China Entertainment has been a director since 08

Chapter 522 The Journey to the Magic City
After the premiere, it will be released on a large scale across the country!

The changes of the times have now formed new rules.

The more a movie has good reputation and box office, the more winner it is.

The winner-takes-all phenomenon is becoming more and more obvious.

The early stage is also the time when publicity is the most important. Whether the publicity is in place is directly related to the popularity of the movie, the box office of the movie, and the number of films scheduled.

In order to promote it as quickly as possible, the main creators directly divided into three crews and attacked in three directions.

Except for some cities that cannot be visited at this time, others are striving for two weeks to travel to major cities across the country.

In megacities, there is almost one a day, or at most one every two days.Big cities, one a day.In other cities, there are even two runs a day.

It looks like a few celebrities are running, but in fact it is a whole team.

Everyone only saw the star on the stage, but they didn't realize that there was a whole team behind the star.

Agent, work assistant, life assistant, makeup artist, costumer, stylist, photographer
At least a dozen people.

Li Hao also participated in the promotion, and this time they came to the Magic City.

The four major first-tier cities are the absolute focus. Among the top ten box office cities, the four major first-tier cities rank among the top four.

Among them, the Magic City is second to none.

This year's Magic City is magical enough, with all kinds of monsters and monsters acting out.

It was only after June 6 that cinemas gradually opened.

Wanda Cinema Line has been through a lot in the past few months.

Fortunately, there is no need to pay rent. You only need to be responsible for water and electricity bills and employee wages. Otherwise, I am afraid there will be huge losses.

This time, the higher authorities have placed high hopes on Haotian Media, hoping that through popular movies, they can draw audiences into cinemas to watch movies and save the entire film industry.

And here, the Magic City is naturally the focus.

If the movie market of Magic City is lost, then it means that the movie box office will be reduced by about 40 billion a year.

This city is called the Magic City for no reason and cannot be viewed based on concepts. This time Li Hao and the others came to receive support from a large number of movie fans.

Magic City is the place with the most star-chasers among all major cities in the country, and the entertainment atmosphere here is also the strongest.

Singers like to hold concerts in the city, and celebrities also like to perform in the city.

This time, there were tens of thousands of people sleeping on the streets late at night chasing stars. Young faces could be seen everywhere, probably all boys and girls born in the 00s.

Just to support the stars I chase.

Li Hao was deeply moved when he saw tens of thousands of people gathered together in the darkness. He estimated that these people had gone crazy in the past few months and were now venting their anger.

And the effect of this trip to the magic city is also very obvious.

Every movie theater was packed.

Young people walked into the cinema one by one, bought Coke and Sprite popcorn, and watched the movie.

After running around the entire Demon City for a day, I didn't even manage to cover half of it, only half of it.

At one o'clock in the evening, when he returned to the hotel, Li Hao lay on the bed tired.

"This time the movie promotion is over, I must have a good time!" Nazha didn't want to move, he was already thinking about having a good time.

Li Hao patted his buttocks and said, "This is just the beginning, I just want to play!"

The entire promotion will last for at least a month.That's how the movie is, the movie promotion is included in the film salary, there is no additional remuneration.

At most it will be a big hit at the box office, the remuneration will be settled more easily, and at most it will receive a red envelope.

There will be no celebrity who deliberately refuses to participate in movie promotions. If they dare to do that, then I'm afraid they won't be asked to star in any more movies.

After all, no one wants to think that when a movie is released and stars are working hard to promote it, the stars will give up and the movie's box office will be affected.

Of course, this kind of thing will not happen, because it is clearly marked in the contract, and if you dare not do it, you will face high compensation claims.

"Director Li, how much box office do you think this movie will have?" Nazha's eyes flickered.

Although she is not the heroine in the movie, in such a big production, even if she only plays a role of about ten minutes, she is better than the heroines in ordinary movies.

As an actor, I am also very concerned about the movie box office.

Not for anything else, just to show the box office appeal.

Although for those who really understand, this is very fake.

But I can’t help but that most people don’t understand and can still be fooled.

"I don't know, it shouldn't be bad. We just try our best and leave the box office to the audience." Li Hao smiled.

Starting from July 7st, the movie box office has changed and is divided into three parts: comprehensive box office, sub-account box office and cumulative box office.

Because the various ticket booking platforms could no longer hold on, they tried their best, and in addition to the need for support under the general environment, the relevant departments finally issued a document. If you book tickets from various ticket booking platforms, the price of each movie ticket will be Service fee is 5 yuan.

Li Hao was also helpless about this.

This actually virtually increases ticket prices and increases box office space.

After all, most people now book tickets on major ticket booking platforms when watching movies, and only a small number of people go to cinemas to buy tickets directly.

But now in terms of ticket booking platforms, Haotian has occupied 65% of the market share. This is also good for Haotian Media itself. Moreover, there is a rigid rule and there is no need to charge service fees.

However, for distribution companies, production companies, and movie theaters, this e-commerce service fee is of no benefit to them, because the e-commerce service fee is collected by the ticket booking platform and is not included in the box office, so they cannot share it. A dime of benefits.

As for the split box office, after deducting the e-commerce service fee, all parties can split the box office.

Cumulative box office refers to the box office released in theaters plus offline box office. As more and more movies are released on demand in mainstream media such as Haoshi.com, Tencent, iQiyi, and Youku soon after they are released in theaters, this part of the on-demand It became more and more objective, and gradually it was taken into account, forming a cumulative box office.

After all, offline box office growth is quite rapid and cannot be ignored.

"Let's go and soak in a hot spring together to relieve our fatigue!" Li Hao picked up Naza and headed towards the bathtub, which was already filled with water.

I just happened to take a bath in a hot spring. This is a hot spring hotel and the hot springs are quite famous.

Nazha's face was red, and he didn't know if it was because of the high temperature of the steam in the hot spring, or something else.

The next morning, around [-] o'clock, I accepted an interview with Modu TV. Modu TV is also among the best among local satellite TVs in the country. Backed by Modu, the national economic center, Modu TV's financial resources are quite strong. The attraction of talents in all aspects is still quite strong.

The interview lasted for two hours, and after editing it was almost less than an hour.

Then we had lunch at noon and accepted an interview with the more influential local media.

The Magic City is famous for its traditional media, online media, and self-media.

Tired and busy, but the effect is very obvious.

Every movie theater in Shanghai was packed.

People don't feel full of motivation after watching it, and the movie theater makes them smile happily, and they just feel that the pressure suddenly disappears and disappears.

(End of this chapter)