After transmigrating into a stepmother, I transformed my whole family to work on farming
Chapter 240 Marketing Tools
Chapter 240 Marketing Tools
It’s just a smaller version of a door hinge, something every household has.
The normal door shaft is very large, with two grooves at the top and bottom, and a log in the middle. The log has a wooden door, which can be opened and closed freely by clicking into the groove.
However, because it is not silky enough and has high friction, it always makes a "squeaking" noise when opening and closing the door.
This kind of design can be used on stationery boxes after being reduced, and the noise is much smaller.
Carpenter Liu was once again amazed when he saw the drawings.
He made countless doors for the villagers, but he never thought that the hinges on the doors could be used in this way after being reduced.
Of course, there are also environmental limitations. From ancient times to the present, the pen case used by scholars has been a pull-out box, which is also very convenient to use, so no changes have been made.
However, the retractable stationery box actually has a larger capacity and can hold things on both the upper and lower sides, as long as it is equipped with corresponding card slots.
Erlang followed Qin Yao's instructions and took out the pencil case from Siniang's bookcase.
The box is brand new and Qin Yao brought it with her when she set out, but none of the four siblings has used it yet.
When they arrived, Qin Yao and Carpenter Liu recruited new people, and the water mill was transformed into a stationery factory. In addition to the divine book boxes that were to be expanded, they also added stationery boxes.
Carpenter Liu felt that it was a bit risky to start production before there was even an order.
But Qin Yao thought that her trip to Fucheng couldn't be in vain. There was a large empty market here, so wouldn't it be a waste for her to return empty-handed?
So when she came, Qin Yao asked Carpenter Liu to organize workers to produce Shenli book boxes and pencil boxes at full speed. She would definitely bring back the order.
There is no way that when someone wants to take the goods, she tells others that it has not been produced yet, so please wait.
Every bookcase and pencil case produced by the factory will be engraved with the words "Made in Liujiacun, Kaiyang County".
So Qin Yao had a hunch that during this trip to Fucheng, she would definitely be able to make the name of Liujiacun famous.
Look, as soon as the stalls of the Dalang brothers and sisters were set up, there were already three floors inside and three floors outside.
There was no letter writer, but several groups of people came to inquire about the magical book box and pencil case.
Inconvenient transportation has led to the closure of information. People here in Fucheng have not seen the magical book box that has been popular in Kaiyang County for a long time.
Erlang is a clever guy. When someone comes to ask him, he will tell everyone that the item is produced in Liujia Village, Kaiyang County. At the same time, he will generously show the internal structure of the book box and the personalized pendants and graffiti on the paint.
At this time, there were all the candidates who came to take the government examination. There were many scholars. Seeing the cleverness and personality of this book box, they came to inquire about the price.
Erlang glanced at Qin Yao first, got the hint, and then replied: "We only sell it for 560 eight cents."
This leaves a lot of room for local merchants to adjust pricing. After all, including freight and other costs, prices vary from place to place.
For those who can afford to read, more than 500 yuan is really not expensive. If you are from a good family, it is still too cheap. I asked out of curiosity:
"I think this material is a bit bad. Is there any better wood? For example, rosewood, mahogany, etc.?"
Erlang nodded, "It can be customized."
The scholar immediately clapped his hands in excitement and asked hurriedly: "Where is the book box shop? Tell me, little brother!"
Siniang picked up the stationery box and handed it over, pointing to the engraved words at the bottom, "This is the Stationery Factory of Liujiacun, Kaiyang County."
The scholar was a little disappointed, "There isn't one in Fucheng?"
Qin Yao stepped forward and responded: "Yes, we didn't expect that there is none in Fucheng. But if you have relatives and friends in Kaiyang County, you can ask your friends to buy one for you and ask someone to give it to you." Just come here and spend some extra money on the journey.”
The scholar still sighed, squatted down and touched Saburo's magical book box again and again. He couldn't put it down and wanted to buy it and take it home for use.
Sanlang was so frightened that he quickly pulled his book box in front of him and sat down on the book box to protect it.Erlang, on the other hand, was ready to sell his book box again.
After being glared hard by Da Lang, he stopped thinking.
Seeing this, the scholar didn't want to take away something that was loved by others, so he had to let go.
Qin Yao then said: "If the young master really wants it but has no relatives or friends in Kaiyang County, there is actually another way."
The scholar looked at Qin Yao in surprise and motioned for her to speak quickly.
Qin Yao said: "The factory may not be willing to spend the effort to deliver a book box to your doorstep, but if you can order more than fifty, it will be easy."
"What? Fifty? I can't use one of them!" The scholar was shocked.
