Era: Beginning from the Modu Translation Studio

Chapter 426 The Little Master of China

In Tokyo, after autumn begins, it will rain lightly every three to five days.

Under the eaves of the three-story building of Dadi Advertising Company, there is a new star wall compared to before.

At this moment, Yu Sigui has been back for almost a week.

Several L'Oreal beach advertisements, Phoenix permanent double-sided advertisements, and McDonald's Avenue photo frames were hung up.

After adjusting her position several times, Miss Yu took two steps back, folded her arms and admired the beauty.

Black Whale’s PSA, Raisin’s Kao sanitary napkins, ATM dad;

Famous paintings of smoking cessation advertisements, sand painting of the Silk Road, two-handed paintings of Chinese pencils, and miniature carvings of pen cores;
The MGM title of White Cat, the moon of Wishing Match, Mona Lisa and Da Vinci…

"It looks quite spectacular,"

Following Jiangshan’s suggestion, Dadi Advertising staged a good show at its doorstep.

At this moment, Yu Sigui smiled:
"If you keep doing this, my land will soon become a subsidiary of your Chunfengdu."

"If that day really comes, I don't think there's anything wrong with it."

At this time, Yu Sigui's father, Yu Qinghan, walked out of the house.

"Why?" Yu Sigui turned to look at his father: "You founded this company."

"what company,"

Yu Qinghan smiled and glanced at his Lianjia store:
“Originally it was just an advertising department of the Dadi Chinese Newspaper.

The original intention was actually to promote domestic products.

If it weren't for the few deals you and Jiangshan did together, this company would have closed down long ago."

"Dad, let me tell you, this time my cooperation with Jiangshan is to help domestic mineral water return to the Japanese market,"

The father and daughter of the Yu family stood side by side looking at the wall of stars under the eaves.

Regardless of whether she participated or not, Jiangshan asked her to be the banner.

"Jiangshan also said that he wanted to do some big deals with me, and then buy an office building together!"

"These are his exact words?"

"hold head high!"

"What did I say?" Yu Qinghan said:
"This guy is ambitious. Even if Dadi becomes his subsidiary in the future, it won't be a bad thing.

Besides, I feel more at ease if you, a girl, follow him, it's better than you going it alone."

"That's true,"

Thinking of the days when he was filming in China, Yu Sigui laughed out loud the next second:

"I'm telling you, Dad, the people who work with Jiangshan are really fun, and each one is more capable than the other. I really like working with them."

"If you like it, do it well. How are the preparations for the Magic Mirror Baby commercial that you are responsible for shooting going?"

"It will be ready for operation in two days. I think we need to recruit a few more technicians, and the organization's training will also have to continue..."

Yu Sigui took his father's arm.

Miss Yu became more and more beautiful as she spoke, and before she knew it, she leaned her head on her father's shoulder:
"Dad, what do you think about me buying a house in Pujiang first..."

……

Just three days ago, the last film in the Uni-President Matcha wishing series, “A Wonderful Night in the Forbidden City”, was released in Japan.

Starting with "Da Vinci's Mona Lisa", followed by "Moon Landing", "Climbing the Great Wall" and "Wonderful Night in the Forbidden City", a series of four wishing advertisements, each more interesting than the last.

Especially the last one, "A Wonderful Night in the Forbidden City", although only a three-minute abridged version was released in Japan.

But it has already made the vast majority of Japanese readers exclaim in unison that it is incredible.

In the eyes of various TV stations, although this commercial is only three minutes long, it has already given them a glimpse of the nature of a big production.

Soon, Japanese newspapers such as Asahi Shimbun and Tokyo Sports also published

We have published a series of articles and pictures including "Winner of the New York Advertising Festival Gold Award - Wonderful Night in the Forbidden City", "Wonderful Night in the Forbidden City - the best food advertisement", "The complete version of Wonderful Night in the Forbidden City caused a sensation in the United States", "Deciphering the Palace Banquet of the Ming Dynasty" and so on.

……

Pujiang City, Foreign Trade Export Conference Room of the Light Industry Bureau.

Xu Muchun, wearing glasses, was listening to his subordinate's work report with a serious face.

"Just this morning, Fuji TV from Japan called and asked,
Can you give them the full version of the "Forbidden City Wonderful Night" ad to play? "

Xu Muchun tapped his pen: "How did you reply?"

"I will directly point out that there is an issue of advertising costs," said the comrade who reported:
"As soon as I mentioned this, the representative said they would help us upgrade the three-minute ad to nine minutes for free."

"Hmm?" Xu Muchun paused with the pen in his hand: "What do you mean?"

"That is to say, we only need to pay Fuji TV for a three-minute advertisement to broadcast the full version of 'Wonderful Night in the Forbidden City'."

"This is quite interesting." Xu Muchun finally smiled.

"Director Xu," said Section Chief Han, "This is a good thing. The full version of the ad is much more exciting than the edited version."

