Actor: My Entertainment Era

On the first day of July, Liu Yifei left the group, and on the same day, Zhang Yuanjun joined the group "Hypnosis Master".

But Liu Yifei did not immediately fly to the United States to prepare for the promotion of "Pacific Rim", but stayed in Beijing for half a day.

Her job this half day is to sign a contract with China Gold.

China Gold officially released a very brief Weibo:

"Finally waiting for you. I am very happy to introduce to you China Gold Global Brand Spokesperson @Liu Yifei"

The accompanying video is an official promotional film that Liu Yifei had previously shot for China Gold. The copy in the video is: Let’s go to the glorious years together with Liu Yifei.

China Gold is actually not a big name in the fashion circle, especially the jewelry circle, but this company has a strong foundation.

The official announcement with CICC caused a climax among Liu Yifei’s fans.

A well-known fan came out to explain this cooperation.

"As a jewelry brand, CICC is indeed not as good as big international brands such as Bulgari and Cartier. However, China National Gold is the only state-owned enterprise in the domestic gold industry. Such companies are very cautious in selecting spokespersons. Sissi can reach cooperation with China Gold , it may not necessarily bring her fashion resources and exposure, but it is a high-level recognition.”

"Why did the official say they finally waited for you? There is actually a story in it. If you still remember, you should know that Sissi officially announced Van Cleef & Arpels' jewelry endorsement in June last year. In fact, China Gold was competing with Van Cleef & Arpels at the beginning. Sissi’s jewelry endorsement, but Van Cleef & Arpels is indeed more famous in the fashion circle, so Sissi chose Van Cleef & Arpels at that time. Van Cleef & Arpels rarely finds spokespersons in China. Last year, it was purely to test the waters. In the year when Sissi endorsed, Van Cleef & Arpels’ domestic sales were actually good, but Van Cleef & Arpels still did not choose to renew the contract. Only this year was China Gold able to successfully negotiate a cooperation with Sissi. It can also be said that China Gold wanted to I signed Sissi and had to wait for her for a year."

"One more spoiler. Last year, everyone half-jokingly said that the products endorsed by Sissi were too expensive, and that fans could not afford them. Sissi listened to this, and Chinese gold jewelry must be much cheaper than Van Cleef & Arpels. However, Sissi has another endorsement that has not been officially announced. This product is not that expensive and will be affordable for fans. Don’t guess about daily necessities such as washing powder and laundry detergent. Yifei’s team will not accept such products for her for the time being. Endorsement.”

After the official announcement of Liu Yifei and China Gold, it would be false to say that the "Jane·Like Gold" series worn by Liu Yifei in the official announcement video sold out in one second.

But the sales of this series did increase a lot within 24 hours after the official announcement.

Just like last year's official announcement of Van Cleef & Arpels, fans who purchased jewelry spontaneously posted their orders on Liu Yifei's Weibo and China Gold Weibo.

I don’t know where it started. Nowadays, when you post an order, you have to put a big personal watermark on it, saying that it is to prevent people from stealing the pictures.

Thirty hours after the official announcement, the cheapest earrings in Liu Yifei's "Jane as Gold" series of the same style were sold out on China Gold's official website. There is not a lot of stock of this kind of jewelry, so it is very good to be sold out in 30 hours.

In another 5 hours, Liu Yifei’s bracelets of the same style were sold out.

48 hours after the official announcement, Liu Yifei’s most expensive necklace in the blockbuster was also announced to be sold out. Only 10 sets of this necklace were prepared.

Zhang Yuanjun was stunned when he saw the purchasing power of his wife’s fans: “Are Yifei’s fans so powerful?”

Xiao Zhao smiled and said: "She is a rich woman with many fans and thieves."

"What about us?" Zhang Yuanjun asked.

Xiao Zhao did not answer, but looked at him, as if saying: "Why are you comparing yourself to her?"

"I'm just asking. No one told me the sales volume of the brand."

Xiao Zhao smiled and said: "Most of the people chasing stars are girls, and most of the things you endorse are boys' products. How much do you think they will spend on men's leather bags from LV and men's watches from Piaget?"

"When I didn't say it, I was humiliating myself." Zhang Yuanjun felt that it was more boring than the sales volume.

After Liu Yifei temporarily left the crew, Zhang Yuanjun rushed to work on the crew of "The Master of Hypnosis". Although Liu Yifei is the heroine, he still has a lot of solo scenes and scenes with others.

"Come on, let's do it again." Chen Zhengdao was not satisfied with the scene just now and asked for a repeat. …………

Guo Jingming is guilty of plagiarism. He may not be a successful writer, but he is definitely a successful businessman, especially a shrewd product manager.

He went all the way from a small county in the southwest to a big city, and he knew very well what young people in small towns wanted to see.

Therefore, his novels are extremely prosperous and luxurious, no matter the emperor's golden hoe. What he satisfies is the mysterious fantasy of "success" of the vast number of young people in small towns and counties in big cities.

He told the outside world very clearly during the film festival: "I only want box office, not awards."

Moreover, he knew that the longer it was delayed and the longer public opinion fermented, the harder it would be for "Tiny Times" to sell, so he struck while the iron was hot and announced that "Tiny Times 7" would be released on Chinese Valentine's Day in early July.

The last movie to be screened in such a series was called "Tai Chi".

It's just that both "Tai Chi" are not as good as one "Little Times".

"Tiny Times" caused the industry to criticize "fan movies", which frightened Jay Chou to clarify in an interview on "Rooftop Love": "Of course I hope fans will come to watch it, but this movie is not just for fans. , its story background is based on the 1970s and 1980s, so it is not just for young people, older friends can also reminisce about their youth, and at the same time, children can see what their parents were like at that time."

"Tiny Times" brought huge controversy and also brought huge box office benefits.

This is also the reason why the main creators are not averse to promoting "Tiny Times".

It would be really miserable if it were like "Dwelling in the Fuchun Mountains" and failed to box office due to controversy.

Yang Mi was more happy than frustrated about this.

Those who criticize "Tiny Times" mostly criticize the director, and it has nothing to do with her actors.

She has truly benefited from the popularity of "Tiny Times", and many people praised her for her good performance as Lin Xiao.

Even while promoting "Tiny Times" and watching "Gu Jian Qi Tan", I didn't feel guilty at all.

Black and red are also red. Let’s talk about other things when they are red. How many people think that black and red haven’t had a chance yet.

Yang Mi didn't mind.

In this year’s summer season, no major domestic directors will participate. Because the share of imported films has increased, the summer season has to be opened to imported blockbusters.

This year there are two Hollywood blockbusters, "Fast 6" and "Pacific Rim", with the latter of course attracting the most attention.

Liu Yifei is also most nervous about the performance of "Pacific Rim" in China, but Zhang Yuanjun told her that she should be more nervous about the performance of "Pacific Rim" overseas, especially in its North American base.

"'Pacific Rim' is the last film that Legendary and Warner will collaborate on. The two companies will definitely have to compete for a long time on this film, which is likely to affect the film's performance."

As a heroine, Liu Yifei has some feelings about this, but she is helpless: "It is very difficult for us as actors to deal with the dispute between the company's top management. I now hope that Toro can convince Thomas Tull to make a sequel to "Pacific Rim", and It’s not a prequel.” This is Liu Yifei’s selfish intention.

Of course, Zhang Yuanjun knew that her wish was destined to fail. Legendary and Warner, Legendary and Universal, directors and producers, the "Pacific Rim" series were the victims of this struggle.

I just don’t know if I can convince Wanda to make “Pacific Rim 2” again. (End of chapter)