Era: Beginning from the Modu Translation Studio

Chapter 440: The advertisement that made banks all over the world go crazy
Looking at Jiang Shan's back as he hurriedly ran out the door, Lu Xuzhang raised his arm and pointed:
"What a jerk this kid is! We already have a ready-made car right here, but he still has to run back to get it!"

"Just wait for him here for a while,"

Qian Zhiguang was still eating with gusto: "That's great, come with me and finish everything in this bowl."

"I really don't have the good fortune that you have."

Lu Xuzhang smiled and shook his head: "You are already 80 years old, but you still eat so much."

"Can I survive until now without eating?"

Qian Zhiguang also laughed: "Don't just stand there, eat quickly."

Lu Xuzhang and Zhuang Shiping had no appetite at the moment.

Two people carried Lao Qian on the left and right and walked out.

At this moment, they just wanted to quickly check out what Jiangshan was doing?
……

According to the agreed time, vehicles from Pujiang TV Station, Oriental Metropolis Daily,
They have arrived at People's Square next to Renmin Avenue one after another.

On the other side, Gu Zhengzheng, who had made a special detour to the dubbing studio, had already picked up Hu Xiao.

"How is it? Have all the personnel been arranged?" Hu Xiao asked as soon as he closed the car door.

"Do not worry,"

Gu Zhengzheng patted Hu Xiao on the shoulder and said, "He is Zhou Yeming from CCTV, who can personally coordinate a May Fourth Movement.

I, Gu Zhengzheng from Pujiang, can personally preside over a good show."

"That's right, we should show this kind of momentum," Hu Xiao thought:
"It's rare for Xiao Jiang to ask us to help him, so we can't let him down."

"Just wait and see," Gu Zhengzheng said, "This one we've arranged will definitely make you remember it for the rest of your life."

"To be honest," Hu Xiao was still thinking:
"I still can't imagine what kind of effect Xiao Jiang wants."

"Don't mention you," Gu Zhengzheng looked forward: "I still don't know what to do until now!"

The two top leaders glanced at each other.

"Then..." Hu Xiao: "Just go ahead with it?"

"I've already thought about it," Gu Tai said with all his heart.

"He just wants to make some fools around, and I will accompany him to the end."

"That's right. It's not like you guys haven't messed around before."

Hu Xiao waved his hand forward: "Let's go!"

……

Just as vehicles from various units were in place one after another, two vehicles on the side of Anhe Street also started moving.

At this moment, Lu Xuzhang, who insisted on getting on the passenger seat of the van, kept chattering.

"Xiao Jiang, can you reveal some information in advance?"

"You said you had done some underground work,"

Jiang Shan would never tell him, "Where did all that cunningness go?"

"That's for the enemy," Lu Xuzhang flicked the ash outwards, "Are you the enemy?"

"It's definitely not the enemy," Jiang Shan said, "but we can't talk about it now."

"You little comrade, you are really boring."

"It's meaningless to say it out loud."

"Well, I won't force you anymore," Lu Xuzhang said.
"But I must tell you in advance that Chairman Renzhuang has seen a lot of the world."

"Isn't it the same with you?"

"You are absolutely right. Besides, he is very much like me in one respect."

"what?"

"It's all about pomp and circumstance," Lu Xuzhang decided to tell Jiangshan a secret:
"Do you know how the Nan Shang Bank became so popular in Hong Kong?"

Jiang Shan: "Please tell me."

"Decades ago," said Lu Xuzhang, "Hong Kong was dominated by British banks."

Jiang Shan: "Isn't it the same now?"

"Oh, have you asked about it?"

"Of course I have to," Jiang Shan said, "otherwise, how can we help our customers solve their problems?"

"Yes," Lu Xuzhang said with emotion:
“At that time, in order to attract local customers, we didn’t dare to include Chinese or Chinese characters in the name of the bank.

Even the management rights were handed over to Comrade Zhuang Shiping, but guess what he did then?"

"What did he do?"

"He actually raised a five-star red flag on the roof of the Nan Shang Bank building,"

Lu Xuzhang: "And this red flag has never fallen since then."

"Isn't this equivalent to telling Hong Kong that this is a bank opened by the Communist Party?"

"We also advised him to be more restrained at the time," Lu Xuzhang said.

“After all, the purpose of opening this bank is to attract foreign exchange deposits, but Zhuang Shiping doesn’t think so.

He thought that no matter where he hung the red flag, no one would be surprised.

Because everyone knows that he has always been a patriotic businessman.

"Ok?"

"Do you remember the Burma Road that Mr. Qian mentioned that day?"

"How could I forget that?"

"It was Zhuang Shiping's anti-Japanese patriotic article of tens of thousands of words that blew the first clarion call.
That’s why there were more than 3,000 Nanyang mechanics who supported the road construction.”

Jiang Shan eased off the accelerator and said, "So, when this road was being built, Mr. Zhuang was also there?"

