The Wind of China Entertainment 2005

Chapter 502 He knows nothing about propaganda

For the next period of time, the publicity for "Flying Daggers of Dragon Gate" was overwhelming.

Xu Ke took Jet Li, Lu Yuan, Zhou Xun, Li Yuchun, Fan Shaohuang and others to travel to major cities across the country.

At the same time, character stills were released one after another.

The Jianghu hero Zhao Huaian, the governor of the Western Factory Yu Huatian, the affectionate chivalrous woman Ling Yanqiu, the bandit man Gu Shaotang
The carefully retouched pictures made many fans smile.

On December 12, less than a week before the release of "Flying Daggers of Dragon Gate", the crew posted a message on Weibo, announcing that the trailer would be released on iQiyi, Tencent, Sohu, Tudou and other video websites that evening.

A group of fans waited in front of the computer.

Zhao Siyu is a freshman in high school this year. Ever since she became interested in Poetry and Faraway, other stars can no longer arouse her interest.

Many of my classmates like to follow Korean stars and watch Korean dramas, but most of them do it secretly because their parents don't like these idols.

But she is different. Her parents have no objection to her idol chasing, and the two adults also like to watch TV series and movies starring Lu Yuan and Liu Shishi.

It’s just that her father used to pay more attention to Lu Yuan. He always talked about him since the time of "Soldier Assault", but everything changed starting this year.

After "Startling by Each Step" was broadcast, he followed Liu Shishi's Weibo and frequently paid attention to her media reports.

In the middle of the year, "The Strange Hero Yizhimei" was aired, and Liu Shishi's heroic fighting scenes once became a hot topic.

When her father learned that she had an autographed photo of Liu Shishi, he deliberately made trouble for her and confiscated the photos that Little Lion had sent to her on the forum on trumped-up charges.

This is simply unreasonable!
That night, Zhao Siyu and her mother were cleaning the bedroom and "accidentally" found out all the secret money her father had hidden behind the wedding photo.

A total of two thousand three hundred and twenty yuan.

Great revenge must be avenged!

At this moment, a family of three is sitting in the living room with a laptop on the coffee table.

On the screen, the trailer for "Flying Daggers of Dragon Gate" officially begins.

There are continuous mountains and steep cliffs. A goshawk spreads its wings and flies by, and its cry echoes endlessly.

Then a huge ship appeared, and Jet Li, dressed in black and wearing a bamboo hat, descended from the sky and engaged in close combat with the man in gold.

"The Kung Fu Emperor has also grown old." Zhao's father sighed.

But no one paid any attention to him. His daughter and wife were staring at the computer, which made him very embarrassed.

The scene changed, and the handsome, elegant and stunningly beautiful Yu Huatian, the eunuch of the Western Factory, made a domineering appearance.

He waved his cloak, and a man walked out from his side, knelt down on his knees, and lay on the ground, serving as his seat.

Lu Yuan sat down accordingly, raised his eyes slightly, his gaze was overwhelming, indifferent and cold, as if all living beings were ants and were not worth taking into his eyes.

His face was pale and not overly made up, but his every move revealed his elegance and evil charm.

"Wow, so handsome, so domineering!" Zhao Siyu covered her mouth, her eyes full of stars.

“No wonder Xu Ke said in an interview that this role is comparable to Brigitte Lin’s Dongfang Bubai.” Zhao Ma’s eyes were also full of surprise.

The mother and daughter stared at the beautiful face on the screen.

The scene changes again, with the sky full of yellow sand. Zhou Xun is sitting cross-legged on a high slope, playing the flute softly, with his hairband fluttering.

The camera flashed by, and next was a dim inn, where several groups of people were fighting in a mess.

Immediately afterwards, an ochre-colored tornado came like a mountain pressing down on one's head, and two figures rushed into it one after the other.

And then…then nothing happened.

"Hey, where are the ones behind?" Zhao Siyu shouted.

The trailer consists of just a few fragmentary shots and is one minute long, but many people who watched it were still not satisfied.

Not hearing a word from her father, Zhao Siyu turned her head.

I saw the old father sitting with his legs stretched out, his chin slightly raised, his eyebrows knitted, his back straight, and his expression artificial. His sitting posture was a bit similar to Yu Huatian's.

"What's wrong with you?" Zhao Ma was curious.

Father Zhao's eyes narrowed, with a sneer on his face, and asked, "Who do you think is prettier, me or Lu Yuan?"

"Uh"

Mother Zhao was speechless. She rolled her eyes at him and told her daughter, "Your father is having a seizure. Ignore him. Go back to the 26th second and watch it again."

"Okay, Mom, you have a good memory."

"hurry up."

"Oh."

Zhao Siyu responded, then looked at her depressed old father and comforted him: "Dad, in my heart you will always be the best and most handsome man in the world."

Father Zhao smiled and said, "She is still a little cotton-padded jacket."

"But this kind of handsomeness is spiritual, it's an exaggeration, it's more abstract, you can understand it, right?" Zhao Siyu blinked.

