Game Design: How did I become the richest man?

Chapter 11 Scholars live, and those who resemble them die.

Liu Wei did a rough search and found that the development of chess and card games in this world was similar to that in the previous life.

Although there is no monopoly of manufacturers, there are still a few games that occupy the leading position.

Among these games, the most famous is "Dan Niang Chess and Cards".

"Danniang Chess and Cards" takes the lead with its girly characters and diversified voices.

As for the gameplay, there is nothing innovative.

This is the case with chess and card games. Steady performance is the best way to succeed.

As long as the user's xp is poked at certain features, it will be successful.

Although after the success of "Dan Niang Chess and Cards", a series of crazy money-making activities were carried out, it only lost a small number of players.

Most of the people who stay continue to play because they have played for too long, accumulated too many resources, and the 'sunk cost' of leaving is too high.

Although there are many new chess and card games that imitate "Danniang Chess and Cards", in the end they all become a string of codes on the 'developer platform'.

And this is exactly what Liu Wei wants.

The sunk cost of "Dan Niang Chess and Cards" is too high, and normal players will definitely not give up this game.

At the same time, Liu Wei also noticed some small details.

That is, although the operation plan of "Danniang Chess and Cards" cheated Krypton, the behavior of cheating Krypton was extremely clever.

First of all, krypton gold will not affect the overall intensity of the game. Players can only obtain 'diamonds' and some rare appearances by spending krypton gold.

Moreover, some rare appearances are not obtained by purchasing, but by recharging to a certain amount.

This amount is not high, usually between 68 and 98.

Secondly, the activities of "Egg Girl Chess" always carry out a so-called '0 yuan purchase' activity every three months.

That is, players krypton gold to obtain certain event props, insist on going online for two or three days to complete the task, and then return the same amount of 'diamonds' at the original price, and sometimes even double the return.

But even so, the comment section of "Dan Niang Chess and Cards" is still mixed with praise and praise.

The reason is that on the one hand, the current world is different from the previous world, and players have a high tolerance for "buyout games".

This also leads to players paying more attention to the 'krypton gold experience'.

On the other hand, it’s because “Dan Niang Chess and Cards” releases events so quickly that the next better event appearance is often released before players have gotten their hands on a new appearance for two days.

The last aspect is more serious, basically 80% of negative reviews come from this aspect.

That is the serious depreciation of the 'Dan Niang Coin'.

'Dan Niang Coin' is a currency similar to 'Happy Bean', and it is also a data used by players to measure their skill level.

But because "Dan Niang Chess and Cards" has been in operation for five or six years, various krypton gold activities continue.

As a result, players have accumulated a lot of diamonds in their hands. Apart from purchasing the 'Direct Sales Appearance', old players can only use the remaining diamonds to purchase 'Egg Girl Coins'.

This also indirectly leads to the increasing number of 'Dan Niang Coins'.

Now "Dan Niang Chess and Cards" has even opened a "[-] Egg Farm", which makes players' desire to win extremely serious.

After the investigation, Liu Wei sat on the bed and already started thinking about how to mess up the new game.

The most dangerous and easiest way to succeed is to copy directly.

As long as nothing happens, he will definitely die.

"Dan Niang Chess and Cards" is very popular, right? I just copied it!
But this does not guarantee stable losses, because the success of board and card games lies in their old-fashioned persistence.

It is a cliché to say that achievement means stability, and stability means profitability.

and so!
Open it directly!
Liu Wei plans to create a series of unfair game battle modes that will destroy the balance of the game and directly disgust players.

Secondly, it is profit, which is the top priority!

Liu Wei has no intention of copying the operating model of "Dan Niang Chess and Cards".

As a former otaku, Liu Wei is very aware of the peeing habits of gamers.

On the surface, they say, "I don't want it, I don't want it, like a martyr girl" when it comes to asking for money, but secretly, when asking for money, it's like, "I want it, I want it, I want it."

It's stronger than knocking a small blue pill!

Pan Jinlian would always call him Patriarch when he saw him!

