The program team lost contact, and the desert island live broadcast reversed the character design
Chapter 152 Marketing Plan, Album Song Selection
Chapter 152 Marketing Plan, Album Song Selection
The latest issue of "The Birth of Music" has ended so far.
The hotly searched one is neither "Rakshasa Haishi" nor Su Zhe's last one, but the very tender "Goodbye Su Zhe".
This is also the result of studio guidance.
At first, many sugar canes wanted to complain to the show crew and angrily scolded them for eliminating Su Zhe.
However, Yan Xiling believes that this will only intensify the discussion about Su Zhe's countdown, and creating such an association in the public impression is a kind of damage to the star's image.
And the effect of this kind of denunciation is not big. No matter how good Su Zhe is, as long as the program team says that "Rakshasa Sea City" is off topic, there will be no problem.
It may even make some people think that the program team is very fair, and even the pillars will be eliminated if they score low.
Therefore, the studio has been guiding fans to take the warm-hearted route, recalling Su Zhe's excellent performance and excellent songs on the show, and leaving a better impression on the public.
At the same time, the program team did not want to cause too much controversy. Both on the official WeChat account and during the broadcast of the program, they thanked Su Zhe for his contribution and expressed regret for his departure.
It looks like a peaceful breakup, but sometimes without a deeper understanding, I really don’t know how much is going on behind the scenes.
But the audience doesn’t know it, but the industry knows it very well.
They don't care who is right or wrong, they just want to know how much impact the program will have after Hu Zhendong replaces Su Zhe?
There is nothing wrong with the winner.
That's why the program is so anxious to promote "Nan Shan Nan" and "Nursing Home Poet".
The press release can be said to be overwhelming, trying to attract the attention of potential audiences.
Hu Zhendong finally could no longer hide behind the scenes and acquiesce.
Lies are like a runaway train. Once he chooses to start, he can't stop it.
In some interviews, he began to talk head-on about the creative details of "Nan Shan Nan".
Perhaps he thought that with such a huge momentum, even the "nursing home poets" did not come forward. Maybe he was really indifferent to fame and fortune, or maybe he was really "dead".
Su Zhe was in the recording studio, looking at the comments under the interview:
[Teacher Hu is really admirable. He has been silent for many years and can still produce such good works! 】
[The most admirable thing is that he is indifferent to fame and fortune. If someone hadn't found him out, he wouldn't have admitted that he was a nursing home poet! 】
[This is the old artist!On the other hand, today's young artists have no achievements, and their fans are all over the world. 】
[I finally know what it means to learn and live to be old. The style of Teacher Hu's previous works is completely different from "Nanshan Nan". 】
In addition, some people continue to use "Nan Shan Nan" to trample Su Zhe.
This made him sigh. He really didn't want to fish.
The original plan was very simple:
Some people criticize songs such as "Farewell" for their low popularity despite their elegance. Others firmly believe that his songs rely entirely on marketing.
There are also some street musicians who are stubborn and have a tough mouth. They close their eyes and refuse to acknowledge the quality of Su Zhe's songs. It is not that he relies entirely on variety show marketing to sell his songs, and his popularity depends entirely on the heartache of his fans.
If you care about these people and their remarks, it will be too cheap; if you don't care about them, it will be strange.
That's why Su Zhe wanted to use the trumpet to release "Nanshan Nan", intending to use actual results to overcome all slander. Anyway, in his opinion, the quality of this song was average. If it didn't become popular, he would just throw it away, and he wouldn't feel bad about it.
In fact, this kind of operation is not uncommon in the music industry. A certain Su Long, a certain Rong Hao, etc. have done it. It is a small hobby of some original singers.
This kind of thing is more common in the literary world, not to mention that there are a lot of vests per person who write online articles. Even Mr. Zhou Shuren does not only use the pen name of Lu Xun.
But Su Zhe never expected that Hu Zhendong, so greedy for profit, would dare to impersonate his trumpet.
