China Entertainment has been a director since 08

Chapter 327 Animation Development

Chapter 327 Animation Development
Back to the courtyard.

Yang Mi still couldn't help asking curiously: "How can a cartoon achieve such a high box office?"

To be honest, Yang Mi really couldn't figure it out.

She has starred in more than a dozen movies in recent years.

Breaking through [-] million is easy, and [-] million is a threshold.

As for the box office breaking 20 billion, that's not even one!

How can a cartoon be sought after by so many people!
26.89 billion yuan in ten days of release, and it is estimated that it may break 50 billion yuan when it is released!

"Actually, this is not surprising. Animated movies are a powerful part of movies, but they were ignored intentionally or unintentionally in the past." Li Hao said: "Hollywood movies and animated movies produced by Disney have always achieved good box office. Animated films often win the annual box office championship in the Japanese film market.”

Animation films have always been respected by the United States and Japan.

In the United States, it is mainly Disney. Disney makes a lot of money relying on its animated films. Coupled with the theme park built with Disney movie characters—Disney Park, Disney has always been the most profitable among Hollywood movie giants.

I don't know how many people have been affected by animated films such as "Frozen".

As for Japan, animation is very developed, in a sense, even more than the United States.

"Dragon Ball", "Slam Dunk", "Initial D", "The Prince of Tennis", "Naruto", "Inuyasha", "Detective Conan", "Digimon". Too many animations have affected The whole world.

In animated films, "Akira", "Spirited Away", "Your Name", and "The Wind Rises" are also famous and impressive.

The annual sales of the Japanese animation industry at home and abroad are almost 2 trillion yen, and overseas sales are almost 1.4 trillion yen!

In comparison, although Chinese animation has developed rapidly in the past ten years, it is still much inferior.

It was only in the past two years that I started to exert my strength.

But even Tiangong Animation has only 4000 employees now.

Although he has mastered a lot of technologies, he is still far behind in self-hematopoiesis and the entire industry production chain.

As for the layout and development of the entire industry, it takes time and a lot of money.

This is also the case, this time Tiangong Animation is going to embark on the IPO journey.

Now "Nezha: The Devil Boy Comes into the World" is the catalyst for the industry.

"Furthermore, the adaptation of "Nezha: The Devil Boy Comes into the World" is well adapted, the plot is heartfelt, in line with contemporary values, the style of painting is good, and there is no decent opponent in the same period. Of course, our publicity is strong and we have won a large number of films." Li Hao Said.

Even if Li Hao's name is not on it, but relying on the golden signboard and theaters, "Nezha: The Devil Boy Comes into the World" still exceeds 50% of the first-day film schedule, far exceeding other movies.

As for publicity, it is the best among all film and television companies.

Just after it was released, the stars of Haotian Media helped to promote it.

Then he combed Nezha's ball hair and tied a red ribbon, which attracted many fans to follow suit.

And the publicity of these celebrities was not included in the publicity fee.

"Nezha: The Devil Boy Comes into the World" can get so much box office, it can be said that these stars are indispensable.

And not only the stars of Haotian Media, many stars have spontaneously helped to promote it, because Tiangong Media's IPO is coming soon, and this is another feast of capital.

The more people favor it, the more money they can make, and no one wants to struggle with money.

The next day, Li Hao arrived at the headquarters building of Haotian Media.

"Mr. Li, do you want the company to clarify the scandal between you and Ms. Yang Mi?" Tang Xueyan knocked on the office door, opened the door and entered, and asked cautiously.

"Well, send an announcement saying that "The Great Desolation: Hou Yi Shoots the Sun" will be launched soon, and Yang Mi will star in the queen 'Xi He'!" Li Hao nodded and said: "At the same time, I will announce that I will soon start the sci-fi blockbuster "Three-Body Problem" ", Yang Mi starred in the heroine 'Cheng Xin'."

This kind of scandal is hard for Li Hao.

Well, it's time to explain.

To avoid restlessness and chaos in the harem.

Tang Xueyan was surprised and said, "Mr. Li, you want to shoot the sci-fi blockbuster "Three-Body Problem"? Why haven't you heard of it before, and it hasn't been listed in the company's investment projects?"

Normally, what projects to start in a year will basically be announced at the annual meeting. This will not only increase the influence of the annual meeting, but also let the entire group know that the new year's work focus and direction.

The "Prehistoric: Hou Yi Shoots the Sun" project, Haotian Media's SSS-level project, belongs to the list of projects announced at the annual meeting, and has always attracted much attention.

But "Three-Body Problem" is not on the project list.

If Li Hao wants to direct now, it must be an SS-level project, or even an SSS-level project.

As the boss of Haotian Media, the film and television works directed by Li Hao all start as SS-level projects, and more are SSS-level projects.

It is not uncommon for such SSS-level projects to start with an investment of almost [-] million yuan, or even one billion yuan.

"It was a temporary idea. I've almost finished the script, but no matter what, I won't be able to shoot until next year." Li Hao said.

In addition to selecting actors, costumes and props must also be prepared.

As a sci-fi blockbuster, and a sci-fi blockbuster like "The Three-Body Problem", those sci-fi weapons must be crafted well, otherwise, no matter how good the actors' acting skills are, they will be useless.

A very important element of sci-fi films is the sci-fi element.

When Tang Xueyan heard the words, she already knew it in her heart.

She has to make a good plan with the public relations department and the propaganda department.

Gossip is not a big deal in the entertainment circle, it happens every day.

If the gossip is well-produced, it can be popular for a period of time for celebrities, and their popularity will rise.

Although this kind of scandal is useless to Li Hao, it is very useful to Yang Mi. After all, Yang Mi's path is different from that of normal female stars.

Furthermore, "The Great Desolation: Hou Yi Shoots the Sun" is about to launch, which is also big news.

There is also the "Three-Body" science fiction blockbuster to be launched, which is also big news.

With a good plan, Yang Mi can not only become popular for a while, but also attract a wave of fans. At the same time, she can also promote a wave of "The Great Desolation: Hou Yi Shoots the Sun" and "Three-Body Problem".

Over the past decade or so, the Propaganda Department and Public Relations Department of Haotian Media are not vegetarians.

Sometimes the hype of many of its stars comes from two departments.And every time a film and television work is released, it is also the most popular time for the two departments.

The entertainment industry is a vanity fair, and publicity and public relations are extremely important.

At the beginning, Yangzi suffered from this aspect, and was smashed to the ground.

Not only was Yangzi unable to get up in World War I, but Huang Shengyi, the former four young actresses, was also unable to get up.

If "White Snake" could be successful, then Juli Film and Television would definitely have a place, and first-line female stars would definitely have a place for Huang Shengyi.

(End of this chapter)

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