"That's nonsense," Lu Xuzhang said:

"So, all the prominent people in Hong Kong back then knew that Zhuang Shiping was the best in terms of patriotism and protecting the country."

"What does that have to do with ostentation?"

"Listen to what I have to say," Lu Xuzhang clicked his tongue.

"Zhuang Shiping has always been stingy with himself.

But when he opened the Southern Commercial Bank, he had to have the best quality in everything.

First of all, the terrain must be good and the facade must be grand.

On the opening day, he invited all the celebrities in Hong Kong, including…"

Jiangshan pricked up his ears and listened, and found that none of the people who had carried the coffin for Old Zhuang many years later were there.

If you think about it carefully, Li Jiacheng and Tung Chee-wah were probably still working hard to start their own businesses 30 years ago!
"Such a grand commotion," Lu Xuzhang, who was looking out the window, felt as if he had seen it with his own eyes:
"Local people all thought that the Nanshang Bank was a bank with a strong background."

"I only dare to go there to deposit money."

"That's right. In order to continue to grow bigger and stronger, Zhuang Shiping successively developed more than 30 southern commercial banks in the next to years!"

"That's really amazing," Jiang Shan thought, "You told me all this... don't you also want me to become bigger and stronger?"

"I'm telling you," Lu Xuzhang said word by word:

“The advertisement made for Zhuang Shiping must also be grand and impressive, as it is the advertisement he plans to broadcast in various cities overseas.

But don't save money for him. If he accepts it reluctantly, I will feel embarrassed to accept his huge sum of money!"

"Don't worry about that. When have I ever let you down?" Jiang Shan patted his chest.

"I'll definitely make you accept that large sum of money with confidence!"

"..."

Lu Xuzhang turned around and looked at his soldiers. This guy really never let him down.

He said it didn't require any investment or time, and actually gave him a creative popsicle.

But, the next second: "Drive well, don't say useless things, you can get ahead of yourself when you see the real thing!"

"okay,"

Jiangshan got behind the steering wheel and said, "Please sit tight~"

……

Although today is not Sunday, there is still a constant flow of people coming and going in the People's Square.

After closing the car door, Lu Xuzhang, Zhuang Shiping, Qian Zhiguang, and two other passengers got in.

Under the leadership of Jiangshan, they stepped onto the People's Square.

The People's Square, surrounded by trees on three sides, looks extremely large.

But this time Jiangshan led them to a corner of the square.

"There are some stone benches here,"

Jiang Shan looked at the people coming and going around him, as if he was looking for something: "Let's sit here for a while!"

The three old comrades looked at each other, and no one knew what kind of medicine the boy was selling.

"I guess the person we made an appointment with hasn't arrived yet."

Qian Zhiguang sat down and said, "Let's just sit here and wait."

"He's still waiting for someone?" Zhuang Shiping also sat down: "Isn't he the one we're waiting for?"

Just as he finished speaking, Lu Xuzhang's butt had not yet touched the stool.

Then I saw a comrade in a suit holding a cello walking not far away.

Just put the stick right there, and there was no further action.

"how?"

More than ten seconds later, Zhuang Shiping finally responded: "Now street performances are also allowed in the mainland?"

"I haven't heard of it." Lu Xuzhang was also looking in that direction curiously. "People do some small tricks to earn some money, and sometimes in remote areas, they do."

Qian Zhiguang pushed up his glasses and said, "But I've never seen such a thing in a city like Pujiang."

Lu Xuzhang: "And it was at the People's Square in Pujiang."

"The key is to take a cello."

Not only the three of them, but also the people passing by were looking at the "cello" curiously.

Suddenly, a little girl among the passers-by let go of her mother's hand.

After pulling out a small flute from his schoolbag, he skipped over to the cellist.

Then, he adorably played the flute for his musical colleague.

After a not-so-skilled flute tune, the little girl put down the flute with a smile.

Lu Xuzhang: "Hey, this kid is very open-minded, and he is quite suitable to be a performer."

Zhuang Shiping: "Did you hear what music she was playing?"

Qian Zhiguang: "No, I'm trying hard to think about it."

Three old comrades who were watching the fun were discussing the matter as they watched.

In their field of vision, they could see the cellist smiling at the little girl.

The next second, the bow in his hand slowly pulled the strings, and a string of low and distant music slowly flowed out.

"This is really authentic." After just hearing it twice, Lu Xuzhang started praising it.

"Hmm~"

“You can tell it’s professional at first glance.”

The little girl in front of the cellist was stunned at first, then smiled cautiously.

At this moment, apart from them, the people around seemed to have no interest.

At most, I would slow down and take a few more glances.

More than ten seconds later, a female comrade holding a viola appeared from nowhere.

He walked straight to the cellist and without wasting a second, started playing the violin along with the music being played.

The sounds of two violins, one low and one medium, immediately attracted the attention of three old comrades not far away.

Qian Zhiguang listened carefully and said, "This seems to be Ode to Joy, right?"

