The Wind of China Entertainment 2005

Chapter 442 Outlook
In front of the house with rammed earth walls, two figures stood.

Cai Yinong wore a white Bosideng down jacket, with long hair hanging loosely, just touching her shoulders.

Three meters away, a middle-aged man with a slightly bloated body was observing the dried beans drying at the foot of the earthen wall.

Cai Yinong reached out and brushed the hair beside her ear and said: "Chief Park, this President Lu looks young, but his strength should not be underestimated. Not only is he famous in the entertainment industry, but he is also said to control many companies behind the scenes."

Following her words, the middle-aged man turned his head.

Flat face, small eyes, single eyelids, wide nose, thick lips, and sparse hair.

Typical Korean man looks.

Why is it different from the glamorous Oppa in Korean dramas? He uses a knife and operates in an assembly line style.

This is also the reason why many domestic actresses like to go to South Korea after filming.

The middle-aged man's name is Park Jung-hwan, the director of South Korea's CineonTV. This time he is here for "Jingxin".

The user base of Qiyi.com is very mixed, among which there are many Korean students studying abroad or Korean people working in China.

I just feel that this girl's temperament, intellectual gentleness, and extraordinary elegance make her the ancient chosen one, Smecta.

Especially the cold-faced male protagonist Fourth Master and the clever female protagonist Ruoxi.

This time, due to Mango Channel and Qi Qi’s crazy network-wide marketing, Korean audiences in China are full of expectations for this Qing palace time-travel drama.

The Korean media panicked, and the TV stations were also afraid.

This incident naturally attracted the attention of television stations.

After that, waves of Chinese and Korean netizens boarded Naver and praised "Bu Bu" to the sky.

Good guy, after one look, it’s okay.

How cruel was "Huan Zhuge Ge" back then?

The movie "Huan Zhuge Ge" many years ago made Smectas crazy, and they saw the charm of Chinese costume dramas for the first time.

Only in this way will we have the opportunity to secretly take Lu Ouba and Liu Nuna home and declare sovereignty.

The three major mainstream TV stations, led by KBS, have all tacitly launched the "Chinese drama ban".

The two most popular young actors in Mainland China are facing each other in the play, and their eyes and details are lifelike.

As for the heroine, Koreans love Liu Shishi’s looks.

This film was introduced by South Korea's KBS, SBS, and MBC and was broadcast during prime time.

Therefore, even if it is a local channel, considering that South Korea is a bigger place, its influence is actually quite considerable.

At the same time, they did not forget to criticize domestic TV stations and were furious, saying that the costume dramas produced in the Republic of Korea were rubbish.

It's just that the themes this guy acted in in the past were all serious dramas, which didn't suit their taste and didn't have much sense of immersion.

This group of netizens also called for TV stations to introduce "Bu Bu".

When "Bu Bu" was officially launched, as the plot progressed, many Smectas were fascinated by the leading actors.

South Korea ordered the ban on "Huan Zhu Ge Ge". Therefore, Qiong Yao has always refused to sell the copyright of "Huan Zhu Ge Ge" to South Korea.

They realized that they could not let another style of TV series break in and erode the market.

There are three well-known TV stations in South Korea, KBS, SBS, and MBC.

Various stills, life photos, and scandal news about Lu Yuan, Liu Shishi, and Huang Xiaoming frequently appear on hot topics.

This also prompted more Korean netizens who understand Chinese to log on to Qiyi Video Network to watch the show out of curiosity.

At present, Korean IPs can directly log into major domestic video websites, such as Tudou, Sohu, and Qiyi, without using tools to circumvent the wall.

Its influence is unprecedented, and with astonishing ratings, it has wiped out the previous prime time charts of the three major TV stations.

A quick check, check her nationality, three generations of ancestry, to see if she is Korean, cough cough.
In short, most Korean netizens think that Miss Jie is extremely beautiful and fall in love with her.

CineonTV is not a mainstream TV station in the Korean market. It is equivalent to a domestic local station and has a large audience, mainly overseas Chinese.

So they turned into tap water and went to social media such as Korean Naver to post discussions and serve as free publicity for the drama.

Plot analysis, line translation.

In mid-January, "Bu Bu Jing Xin" premiered on Mango Channel, followed closely by Qiyi.

South Korea has adopted a very strict self-protection policy in terms of television culture.

The most important thing is that these two look quite good. Their handsomeness is different from the uniform handsomeness of Korean male stars. They have more personality and charm.

The dead memories attack them again, wanting them to introduce "Bu Bu Jing Xin".

The "little swallow effect" swept across the peninsula, eclipsing Korean TV dramas.

These people have lived in China for a long time and naturally know about Lu Yuan.

But ancient costumes are different, they are their favorite type.