He hadn't openly admitted it before, but Su Zhe didn't expose it. Now he just jumped on it, and even secretly trampled on Su Zhe in some drafts——
After all, the most dazzling achievement of "Nan Shan Nan" is the continuous defeat of Su Zhe, and Hu Zhendong replaced Su Zhe as a guest. It is difficult not to praise and criticize him.
This made Su Zhe feel ridiculous.
But he did not fight back rashly, but told Yan Xiling what happened.
After Yan Xiling heard this, she was shocked:
"Are you the nursing home poet? Did you write "Nan Shan Nan"?"
"of course."
Su Zhe directly opened the backstage of the trumpet in front of her.
Only then did Yan Xiling believe it and said dumbfounded:
"So Hu Zhendong is lying? Is he crazy?!"
It wasn't until she carefully recalled the other party's operation that she finally figured out:
"He's not crazy, but fame and fortune drive him crazy."
As a senior agent, Yan Xiling immediately thought of ways to hype up hot spots and said to Su Zhe:
"Don't rush to announce it. We can't waste the popularity and detonate it when we release the album! Before that, we need to warm up the topic first. I'm going to buy the draft first!"
Su Zhe was stunned for a moment and asked:
"The buyout draft? Can you help me clarify it?"
"No, it's for blackmail!" Yan Xiling smiled mysteriously, thinking that Su Zhe would question her.
Unexpectedly, Su Zhe replied calmly:
"Okay, I believe Sister Yan will not cheat me."
Yan Xiling looked at him in surprise. Even she was a little moved in her heart and took the initiative to explain:
"Since we have conclusive evidence in our hands and can overturn public opinion in an instant, the worse you are blackmailed before this, the more sympathy and love you will get afterwards."
Su Zhe understood and looked at Yan Xiling in surprise:
"You are still insidious... clever!"
Most idols only abuse their fans, but Yan Xiling directly abuses the public——
Let all those who follow Hei Suzhe line up to apologize to him!
"Working with smart people is smooth." Yan Xiling left in a hurry.Next, some comments appeared among fans, saying that they had carefully studied "Nan Shan Nan" and thought that the singing style was very similar to Su Zhe.
Later, some people claimed that Su Zhe was actually the nursing home poet and Hu Zhendong was a fake.
These remarks did not attract much attention. Even in the sugar cane garden, other fans considered them nonsense and asked them not to bring trouble to Su Zhe.
However, a marketing account immediately took a screenshot of the relevant information and spread it widely, claiming that Su Zhe tried to impersonate him after he could not beat the nursing home poet.
After a large number of trolls were dismissed, relevant comments were spread all over the Internet, causing a large number of passers-by and sunspots to attack Su Zhe.
They saw Su Zhe’s latest Weibo:
[The album will be recorded in retreat, please stay tuned. 】
Just leave a message below:
[How to pretend to be a poet in a nursing home while studying in retreat? 】
[I really like you, but why can’t I afford to lose after losing once? 】
【What a shame! 】
[A shame in the folk world!Go back and be an idol! 】
Some fans tried to protect their brother:
[This is all nonsense from idiot fans. I have been expelled from the fandom. What does it have to do with my brother? 】
[My brother has never pretended to be someone else. He is concentrating on writing music and has no idea what is happening in the outside world. 】
Su Zhe was really concentrating on writing music and not paying attention to the online debate.
Because he will definitely be scolded during this period, even if he knows it will be reversed in the end, but who likes to be scolded?
There are 4 ballads left on the album, and there are no restrictions on subject matter, he can choose as he chooses.
After careful selection, he selected the following four songs:
"Ideal Thirty", many people rank it as the first ballad. Su Zhe doesn't think so, but he also agrees with its excellence;
"Escape from the Tiger's Mouth" is the best one (in Su Zhe's heart) among the ballads about love and regret;
"Once Upon a Time" and "Blue Lotus", if Xu Wei is not included in the folk album, it would be a shame for Wenzhao Gong.
and many more!
What about "Those Flowers" and "Born Like Summer Flowers"?
Su Zhe hesitated. You must know that there are two trees in the hearts of literary and artistic young people, one is Haruki Murakami, and the other is hackberry.