As soon as he finished speaking, Zhuang Shiping beside him started humming along.

The familiar music made the three veteran cadres look kind and happy.

But the next moment, several comrades holding violins walked out from the bushes opposite.

"Ok?"

"This is……?"

"There's an ambush!"

I watched those people walk up to the two violinists.

The comrades raised their hands at the same time, and a row of violins played unique uplifting tunes, which immediately made the whole ensemble lively and cheerful.

This time, the three veteran cadres all stood up at once.

At this point, they no longer cared about Comrade Xiao Jiang's advertisement.

I went straight to the center of the performance.

At this moment, a lot of people had gathered around the musicians.

Locals, foreigners, overseas Chinese...

Anyway, no matter who they were, they all looked surprised and curious.

Just as everyone was discussing quietly...

In their field of vision, many comrades holding various musical instruments appeared.

Clarinet, oboe, French horn, trombone, tuba, flute, triangle...

They were smiling and coming from different directions, but all walking towards the same center.

After arriving at the center, we immediately joined the "Ode to Joy" performance queue.

After a short while, more and more musicians were surrounded by the crowd and stood in several rows to form a semicircular formation.

Right in front of them, the little girl holding the flute was still standing.

Looking at a large group of professional orchestras in front of me, smiling and playing music for me.

The flattered children were jumping along with the music.

With a boom, the uniform sound of the symphony suddenly increased in intensity by several levels.

The cheerful and melodious ensemble made the three veteran cadres' eyes pop out in amazement.

As the symphony in the square gets louder and louder...

Onlookers also came from all directions.

Comrades who arrived late climbed up trees or climbed up stools.

Everyone was stretching their necks to look inside.

Zhuang Shiping, who was used to big scenes, looked at the unprecedented spectacular scene with his mouth half open:
"This...isn't this a well-organized symphony orchestra?"

"Oh my god," Qian Zhiguang recalled:

"Just the few sounds that kid blew just now were able to make such a big noise."

"Yeah~"

Lu Xuzhang listened to the distinct symphony in his ears:

“I feel like what I hear here is more shocking than in a concert hall.”

Zhuang Shiping looked at the astonishment around him and said, "I feel the same way."

“How can I not be shocked?” Qian Zhiguang raised his hand and pointed, “It’s right in front of your eyes.”

While they were expressing their feelings, the orchestra was still growing.

In the end, even the bass drum and harp were pushed over.

Among the onlookers, many people raised their hands and covered their mouths in surprise.

With their eyes full of joy and excitement, those who had cameras quickly raised them, and those who didn't carried their children.

Everyone was whispering this to each other and nodding, and everyone looked happy and surprised.

In the blink of an eye, another conductor emerged from the crowd.

The moment I waved my hands in front of you,
Suddenly - a large number of people singing "Ode to Joy" rang out among the crowd.

Zhuang Shiping, Lu Xuzhang, and Qian Zhiguang were all startled at the same time.

Disbelief was wrapped in the sound of everyone singing "Ode to Joy".

At this moment, People's Square was completely ignited.

The whole audience was singing and playing "Ode to Joy", which immediately boosted the enthusiasm of the people.

Many comrades and foreign guests who could sing and hum also happily joined in the singing.

Among them, of course, were the three veteran cadres whose eyes were filled with surprise.

……

Pujiang Symphony Orchestra and Pujiang Conservatory of Music jointly put on a stunning performance.

The crowd was so excited that when the music stopped, they burst into applause and whistles.

Especially the three veteran cadres who watched the show from beginning to end, they were so enthusiastic in filming.

At this moment, two cameras hidden in the crowd, one far and one near, began to zoom in.

One of the cameras gave the best close-up shot to the excited little girl.

At the same time, Jiang Shan, who quietly walked behind Zhuang Shiping, suddenly said:
"Every little investment from our customers will be rewarded with a huge return.

Nanyang Commercial Bank - Your best choice! ”

"Ok?"

Zhuang Shiping turned around when he heard the voice and looked at Jiangshan in surprise.

Within 5 seconds, Zhuang Shiping's eyes lit up: "Could this be...?"

"Yes, Mr. Zhuang," Jiang Shan nodded and said with a smile:

"This is the demo of the commercial I performed for you. Maybe you were also captured on camera..."

"Oh~"

Upon hearing this, Zhuang Shiping couldn't stop smiling.

He knew better than anyone how sensational the scene just now was.

It's a symphony and Ode to Joy...

The progressive surprises make the show even more Western than the Westerners.

"ha,"

Zhuang Shiping was extremely satisfied and kept pulling Lu Xuzhang's arm: "Hahahahahaha..."

At this moment, Lu Xuzhang was also looking at Jiangshan with a smile on his face...

……

In May 2012, Spain's Sabadell Bank held a flash advertisement for the "Ode to Joy" symphony in a square in Barcelona.

Not only did it astound the audience in front of the TV, it also completely swept up the advertising in the entire banking industry...

(End of this chapter)