"How could I not know this?" Xu Muchun gave him a straight face: "It's just that I suddenly had a feeling..."

"What does it feel like?"

"..." Xu Muchun nodded the pen in his hand: "If you have anything else, please continue to report."

"In addition, Japan's Asahi TV also called our office,"

The comrade who reported continued to report:
"They asked if there was a sequel to the Wishing Matches commercial, and if so, would TV Asahi be willing to broadcast it for us for free?"

Director Xu and Section Chief Han asked together: "Hmm?"

"I just had a feeling," Xu Muchun said jokingly:

"For Xiao Jiang's advertisement, not only should we not pay for it, we should also ask them to pay us the copyright fee."

"We were also surprised when we heard about this,"

The comrade from the Foreign Trade Department who was in charge of overseas work laughed:

"But you know, we soon received a call from Hong Kong TVB, and they actually offered to upgrade the full version of "Wonderful Night in the Forbidden City" for free..."

"Okay,"

Xu Muchun finally laughed happily: "What does this mean? It means that our advertisement can already boost the TV station's ratings."

Section Chief Han's first reaction was: "From this point of view, the series of advertisements for Wishing Matches must continue to be filmed!"

"The initial plan is to produce one commercial every two years." Xu Muchun told Jiangshan about his plan.

"What do you think of Fuji TV's proposal to broadcast the full version in three minutes?"

"Is there any need to ask? I will definitely agree."

If the advertising fee had not been paid long ago, Xu Muchun would have given the advertisement to another TV station to broadcast for free:

"Send me the ad copy overnight."

"Okay, Director Xu."

Turning around, Xu Muchun looked at Section Chief Han again and asked, "Has the outer packaging production capacity of Tongyi Match caught up?"

“It’s all spinning.”

"This little thing," Xu Muchun said with a smile, "is really profitable once it is measured."

"White Cat laundry detergent makes more money."

"By the way, how is the new workshop of Aimin Candy Factory going?"

"Everything has been turned on," Chief Han reported:
“The newly launched strawberry-flavored toffee and chocolate smell delicious.

I brought some for everyone, would you like to try it?"

Xu Muchun: "You brought candy to the meeting room?"

When asked this question, Section Chief Han didn't know whether he should admit it or not: "...Yeah."

"What are you waiting for?"

"Bring it up quickly..."

……

Yanjing City, Qianliang Hutong under the night sky.

Since returning from filming on location in Qingdao, Jiang Shan has been staying at Yanjing TV Station, busy with editing.

Faced with landscape shots sent in from all over the country.

Jiang Shan and Wang Fulin, who spend every day in the editing room, seem to have visited all the beautiful mountains and rivers in the country.

"Finally finished,"

Jiang Shan, walking in the alley, stretched his body to the sky and said, "If I continue like this, my newspaper will kick me out."

During this period, Ren Dahui and Jiang Shan were together every day:
"Among all the interview materials you sent back to the newspaper, which one was not top news?"

The behind-the-scenes footage of CCTV's "National Day Tribute Film", interviews with the film "Flying Symphony", and photos of the bumper harvest of "Lumian No. 1"...

During this period, Jiangshan packed up the "Beautiful Mountains, Beautiful Waters, and Beautiful Sceneries" documentary selections of various TV stations across the country and sent them back to the Oriental Metropolis Daily.

"Brother, I will be back in two days..."

At this moment, Jiang Shan and Ren Dahui had pushed the door and walked into the courtyard house at No. 34 Qianliang Hutong.

"No one who can enter this house is an outsider,"

Jiangshan turned on a light:

"It's mainly a place for Uncle Yongyu, Uncle Shixiang and their old friends to rest and chat."

"I know," Ren Dahui said, "Fulin and I have come here to play a few times!"

"After a while," Jiang Shan said:

"My uncles are going to hire a construction team to clean up this house. I'd like to trouble you to help them. If you have time, come and take a look around here."

"Which construction team did you find?"

"They said it was the construction team responsible for the restoration of the historic site from the Housing Administration," Jiang Shan said, "It was Mr. Zhu from the Palace Museum Cultural Relics Research Institute who found them."

"That's right," Ren Dahui looked around, "You have to let this kind of person take care of this room. Outsiders are absolutely not allowed to touch it."

"I'm not really that particular," Jiang Shan said, "but Mr. Zhu and the others insisted on doing it this way."

"Don't worry about it," Ren Dahui said. "I'll help you keep an eye on it. If those old professors need anything, tell them to call me directly."

"Please keep this one."

Jiangshan handed over a note:
"It has my home and work phone numbers. If you need anything, just go ahead and do it. I've also said hello to Pei Si."

"It's okay. I basically won't leave Yanjing. Just leave it to me."

"Also, if you have any expenses, just tell Uncle Jiaxi directly."

"Stop talking nonsense," Ren Dahui said, "I'm just here to help take care of it. How much can it cost..."