Just copy one song "The Ordinary Road"?Are you worthy of this tree?
Su Zhe hesitated for a long time and decided to kick the four free songs out of the album and then change the price of the album to 30 yuan.
It’s worth it!It’s equivalent to a collection of folk songs from previous lives!
After removing four songs, Su Zhe immediately added "Those Flowers" and "Born Like Summer Flowers".
For the last two songs, Su Zhe first wrote "Ordinary People" by Good Sister. This song is not famous among folk songs, but he likes it.
Then after hesitating for a long time, I slowly wrote "Anhe Bridge".
——When you are a copywriter in a parallel world, don’t care too much about the original author’s dirty information, just read the songs.
Now, the entire album is a work with excellent reputation and popularity. If it doesn't become popular, it will be unforgivable!
Su Zhe impulsively wrote four big words on the paper——
The King of Ballads!
It's not that he's crazy. If his peers still don't recognize him as the king of folk songs after releasing this album, he's just being stubborn.
After selecting the songs, Su Zhe began to record the songs. During the recording process, the public opinion on the Internet became more and more intense.
Even Hu Zhendong went out of his way in person, vaguely mentioning Su Zhe during the interview:
"Please don't vent your grievances about the failure on me. Musicians have to rely on their music to speak, and there is no use in pretending."
Although he knew that he was not a nursing home poet, he thought that Su Zhe also wanted to pretend, so he deliberately adopted a tough attitude.
This made Yan Xiling, who directed everything behind the scenes, angry:
"You're such a greedy counterfeit, how dare you step on the real one? Just give it another two days. Su Zhe's album will be finished soon. I want to see you fall from heaven to hell with my own eyes."
On her side, she is always ready to launch.
On the other side, PD Cheng panicked.
He closed the door tightly and looked at the surveillance video on his computer with a very dry tone:
"Where did you find this?"
"The staff accidentally discovered it while monitoring the recording studio."
The assistant director was also panicked:
"Brother Cheng, Hu Zhendong is a liar! Su Zhe is the nursing home poet! What should we do?"
"Don't worry." PD Cheng tried to calm down and said, "We definitely won't be able to suppress him. Su Zhe can easily prove that he is a nursing home poet. It's just that he is recording a song and has no energy to prove himself."
"It doesn't matter if Hu Zhendong is finished, what will happen to our show?" the assistant director shouted anxiously.
PD Cheng was silent for a long time, analyzing in his mind:
"Hu Zhendong is finished, what does it have to do with me? I didn't invite him. Anyway, I have proven my ability..."
On the contrary, after Su Zhe left, the program's data would definitely drop from its peak, and PD Cheng was worried that the producer would let him take the blame.
In this case, let’s just keep doing it!
As for "The Birth of Music", will the show he worked so hard to create be implicated?Will it even stop broadcasting because of this?
PD Cheng felt a pain in his heart. He quickly recalled all the nights he had spent, the program plan he had revised over and over again on the computer, the joy of cheering for success with his colleagues, and the celebration banquet after the first theme. The top-notch Su Zhe...
The corners of his mouth couldn't help but raise, but his head gradually lowered.
At this moment, he grew into a mature professional.
But there is another practitioner missing in the circle who focuses on content.
(End of this chapter)
The latest issue of "The Birth of Music" has ended so far.
The hotly searched one is neither "Rakshasa Haishi" nor Su Zhe's last one, but the very tender "Goodbye Su Zhe".
This is also the result of studio guidance.
At first, many sugar canes wanted to complain to the show crew and angrily scolded them for eliminating Su Zhe.
However, Yan Xiling believes that this will only intensify the discussion about Su Zhe's countdown, and creating such an association in the public impression is a kind of damage to the star's image.
And the effect of this kind of denunciation is not big. No matter how good Su Zhe is, as long as the program team says that "Rakshasa Sea City" is off topic, there will be no problem.
It may even make some people think that the program team is very fair, and even the pillars will be eliminated if they score low.