Father Zhao: “…”

After the trailer was released, it caused a sensation on the Internet.

"Fuck, Lu Yuan is amazing. The governor of the Western Factory is so handsome. He is feminine, graceful, and domineering. How can he handle any style?"

"I declare that Lu Yuan is the most handsome factory manager."

"Alas, Jet Li is really old, and he looks so decadent. He looked so handsome when he was filming "Bodyguard from Beijing"."

"What does Li Yuchun do? Seeing her makes me feel awkward."

"What should I do? I'm so envious of Liu Shishi!!"

"Oh my god, even I, a man, am obsessed with it. No, I have to go to Chengdu."

"Please hurry up and release the movie, I can't wait!!"

The popularity of topics related to Yuhuatian has increased rapidly.

Upon seeing this, Bona’s publicity department immediately stepped up its publicity efforts for Lu Yuan.

For a time, titles such as the most beautiful factory manager and the factory flower were widely circulated on social platforms such as Weibo and Tieba.

But all this made one person very angry.

Beijing, New Picture Pictures.

"Neither male nor female, with greasy hair and powdered face, do these netizens understand the core of movies?" Zhang Weiping looked at the report on his mobile phone, angrily.

These past few months have been unlucky for him.

"The Flowers of War" failed to raise ticket prices and revenue share, and was stabbed in the back by its competitors, and now has a strained relationship with theaters.

He was very worried that the film would lose money, which would be the money he had saved for many years.

Although he has always been the producer of Zhang Yimou's films, he has never actually invested money before.

Because all investors who want to cooperate with Zhang Yimou must agree to two conditions.

First, New Picture Company is one of the producers, and the domestic signature is placed first. Second, the domestic distribution rights are given to Zhang Weiping, who will distribute the box office profits in proportion.

He didn't care about the investment, and didn't spend a penny, but just got the domestic distribution rights of the film for free, which was like getting something for nothing.

But "The Flowers of War" is different. It is the first time that he invested real money.

The current situation has really made him worried.

His wife put the fruit plate on the desk, walked around behind him, and rubbed his temples. "Young people like these now. It's only been a short time since the release of "Number". Lu Yuan is already very popular. He has been a spokesperson for high-quality products since his debut. His acting skills are far superior to his peers. If I were Yu Dong, I would definitely promote him."

Zhang Weiping snorted, "I can understand publicity, but who are you advertising the most beautiful actress for? Works should either compete on content or on awards. When did you start marketing actors' looks?"

The wife pursed her lips. There were some things she was not comfortable saying.

It’s not like my man hasn’t used this kind of publicity before, it’s just that the heroine of “The Ming Tombs” is a newcomer and isn’t very popular with the audience.

In addition, she has also watched the trailer and realized that not everyone is qualified to play the role of Yu Huatian, and appearance is only the most superficial aspect.

The fit of the role and the actor's control over details are not as simple as imagined.

The feeling that Lu Yuan gave her was itchy, ah... no, it was his peerless elegance.

"How's things going over at Yimou?" Zhang Weiping asked casually.

"Still no one answered. This time he was very angry."

"He has the nerve to get angry with me!" Zhang Weiping slapped the table angrily and stood up.

"Without me, would he be where he is today? When he was shooting Hero, I was the one who humbly looked for funding for him, I was the one who took the team on a tour around the country, I was the one who spent money to find connections to get him the premiere at the Great Hall, and I was also the one who pushed him to become the director who opened the era of Chinese-language blockbuster films."

"Hero was a huge hit, and many people in the industry were jealous. Many people secretly reported him, but I used my connections to mediate and settle the matter."

"The world is treacherous and people are greedy for profit. What else does he know besides being a director? Can't he just follow the script and make the movie honestly?"

"When filming Curse of the Golden Flower, if I hadn't insisted on using Jay Chou, he would have chosen Huang Xuan, and a few people knew him. Would the movie have achieved that result after it was released?"

"And "Three Guns". If I hadn't invited Lao Zhao and Xiao Shenyang to join, not only would the reputation of this movie have collapsed, but it would also have suffered heavy losses at the box office. He really thinks his crap halo as a great director is useful."

"He even asked me to help register his illegitimate child!"

Zhang Weiping paced back and forth in the office, complaining and recounting all the conflicts they had encountered since they started working together.

In short, there was nothing wrong with me, it was all Zhang Yimou's fault.

Until my mouth was dry, I turned around and saw my wife sitting behind the computer, watching the trailer of "Dragon Gate" calmly.

"You!" He was furious, but couldn't get angry, so he swung his arms.

"Male beauty, huh? We have it too. We'll post the sex scene between Nini and Bell later!"

"Yimou will have objections." The wife said calmly.

"He doesn't have enough opinions. He wants the box office but can't let go of his face. He knows nothing about publicity. He really thinks he is an artist."

December 12th is two days away from the release of "Flying Daggers of Dragon Gate".

Ningbo, Heyi Avenue, the filming site of "Search".

"Sister Shishi, the shooting is over."