Qin Yao looked calm and continued: "It can't be used by one person, but you can start a group purchase. Master, you can order with classmates from the same county. This way you can not only enjoy door-to-door delivery but also get better discounts." .”
"This pencil case is also very useful. It can hold ten pens. It is much more convenient than a pen case. Do you want to get one too?"
After hearing this, the scholars and the onlookers finally reacted.
Is this a letter writing service? This is here to sell book boxes!
The scholar smiled bitterly and asked Qin Yao: "This little lady, you are the boss, right?"
Qin Yao smiled heartily and admitted generously, "I was discovered by you, I am indeed, so do you want to consider the group purchase?"
The scholar is indeed a little tempted, but now that the government examination is important, he may not have the leisure to organize so many people to do group buying.
Qin Yao smiled slightly and said, "It doesn't matter. You can take the exam first. You can come back after the exam. I will stay in Fucheng for a while. Young Master has made up his mind. You can come to Yuelai Inn to find me at any time. My name is Qin Yao."
The thoughtful ones in the crowd immediately wrote down the name, address, and the time she wanted to stay.
Only now did Dalang and the twins really realize that Aniang was doing marketing here.
But this trick is indeed very good. If you tell the people onlookers that they are selling book boxes from the beginning, everyone will definitely not be so curious, and the effect will not be as good as it is now.
Si Niang thought that she and her brothers were performing so hard, so she quietly said to Qin Yao: "Mom, you have to buy us delicious food when you get back."
Qin Yao made an OK gesture and patted the little girl on the shoulder, "Keep going, there are more and more people."
Siniang smiled and looked at the new wave of people gathered around her. She and her brothers continued to repeat the previous book box display session.
The five mother and son cooperated tacitly. One afternoon, not a single letter was written, but the people in the city already knew that Mrs. Qin Yao from Yuelai Inn could help buy this novel magical book box.
Qin Yao and the children set up the stall until evening, then packed up the stall and returned home.
As soon as she walked into the inn, Qin Yao felt many probing eyes.
Looking back at the past, they were all middle-aged men wearing fine thin silk clothes, but with low-key and simple looks. Their eyes were shrewd and they looked like businessmen.
Seeing Qin Yao looking over, several people were a little surprised at her sensitivity, but they nodded to her politely.
Qin Yao nodded and smiled, and led the children back to the guest room.
The other party is still observing, and the children on her side are also hungry. Today is obviously not a good time to discuss business.
(End of this chapter)
It’s just a smaller version of a door hinge, something every household has.
The normal door shaft is very large, with two grooves at the top and bottom, and a log in the middle. The log has a wooden door, which can be opened and closed freely by clicking into the groove.
However, because it is not silky enough and has high friction, it always makes a "squeaking" noise when opening and closing the door.
This kind of design can be used on stationery boxes after being reduced, and the noise is much smaller.
Carpenter Liu was once again amazed when he saw the drawings.
He made countless doors for the villagers, but he never thought that the hinges on the doors could be used in this way after being reduced.
Of course, there are also environmental limitations. From ancient times to the present, the pen case used by scholars has been a pull-out box, which is also very convenient to use, so no changes have been made.
However, the retractable stationery box actually has a larger capacity and can hold things on both the upper and lower sides, as long as it is equipped with corresponding card slots.
Erlang followed Qin Yao's instructions and took out the pencil case from Siniang's bookcase.
The box is brand new and Qin Yao brought it with her when she set out, but none of the four siblings has used it yet.
When they arrived, Qin Yao and Carpenter Liu recruited new people, and the water mill was transformed into a stationery factory. In addition to the divine book boxes that were to be expanded, they also added stationery boxes.
Carpenter Liu felt that it was a bit risky to start production before there was even an order.
But Qin Yao thought that her trip to Fucheng couldn't be in vain. There was a large empty market here, so wouldn't it be a waste for her to return empty-handed?
So when she came, Qin Yao asked Carpenter Liu to organize workers to produce Shenli book boxes and pencil boxes at full speed. She would definitely bring back the order.
There is no way that when someone wants to take the goods, she tells others that it has not been produced yet, so please wait.
Every bookcase and pencil case produced by the factory will be engraved with the words "Made in Liujiacun, Kaiyang County".
So Qin Yao had a hunch that during this trip to Fucheng, she would definitely be able to make the name of Liujiacun famous.
Look, as soon as the stalls of the Dalang brothers and sisters were set up, there were already three floors inside and three floors outside.
There was no letter writer, but several groups of people came to inquire about the magical book box and pencil case.
Inconvenient transportation has led to the closure of information. People here in Fucheng have not seen the magical book box that has been popular in Kaiyang County for a long time.
