City: Become a principal from junior college!

Chapter 374 You said you won’t fight if you don’t want to fight?

New Year's Eve.

"Heart of Steel" and "The Rebirth of Lu Dongbin" were released simultaneously around the world.

Marvel, backed by Disney, is also the world's most influential IP and has the world's top distribution channels.

The Sleeping Immortal series benefited from Ye Chen's willingness to share the shares and interests of the subsidiary.

It has attracted shareholders with theater chains or distribution capabilities such as Wanda.

Therefore, it can also be released simultaneously around the world.

These two movies are undoubtedly big productions.

A film with the largest fan base in the world.

The other one has also attracted countless fans in the past two years with its top-quality animated series and comic book volumes.

Although the influence is not as good as Marvel.

The secretary nodded with a smile on his face: "First of all, the first-day box office of "Heart of Steel" in North America reached 30 million US dollars."

The president spoke calmly, but his eyes were obviously not so calm.

This time it was finally stable.

On the first day of release, the global box office of Iron Heart was significantly ahead of Lu Dongbin's movie.

Disney's stock price fell a lot as a result.

Last time, they targeted Xingchen Animation Company in a big way.

Although its own box office has improved, it is still three times that of the other party.

Only one year has passed and it has dropped to 30 million?

The president felt deeply since the end of the Avengers.

The reason is simple.

The secretary naturally knew who the president was talking about, and immediately said: "Sleeping Immortal's box office in North America yesterday was 10 million US dollars."

But in China.

Therefore, the market was quite tolerant, and it didn't take long for the price to rise back up.

From time to time, he picked up the phone on the table and dialed, urging something.

Whether it is the subject matter of the live-action drama or the number of fans it has accumulated, Marvel has an advantage in this competition.

Chinese people are also very willing to spend money to support their own excellent movies.

Before Thor 4 was released, the first-day box office in North America was still US$50 million.

The release of these two movies naturally made the audience excited.

As a result, not only did it fail at the box office, but it also suffered a complete loss in reputation.

Not long after, there was a knock on the office door.

Marvel's influence and appeal are really getting lower and lower.

Beautiful country.

Not to mention that Marvel took the initiative to suppress the Star Animation, which was known to the whole world and spread a lot.

The Chinese people resent this kind of suppression the most.

And this is indeed the case.

The whole person looked a little anxious.

The box office of Sleeping Beauty was higher than that of Ironheart.

"Is the data out?"

The president raised his eyelids and took the document: "What about our competitors?"

Except for the fact that Sleeping Immortal is liked by everyone for cultural reasons. .

The president was sitting there, but he didn't have the calm confidence of the past.

If the second-generation protagonist is not promoted, this series may really be on the decline.

But everyone can see that this will be a large universe work that may rival Marvel in the future.

thirty million?

Hearing this number, the president sighed slightly in his heart.

Suppression in various high-tech fields is coming one after another.

Disney Headquarters.

Hearing this, the president breathed a sigh of relief.

But fortunately, for a giant company like Disney, a few mistakes are nothing.

Nowadays, even anime is suppressed. Is it too much?

We in China can’t get some IP of our own, right?

……

But this is not the time to think about that.

The secretary entered the office holding a stack of documents.

But everyone can see it.

But if they were slapped in the face again, capital would not be so friendly.

After all, Iron Heart is a Marvel movie, and the protagonist is the second-generation Iron Man.

If you can't beat Star Academy.

It is equivalent to proving to the market that Marvel's influence has declined.

Marvel is an important source of income for Disney. If Marvel fails, Disney's income will also decline.

Capital's future expectations for Disney will naturally be lowered.

But fortunately, the ending is good.

At the desk, the secretary continued: "The second is the European market. Marvel is also leading, but not as big as the lead in North America..."

"However, in East Asia, the box office of the Sleeping Immortal series is basically 50-50 compared to ours."

"In China, the box office of Sleeping Immortal slightly surpassed ours."

"Our global box office total has reached $110 million."

"And the movie "Sleeping Immortal" has a global box office total of 60 million US dollars."

The president is not satisfied with this global data.

Although leading the global box office by $50 million.

But the problem is, our own movie is from Marvel, and it’s the second generation of Iron Man.

And what about Lu Dongbin?

It is just the first movie in the Sleeping Immortal series and the first protagonist introduced.

Not to mention that the other party is an anime movie.

With all the advantages, he couldn't even double the box office of the other party on the first day, which was really unacceptable to him.

“How is our reputation?”

The president asked, flipping through the documents with a complicated mood.