Classic speaking and body integrity!
Moreover, the operating model of a game has been criticized for five or six years and has not changed, which has proved its success to some extent!
Similarly, Liu Wei can't learn from the brain-dead operations planned in his previous life.

Especially the way to incorporate krypton gold into the novice tutorial.

Although there will be a lot of criticism, it does not affect the profit of Dog Card which is booming.What if there are a few rich players who don't regard money as money, feel that this game is against their XP, and casually spend thousands or tens of thousands?
Therefore, Liu Wei not only cannot copy, but also has to significantly reduce the upper limit of krypton gold and the number of activities.

This not only prepares the ground for the present, but also prepares for the future.

Liu Wei roughly checked the activities and krypton gold amount of "Danniang Chess and Cards" for a month, and found that it was almost 328 a month.

And this chess and card game must be lower than this.

128?no!
68?Still expensive!

Liu Wei decided to directly set the price at 30 yuan, and it was permanently limited and could only be purchased once in a lifetime. After purchase, all skins, characters and sound effects can be unlocked.

Besides that, what!what!All!without!have!

Want to make money?
Humph, there are no doors!
And this permanent pricing has two benefits.

First, permanent limitation means that it is available once and for all. There is no need to worry about a steady stream of money coming in in the future. Even if players buy it, they will only buy it once.

As for whether this game will be a big hit, new users will flock in to buy it every month.

Liu Wei waved his big hand and smiled confidently.

Impossible, absolutely impossible!

Second, permanent cards can easily make players feel defeated.

Just imagine, a garbage company that made "Sim Mountain" with a negative review rate of 98% actually launched a permanent card?

Is a normal person's reaction to 'I'm going to explode'?

wrong!
Only big manufacturers can make players believe in small factories like Ultimate Company.

The first reaction of the players when they saw it was, 'Are they trying to make money and run away? ', thereby giving up krypton gold.

Even if after a period of time, players find that no manufacturer has escaped, what does it matter?

If you succeed in destroying yourself, you can spend money on it!
Besides, by that time, it’s hard to say whether they will remember such a game, let alone the money.

Of course, as a chess and card game, these alone do not necessarily lead to failure.

What is most important about board and card games?
A durable character?Beautiful voice effects?

These are certainly attractive points, but they are not the key to success.

The key lies in the words 'fairness' and 'sense of achievement'.

What Liu Wei has to do next is to break the 'sense of achievement' first.

Doesn't "Danniang Chess and Cards" have the so-called 'three guarantees' mechanism?

cancel!

This chess and card game directly cancels the guarantee mechanism. As long as you run out of money, you will receive unlimited gifts.

Give away 1000 coins each time, and you will never be hungry or full.

Let those skilled players lose money repeatedly, recognize their own strength, and become so angry that they become autistic, angry enough to curse, and angry enough to quit the game angrily.

In "Dan Niang Chess and Cards", aren't there some rich people who like to spend diamonds to buy Dan Niang coins to dominate the rankings?

cancel!

Want to make money with this game?
Sorry, our games cannot be bought with money, they can only be played with real skills and materials.

The local tycoon players were filled with resentment and curses, and their desire to be prominent in front of others was completely frustrated. In the end, they spat out their plans and left the game in resentment.

perfect!

In the end, as long as the 'fairness' of the game is broken, and those technical players are disgusted, this game will be considered a success!
The corner of Liu Wei's mouth curled up, it's perfect!
From the game’s profit ideas, target group, and overall gameplay, we messed around with it all.

First, the behavior of giving unlimited coins is used to dissuade novice players.

Then through the 30 yuan cap on krypton gold and the cancellation of in-app purchases, we will give up on wealthy players.

Finally, they use 'unfair' battle methods to disgust skilled players.

How could such a game become so popular?

Liu Wei spread his hands, full of confidence.

"No matter how you look at it, this is a plan that couldn't be more perfect!"

“The only question is, what kind of unfairness counts as unfair?”

(End of this chapter)