Reboot 2003

Chapter 363 013: Encircle Wei and rescue Zhao (two in one)

Aunt Yu seemed a little depressed. Xiao Chen was also the one who didn't mention anything. We had just met her. First she mentioned that her ex-boyfriend had recently gotten married, insisting that she was devastated. Then she talked about how she had lost her job some time ago. It must be said that she was not convinced.

However, her character is meek and cowardly, and she usually does not directly oppose what others say.

What's more, since she came to the mainland this time, the crew didn't take her seriously, her agent didn't take her thoughts to heart, and even her family didn't quite understand why she came here so well. Xiao Chen took the initiative to fight for her. , but she was a little moved.

He quickly advised: "Thank you for remembering these things, but I actually don't mind them that much. Since I'm here this time, I will concentrate on filming the scheduled print ads first. The crew may also have their own difficulties. I Couldn’t ask for more.”

Xiao Chen nodded: "That's fine. After all, even if we want to look good to those people, we still have to finish what we have at hand first. When it comes to literary and artistic creation, we must first have some of our own works, and then we can think about how to deal with others..."

The three girls each nodded, and Chen Qin continued to ask: "This time we are going to shoot a print advertisement for the online store. The purpose of the advertisement is to promote our products. Do you know what our online store sells? "

"I've seen this!" Aunt Yu had done her homework in advance. "Wholesale snacks, red bean cakes, dried tofu, melon seeds, bulk snacks, and some scattered trinkets, such as fans, hairpins, and handkerchiefs. Although I can’t buy it without a bank card, but I made a point of checking it out before I came here!”

Chen Qin nodded: "Yes, snacks are local and are the main consumer. Small accessories are mainly products for young female customers, focusing on one user linkage..."

Talking about the field he is good at, he naturally started to talk at length: "For this advertisement, I mainly hope to combine the concepts of these two products with similar user profiles, so as to increase the user repurchase rate without compromising the brand value. Overflow to upstream and downstream dealers..."

Aunt Yu gradually became unable to answer. Although she was not incomprehensible, she felt that what he was saying was gradually no different from those business people who talk big words. It was just that at such a young age, it was quite strange for him to say these things, and he was just taking pictures. It's just an advertisement. Do you need to think about it so much?

Aunt Yu was still muttering secretly in her heart, but she didn't expect that the two little girls next to her actually started chatting with him.

A Yue asked: "So we can't advertise products, we have to advertise stores. I understand. Is it the 'halo effect'?"

Chen Qindao: "Absolutely, so there must be actors. If there are actors, people's attention will be focused on the actors, and the elements of the actors are easier for the audience to capture. If this element is attractive enough, we can actually keep all the publicity effects. On your own brand.”

Xu Lingling also leaned on the table and asked: "But what elements can an online store have? We don't have supermarkets and shelves, so can we only promote this web page?"

"You've come to the right place." Chen Qin became more energetic and turned to ask Aunt Yu, "Aunt Yu, now that you've seen it, do you think the small decorative accessories in our online store look familiar?"

Aunt Yu didn't understand for a while: "It's very exquisite. It feels like the kind of film and television props I've seen..."

"Actually, they are film and television props." Chen Qin said, "This is the supplier contacted through Ah Yue and her cousin. I opened your production crew for no reason before, and the props used may be the same as those in the store."

Aunt Yu was stunned: "Oh..."

Chen Qin added: "Speaking of the crew you filmed before, it was called "Xuanyuan Sword: Traces of the Sky", right?"

Aunt Yu said: "When I saw their promotion, it seemed that they just called it "Henmark in the Sky"."

"Well, but this is not important. After all, it is copied from "Legend of Sword and Fairy" which was very popular two years ago." Chen Qin said, "Although it is adapted from a game, according to industry experience, its popularity is actually related to the game. It’s not very big, and most of the attractive elements are outside the game.”

Xu Lingling was curious: "But why "Legend of Sword and Fairy"? There are many costume dramas."

Chen Qindao: "A costume drama is a costume drama, but the costume drama that has become popular recently is not the same thing. It has a proper name, what is it called?"

After all, I’m not an insider, so the concept got stuck for a while and I didn’t think about it: “Now that we want to sell this kind of trinkets, the core selling point is actually the same as their TV series. We can’t just sell ancient costumes, we have to express their cultural core. Just come out and know this."

He said that he had come to his senses: "By the way, I remembered it. This category is called 'costume idol drama'. Although it looks like a costume drama, the core is not that the aunt and uncle wear ancient costumes, but that Liu Tianxian should wear them." Falling in love with Shaoxia Hu in fairy-like clothes, asking if you love me with heroic swordsmanship, engaging in all kinds of emotional pulls, getting amnesia in a car accident, quarreling and getting pregnant, these are the core selling points of this category."

Xu Lingling laughed: "What amnesia and emotional stress caused by a car accident? How can you say that?"

Ah Yue nodded secretly: "I think it's quite similar. People on the Internet often criticize the TV series of Fairy Sword for being bloody, but this show is still very popular. It seems that many viewers have never played the game..."

