In 1983, a small island started from a large farmer

Before Li Duoyu left the distribution company, Wu Shaoyan met with Li Duoyu alone and reported the work content again.

Last time I finished shooting a commercial on Dandan Island.

She also went to the imperial capital and accumulated some personal connections.

"Mr. Li, I have something to report to you. The TV station said that if we want to have advertisements for the hourly time announcement, news broadcast, and weather forecast during prime time next year, it will cost about two million."

After hearing this, Li Duoyu frowned on the spot. Li Duoyu was naturally very clear that with the increasing number of TV users, CCTV's annual advertising fees would increase a lot in the future.

It seems that in 94, CCTV held a "CCTV Prime Time Advertising Tender" event, and at that time, there was even a winner of the bid of million.

Two million was not a small sum in that era, but compared to the price a few years later, Li Duoyu gritted his teeth.

"Okay, you sign the contract with them first, and I'll figure out the money issue."

Li Duoyu's straightforward answer stunned Wu Shaoyan, who even found it a little difficult to understand.

this.
Mr. Li agreed without even thinking, this is two million!

Li Duoyu said to Wu Shaoyan, "The investment in this advertisement is quite large. If we decide to invest, it may be a bit more difficult for you."

Wu Shaoyan nodded like a chick pecking at rice. This was not a problem of hard work, but a problem of great pressure.

If the advertising effect is good, she will naturally be relieved. If it is not, she probably won’t even be able to sleep well.

Li Duoyu continued, "By the way, I suddenly thought of an advertising slogan these days. You can refer to it. It may be useful in the future."

Wu Shaoyan became serious and took out her notebook on the spot: "Mr. Li, go ahead!"

There was an advertising slogan in his previous life that was so magical that even Li Duoyu was a little annoyed. If he didn't use it, he would really be letting himself down.

I have been harassed by that slogan for so many years, I might as well let it end in this life. I heard that the main ingredient of that thing seems to be melatonin.

"I won't accept any gifts during the Chinese New Year this year. The only gifts I will accept are Minlong Food."

After Li Duoyu finished speaking.

Thousands of miles away at Shenzhen University, there was a thin graduate student whose brain suddenly went into a mess. He had just come up with a great idea.

But at that moment, he forgot everything. He patted his head and continued reading.

Li Duoyu continued, "It seems that this sentence doesn't rhyme very well. You can take a look at it later."

After hearing this slogan, Wu Shaoyan began to think: "Mr. Li, I think this slogan seems to be more suitable for festive scenes, and it doesn't match Sister Zhu Lin's temperament very well."

Li Duoyu nodded. He really hadn't thought of this. It was indeed a bit weird to let Zhu Lin say this.

"Then don't be anxious. Let's wait until next year's New Year and try to use this ad. This time we won't use real people. Let's try an animated ad with two old people singing and dancing. We need to show how happy the old people are after receiving the gifts."

After listening to Li Duoyu's description, Wu Shaoyan blinked her crescent eyes continuously and looked at the boss in front of her with confusion.

She actually felt that Mr. Li was more suitable for this job than her.

Although it is just a very ordinary sentence, if you think about it carefully, you will find that it is not ordinary at all.

This slogan directly upgrades the product to a gift, which is equivalent to raising the level of the product in disguise. And from this year's market analysis, there are indeed many people who buy canned food produced by Minlong, but are reluctant to eat it themselves, and instead give it to others.

She had a hunch that if this animated ad could be made, the effect would be 100% great.

By then, maybe with the help of this advertisement, Minlong will be able to continue to occupy the leading position in aquatic product processing.

Wu Shaoyan looked at Mr. Li in confusion, not knowing whether he had thought of this on the spur of the moment or had planned this in the first place. But if it was the latter, it would be quite terrifying.

She had studied product packaging and advertising for so long, but she felt that she was not as good as Mr. Li, which was a bit of a blow to her.

At this moment, Wu Shaoyan was completely conquered, and this time she was determined to follow him to the end!

Wu Shaoyan said seriously: "Boss Li, can you give me two more assistants next year? I want to set up an advertising design department."

"Okay, no problem."

Seeing that Li Duoyu agreed so readily again, Wu Shaoyan really didn't know what to say.

She really wanted to go home and ask the old man if he had bullied her boss or forced him to do anything.