……

From tomorrow on, Jiangshan's house will completely fall into the hands of several old comrades.

Although he also wanted to design it himself.

But when he saw that his uncles were more enthusiastic than himself, he simply let them have fun.

When I have the chance after a while, I will buy another one.

……

A few days later, Jiangshan, who had just returned to Pujiang, boarded a flight to Tokyo.

This time, the only person traveling with him was Huang Hua from Pujiang Advertising and Decoration Company.

During this time on the plane, Huang Hua was quietly looking at the painting in Jiang Shan's hand.

After looking at it for a while, he couldn't help but ask, "Jiangshan, what are you painting?"

"This is called "The Cooking Master Boy"

Jiang Shan said without even looking up, "It's a comic book about a few young chefs who travel around competing for traditional Chinese dishes."

Huang Hua stared at the drawing paper and read it carefully: "A comic strip about a chef cooking? Is it interesting?"

Will anyone watch this?

"Let me show you." Jiang Shan handed over a few pages.

A while ago, he was busy editing videos at the TV station during the day, and started drawing this thing when he went home at night.

After reading through several pages of drawings, Huang Hua immediately regretted it.

Then he quickly handed the drawing back and urged, "Don't say anything, just keep drawing."

He really wanted to know what the secret of the six-flavor Mapo Tofu was.

……

The drizzle in Tokyo finally stopped.

At this moment, in the Dadi Advertising Company, Jiang Shan and Huang Hua were admiring Yu Sigui's shooting results.

Outside the house, a black Toyota sedan slowly drove over.

"Stop, stop, stop. Stop the car."

Before they reached the destination, the two people in the car stopped the driver.

Then they rolled down their car windows and did the same as the pedestrians on the side of the road.

Everyone looked at the huge advertisement on the outer wall of the Dadi Company's building.

On a green-background billboard, a bottle of transparent Laoshan mineral water with a Chinese-style bottle logo is being shared by several huge straws sticking out of the window.

"This ad has appeared in three or four places in Tokyo,"

A man in the Toyota said, "It seems that this is also a masterpiece of Dadi Company."

"What an eye-catching advertisement!" Another one envied him: "...By the way, isn't this company called Chunfengdu?"

"I'm not sure about the specific situation, but it is said that the relationship between these two advertising companies is very special."

"Never mind, let's go take a look first."

Soon, the Toyota sedan slowly stopped at the door of Dadi Advertising.

Two people got off the car one after another, and as soon as they stepped onto the two steps of the company, they were stunned by a wall of stars under the eaves.

Inside the room, Yu Sigui, who hadn't noticed any visitors, was taking Jiang Shan and Huang Hua to visit his own advertising company on the first floor.

"I remember two years ago, Lao Huang and I sat here and watched TV,"

After exiting an office, Jiang Shan and his party walked back to the reception room: "You couldn't walk at that time."

"You don't know how to walk!" Yu Sigui rolled his eyes at him.

Huang Hua just smiled and said nothing, sitting with the two of them in the living room.

"I don't care."

Yu Sigui crossed his legs and looked at Jiang Shan: "Now that you are here this time, don't even think about running away. If you don't help me earn an office building, don't even think about going anywhere."

Huang Hua couldn't laugh anymore: "One floor of an office building?"

“One room is fine,” Yu Sigui said, “Since you’re here anyway.”

"Look," Jiang Shan said with a smile, "the capitalists' tails are exposed."

As soon as he finished speaking, the company's door was pushed open.

After a while, two men in suits were led into the reception room by the receptionist.

After seeing the business card handed over by the other party, Jiang Shan and Yu Sigui looked at each other quickly for a second.

"We just saw the picture of McDonald's Boulevard in Hong Kong at the entrance of your company,"

One of the guests asked curiously as soon as he sat down: "Excuse me, is that also a work of your Dadi Advertising?"

"Yes, it was indeed planned and designed by us." Jiang Shan's Japanese was flawless.

"That's great."

"What?" After knowing that the other party was a senior executive of McDonald's Japan, Jiang Shan guessed:
“You guys want a McDonald’s Boulevard too?”

“What we need is not McDonald’s Avenue,” a McDonald’s executive said.

“We are different from McDonald’s in Hong Kong, whose main competitor is Burger King.

As for us, the local KFC is our biggest competitor..."

……

Jiangshan originally came to Tokyo just to follow up on the Laoshan mineral water advertisement, but he didn't expect that he could get a private job.

At this moment, flipping through the documents in his hand, Jiangshan realized that KFC in Japan was doing so well.

"McDonald's drive-thru commercial..."

Seeing this, Jiang Shan couldn't believe it: "There's already a McDonald's drive-thru in Tokyo?"

"It was already there three years ago,"

McDonald's Japanese executives smiled bitterly:

"It's a pity that there has been no improvement. This time we are going to spend a lot of money to promote the drive-thru restaurant..."

(End of this chapter)