I make a thriller, it's God chasing and feeding

Chapter 303 [No more than three things]

Everyone on the Mei Civet Cat crew is already familiar with the process of releasing a movie.

Preheating, setting schedule, publicity, release...

These contents, when each movie is completed, the crew will be busy working through it.

Not just the Mei Tanuki crew, but the people in this circle, or should I say, as long as they have a job, they are all pretty much the same.

Every job, as long as it reaches a certain working period, is actually a boring process that is repeated continuously.

If there is any change, additional interest or reward will be needed as motivation to support it.

Otherwise, work will be nothing but pain.

But for those who love it, it is more like chasing dreams than working.

Even though the movie has been released again and again, everyone on the crew can maintain their anticipation and excitement every time.

"Director Lu, can I participate in this event?"

"Me, me, I'm going to go too."

"If we just collect questionnaires, we can do that!"

……

After the post-production of The Grudge 2 was completed and submitted for review, some related promotional schedules and activities were gradually finalized.

As for the actors, some Chinese variety shows and interviews will be arranged as usual, which not only increases the popularity of the film, but also allows the actors to get a piece of the pie and get more attention.

In addition to actors, there are also some activities that are extra.

Some activities, such as on-site investigation of topicality, contacting production-related peripherals, and expanding the Grudge IP... required additional staff to complete. Originally, Lu Zhengyi planned to continue to let the people of Light and Shadow take full responsibility.

After all, this is an activity outside of filming. It does not fall within the division of labor and authority of the crew, and the related business is not familiar.

But in the group chat of the Mei Civet Cat crew, after they learned about the situation, they all expressed their desire to participate.

Even if it makes them miss the hard-earned rest time.

"Are you sure?"

In the studio, Lu Zhengyi, who had finished some post-production work, took some time off, sat down on a chair in the editing room, and used his mobile phone to comment in the group on those who wanted to participate, "When the trip to Heguo is over, We may have to start preparing for the next movie directly, and then you will have no time to rest at all.”

"Director Lu, during the post-production period of the film, we have been resting for a month and a half."

"Yeah, what kind of work can I have a month's rest? My body is almost rusty. Now is the perfect time to start work."

"And we also want to see with our own eyes the comments made by the Chinese people. We didn't have the chance last time."

……

They were all enthusiastic and wanted to be involved.

Compared with comments on the Internet, Lu Zhengyi and others have always believed more in the reactions they saw and heard with their own eyes and ears.

Even if it wasn't popular at the beginning, they were still willing to go to offline theaters to see the audience's attitude more intuitively.

After all, in this era, the credibility of content on the Internet is very low.

Whether it's the positive reviews from your own operations or... the spontaneous reviews from fans, these contents cannot be used as good reference data.

Many directors and actors often have some "arrogant" and "bold" ideas because they stand too high and are praised by fans and managers of their works. They feel that the works they have produced are truly unprecedented. A classic from nowhere.

But actually?

Maybe there were really good works in the past, but the quality of subsequent works has completely failed to keep up with the times.

Slowly, the reputation has almost hit the bottom, but they don't know it yet.

And when the fans and companies behind them find that the benefits they can bring are less and less, and start to reduce their investment in them, looking for 'better' directors, actors, and idols, it is already too late for them to try to save it. .

This feels like being separated from the grassroots people for so long that one’s eyes are higher than the top.

The higher you stand, the shallower you see, the less you hear, and the harder you fall.

So Lu Zhengyi and others, no matter how good the work is, how popular it is, how mature the team is, how well the company is developing... they will never forget to understand and collect feedback from real people.

The Grudge project is mainly based on overseas markets, and the monitoring of data is different from that in China.

In China, with Lu Zhengyi's current fame, they don't need to be too deliberate to understand the audience's evaluation. They can easily tell the audience level of the film from people's chats in daily life.

But separated by a vast ocean, if you want to know more real content, you need to go to the Republic of China and understand the audience of the film in the Republic of China through some questionnaires and field visits.