Li Duoyu would never tell her that he had found a treasure. He liked this kind of proactive and motivated employees the most.

As a boss, Li Duoyu only has to do one thing, and that is to keep the general direction correct.

He really knew nothing about things like publicity, packaging, and advertising. While those familiar slogans were still there, Li Duoyu planned to steal a few.

When leaving a commercial building.

Li Duoyu took away two boxes of calendars. These things are good things nowadays.

There are no perpetual calendars or electronic clocks now, so wall calendars can be said to be a must-have for every household.

A good-looking wall calendar is a must-have gift, and Zhu Lin happened to be very popular this year, so calendars with her photo on them were a hot commodity.

"Xiao Wu, these things are already printed out, if you have relatives or friends, give them some!"

Wu Shaoyan’s circle is not an ordinary circle. For a company like Minlong, it doesn’t mind building good relationships with the circle of bigwigs.

Li Duoyu thought a lot, he had already learned some things from Manager An.

After the decline of the Chen family, the one who benefited the most was Wu Shaoyan's family. Although they kept a low profile in the past few years, they bet on the right horse.

If you have a good relationship with them, you don't necessarily have to use it, but at least you won't be strangled for no reason.

In this land where human relationships are important, there is a rule: you can do without connections, but you can't be without them!

"Got it, boss. I'll make sure to complete the task and send it to every relative and friend!"

"You have performed well this year. I will record you an Outstanding Employee Award. You will be awarded a medal at the annual meeting."

"Hey hey hey."

Wu Shaoyan grinned happily.

Because my aunt is in Rongcheng, my uncle plans to stay in Rongcheng to accompany his family for a few days.

Li Duoyu went to his eldest brother's house, sat for a while, chatted about family matters, gave them a few calendars, and then went back to Dandan Island.

Today, my brother has finally made it. After observing him for a year, the factory felt that in addition to being the workshop director, he could also take on some important positions in the machinery factory.

If nothing goes wrong, he will be able to become the deputy factory director next year. This is why he is so busy this year and has no time to go back to Dandan Island to celebrate the New Year.

Seeing that everyone in his family was doing well, Li Duoyu felt relieved and took the two boxes of calendars and sailed back to Dandan Island alone.

When he was leaving, he happened to see a plane flying towards a small fishing village in the neighboring province, and Jialu was most likely on that plane.

They only found out last night that Jialu was taking a flight to the neighboring province today, and when the time comes, someone from the Chen family will come to pick him up and take him to Hong Kong Island.

Li Duoyu smiled and waved to the sky, feeling a little sad for some reason. He met many people this year, but many people also left. The fishing boat was sailing in the Wujiang River, stirring up waves, causing the old lady washing clothes on the shore to curse.

However, Li Duoyu discovered that in just a few years, the number of Lian family boats that were once densely packed on the river seemed to have decreased a lot.

Times are changing, and memories of the past are constantly disappearing. Li Duoyu couldn't help but sigh.

It's already 88, and it's another critical year. It seems that it was this year that the profiteers destroyed an economic system.

Compared with smuggling along the coast, the harm caused by traffickers is greater, and the profits are no less than those of smuggling.

Li Duoyu was too lazy to care about all that mess. After the New Year, he would just get a batch of goods to ensure the smooth operation of the entire Minlong and Dandan Island.

When Li Duoyu's fishing boat stopped at the Dandan Island Pier, he saw Lao Mi, who was wearing swimming pants, still collecting fish.

"Lao Mi, why is there no business today?"

Lao Mi had a dark face: "Those bastards at the Qingkou Wharf don't follow the rules. They raised the price so high that I can't get any fish."

Li Duoyu smiled and said, "Then you go too, don't be a coward."

"I'm not that stupid. After the price goes up, I can't make any money. I've been working for everyone for nothing."

Li Duoyu smiled, then took out a calendar and gave it to him: "I'll give you one of our company's calendars."

"It's better to have more fish. Wait, I'll go wash my hands."

Lao Mi was immediately delighted and ran to wash his hands. After getting Li Duoyu's calendar, his eyes widened, especially when he turned to June and July.

"The King of the Kingdom of Women?"

Li Duoyu nodded.

"Tsk, tsk, tsk, it's so damn beautiful!" After Lao Mi accepted it, he continued shamelessly: "Can you give me two more?"

Li Duoyu looked disgusted.