Xu Lingling asked: "But what does this have to do with our advertising? We can't make a TV series about...amnesia in a car accident to advertise, right?"

Chen Qindao: "Of course it's not necessary, but for the core of culture, the simpler, the better. In fact, not many young people like idol dramas anymore. What's important is the shell, so our advertisement this time should also highlight this aspect. elements, add the elements that are most attractive to young women, and bundle them with our store, so that we can be favored by consumers. Those people who didn’t look down on Aunt Yu before may not be as good as us this time. Woolen cloth……"

Others seemed to understand, but they roughly understood what Chen Qindao meant: "It sounds reasonable, but shooting an advertisement will make Aunt Yu's previous crew regret it. I always feel that it may be a bit..."

Chen Qin said: "I can't guarantee this, but just treat it as a goal. In short, we will all help Aunt Yu."

Ah Yue said: "Then I'll ask my uncle later if I can find some costumes from the crew..."

"That's no need. The main selling point of these ancient dolls is the celebrities. In fact, they don't have a good grasp of young people's preferences. We have a better way here."

The three of them were a little confused: "The costumes of the crew are not good enough, so what else is there?"

"Let's buy online." Chen Qin said, "The crew knows what's popular, so you can just look for it while I look for it."

"Then what are you looking for?"

"Hanfu, have you heard of it?"

The three country bumpkins had never heard of such a thing, and were doubtful for a while, but Chen Qin was very confident about it. When it comes to online marketing of e-commerce brands, let alone now, in 2023, it is still a topic that the industry has not yet understood. , but after all, it’s only 2009 now. No matter how hard it is for marketing, online advertising is cheap. In many cases, just fooling around can have good results, so you don’t need to think too much about it; as for his plan...

Anyway, after it’s over, I’ll find a way to post it on Weibo. Regardless of whether it’s right or not, the effect will definitely not be bad. As for Hanfu, this is something that I saw beforehand - it took two years for Hanfu to become popular, and after the public opinion incident after the girl wearing Hanfu was recognized as a kimono, it can be regarded as a culture that perfectly conforms to the anti-silence spiral theory. Meme, but it is indeed not very popular now, and the fan community is not as mixed as it will be in the future, so it is not enough to gain popularity.

But the market demand for popular culture with local backgrounds does exist. This time Aunt Yu was given the role in an idol drama. Of course there are some who are unwilling to do so.

If we can take this opportunity to make up for the regrets of previous failures, it will be a good thing no matter what.

In the empty hotel box, Aunt Yu lowered her eyes respectfully. Ayue and Xu Lingling had just discussed the marketing ideas, and then started to discuss the specific schedule in a serious manner. Chen Qin accompanied them in the serious discussion, laughing secretly...

You two little girls must have been fooled.

What is this wave called? This is called surrounding Wei and rescuing Zhao.

Although the situation in the morning was probably really dangerous, the two little girls sitting together probably felt that something was wrong. Chen Qin was really afraid that they would suddenly start fighting while they were having sex in class - separated by thousands of rivers and mountains, they probably originally had They were quite friendly to each other, but now they suddenly sat together, and Chen Qin happened to do something good himself, which made them a little bit different...

Fortunately, there is Aunt Yu.

Xu Lingling had a good relationship with her, so Ah Yue took the initiative to help and roped in Chen Qin to help her audition.

Now the audition came to a close... I happened to meet Chen Qin who was eager to help. Although it sounds like it's a bit ridiculous to say that he would be the master after filming a commercial and make the crew of "Hen on the Sky" regret it, but if you have this opportunity, it's okay. It's better than nothing. And with this incident, Xu Lingling and A Yue naturally became concerned about Aunt Yu's whereabouts, and naturally they couldn't care less about the suspicious transfer student incident...

?

This is what Chen Qin originally thought.

Although I don't necessarily care much about Aunt Yu's affairs, now that he has this opportunity, Chen Qin is a little suspiciously enthusiastic about this matter... When he discussed cooperation with Aunt Yu before, he didn't offer very good conditions. This time I heard that Aunt Yu came to Longshan and booked a hotel and had a big meal. Her consumption level went up by an order of magnitude. After that, she not only changed to the best hotel room, but also paid special attention to the specific plan of this marketing. got up.

After lunch, I wrote a list of the things I needed in the box.

During the afternoon class, he would run to the second-to-last row as soon as he arrived between classes.

He was holding some inexplicable ancient women's clothing - probably the Hanfu he was talking about.

At noon, Xu Lingling and A Yue both learned about this thing online.

They seem to be ancient Chinese-style dresses, and some of them really look pretty.

For some reason, the pictures Chen Qin found were a bit nondescript, and some showed fluttering skirts. A Yue questioned: "Would women in ancient times wear white Hanfu on weekdays?"

Some even wear stockings. Xu Lingling also said: "Isn't this a bit fake..."

Chen Qin kept saying that Hanfu was like this, and he didn’t know what he was asking for. After school in the evening, he went to Principal Lu’s store and informed him that he had gone to prepare the props in advance. The two little girls didn’t bother him anymore. It seemed that they were ready early. Everyone has gone back...