The secretary's answer this time was no longer as straightforward as before.

"Compared to the Sleeping Immortal series, our reputation is slightly worse."

"Netizens are not very satisfied with the casting of the heroine."

"Secondly, they all think that the second-generation protagonist is not as good as the first-generation protagonist."

"There are also many comments on the Internet saying that we are too cliche, that the deaths of people around the protagonist are too deliberate, and that we are deliberately sensational."

"You can tell who is going to die next to the protagonist from the very beginning, you can easily guess when he will be in trouble, and when the climax will be. It is boring and has no new ideas."

"..."

After listening to the secretary's words, the Disney president rubbed his forehead.

As a senior practitioner, he naturally knows these issues.

But there's something about political correctness, and even Disney has to give in and ensure the number of characters of certain races.

And you have to give the other party the protagonist.

Otherwise, why did the previous live-action Little Mermaid movie insist on having a black protagonist even though everyone knew that the audience would not buy it?

Simultaneously.

It is normal for fans to prefer the protagonist of the first generation. .

As for routines and so on, that is inevitable.

After all, film creation must ensure box office.

When there is successful experience, it is natural to continue the successful experience.

After all, the film industry is a high-risk industry. If you fail, you will lose everything.

It will affect the subsequent value of the entire series, the stock market, and shareholder returns.

When there are too many concerns.

The routine is the optimal solution.

"What about the Sleeping Immortal's evaluation?"

"Everyone thinks this is a cool and enjoyable anime movie."

After hearing this, Disney was completely silent.

Although this evaluation sounds like nothing.

But he knows best that the main purpose of cultural works such as movies is to bring happiness to the audience.

Can get such unanimous evaluation from the audience.

It means that Star Academy’s movies really make the audience happy.

And movies that can do this will have good market prospects.

Word-of-mouth represents the staying power of a movie at the box office.

It's obvious that Star Academy's reputation is much better than our own.

For a while.

The president of Disney began to worry about the subsequent development of the box office.

After all, last time, Star Academy’s movie was also developed in the later stage.

If Hearts of Iron is surpassed by Sleeping Immortal in the later stage.

That would be big trouble.

After the first generation of protagonists gradually exited, Marvel is intensively planning the story of the second generation of protagonists.

But in the transition from old to new, influence will naturally decline.

The outside world also doubts whether Marvel can regain its glory.

If it loses to the same type of high-quality products.

It will seriously affect the market's performance expectations for Marvel and Disney.

It will inevitably bring huge fluctuations to the stock market.

This made him a little nervous, and there was a hint of regret in his heart.

If only I had known this. I really shouldn't have fallen out with Star Academy in the first place.

because of this.

He has been accused by many shareholders of being incompetent.

If the suppression continues.

It’s not certain whether I can be the president next year.

Capitalism always puts profit first.

Since the suppression can no longer block the development of Xingchen Animation Company.

The president decided to give up.

Because if it continues, the two sides will always fight at the same time.

The losses will only continue to mount.

Meaningless.

"Next year's movies will follow the original announcement and release schedule, so there is no need to pay attention to Xingchen Animation Company."

"You go and draft a document and send it to the marketing department."

"By the way, please contact Xingchen Animation Company to inform us of our decision."

The president sighed and spoke to his secretary.

The mature blonde secretary opened her mouth in surprise when she heard this decision.

She naturally understood the significance of this decision.

But he nodded quickly and turned towards the secretary's office.

……

The tenth day of the Lunar New Year.

Ye Chen and a group of teachers from Star Academy ended their European vacation trip.

Ye Chen was sitting in the office.

Looking at the report sent by the animation company, a smile appeared on his face.

Sleeping Immortal's first major anime movie was a huge success at the box office.

In ten days, the global box office exceeded 3 billion yuan.

And it still looks like it has plenty of stamina.

There's clearly a lot of room for growth.

In contrast, Disney's Iron Heart.

Today, the global box office is 3.7 billion yuan.

He still looks taller than the Sleeping Immortal.

But in fact, the daily box office gap between the two sides is shrinking every day.

Moreover, the reputation of Iron Heart is far inferior to that of Sleeping Immortal.

On major foreign film review websites, The Sleeping Immortal has higher ratings than Iron Heart.

This means that the stamina of Iron Heart must be insufficient.

There's a good chance that Sleeper will catch up to its rival at the box office.

And this prediction has been proven in the capital market.

Disney's shares fell 6 percent.

Although the percentage is not very large.

But compared to the other party's huge market value, this is obviously not a small number.

And if Sleeping Immortal can really beat Marvel at the box office.