"How is that possible? Can you please stop pushing your luck?"

Lao Mi sighed and said, "Director Li, I finally got to be awesome for once in my life. When the time comes, I'll give your calendar to my daughters-in-law and see if they dare to say no.
When the time comes, I will say that I watched Mr. Li Duoyu grow up, and I even flicked his small water pipe when he peed."

The corners of Li Duoyu's mouth twitched.

In a sense, Lao Mi was not wrong. He had been playing at this pier since he was a child and grew up under their watchful eyes.

"Forget it, I'll give you two more. Just don't tell anyone."

In fact, Li Duoyu didn't feel bad at all. The more calendars he gave out, the better.

Seeing Li Duoyu delivering calendars there, Old Lu, who often strolled around the dock all year round, immediately ran over with sharp eyes.

"Everyone who sees it gets a share."

Li Duoyu replied, "Ten yuan for one copy."

Old Lu said shamelessly: "There are so many fish. I am the big boss this year after all, so please give me some face."

"You only have a few days left as the head of the family. Why do you still need to save face?"

"Even if there are only a few days left, I am still the boss. At least I led the team to the ancestral temple to participate in the millennium celebration."

"Besides, we have been neighbors for so many years. When you were a child, I helped take care of you. I didn't bother you when you blew up the urinal in my house."

Li Duoyu:
Li Duoyu was speechless. Every time these old guys asked him for something, they liked to bring up old issues.

Li Duoyu stuffed two calendars into his pocket and said, "These two calendars are my compensation for your water tank. Don't mention this matter again."

"By the way, I'm quite busy these days and I'm not on the island. Has the head of the Tianhou Temple next year been chosen?"

Old Lu replied: "Yes, it has been chosen, but it is not from our village. Next year, the big boss will be from Chenjia Village next door."

"Who was elected?"

"You probably know him. He's Chen A-Tai, the one who grew kelp with you."

"Uncle Tai!"

Li Duoyu was stunned for a moment, but when he thought about it, it made sense. Chenjia Village was divided according to seniority, and Uncle Tai's seniority was not low, so it was indeed his turn.

Mazu is fair. If Xiasha Village had been the head of the family for three consecutive terms, the people of Chenjia Village would probably be furious.

After the news that Li Duoyu had the calendar spread, many people on Dandan Island really wanted it.

Most of the two boxes of calendars that Li Duoyu got were distributed to those who started a business with him.

I gave Chen Wenchao twenty books and told him to divide them up among whomever he wanted.

In addition, Li Duoyu also gave a lot to relatives such as father, second brother, brother-in-law, uncle, and third uncle.

In the end, the Zhao brothers and the village committee also gave some money. Secretary Chen Jianghe was also shameless and hugged Li Duoyu's thigh on the spot.

"Brother Yu, I really don't want a lot. I only need ten. I'm getting married next year. Please give me a few more so that I can show off at my mother-in-law's house for a while."

Li Duoyu is now speechless about this guy. In fact, he could leave Dandan Island this year and return to the county to resume his post.

But Chen Jianghe didn't know if he had been kicked in the head by a donkey. He became addicted to being the village party secretary here and refused to leave. He even planned to settle down on the island.

In the end, Li Duoyu also gave him ten books.

But for some reason, ever since Li Duoyu gave away a lot of calendars, the calendars have gradually "changed".

In the past, people would judge whether your family’s conditions were good by looking at whether it was new and had four sets of furniture. Now, there is one more thing, which is the Minlong calendar.

Nowadays, if villagers don’t have a Minlong New Year calendar at home, they feel ashamed and have a hard time in the village.

Li Duoyu even heard that someone was secretly selling Minlong calendars, and they were not cheap, with one calendar selling for ten yuan.

Holy shit! That’s a bit exaggerated!

The twenty-second day of the twelfth lunar month.

There are still three days left before the Minlong Annual Meeting. I don’t know why, but Li Duoyu can no longer find the feeling he had before living on Dandan Island.

He even felt a strange loneliness because everyone respected him so much.

How to say it.

In the past, the Zhao brothers, Wang Jinshan, Shitou and others would invite him over when they got together to drink, but now they all feel embarrassed to invite him and have become cautious when talking to him.

Li Duoyu sighed. It seemed that becoming a celebrity came at a price. He sat alone on the long bench in the courtyard and looked into the distance. (End of this chapter)