"Yeah, it just ended."

"Shi Shi, who are you chatting with, Teacher Lu?"

"Sister Yuanyuan, why are you so gossipy?" Liu Shishi looked at Gao Yuanyuan and took back the phone with a smile.

She now fully realizes how great it is to have a powerful boyfriend, and she has "acquaintances" wherever she goes.

On the first day of joining the crew, Qin Hailu spoke to her cordially, and other colleagues in the crew were also polite to her, including the male and female protagonists.

She knew exactly why these people did that, so she acted extra hard, trying not to embarrass her boyfriend.

Chen Kaiquan has a wide network of contacts, and the actors who come to guest star are all powerful, but the acting skills of the leading actress Gao Yuanyuan are really poor. In comparison, she is actually not bad.

Chen Kaiquan also praised her, and the bad impression that "The Promise" left on Miss Liu was slightly dispelled.

"Sister Hailu, what are you looking at?"

Qin Hailu sat on a bench by the road, holding her phone, and said, "Zhang Weiping was scolded by director Zhang Yimou."

"What's going on?" Liu Shishi took two quick steps closer with a gloating look on her face.

"They said Zhang Weiping shouldn't hype up Ni Ni's sex scene." Qin Hailu moved her butt to make room for her.

Liu Shishi has been surfing the Internet frequently after work these days. She would post a Weibo after get off work every day, urging everyone to watch "Flying Daggers of Dragon Gate".

A few days ago, a website placed a piece of text in an important position on its webpage. It was written by Ni Ni, the lead actress of "The Flowers of War", and the title was sensational: "I Had a Sex Scene with Christian Bale".

She even clicked in to take a look.

“Isn’t this a normal means of hype?”

Qin Hailu nodded first, then shook her head and replied: "Director Zhang Yimou doesn't think so. He thinks that there are many things to say in the movie, and they shouldn't seize on such a vulgar point to hype it up. It's too vulgar and doesn't fit the theme of the film. He said this is not publicity, but disruption."

"Many reporters analyzed that Zhang Weiping's relationship with the cinema chain was too strained, and he was envious of Yu Huatian's popularity, so he made a stupid move."

She raised her eyes and smiled and added: "It's true that Lu Yuan's appearance as the governor of the Western Factory is really eye-catching."

"It's just so-so, not too handsome." Liu Shishi couldn't hide the smile on her face, and looked a little proud. Handsome, charming, and tempting, right? Me.

She had made a plan that after finishing the filming, she would go back and buy the same costume for the stinky man.

Qin Hailu seemed to have seen what she was thinking, and the corner of her mouth curled up: "Is he doing publicity in Hangzhou today?"

"Ah."

"What time will you come?" She glanced at the outside of the crew.

The shooting site was heavily guarded, and the two roads leading to the venue were closely guarded by staff. Many onlookers took out their mobile phones to take pictures, but were stopped by the staff. Reporters were also on standby.

"I just sent a message, but he didn't reply." Liu Shishi also looked into the crowd. She hadn't seen the stinky man for several days and missed him a lot.

It was also a coincidence that a staff member came running over from a distance and said, "Teacher Lu is here to visit the class."

Liu Shishi's little face blossomed like a flower. She stood up to greet him, but Chen Kaiquan, who was closer, stood with his hands behind his back and took a step ahead of her.

Outside the venue, Lu Yuan had just gotten out of the car when he was blocked by reporters.

The reporters were well-informed. This guy came to Hangzhou with the crew for a roadshow today. The filming of "Search" was nearing its end, so there was no reason for him not to come and visit his girlfriend, so they had been waiting here for a long time.

The roadshow was extremely torturous, with people having to get up early and work late. Lu Yuan was extremely tired these days. He slept in the car all the way here and was still a little dazed at this moment.

The reporter couldn't wait to ask, "Lu Yuan, "The Flowers of War" was nominated for a Golden Globe Award, and Zhang Weiping and Zhang Yimou immediately wrote a thank-you letter in English to the Golden Globe Award judges. Did you know about this?"

"nature."

"I noticed that compared to The Flowers of War, Flying Daggers of Dragon Gate didn't seem to win many awards."

Lu Yuan pushed the microphone away and said, "My journalist friend, the Chinese film awards, such as the Golden Statue, Golden Rooster, and Golden Horse, have not yet announced the list. Why are you so anxious?"

"But they are the American Golden Globe Awards, which have always been regarded as a bellwether for the Oscars."

"Is there any difference?" Lu Yuan asked back.

The reporter opened his mouth and thought to himself, isn't this nonsense? Of course there is a difference. One is a world-wide award, and the other can only be famous domestically. Moreover, due to regional protection, its value has been declining in recent years.

"Please give way."

Lu Yuan didn't want to say more and walked towards Chen Kaican and Liu Shishi.

In fact, he is very disgusted with the behavior of many domestic directors and peers, who look up to foreign awards as if they are superior to others.

But some things are not convenient to say at the moment, and might even be resisted if said.

The time has not come yet.

(End of this chapter)