Now that they had spoken so, Lu Zhengyi did not refuse anymore.

Make a list of those who want to participate and give it to Zhang Xueming.

Film promotion, data statistics, event arrangements and other content are completed by Guangying Group.

"Ayi, something happened."

But just when Lu Zhengyi had just compiled the list and sent it to Zhang Xueming through a document, Xu Feng knocked on the door of the editing room and walked in from the outside with a sullen face, holding a mobile phone in his hand, "Those guys are causing trouble again. .”

Standing up, Lu Zhengyi calmly reached out and took the phone and looked at it.

It is still related to Zhang Yu, but this time the core of the incident is the upcoming The Grudge 2.

After The Grudge 2 was submitted for review, both Light and Shadow and Meitan Studio have begun to gradually warm up, releasing some stills, or reviewing the content of the first part's plot.

Many netizens have started to 'active' their accounts, and domestic fans have guessed that the film is about to be released online.

After all, they all know Lu Zhengyi's work efficiency.

After the news of the completion of the film came out, you can basically see the news of the scheduled release every one or two months, and there is no delay.

": Damn, it's a curse again. I haven't seen news for a long time. Is the second part finished?"

": I heard it's the final chapter, so I'm starting to look forward to it."

": I have to say that since I started to be addicted to Director Lu's movies, I have become a lot more courageous. I dare to wander outside alone at night."

": On the contrary, ever since I watched Lu Zhengyi's movies, I have developed the habit of sleeping with the lights on!"

": Anyway, my psychological endurance has been improved. I can watch all those domestic horror movies without changing my expression."

": Okay, okay, I bought a ticket for my friend and let him go see it first and try the water."

……

What first caught Lu Zhengyi's eyes were some expectant comments.

He nodded with satisfaction, and then took a closer look at the blog post that made Xu Feng look so ugly, without any disturbance in his heart.

[#cursor2preheating##cursing material##张煜##鲁正义# Let us look forward to the posthumous work of deputy director Zhang Yu! 】

[The editor is very sorry about the death of Assistant Director Zhang Yu. He can be said to be an old employee of the Mei Civet Cat crew. According to Director Lu Zhengyi himself, he can be regarded as half of Director Lu’s teacher...] [Assistant Zhang Yu "The Grudge 2" directed by the director during his lifetime may be released soon, but his name may be added to the list of main creators at the end of the movie for the last time...]

Zhang Yu himself is not very popular in this circle.

The biggest sensation he caused was probably the time at the premiere of Alien Space when Masayoshi Lu confessed his efforts.

The name Zhang Yu was only on Weibo's hot search list once when I was alive.

But after his death, he frequently made the list.

However, the reason for being on the list, in addition to his death, is more about the fact that the Mei Tanuki crew is tied up to create popularity.

Whether it was before that the media privately reported the news of Zhang Yu's death without the permission of his family, or whether it was now linking his death with the upcoming The Grudge 2, these media are all bundling reports. .

And this kind of content is not wrong in principle.

The Grudge 2 is indeed Zhang Yu's posthumous work as assistant director. This is of course also the last time he appears in the ending credits of the movie. However, such bundled marketing can easily cause disgust.

": Respect the dead...what are you doing?"

": For the sake of publicity, the crew of The Grudge 2 has no lower limit?"

": Lu Zhengyi: Zhang Yu is half my teacher, I can't let you... get the price!"

": Isn't there anything good to promote this film? It has to involve a dead person. (Spitting)"

": This operation is a bit disgusting."

":@curse2@光影MED@鲁正正... Stop it! Do you want to eat steamed buns with human blood? I won’t watch this movie anyway. No matter how good the quality of the movie is, if people can’t do it, it still won’t work!"

……

As long as it is a normal media company, it will not use such things for marketing.

What's more, neither Lu Zhengyi nor Zhang Xueming are such irrational people.

Even now, Zhang Xueming, who has slowly undergone some changes, is always rigorous at work.

And Zhang Yu is still their friend.