Therefore, the studio has been guiding fans to take the warm-hearted route, recalling Su Zhe's excellent performance and excellent songs on the show, and leaving a better impression on the public.
At the same time, the program team did not want to cause too much controversy. Both on the official WeChat account and during the broadcast of the program, they thanked Su Zhe for his contribution and expressed regret for his departure.
It looks like a peaceful breakup, but sometimes without a deeper understanding, I really don’t know how much is going on behind the scenes.
But the audience doesn’t know it, but the industry knows it very well.
They don't care who is right or wrong, they just want to know how much impact the program will have after Hu Zhendong replaces Su Zhe?
There is nothing wrong with the winner.
That's why the program is so anxious to promote "Nan Shan Nan" and "Nursing Home Poet".
The press release can be said to be overwhelming, trying to attract the attention of potential audiences.
Hu Zhendong finally could no longer hide behind the scenes and acquiesce.
Lies are like a runaway train. Once he chooses to start, he can't stop it.
In some interviews, he began to talk head-on about the creative details of "Nan Shan Nan".
Perhaps he thought that with such a huge momentum, even the "nursing home poets" did not come forward. Maybe he was really indifferent to fame and fortune, or maybe he was really "dead".
Su Zhe was in the recording studio, looking at the comments under the interview:
[Teacher Hu is really admirable. He has been silent for many years and can still produce such good works! 】
[The most admirable thing is that he is indifferent to fame and fortune. If someone hadn't found him out, he wouldn't have admitted that he was a nursing home poet! 】
[This is the old artist!On the other hand, today's young artists have no achievements, and their fans are all over the world. 】
[I finally know what it means to learn and live to be old. The style of Teacher Hu's previous works is completely different from "Nanshan Nan". 】
In addition, some people continue to use "Nan Shan Nan" to trample Su Zhe.
This made him sigh. He really didn't want to fish.
The original plan was very simple:
Some people criticize songs such as "Farewell" for their low popularity despite their elegance. Others firmly believe that his songs rely entirely on marketing.
There are also some street musicians who are stubborn and have a tough mouth. They close their eyes and refuse to acknowledge the quality of Su Zhe's songs. It is not that he relies entirely on variety show marketing to sell his songs, and his popularity depends entirely on the heartache of his fans.
If you care about these people and their remarks, it will be too cheap; if you don't care about them, it will be strange.
That's why Su Zhe wanted to use the trumpet to release "Nanshan Nan", intending to use actual results to overcome all slander. Anyway, in his opinion, the quality of this song was average. If it didn't become popular, he would just throw it away, and he wouldn't feel bad about it.
In fact, this kind of operation is not uncommon in the music industry. A certain Su Long, a certain Rong Hao, etc. have done it. It is a small hobby of some original singers.
This kind of thing is more common in the literary world, not to mention that there are a lot of vests per person who write online articles. Even Mr. Zhou Shuren does not only use the pen name of Lu Xun.
But Su Zhe never expected that Hu Zhendong, so greedy for profit, would dare to impersonate his trumpet.
He hadn't openly admitted it before, but Su Zhe didn't expose it. Now he just jumped on it, and even secretly trampled on Su Zhe in some drafts——
After all, the most dazzling achievement of "Nan Shan Nan" is the continuous defeat of Su Zhe, and Hu Zhendong replaced Su Zhe as a guest. It is difficult not to praise and criticize him.
This made Su Zhe feel ridiculous.
But he did not fight back rashly, but told Yan Xiling what happened.
After Yan Xiling heard this, she was shocked:
"Are you the nursing home poet? Did you write "Nan Shan Nan"?"
"of course."
Su Zhe directly opened the backstage of the trumpet in front of her.
Only then did Yan Xiling believe it and said dumbfounded:
"So Hu Zhendong is lying? Is he crazy?!"
It wasn't until she carefully recalled the other party's operation that she finally figured out:
"He's not crazy, but fame and fortune drive him crazy."