Then Disney's market value will fall even more fiercely.

After all, the main growth point of Disney’s market value in recent years has come from the popularity of Marvel.

If something goes wrong with Marvel, Disney's vitality will be severely damaged.

Ye Chen felt happy when he saw his family making money, and he felt even better when he saw his opponent losing money.

Seeing that their principal was in such a good mood, the animation company's executives hurriedly gave another piece of good news: "Principal, we got the news a few days ago."

"Disney has moved the schedule of "Madagascar 4" forward by one month and will no longer continue to schedule it for June st."

"And each of the other party's personal movies of Captain America will also be scheduled for Christmas next year."

"It seems that the other party has given up on suppressing us."

The executives were also in a good mood regarding this news.

Although Disney’s suppression did not make Star Academy lose.

But the losses caused are not small.

After all, there are only so many theaters and theaters in a certain period of time.

Based on the performance of its own Star Academy's works, it could have swept the market.

But because of the diversion of Disney works.

Obviously, the works of Star Academy make a lot less money.

This is also the reason why big productions are generally not released on the same schedule.

No competition from Disney.

As long as the quality of your own works does not decline, the box office will inevitably reach higher peaks.

……

Ye Chen narrowed his eyes when he heard the news.

Disney doesn’t want to fight?

You are the one who suppresses me just because you say you are suppressing me.

Now that you realize that you can't take advantage of it, you turn around and want to forget it?

There is no such thing as a good thing.

Fight, you must continue to fight.

Ye Chen's attitude stunned the executives...

He said tactfully: "Principal, although we did not suffer losses in these two confrontations, Disney did not actually suffer losses. It just did not meet its performance expectations."

"It's not good for either side to continue fighting like this."

"Furthermore, Disney is so big, has a larger production team, and has a terrifying IP library. It can even release six or seven movies every year. It is difficult for us to target it."

The executive's meaning is simple.

That is to advise the principal that there is no need to fight for this.

If the fight continues, Disney will only make less money.

It can't have much impact.

However, Ye Chen smiled and shook his head: "It is indeed impossible for us to target all Disney movies. We only target new Marvel movies."

"Marvel's older generation of protagonists are retiring and a new generation is taking over, but they haven't been recognized by the audience yet."

"Now is the critical moment for Green and Yellow to continue shaping new protagonists."

"If the new protagonist cannot stand up, the Marvel series will have to exit sadly."

"Without Marvel, Disney will lose half of its dominance in the film and television field."

"So we only need to target Marvel's new films, release the series at the same time, release the movies at the same time, and grab the audience's attention."

"We have the strength."

"There are only two choices before them, either to pay compensation that is satisfactory to me for their previous suppression."

"Either you have to fight with us."

"It's impossible for Disney to just watch the second generation of Marvel's protagonists fail to become popular, so they will inevitably choose to reconcile with us."

Hearing this, the executive was stunned.

What my principal said makes sense.

If the first generation of Marvel's protagonists are in full swing, then no matter how high-quality the works of Star Animation Company are, they will not be able to compete with each other.

As soon as Avengers 4 came out, the entire movie industry was really silent.

Disney naturally hopes to continue to recreate the glory of Marvel.

Therefore, this awkward time when Marvel is in a state of turmoil is the best time to take advantage of the other party.

Especially for a listed company like Disney.

Whether Marvel can reproduce the popularity of the first generation will at least affect Disney's market value of hundreds of billions.

Targeting Disney's Marvel series at all times will definitely give the other side a headache.

It is really possible to pay the price for the previous suppression.

My principal saw this key at a glance, and his vision was really ruthless.

Chatted for a while.

The executive left happily.

Star Animation Company has been established for less than three years.

But we have to start targeting the world’s most influential film and television IP.

Participating in it personally, it even felt epic, really made his heart surge.

……

Ye Chen looked at the executives leaving and shook his head.

Asking Disney to bow its head and give some compensation is actually not Ye Chen's real purpose.

The main reason for revenge is to let the outside world know.

Star Academy will fight back after being bullied.

Rather than being a clay Bodhisattva who can be manipulated by others.

Star Academy has entered a stage of rapid development and is involved in more and more fields, so naturally there are more and more competitors.

The probability of being targeted and suppressed in the future is also increasing.

By taking revenge on Disney, other giants can be more cautious when facing Star Academy.

After all, that's how the world is.

Villains fear power but not virtue.

If there is no price for bullying you, then I will kick you whenever I have nothing to do.

It is an eternal truth to hit with one punch to avoid a hundred punches!

(End of this chapter)