China Entertainment has been a director since 08

Chapter 285 New Development Opportunities
In addition to the gratifying growth in the total box office of Chinese movies this year, there is another statistic that caught Li Hao's attention.

That is in the third, fourth and fifth tier cities, the box office has increased by 150% compared with last year!

It can be said that the total box office of Chinese movies has exceeded the 700 billion mark, and the box office growth in third-, fourth-, and fifth-tier cities is a key factor.

China Film Group has made great efforts to rebuild old movie theaters in third-, fourth-, and fifth-tier cities, and it has worked.

In the past, in many counties, movie theaters were old and dilapidated, and the viewing effect was quite poor.

But it’s different now. The service and viewing effects of these rebuilt movie theaters have improved qualitatively.

And this action of China Film will continue to reach the township level. It is estimated that it will take five to ten years to have modern movie theaters at the township level.

Maybe these township movie theaters, that is, one movie hall or two movie halls, will not even be able to recover the construction cost in 30 to [-] years, but it is to give these townships the right to watch movies, and the movie box office can also be reduced to a certain extent.

If it were in Europe and America, a fool would do that.

Li Hao keenly noticed that the box office growth in third-, fourth-, and fifth-tier cities is terrifying. It can be said that even if the box office in third-, fourth-, and fifth-tier cities is the same as the number of moviegoers in the box office market in first- and second-tier cities, it is not a big deal for the Chinese film market to break the [-] billion mark. thing.

Not to mention, there are movie theaters at the township level.

Even though this movie theater is very small, it can't help but have a large capacity!

If it really works hard, it is estimated to be two or three times the North American film market!
It can be said that the downward trend of the film market is becoming more and more obvious.

And this is also Li Hao's confidence that the Chinese film market is promising.

This confidence comes from the [-] to [-] new movie theaters that China Film is going to build!

Think about it, even if one of the 200 new movie theaters contributes 400 million box office every year, that is an increase of [-] billion box office a year!

A box office of 200 million in a township means that 4 moviegoes a year can be achieved!
In China's townships, there are more than 4 people in a township, which means that you only need to watch a movie once a year to achieve this step.

In the evening, Li Hao and Jing Tian set off for the airport. They were going to take an international flight to the United States.

This is the first time Li Hao has joined the AMC Cinemas and attended a board meeting.

In 2016, the total box office of North American theaters was 113.72 billion US dollars, in 2017 it was only 110.91 billion US dollars, and this year it was only 119 billion US dollars, and this happened under the premise of an increase in the average ticket price.

Therefore, after Li Hao entered AMC Theaters, the stock price of AMC Theaters fell.

There are shouts in the country that Li Hao's admission to the AMC theaters is a big loss.The theater chains in North America are wailing everywhere, lamenting once again that the North American theater chain business is really a sunset industry with no future.

In contrast, the cinema's rival streaming platforms have seen growing paid memberships and rising profits.

So much so that the media shouted, 'theatres are declining, streaming media is king'!
Li Hao took Jing Tian there because Jing Tian was his girlfriend, and he was not good at English, so it happened that Jing Tian could act as his translator.

After several years of hard work, Jing Tian's salary in Hollywood movies has also reached the level of tens of millions of dollars.

It is also well-known in Hollywood.

Moreover, Jingtian has a seat on the board of directors of AMC theaters.

So in Hollywood, Jing Tian also walks sideways, and doesn't need to look at anyone's face.

After all, unless the director makes a movie for his own entertainment, the theater line must be a problem that every director who wants to seek a public release can't get around.

Just a matter of film scheduling rate can greatly affect the box office performance of a movie.

It is absolutely crucial for theater operators to adjust the movie schedule. Otherwise, no matter how well a movie is made, the audience will have money to watch the movie and there will be no theaters to release it. In this case, the box office of a movie How could it be better.

AMC theaters can not arrange a screen for a movie that can explode, and the loss will not be too great. After all, there are a lot of movies. If you don’t arrange movies for you, you can arrange movies for other movies. The income may be affected, but it will definitely not be. fatal.But for a movie, this is fatal.

Because Hollywood movies, movies that can explode, are often big-budget, with a production of two to three billion dollars at every turn, and a loss may bankrupt a film company.

It is also true that after Li Hao entered the AMC theaters, even if he did not make a Hollywood movie, his status in Hollywood immediately became very important.

Jing Tian is Li Hao's spokesperson in Hollywood.

Many Hollywood film companies want to ask her to play a role or even a leading role in making movies, isn't it because they want to get more AMC theaters to arrange movies.

Different from the box office distribution of domestic movies, the box office distribution in North America is a step-down model.

In the premiere week, usually film companies will take 70% to 80% of the total box office, and the maximum will not exceed 85%, while Disney movies can get 80% to 90%, or even 95% in the first week. At this time, theaters Mainly rely on selling soda and snacks to earn income.

In the second week, usually the proportion of film companies will drop to 60%~70%, and Disney can get 70~80%.

In the third week, it usually drops to 45%~60%, and Disney will guarantee more than 65%.

After the fourth week, it usually drops to 25%~45%, and after that, film companies basically take no less than 25%.

It is conceivable that any film company hopes that the higher the early box office of their film company, the better, because the more money they can get.

So the amount of filming in the early stage is very important.

Of course, there is a game involved in this, because the theaters hope that the later the box office will explode, the better, because in this way, the theaters can get more money.

Many people shouted that Li Hao's admission to AMC Theaters was a money-losing business, but Li Hao dismissed it.

In the past, even though he owned the Wanda Cinemas, he could cooperate with American theaters to release movies, but he signed the Overlord Clause, which could only be released for one month, and then he would get one-third of the total box office. Yes, all theaters made money.

But now it is different. The movies released by Haotian Media enjoy the treatment of Hollywood movies, and they are also in a descending ladder mode.

For the two films alone, the box office in Europe and the United States is 4.85 million US dollars, and the box office share of this part alone is 1.3 million US dollars more than before!
Not to mention other movies, those with more box office splits and distributions can earn quite a lot of money.

It can be said that Li Hao has no plans to sell his shares. It is the same for him whether the stock price of AMC Theaters goes up or down, and there is no difference. Movies, the increase in income is earned, not to mention that it is also a projection of influence.

And this is also the difference between Haotian Media and Wanda. Wanda owns AMC Theaters, but only makes it public, and then has its considerable cash flow. Li Hao doesn’t care whether the market value of AMC Theaters rises or falls. You can make money by distributing movies to Europe and America.

(End of this chapter)