Reboot 2003

Chapter 100 007: What?

There are no rules in Galaxy Software's meetings on weekdays, and someone came up with this idea in a blink of an eye.

Although it is said to let them ignore it, but IT people are born entrepreneurs, even if they do not understand business, they can directly copy-to-China, and just look at how foreign countries develop.

And iTunes is an emerging force in the world music scene, and it is also a big outlet in the eyes of IT people.

In the past, online copyrights were sold in the form of digital albums or monthly subscriptions. iTunes sold digital music with the method of "$0.99 a song", and now it has become the leader of this wave of digital music.

Because it is on the cusp, iTunes looks like a huge business opportunity like games and social software.

However, after all, the national conditions are different——

People in every country like to prostitute pirated music for free. The pirated p2p music website Nepster has caused this tsunami. Traditional record companies are now suffering more and more.

But they can take Nepster out, iTunes is actually an intermediate product in pursuit of compromise.

In the Tianchao market, the power of traditional record companies is not that strong. Baidu has launched the Nepster model openly and played smoothly in Tianchao. It will be 10 years before it will really fight a music copyright war, so Chen Qin really does not intend to engage in iTunes.

And Chen Qin's current profit plan is basically betting on the 'mobile CRBT'.

This project is no longer an old thing. In fact, when Chen Qinggang was reborn, it gradually started to be piloted. Last year, when Kuaikan Media raised money for the first time, the mobile CRBT officially announced its commercial plan.

By the beginning of this year, CRBT had actually begun to explode, but at the end of last year, there were less than 200 million CRBT users, and the market size was about 500 million. Many people have not yet paid attention to it.

But... this year should usher in a big increase.

I forgot how much it will increase, but it should be very popular anyway.

Chen Qin thought of this at the playground last time. In short, in the field of digital music, CRBT is the track he is aiming at.

But to make a lot of money on the road of CRBT, the first step is to buy the copyright.

Just like what he wrote in the original composition, copyright is a content resource with high operational value. When a new content market appears, the upstream and downstream veteran players themselves will not have any substantial advantages, but they can often seize the largest initial market. In addition to the advantages of a mature industrial chain, they rely on the content resources in their hands. CRBT is a content-based industry. These copyrights are real profitable resources.

Chen Qin did not stop the programmers from imagining the future. They chatted from iTunes to streaming media sites, which basically had nothing to do with what Chen Qin wanted to do.

But Chen Qin didn't stop them from thinking about the future, saying that you can do what you want, and when these copyrights make money, you can do whatever you want.

Speaking of this, the programmers naturally put on a bitter face. After all, the company is now in a pure deficit. When will the profit be made?

However, Chen Qin didn't answer any more, but just explained to Sun Xiaomei what to do next.

Asked her to recruit a few more legal counselors, and arranged for her the next tasks. Selling copyrights is a very simple business operation, which is probably a little more difficult than selling stocks.

Chen Qin arranged three simple If...Then tasks for Sun Xiaomei. The content of the tasks was a bit baffling, but Chen Qin said that you can just follow them.

Then there was a knock on the door.

Chen Qin hurriedly withdrew from the online meeting, opened the door and saw Xu Lingling, wearing a cotton hat and carrying a schoolbag, appeared at the door of Chen Qin's office.

"Chen Qin, Song Ziyun asked me to bring you the exercise booklet."

Xu Lingling walked in familiarly and looked at the coffee machine on the table curiously. She knew about Chen Qin's secret base not long ago. Although she didn't come here many times, this small office looked more and more attractive.

Chen Qin also made her a cup of lemon tea, took a look at the homework, and asked, "Has Song Ziyun finished copying?"

"He said too much and didn't want to copy it."

"...All right. You wait first, I have to finish it."

Before Chen Qin finished his work, he closed the door, made her a cup of lemon tea, and then went back to the computer to do his own thing.

In fact, the meeting has already ended, and the next one is mainly the evaluation report of two new projects - as an important means of expanding business, commercial acquisition is not a business that can be bought and earned, and it itself is very risky.

Just like the aforementioned AOL acquisition of Time Warner——

This is a typical acquisition case in which a child drives a big car. From a purely financial point of view, it should be "very imaginative". In terms of nature, this acquisition case is not "I bought you", but a corporate marriage of "I invite the parents to pay a dowry, and we will be a family in the future".

As a result, after the merger, the shareholders of both parties lost money so much that their mothers didn't even recognize it.

Judging from the experience of the capital market, this incident is actually quite surprising. After all, successful acquisitions are either in the same industry, or in the upstream and downstream of an industrial chain, and can go further in their respective fields through in-depth cooperation...

The acquisition of Warner by AOL seems to be a cooperation that is in line with the "digital music trend". At the key point of the rise of iTunes, two players with outstanding achievements in their respective fields want to get together to explore some new possibilities. This acquisition is also a very beautiful story among so many corporate stories.

But the cooperation in the actual acquisition case is not a simple accumulation of concepts. The establishment of a cooperation chain is not based on the accumulation of concepts, but on the social relationship at the public level.

What's more, the traditional recording industry is going from bad to worse, and this seemingly beautiful cooperation is not a panacea to solve existing problems...

Thinking of this, Chen Qin realized something, and turned to look at the girl behind him.

Xu Lingling obediently sat on the double bed in the house, while waiting, while looking at the room curiously, holding the cup of tea in both hands, she seemed to be in a very happy mood now.

There is one thing to say, it seems that she shouldn't be allowed to come to this kind of place. I rented here for convenience, but this place is quite...

"what's wrong?"

"I'm going to school tomorrow." Chen Qin said to her, thinking about his words, "We will be the students of the third grade after get off work by then."

Xu Lingling asked as usual: "Then what time shall we leave tomorrow?"

"It's normal at 07:30. I'll call you downstairs at that time." Chen Qin said, "But when we get to school, if we continue to do what we did this afternoon, I think... it's easy to be misunderstood, so a little bit later..."

"what?"

He changed the topic so quickly, Xu Lingling didn't react, she was still sitting on the edge of the bed shaking her little leather shoes: "What misunderstanding?"

Chen Qin didn't know how to explain it for a while, and was a little stuck.

Fortunately, Xu Lingling is also a somewhat precocious girl, she soon understood again, and her face became serious: "Oh, that means we should stay farther away from now on?"

"No, it's just pretending." Chen Qin tried to explain, "We are still childhood sweethearts, but if we often get too close like we did in the Children's Palace just now, it is easy to be misunderstood by others. At least in schools and places where adults are present, we are still like that..."

"Then what?"

"It's just in school. In the eyes of others, we need to pay attention to the influence." Chen Qin tried to explain.

(End of this chapter)