"Bu Bu Jing Xin" has caused a small-scale sensation among Korean young people and social media.

The tense drama of nine sons seizing the heir, combined with the time-travel background of the modern heroine, breaks through the style of previous idol dramas. In two words, it is good-looking.

But because of the bloodbath in "Huan Zhuge Ge".

Impossible, absolutely impossible!
If the three major TV stations have no idea, the other guys will be rude.

In this era where the market is king, earning advertising fees is the top priority.

The president of CineonTV noticed the trend of public opinion on the Internet and saw the potential of this drama.

And because of the unique viewership of his own TV station, he immediately sent Park Zhenghuan to fly to the mainland to discuss the introduction of the show.

After listening to Cai Yinong's introduction, Pu Zhenghuan said in broken Chinese: "President Cai, President Lu has achieved such results at such a young age. He is truly a genius."

Cai Yinong noticed his arrogant expression and curled his lips.

The Tang people have branches in the Magic City, Hengdian, and the capital. She came to Beijing this time to arrest Liu Shishi.

This girl stayed at home all day, picking and choosing among the announcements and variety shows arranged by the company, choosing one out of ten, and the rest was in vain as a replacement for Yang Mi.

She arrived in the capital at noon today and went around the company. She unexpectedly bumped into Pu Zhenghuan who came to her door.

After chatting for a while, this person stated bluntly that he hoped to introduce "Bu Bu Jing Xin" to be played in South Korea.

When Cai Yinong explained that she had no right to make a decision on this matter and had to find the male lead Lu Yuan, the man's face immediately became arrogant.

In South Korea, the status of artists is quite low.

In a place the size of a palm, chaebols and the government operate behind the scenes.

The cultural industry has a high proportion of GDP, fierce competition, and rapid upgrading. There is no shortage of people who want to get ahead.

So when Park Zhenghuan knew that the partner he was working with this time was an actor, the contempt on his face was undisguised.

Cai Yinong understood Lu Yuan's temper and gave him a little reminder based on the principle of making money with kindness.

When Pu Zhenghuan learned that Lu Yuan not only had outstanding achievements in performance, but also had certain financial strength, his attitude suddenly became much more respectful.

When Lu Yuan was far away, he noticed the middle-aged man next to Cai Yinong.

The appearance of Koreans is particularly easy to identify, and this man's appearance also fits his stereotype of Koreans.

He has a big belly and a greasy face. Pu Zhenghuan was not tall. He jogged a few steps, stretched out his hands, bent down slightly, and said: "President Lu, hello, my name is Pu Zhenghuan. I come from South Korea's CineonTV TV station, and I have been famous for a long time."

"Hello, Mr. Park!"

Lu Yuan stretched out his hand, wondering about his title.

But it soon became clear that the so-called president was the boss of the company, which was the same as the domestic chairman.

He glanced at Cai Yinong beside him. It seemed that the two of them had talked a lot before.

Cai Yinong noticed his gaze and shrugged.

After a few simple greetings, Park Zhenghuan got down to the topic and said: "President Lu, the popularity of "Step by Step" has made our president pay attention to this drama. We hope to cooperate with your company and buy the broadcast rights."

Immediately afterwards, he began to introduce in detail the advantages and capabilities of CineonTV.

Lu Yuan felt helpless listening to his poor Chinese, which often quoted scriptures.

To be honest, he didn't quite understand.

From his point of view, "Bu Bu Jing Xin" is not a high-quality TV series.

Even if it accurately caters to market needs.

If it was not for the purpose of praising Liu Shishi, he most likely would not have chosen such a script and role.

A large part of the reason why the ratings were so popular at the beginning of the year was because of the novel subject matter.

Secondly, the joint promotion between Mango Channel and Qiyi, the luxurious starring lineup, and the timely exposure of his scandal were all factors that contributed to the result.

But when people come to ask for cooperation, he will not refuse stupidly.

"In principle, there is no problem, as for the specific cooperation matters"

He paused, thought for a moment, and said with a smile, "I'll let Manager Wu talk to you in detail."

After saying that, Jiang Qiuyun on the side immediately took out her mobile phone and stepped forward to exchange contact information with him.

Pu Zhenghuan took one look at his dusty makeup and readily agreed.

After chatting for about half an hour, Park Zhenghuan left, saying that he was going to buy other costume dramas.

Cai Yinong did not leave, but stood there, staring at his dirty look and looking up and down.

She suddenly said: "Mr. Lu, congratulations in advance."

"What?" Lu Yuan looked at Pu Zhenghuan's leaving figure, feeling slightly confused.

"Congratulations! You are about to go out of the country and become famous in East Asia and even the whole of Asia."