So these contents are, of course, contents edited and promoted by the media on their own initiative.

They don't need to worry about the impact that publishing these contents will have on Lu Zhengyi. They only know that publishing these hot contents can gain more attention and traffic.

But passers-by and fans who didn't know the truth naturally put the blame on the Mei Li Mao crew, Light and Shadow Media, and Lu Zhengyi.

After all, from these propagandas, who benefits the most from the surface?

Not yet The Grudge 2, not yet Masayoshi Loh, not yet the investors behind the film.

Pulling out a dead person to gain sympathy, hoping to get more box office, is what most people naturally think after seeing this hot search on Weibo.

Some people even began to ridicule Lu Zhengyi, calling him a "money-added layman" and making some emoticons.

Mentor? That’s the price!

"This emoticon is not funny at all, it's a bit sinister."

Lu Zhengyi looked at the pictures on his phone with a smile, "At least make me look ugly, so that I can meet the needs of emoticons."

He was very calm in his heart and was not angry at the behavior of the media, nor did he feel aggrieved that these netizens were placing the blame on him.

"Can you still laugh?"

Xu Feng's face turned red with anger, "You're still teaching them how to post your emoticons?"

"Then...what else?" Lu Zhengyi handed the phone back to him, "What kind of job can you do without being scolded, wronged, or wronged...Isn't it all the same? Just live your life and be more open-minded. ”

"Look away? How can I look away?"

Xu Feng took back his phone and said angrily, "If this is Lao Zhang..."

As he spoke, he lowered his voice, "If Lao Zhang could stay like Xiaoxu and knew what would happen after his death, I can guarantee that he would definitely go out and do evil, and in the end... he would end up like Teacher Liang. !”

People, interests...

At this time, it is much scarier than ghosts!

"Okay, don't be angry. The response will come out later."

Lu Zhengyi comforted helplessly. He was obviously the one who was mainly attacked, but he had to comfort others in turn, "And shouldn't you have expected this kind of thing long ago?"

"Fengzi, after all, you have changed your career from a blogger to the post-production team leader of our crew for so many years, how come you don't even have this basic acumen?"

"When they hyped up the news of Lao Zhang's death without any limit before, Xueming, myself, and Assistant Wang expected that this would happen."

The development of many things can be traced.

As Zhang Yu's final work, The Grudge 2 will definitely be widely publicized. This is excellent news that can easily attract attention.

Those media outlets won't miss this opportunity.

Xu Feng was a little stunned, "You... have guessed it a long time ago and have prepared the means to deal with it?"

"Well, there's some PR planning for a response."

Lu Zhengyi sat down on the chair again, "When they first reported on Lao Zhang's death, the records of our contact with these media were all kept, and in terms of speaking skills, there were also rules not to use his information again. A warning about death being used as a news selling point.”

"This time we will directly sue them, demand a public apology, and provide reputational compensation to Zhang Yu's family."

"In addition, we will also respond to this incident head-on and try our best to draw an end here."

They have considered every aspect and there really is nothing urgent.

"Is this... okay?"

Xu Feng hesitated, "In the final analysis, what happened last time... seems to have not been resolved."

"Although the formal media and newspapers have removed relevant content from their shelves, there are still some small workshops and private accounts spreading these contents to gain traffic."

"This time because of The Grudge 2, the commotion is bigger than last time. They won't just stop."

For these greedy people, does the weapon of law really work?

"It's just three things."

Hearing this, Lu Zhengyi looked at him with a smile, "The first time before, the second time now, there can't be a third time."

"Otherwise, I think it would be quite troublesome."

"The Grudge 2 is now online happily. I still have a lot of things to deal with. If these people cause trouble, there will be no solution."

He smiled, his tone calm.

What do you mean there is no way?

Xu Feng looked at his smile blankly, always feeling... a little scary.

He didn't feel anger or coldness, but he felt terrible out of thin air.

He suddenly felt a little strange about this good brother he had grown up with.

(End of this chapter)