Erlang is a clever guy. When someone comes to ask him, he will tell everyone that the item is produced in Liujia Village, Kaiyang County. At the same time, he will generously show the internal structure of the book box and the personalized pendants and graffiti on the paint.
At this time, there were all the candidates who came to take the government examination. There were many scholars. Seeing the cleverness and personality of this book box, they came to inquire about the price.
Erlang glanced at Qin Yao first, got the hint, and then replied: "We only sell it for 560 eight cents."
This leaves a lot of room for local merchants to adjust pricing. After all, including freight and other costs, prices vary from place to place.
For those who can afford to read, more than 500 yuan is really not expensive. If you are from a good family, it is still too cheap. I asked out of curiosity:
"I think this material is a bit bad. Is there any better wood? For example, rosewood, mahogany, etc.?"
Erlang nodded, "It can be customized."
The scholar immediately clapped his hands in excitement and asked hurriedly: "Where is the book box shop? Tell me, little brother!"
Siniang picked up the stationery box and handed it over, pointing to the engraved words at the bottom, "This is the Stationery Factory of Liujiacun, Kaiyang County."
The scholar was a little disappointed, "There isn't one in Fucheng?"
Qin Yao stepped forward and responded: "Yes, we didn't expect that there is none in Fucheng. But if you have relatives and friends in Kaiyang County, you can ask your friends to buy one for you and ask someone to give it to you." Just come here and spend some extra money on the journey.”
The scholar still sighed, squatted down and touched Saburo's magical book box again and again. He couldn't put it down and wanted to buy it and take it home for use.
Sanlang was so frightened that he quickly pulled his book box in front of him and sat down on the book box to protect it.Erlang, on the other hand, was ready to sell his book box again.
After being glared hard by Da Lang, he stopped thinking.
Seeing this, the scholar didn't want to take away something that was loved by others, so he had to let go.
Qin Yao then said: "If the young master really wants it but has no relatives or friends in Kaiyang County, there is actually another way."
The scholar looked at Qin Yao in surprise and motioned for her to speak quickly.
Qin Yao said: "The factory may not be willing to spend the effort to deliver a book box to your doorstep, but if you can order more than fifty, it will be easy."
"What? Fifty? I can't use one of them!" The scholar was shocked.
Qin Yao looked calm and continued: "It can't be used by one person, but you can start a group purchase. Master, you can order with classmates from the same county. This way you can not only enjoy door-to-door delivery but also get better discounts." .”
"This pencil case is also very useful. It can hold ten pens. It is much more convenient than a pen case. Do you want to get one too?"
After hearing this, the scholars and the onlookers finally reacted.
Is this a letter writing service? This is here to sell book boxes!
The scholar smiled bitterly and asked Qin Yao: "This little lady, you are the boss, right?"
Qin Yao smiled heartily and admitted generously, "I was discovered by you, I am indeed, so do you want to consider the group purchase?"
The scholar is indeed a little tempted, but now that the government examination is important, he may not have the leisure to organize so many people to do group buying.
Qin Yao smiled slightly and said, "It doesn't matter. You can take the exam first. You can come back after the exam. I will stay in Fucheng for a while. Young Master has made up his mind. You can come to Yuelai Inn to find me at any time. My name is Qin Yao."
The thoughtful ones in the crowd immediately wrote down the name, address, and the time she wanted to stay.
Only now did Dalang and the twins really realize that Aniang was doing marketing here.
But this trick is indeed very good. If you tell the people onlookers that they are selling book boxes from the beginning, everyone will definitely not be so curious, and the effect will not be as good as it is now.
Si Niang thought that she and her brothers were performing so hard, so she quietly said to Qin Yao: "Mom, you have to buy us delicious food when you get back."
Qin Yao made an OK gesture and patted the little girl on the shoulder, "Keep going, there are more and more people."
Siniang smiled and looked at the new wave of people gathered around her. She and her brothers continued to repeat the previous book box display session.
The five mother and son cooperated tacitly. One afternoon, not a single letter was written, but the people in the city already knew that Mrs. Qin Yao from Yuelai Inn could help buy this novel magical book box.
Qin Yao and the children set up the stall until evening, then packed up the stall and returned home.
As soon as she walked into the inn, Qin Yao felt many probing eyes.
Looking back at the past, they were all middle-aged men wearing fine thin silk clothes, but with low-key and simple looks. Their eyes were shrewd and they looked like businessmen.
Seeing Qin Yao looking over, several people were a little surprised at her sensitivity, but they nodded to her politely.
Qin Yao nodded and smiled, and led the children back to the guest room.
The other party is still observing, and the children on her side are also hungry. Today is obviously not a good time to discuss business.
(End of this chapter)
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