The youngest son of the chaebol family, Hu Mou Xianmin

Chapter 75 Investing in Blizzard, Winning Westwood Studios

Chapter 75 Investing in Blizzard, Winning Westwood Studios
Faced with Mike Mollheim's refusal, Chen Daojun was not angry, but went on to him, "Then, how about I invest in another way? An excellent game company not only needs to invest a lot of money R&D requires more funds for publicity in order to have a great response and effect. And I can invest a large sum of money, and all you need to pay is a part of Blizzard's shares."

If Chen Daojun's first plan fails, he will try another one. If he can't acquire Blizzard now, then he can do the next best thing and invest in shares.And not just Blizzard, but other potential game companies, he also plans to do the same.

It has to be said that for Chen Daojun's proposal, Blizzard, which is not very optimistic about the company's financial situation, is undoubtedly sending charcoal in a timely manner. As CEO Mike Mollheim, he is quite moved by this.Now the company wants to expand, develop new games, promote existing games...all of these need funds.

Although he has confidence in the games developed by Blizzard, without good publicity and sales channels, it is difficult for a clever woman to cook without rice.

"...How much do you plan to invest?" Mike Molheim finally took a step back and chose to compromise with reality.Perhaps the introduction of investment will allow Blizzard Entertainment to develop better and faster.

"I can invest 500 million US dollars, and you need to give me 35% of the shares." Chen Daojun recalled the current business situation of Blizzard, and offered a moderate price.

Of course Mike Molheim will not be satisfied with this. He will take 500% of the 35 million US dollars. How is this allowed!

"400 million US dollars, 15% of the shares!"

"Impossible, this price is too high! If I remember correctly, your Blizzard company's revenue last year was less than 40 U.S. dollars." Chen Daojun shook his head, and the other party's lion opened his mouth. If he directly agreed, he would not You will be taken advantage of!

"300 million US dollars, 20% of the shares!"

"No, the price is too low!"

……

After more than ten minutes of bargaining, Chen Daojun finally won 330% of Blizzard's shares for US$18 million, becoming the fourth largest shareholder after the three founders.

……

After successfully acquiring shares of Blizzard Entertainment, Chen Daojun quickly moved to another game company.But unlike Blizzard, which was newly founded, Westwood Studios is in a state of turmoil.As a big brother in the gaming industry established in 1985, it did not prosper like the beautiful Electronic Arts Company. Instead, it struggled. Even the release of the globally popular "Red Alert" in 1996 could not change the decline. It was acquired by Electronic Arts in 1998.

This time, Chen Daojun proposed the idea of ​​acquiring the company, which received unanimous approval from the company's senior management.You must know that their life has been too difficult over the years.Although they have created many excellent works, their research and development funds and other various expenses are huge, which leads to the rapid consumption of the company's funds, and the phenomenon of making ends meet often occurs.

Now Chen Daojun, the "big dog", is here, and he wants to buy it!Isn't this the rich man who delivered it to your door?The two parties quickly met, and the price was quickly agreed upon.

Chen Daojun was a little puzzled that the acquisition went so smoothly. He thought the other party would refuse to be acquired like Blizzard's Mike Molheim.But after the other party told him the company's internal situation in tears, Chen Daojun couldn't help complaining that these guys were a bit deceptive.

A group of high-ranking game developers started game development regardless of cost. Although the game's creativity and gameplay are very novel, the research and development funds have not been spared.

"It seems that we need to find a few professional financial personnel to manage it." Chen Daojun said with emotion.He bought this company because of their future classic "Red Alert", not to waste money!
……

By the time Chen Runji, Chen Daojun and Chen Hengjun took a flight back to Bangzi Country, it was already five days later.

Miracle Group.

"Boss, as you expected, in order to win Hando Steel, the Sunyang Group and the Daying Group have been fighting hard these days! Even the two big chaebols have asked the bank for loans. Currently, the Daying Group is paying 7000 billion won. The quotation is temporarily leading." Wu Shixian was reporting to Chen Daojun in the conference room.

"7000 billion? They can still spend so much money? This is a bit beyond my expectation." Chen Daojun was a little surprised. In his prediction, 6000 billion should be the limit of Daying Group at this stage. No more I'm afraid they need to mortgage the company's shares, which would be a bit of a loss.

"It was supposed to be 6000 billion points, but they don't know where they got the aid." Wu Shixian was a little puzzled. There should be quite a few people who can get this amount of money, but now it is the Daying Group and the Shunyang Group. Si Ke, as long as the other chaebols are not stupid, they will not rashly stand in line and mix in, so as not to cause trouble for themselves.

"The money should be paid by Shunyang Fire Insurance. My second uncle Chen Dongji will definitely not sit by and watch Chen Yongji take over Han Dao Iron and Steel. If it succeeds, then Chen Yongji will definitely secure the position of vice president. What chance does he have?" Chen Daojun recalled the original plot, and soon thought of Chen Dongji, who was secretly making small moves behind his back.

"You mean that Chen Dongji supports the Daying Group in private?" Wu Shixian was completely stunned by the news. In his opinion, even if the Chen family had conflicts, it was still a family.But Chen Dongji colluded with the Daying Group to plot against his own elder brother and the Shunyang Group. Isn't this a traitor's behavior?Do you still want this morality?
"Probably. I think except for him, no one wants Chen Yongji to be unlucky so urgently, right? If Chen Yongji, the eldest son, doesn't make mistakes, how can he, the second oldest son, have the chance to replace him?" Chen Daojun picked up the coffee and sipped it comfortably. He said calmly.

"Then it depends on how the Shunyang Group can turn the situation around." Wu Shixian quickly realized that Chen Daojun had said at the time that the Shunyang Group still had a considerable amount of reserve funds. When it really came to the stage of deciding the winner, Chairman Chen Yangji You shouldn't sit idly by, right?
"We just need to be good spectators and well-intentioned supporters. No matter who loses, we can go over and help." Chen Daojun did not directly affirm Wu Shixian's opinion.After all, the Miracle Group did not participate in the acquisition of Hando Steel, but the fierce bidding between the two chaebols still drove up the purchase price rapidly.

If the debt of Hando Steel is more than 42000 trillion won, even if it is converted into US dollars, it will cost billions. With such a huge debt, even in a good year, it will take many years for Hando Steel to pay off these loans.Not to mention that two years later, the 1997 economic crisis broke out and spread across the world.By then, it will be a good thing if Han Dao Steel is not dragged down by this deep pit!

 The holiday is over, it’s time to move bricks and work. I wish everyone a happy new year!
  
 
(End of this chapter)

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