Lu Yuan frowned and looked away: "Relying on "Bu Bu Jing Xin"?"

The first domestic celebrities to go overseas were the Hong Kong stars of Zhou Yunfa's generation, who are generally very popular in Southeast Asia.

The second batch was around 2000. The actors in the "Returning the Pearl" series once again set off a craze in Southeast Asia.

After the millennium, this phenomenon will disappear.

Although many dramas with good ratings are popular all over the country, they are rarely heard in the surrounding areas.

Cai Yinong nodded, noticed his expression, and smiled: "Are you confused?"

Without waiting for Lu Yuan to answer, she continued: "I wonder why you have made so many high-quality dramas, but only this one, the Qing Palace drama that you disdained, was favored by South Korea."

I still remember that in 09, this guy took the copyright of the original work of "Step by Step" and insisted on modifying the script and using an imaginary background, which made her almost angry to death.

At that time, she knew that this person couldn't stand the Qing palace drama and was deeply opposed to it.

Lu Yuan glanced at her and nodded subconsciously.

What is certain is that there are definitely internal reasons why South Korea is willing to buy costume dramas from the Qing Dynasty.

He actually had a vague idea, and he guessed it had something to do with the cultural identity of East Asia since ancient times.

But we need to go back and ask Wu Lang to check the overseas data of domestic dramas in recent years before he can make a judgment.

Cai Yinong had two deep dimples on her face, and she crossed her arms, looking a little content.

At the same time, I muttered in my heart.

No matter how awesome you are, you have only been in the industry for six years. It is already the thirteenth year since I founded Tangren, and I have been working hard in the industry for almost twenty years.

She continued: "When I first graduated, I was not interested in my major and wanted to be a screenwriter, but it was not that easy to change careers. So I started working in film promotion. Later, I learned more and changed companies. Slowly moving up the ladder, that time the company set up a marketing service department to do overseas distribution. The boss asked me if I wanted to do it, so I took it. It was so stupid that my salary didn’t increase, so I was working for nothing.”

As she spoke, she seemed to think of her past self, and couldn't help but cover her mouth and laugh.

“That’s why I came into contact with overseas distribution. Of course, overseas here refers to Southeast Asia.”

"During that time, I understood one thing. Our country has a long history and culture, and Southeast Asia has always been within the radiation or influence of Chinese culture. They have a basis for understanding many cultural contents, including values ​​and family values. There are a lot of similarities.”

"For example, Qing Dynasty costume dramas, Southeast Asian audiences have a certain cognitive basis for these, and they will feel that Chinese culture at that time was very prosperous and charming."

"Another reason is that these costume dramas cannot be filmed abroad. Any country can produce modern dramas, but Chinese costume dramas can only be produced in China. They are a relatively unique cultural product, or cultural spectacle."

"This is one of the reasons why I chose the track of costume drama when I founded Tang Ren."

"It can be expected that once "Bu Bu Jing Xin" becomes popular in South Korea, Japan, Thailand and other countries will flock to it."

After listening to Cai Yinong's words, Lu Yuan couldn't help but sigh, although at present, the people of Tang Dynasty are full of petty ambitions.

But these girls were able to quickly open up the situation in the mainland and establish a foothold in the early years, and their vision is indeed good.

At the same time, he couldn't help but recall some of his past thoughts.

In the past, he felt that the cultural barriers between China and Europe and the United States were huge.

Due to political and other reasons, mainland stars currently want to pursue a career in Hollywood. It is not the right time. They can only wait for the country to develop its hard power, speak for itself internationally, and form cultural hegemony.

Now his idea has not changed, but he thinks that maybe he can change his thinking, start with the easy ones and then the difficult ones, and clear the Southeast Asian and East Asian markets first...

These require good stories and team support. There are stories in his dreams, and there are many themes that emerge one after another.

Cai Yinong felt happy when she saw him thinking deeply.

Don't blame her, it's just that this person grew up so fast that she had the illusion that she would live as long as a dog.

It's very rare to see him like this.

Lu Yuan glanced at her and asked abruptly: "Mr. Cai, when can I drink your wedding wine?"

"what!"

Cai Yinong was stunned for two seconds, then pursed her lips: "Shi Shi, you damn girl, I had a conversation with her last night, why did I tell you everything?"

Lu Yuan smiled slightly. Miss Liu sent him all the WeChat chat records with Cai Yinong yesterday.

The man is a senior executive of Changyou Company. According to Mr. Cai himself, he is very smart and analytical and has given her a lot of advice.

Cai Yinong was so embarrassed that she turned around and left: "I won't talk to you anymore, I have to go and take Shi Shi back."

"You can't tell anyone!" She took two steps and turned her head to warn.

Lu Yuan: "."

(End of this chapter)