director of the millennium

2012, April 12.

This is an ordinary day for most Chinese people, not even a weekend.

Even online shopping platforms do not yet have the concept of the Double 12 Shopping Festival.

Most Chinese people are busy spending this ordinary working day.

But for Wu Yuan, today is not an ordinary day.

If "The Legend of Shushan" had not appeared, the first domestic Chinese film with a box office of over 10 billion would have been released today.

Yes, "The Lost Journey of Thailand" is here.

This comedy starring Xu Zheng, Wang Baoqiang, and Huang Bo will be released nationwide today.

Huang Bo also took leave from the crew to promote "Lost in Thailand".

There is nothing we can do about this. When he signed the contract, Wu Yuan promised Huang Bo that he would give him half a month of promotional leave to promote the movie "Thailand".

Who told him to fall in love with Huang Bo and insist on using him?

Fortunately, in this movie, Huang Bo doesn't have many roles. The main promotion forces of "囧" are Xu Zheng and Wang Baoqiang.

Yesterday, Huang Bo had already asked for leave from the crew and returned to the crew of "囧囧" to go on a road show.

Since the leading actor was gone, Wu Yuan simply gave the crew a day off and invited everyone on the crew to go to the cinema to support Huang Bo's new movie.

Well, of course it was Wu Yuan's treat and Huang Bo paid for it.

In the cinema, Wu Yuan also watched this nonsensical comedy very seriously.

It's interesting to say that Wu Yuan had seen "囧" many times in his dream memory, but he had never seen this movie in the cinema in his two lifetimes combined.

In the dream, he was busy working as an executive director on a film crew. He was so busy every day that even though he heard about the box office miracle of "囧囧", he really didn't have time to go to the cinema to watch it.

It was only after I was busy for a while that I found the resources on the Internet and watched the entire film.

Funny indeed!

Interesting indeed!
He also understands very well why the first domestic Chinese-language film to break 10 billion in box office was a comedy.

The audience for comedy films is really too high, and it is suitable for all ages!
It was also the appearance of "囧囧" that made many people in the industry realize that everyone was misled by the success of "Avatar"!

"Avatar" is the first movie in the Chinese film market to have a box office of over 10 billion.

And what kind of movie is this?
It’s a special effects blockbuster!
The success of "Avatar" has led many people in the industry to mistakenly believe that only blockbusters and special effects blockbusters that are willing to spend a lot of money to shoot can achieve the same high box office!

This is what Wu Yuan experienced in his dream life. After "Avatar", various film production companies are trying to make 3D special effects blockbusters.

Good ones include "Flying Swords of Dragon Gate" and "Dragon King of Gods", while bad movies include "Legend of the White Snake" and "Havoc in Heaven".

Even non-special effects blockbusters include movies such as "The Great Earthquake" and "The Thirteen Beauties".

The industry seems to have acquiesced that only such high-investment blockbusters can achieve high box office!

High investment leads to high returns, very reasonable.

And in this world, there are even more people in the industry who hold this idea.

Because not only "Avatar", but also Wu Yuan's "Gravity" poured fire into the world!

When "The Legend of Shushan" in the era of light and shadow became the first Chinese-language film in mainland China to have a box office of over 1 billion, this skill was even further pushed to the extreme.

Countless people in the industry, whether they are production companies, actors, directors, or screenwriters, believe that only high-investment blockbusters, especially special effects blockbusters, can achieve high box office.

And this idea is actually wrong. The movies that are really easy to sell in the Chinese market are actually comedies
Because only comedies can make every family go to the cinema to watch a movie.

And this "obstacle of knowledge" can only be broken with the appearance of "Thailand"!

In fact, before "囧囧" was released, no one, including the creators of "囧囧", thought that this movie would create a box office miracle. They just regarded this movie as a low-cost comedy similar to its predecessor. treat.

Not to mention the box office exceeding 10 billion, it would be a surprise to the creative team if the box office could exceed 1 million.

Therefore, when Wu Yuan brought the crew of "Dear" to the Light and Shadow Times Cinema in Beijing, it was a surprise when the crew members saw that many viewers came to watch "囧"!

"It seems that Teacher Huang Bo's new movie is very popular!"

"Just now, there must be at least one or two hundred people checking in for "囧囧" in Hall 2, right?"

"This is the first day of release. Are there so many people watching this movie?"

Many crew members were discussing in low voices.

Wu Yuan, who heard their discussion, turned his head and said with a smile: "There are no movies suitable for the family to watch together recently, and there are no comedy movies released."

"Have you forgotten the box-office miracle that Star Master's comedy films created back then?"

"Have you forgotten the miracle of director Feng Xiaogang's New Year's film that year?"

“It’s the Lunar New Year period now!”

In December, this undoubtedly belongs to the Lunar New Year period.

But this year’s Lunar New Year film, apart from “囧”, there are no other comedies.

This is a very strange phenomenon.

You know, the Lunar New Year stall was born because of Fung’s comedy movies!
As a result, more than ten years have passed, and now the Lunar New Year festival is full of all kinds of historical and costume blockbusters, which are always killing and killing!
How can young people who are planning to take their parents and children to watch a movie together take their whole family to watch such a costume blockbuster?

Given the choice, "囧囧", a movie that is full of joy just by looking at the poster, naturally attracted the attention of most movie fans who entered the cinema.

"Let's see, this movie will create a box office miracle." Wu Yuan sighed and said, "I don't know if Huang Bo can regroup on time."

Although the crew is missing the male lead Huang Bo, it does not mean that it will completely stop.

As long as the director doesn't ask for leave, even if the lead actor takes leave, the crew can continue filming. It's just that some scenes that don't involve the male lead will be gathered together and filmed first.

But if the male lead takes more than half a month or even a month off, it will have a huge impact on the crew.

“Will this movie be a hit?!”

After hearing Wu Yuan's emotion, many members of the "Dear" crew thought for a while and felt that Wu Yuan's guess was probably right.

When they watched the movie, they laughed and laughed the whole time. They were completely attracted by the plot of the movie. They laughed happily and felt relaxed after watching it.

There is no doubt that this is a very funny and enjoyable movie.

Maybe it's a little vulgar and a little too prank, but on this day of the Lunar New Year, it is very suitable for the citizens to relax and have fun after working hard for a year.

However, even the most optimistic people have never expected that the box office of this movie will exceed 10 billion. At most, they only thought that the box office would reach to million, which is already a miracle.

Until, the news that the box office of "囧囧" exceeded 4.5 million in the first week of its release was blasted on the Internet!
"This is crazy!"

The entire "Dear" crew, from ordinary staff to several leading actors, were all stunned.

Huang Bo's cell phone was directly blocked.

A low-budget comedy movie "囧" has successfully ignited the whole country! (End of chapter)