smoothly as in the legend, as long as a crowd came over, a large number of people would follow immediately.

At two o'clock in the afternoon, the second batch of "Oriental Metropolis Daily" was also successfully shipped out of the printing factory.

This time, there was no need to shout at all.

When some citizens first saw the serialization of "Latent" in "Oriental Metropolis Daily", happiness began to spread.

Not to mention those citizens who have already seen the spoiler on the posters on the newsstand.

In fact, the trial issue of "Oriental Metropolis Daily" is more than an eye-catching "Latent".

Although Jiang Shan won "The Secret of 9:13", he arranged for the novel "Unknown Brand Watch" adapted from [-]:[-].

This novel, completed in 1978, caused an astonishing 1981 million additional copies of Guiyang Evening News to be published in 720, but before that, no one paid any attention to it.

In addition, "Everyday English Corner" serializes the Chinese and English novels of The Chronicles of Narnia.

In the "Movie World" column, the shooting highlights of "Nezha Naohai": In 1978, there was such a group of painters who braved the scorching heat to come to Qingdao and Penglai, and sat on the reef to outline the vast chapter of the sea...

On "Monday Star", Mayumi, who is smiling like a flower, holds a beautiful photo of "Fu" on a red background.

……

Under the Times column on the third page, Jiang Shan specially arranged to reprint an interview and introduction of the Chinese painter Huang Yongyu that was used in six pages in The Times in 1978.

Huang Yongyu, who was regarded as a top painter abroad but unknown in China at that time, will design a zodiac stamp this year: Geng Shen Year of the Monkey.

He is also the interview subject of Jiangshan's upcoming trip.

At that time, Jiang Hai and Cai Wensheng, who had been sitting in the newspaper office for a long time, saw that they kept coming to the newspaper office to question "Oriental Metropolis Daily".

The two great officials quickly moved out the last three hundred newspapers left in the reception room.

With the background of the animation wall, Jiang Hai's [-] newspapers have become the fastest selling point of sale today.

"I announce that the [-] trial editions of "Oriental Metropolis Daily" have all been sold out."

Editor-in-Chief Jiang stood in the open space in front of the newspaper office building with a happy face, announcing the good news loudly.

All the newspaper employees present applauded excitedly.

Even the employees of the bakery next door laughed together.

The "Oriental Metropolis Daily", which costs three cents a piece, is indeed a newspaper that integrates news, knowledge, and fun as Jiang Shankou said.

As long as the citizens already have it in their hands, they can read it for a long time, and it is no longer the newspaper that can see the whole picture at a glance.

Apart from the novel being serialized, what they talked about the most was the only advertisement in the "Oriental Metropolis Daily".

"Is this an advertisement?"

"It looks like it, but... what does it sell?"

"That's to say, I don't understand either."

"A drug seller?"

"I didn't even say where to buy it!"

"What exactly is it?"

"I know I need to ask you."

"..."

It is located at the bottom of the fourth page of the newspaper, in a crisp advertisement frame.

On the eye-catching empty bottle pattern, there is no mark except for the three boxes.

Only in the box at the bottom is a line of words: 12 kinds of precious Chinese herbal medicines are added to this product.

When tens of thousands of households in Pujiang City bought the "Oriental Metropolis Daily", they were all muttering about this nameless advertisement.

That night, in the local news program of Channel [-] of Pujiang TV Station, the audience was delighted to see a row of refreshing animation walls under the big characters of Oriental Metropolis Daily.

Afterwards, with the movement of the camera on the screen, the empty bottle in the Metropolis Daily actually appeared on the animation wall.

The design is exactly the same, the copywriting is exactly the same, except for the circle of colorful and cute animation characters.

This mysterious advertisement in "Oriental Metropolis Daily" not only attracted the attention of readers, but also attracted the attention of various newspapers and media.

(End of this chapter)