China Entertainment has been a director since 08

Chapter 137 Popular IP Skyrockets (Addition 4)

"Nine Cauldrons" anime started broadcasting for one month.

big night.

Li Hao and the others are eating barbecue.

During this time, God Tomato was delighted from ear to ear.

The animation of "Jiu Ding Ji" has been launched, and positive feedback has been given to electronic subscriptions and sales of physical books.

The daily subscriptions that he had ignored were all rising.

And it's not just the novel "The Story of the Nine Cauldrons", but also his other novels, as well as the "Reckless Wasteland" which is currently being updated.

Subscriptions soared, making his subscriptions this month break through the sky.

Today is the tenth time Tomato has invited me to dinner.

Tomato, who is in a good mood, just feels that all kinds of money are pouring into him continuously.

This gave him more motivational codewords.

He didn't even ask for regular leave.

This is a virtuous circle.

The best-selling online novels have become popular IPs, and the copyright prices of film and television adaptations are high, and the box office of film and television adaptations is high, which further affects the sales of online copyrights and physical copyrights of novels.

Li Hao took a sip of beer, opened his laptop and opened the email.

This is a very detailed data, which is the effective click increment and total amount of the "Jiu Ding Ji" animation uploaded in a month, as well as the retained data, that is, those who click on the video and don't watch it for 6 minutes.

There are also the proportion of members, the proportion of non-members paying, and the proportion of activated members!

Li Hao was quite surprised by the high retention rate.

Because of "Jiu Ding Ji", there are as many as 30 Tencent members, and there are also nearly 20 direct subscriptions.

You know, the Chinese people have always had the habit of urinating, and people try not to spend money if they can do it without spending money.

Li Hao rubbed his chin, there are estimated to be an unknown number of people here, and they borrowed the account to watch it.

The same account, no matter how many times it is viewed, is only counted as one valid click. Otherwise, you can create a hundred member accounts, make a script, and just click on it.

At this point, the video website is stuck in a deadlock, removing all kinds of abnormal clicks, and there will be almost no error in effective clicks.

Look at the effective statistics: 2235.0985

Li Hao doesn't care how many people rush to become Tencent members or subscribe because of this.

Because no matter how many subscriptions, no matter how many subscriptions, it belongs to Tencent Video, and the other party will not give you a dime.

Li Hao calculated that a valid click is 3 yuan, which means that the total will be 6705.2955 yuan. In just one month, all the costs have been recovered, and there are some profits, and they are big profits!
No matter how much the Tomato Master earns, he doesn't earn as much as himself.

There are 40 episodes of "Jiu Ding Ji" animation, and the production cost of each episode is 35 to 50, and the total cost is 1500 million.

Just playing the current network for one month, after deducting the cost, you can earn 5205.2955 yuan!

And this is only the first month. Although there will not be so many effective clicks in the future, this is a steady business!
Everyone drinks beer and eats barbecue.

Li Hao was in a good mood, so he couldn't help but drink an extra bottle of beer.

Compared with TV series, animation has an advantage, that is, you can also sell comics and peripherals, such as character cards, props, etc. These may not be a short-term profit, but it is extremely scary if you calculate it for a whole year.

After all, animation is the combination of animation and manga!

"Tomato, has the copyright of "Reckless Desolation" been sold?" Li Hao asked.

God Tomato smiled until his eyes narrowed into a line, and then lightly raised a finger.

"1000 million!?" Li Hao gasped, "Damn it, you're rich!"

He hoarded so many copyrights, which is about the same amount.

"One hundred million!" Tomato God gave Li Hao a contemptuous look.

"Pfft~~"

Li Hao was about to drink beer and spit it out.

Fortunately, he reacted quickly and leaned to the side, otherwise he would have to spray him in the face.

"Damn it, it's so fierce! Go crazy!" Li Hao was dumbfounded.

It is not so easy to adapt this kind of novel into film and television. Firstly, it requires high technology and secondly, it requires high investment.

Just like "Jiu Ding Ji", 120 episodes of TV series cost 3.5 million to shoot, and this is because the actors' remuneration is not high, the highest is Jing Tian, ​​and the number of episodes that Jing Tian appears in is not many. As for Shi Xiaolong, one episode is 10, and the total is 1200 million. Adding the remuneration of other actors, the total is only 6000 million!
This is not Li Hao's fee!
If big-name stars and hundreds of famous actors are invited, the cost of the entire shooting must exceed 10 billion.

What's more, "Reckless Desolation", with such a vast fairy background, Li Hao feels that if it is filmed in a TV series, it may cost billions!
If you make a movie, it's very bad!
Li Hao didn't know that it was because he started the film and television operation of online novels. This time "Jiu Ding Ji" was a big hit, which further boosted the film and television copyright of online novels.

After all, if Li Hao can succeed, it means they can succeed too!

And these tens of millions of hot IPs are naturally attracting attention and causing looting.

Li Hao got to know it a little bit, and felt that hoarding IPs in the film and television industry is crazy now!
Although the recognition of the value of IP by the film and television industry has reached an unprecedented height, the development of IP in China is far from reflecting the full value of an IP. The popularity of novels does not mean that film and television adaptation and filming are easy.

Fortunately, in just one month, the copyright of online novels has skyrocketed by ten times or even dozens of times!
You know, in the past, everyone was more enthusiastic about female novels, because female novels are romance novels in essence, but it is easy to shoot with different skins.

It's all right now, all rushed to the male channel!

Li Hao did not hoard copyrights anymore, after all, the price is too high, and the copyrights owned by Haotian Media are enough to develop well for ten or twenty years!
On July 7, Li Hao handed over the crew to the assistant director.

He returned directly to the capital.

Because "The Martian" is coming out!
As for publicity, "The Martian" has already started publicity.

The promotion of "The Martian" focuses on the first domestic sci-fi movie, outer space, Mars, hard sci-fi, and the super lineup of Hu Ge + Zhang Ziyi + Jing Tian.

Of course, the film schedule of each cinema has been prepared in advance!

As soon as he returned to the company, Li Hao held a meeting.

"Always pay attention to public opinion on the Internet, and beware of opponents' smears at any time. I don't want "The Martian" to become the next "Legend of the White Snake"!" Li Hao looked at the heads of the Propaganda Department and the PR Department seriously.

"Mr. Li, don't worry, we've made full preparations!" The two persons in charge said hastily.

Li Hao nodded slightly.

Although he didn't believe it, someone would take action on "The Martian"!
But who knows, will someone's brain be offended, and they can't think about it.

After all, there are so many Chinese people, it is very normal for a few people with abnormal brains to come out!
What's more, the opponent of "The Martian" is a Hollywood blockbuster!
"Superman: Man of Steel" has only been reported for about ten days. The same reason is true for "Superman Detective"!
Colleagues are enemies, and now "The Martian" has become a hindrance, Li Hao can't guarantee whether someone will do something wrong.

(End of this chapter)