Chen Qin originally thought that he had gotten over this fooling around today, but on his way home, after taking a detour, he naturally arrived at the downstairs of New Times. Before he entered, he saw A Yue standing at the door of the studio, looking at him from a distance. wave.

"You're here alone at night!" Chen Qin went over and said to her, "It's not a good place after all, and your aunt isn't here. Why are you waiting here so late?"

A Yue said seriously: "Of course I'm waiting for you."

Chen Qin's expression froze: "What's wrong?"

"I just want to remind you, it's not convenient to talk to you face to face." A Yue said, "You mentioned so many marketing plans, why didn't you discuss the contract with Aunt Yu in advance? Although her agent is not here, I think for the sake of It will be more convenient to cooperate in the future, so it is necessary to standardize the contract in advance."

"Oh..." Chen Qin finally came back to his senses, "Just for this?"

"Yes," Ah Yue said, "I originally thought I would wait for you here. If you didn't come, I would call you again in the evening, but you came."

"Why do you talk like a programmer?" Chen Qin laughed, "It's okay, Aunt Yu is your friend, it doesn't matter if you don't sign the contract."

"Are you so trusting of us?" A Yue asked, "That's the online store that Uncle Chen has put a lot of effort into building."

"Of course I'm very relieved about you two..." Chen Qin was about to reply, but saw the girl looking at him with a half-smiling expression, and said, "I've been wanting to introduce you two to each other for a long time."

"Then why do you look so guilty?" Ah Yue poked his chest with a smile, "You think I can't tell."

Chen Qin was embarrassed: "No, after all... what..."

"What the hell?" A Yue asked, "You secretly wrote songs with her, but she told me about it."

Chen Qin was sweating a little, but Ah Yue obviously didn't think there was any problem with this. Seeing Chen Qin's strange expression, he accepted her previous question. However, Ah Yue didn't intend to pursue the victory. At the door of the studio in the evening, she first asked Chen Qin was speechless, but he stood on tiptoes and touched his face gently with her soft girlish lips.

Since the relationship normalized, there has not been such an intimate gesture in the past six months. This time A Yue touched her gently like a dragonfly, and then said mischievously: "Let me see what you are going to do this time."

After saying that, he turned around and left, leaving behind Chen Qin and two studio brothers who happened to come out of the studio and witnessed this embarrassing scene. Chen Qin was a little dazed and touched his face after a while. Went downstairs.

After walking for a while, I turned on my phone and saw another text message from Ayue: "This is only for Aunt Yu. If you need help, please tell me at any time."

It was obviously different from the plan, but in short, A Yue seemed to be able to cope with it... When he returned to the printing factory compound, he subconsciously looked up and saw the lights on the third floor of Xu Lingling's house. .

Still unable to hold it back, Chen Qin went upstairs and knocked on the door.

Xu Lingling opened the door very quickly. She was not surprised to see Chen Qin outside the door. She just whispered: "My aunt is packing things at home with me today!"

Chen Qin looked inside and saw Xu Lingling's aunt in the room. He planned to go in and ask, but Xu Lingling pushed her to the corridor outside with her slippers on.

"If Aunt Yu's matter is troublesome, there's no need to spend so much time on it."

Xu Lingling was quite polite, and Chen Qin said righteously according to his original plan: "Whatever it is, it's here. The previous matter is also related to us. I've decided to help Aunt Yu do this!"

It was getting late, and in the evening corridor, the light was dim. Chen Qin was talking about Aunt Yu, but he remembered Ayue's words just now, and he was a little absent-minded.

He wasn't really paying attention to Aunt Yu's affairs, and Xu Lingling was probably the same as well; while listening, she leaned over and leaned on Chen Qin's shoulder.

"Chen Qin, you really don't have to worry about her. Anyway, I came back from Xiangjiang for you..."

Chen Qin scratched his head: "I know this..."

Xu Lingling continued in a low voice: "Ever since I left Longshan in junior high school, I have been thinking about whether I can come back one day, and I also miss our past life. But unknowingly, it has been so long, and I have been waiting. today."

As the girl spoke, Chen Qin sighed inwardly and hugged her shoulders: "Welcome back, I miss you too, Lingling."

"Then can we go back to the past?" Xu Lingling looked out the window and whispered, "It's been so long, you actually don't need to..."

"Of course, let's start with Aunt Yu first," Chen Qin said quickly, "A Yue also did a lot of homework in order to help her shoot this advertisement."

Xu Lingling smiled and said softly: "So there is no need to force it. I also know that you have good intentions, but the entertainment industry is very cruel. If we must help..."

"What's the point? Just treat it as an ordinary extracurricular activity." Chen Qin smiled and patted her shoulder, and said softly, "You haven't been back to Longshan for a long time and you probably don't remember it, but our previous days were actually the same as this time. This is normal, we still have a long time to live in the future, just wait and see the plan we have prepared."

　I had something to do yesterday, so I owe you...

　　

　

(End of this chapter)