As a senior agent, Yan Xiling immediately thought of ways to hype up hot spots and said to Su Zhe:
"Don't rush to announce it. We can't waste the popularity and detonate it when we release the album! Before that, we need to warm up the topic first. I'm going to buy the draft first!"
Su Zhe was stunned for a moment and asked:
"The buyout draft? Can you help me clarify it?"
"No, it's for blackmail!" Yan Xiling smiled mysteriously, thinking that Su Zhe would question her.
Unexpectedly, Su Zhe replied calmly:
"Okay, I believe Sister Yan will not cheat me."
Yan Xiling looked at him in surprise. Even she was a little moved in her heart and took the initiative to explain:
"Since we have conclusive evidence in our hands and can overturn public opinion in an instant, the worse you are blackmailed before this, the more sympathy and love you will get afterwards."
Su Zhe understood and looked at Yan Xiling in surprise:
"You are still insidious... clever!"
Most idols only abuse their fans, but Yan Xiling directly abuses the public——
Let all those who follow Hei Suzhe line up to apologize to him!
"Working with smart people is smooth." Yan Xiling left in a hurry.Next, some comments appeared among fans, saying that they had carefully studied "Nan Shan Nan" and thought that the singing style was very similar to Su Zhe.
Later, some people claimed that Su Zhe was actually the nursing home poet and Hu Zhendong was a fake.
These remarks did not attract much attention. Even in the sugar cane garden, other fans considered them nonsense and asked them not to bring trouble to Su Zhe.
However, a marketing account immediately took a screenshot of the relevant information and spread it widely, claiming that Su Zhe tried to impersonate him after he could not beat the nursing home poet.
After a large number of trolls were dismissed, relevant comments were spread all over the Internet, causing a large number of passers-by and sunspots to attack Su Zhe.
They saw Su Zhe’s latest Weibo:
[The album will be recorded in retreat, please stay tuned. 】
Just leave a message below:
[How to pretend to be a poet in a nursing home while studying in retreat? 】
[I really like you, but why can’t I afford to lose after losing once? 】
【What a shame! 】
[A shame in the folk world!Go back and be an idol! 】
Some fans tried to protect their brother:
[This is all nonsense from idiot fans. I have been expelled from the fandom. What does it have to do with my brother? 】
[My brother has never pretended to be someone else. He is concentrating on writing music and has no idea what is happening in the outside world. 】
Su Zhe was really concentrating on writing music and not paying attention to the online debate.
Because he will definitely be scolded during this period, even if he knows it will be reversed in the end, but who likes to be scolded?
There are 4 ballads left on the album, and there are no restrictions on subject matter, he can choose as he chooses.
After careful selection, he selected the following four songs:
"Ideal Thirty", many people rank it as the first ballad. Su Zhe doesn't think so, but he also agrees with its excellence;
"Escape from the Tiger's Mouth" is the best one (in Su Zhe's heart) among the ballads about love and regret;
"Once Upon a Time" and "Blue Lotus", if Xu Wei is not included in the folk album, it would be a shame for Wenzhao Gong.
and many more!
What about "Those Flowers" and "Born Like Summer Flowers"?
Su Zhe hesitated. You must know that there are two trees in the hearts of literary and artistic young people, one is Haruki Murakami, and the other is hackberry.
Just copy one song "The Ordinary Road"?Are you worthy of this tree?
Su Zhe hesitated for a long time and decided to kick the four free songs out of the album and then change the price of the album to 30 yuan.
It’s worth it!It’s equivalent to a collection of folk songs from previous lives!
After removing four songs, Su Zhe immediately added "Those Flowers" and "Born Like Summer Flowers".
For the last two songs, Su Zhe first wrote "Ordinary People" by Good Sister. This song is not famous among folk songs, but he likes it.
Then after hesitating for a long time, I slowly wrote "Anhe Bridge".
——When you are a copywriter in a parallel world, don’t care too much about the original author’s dirty information, just read the songs.
Now, the entire album is a work with excellent reputation and popularity. If it doesn't become popular, it will be unforgivable!
Su Zhe impulsively wrote four big words on the paper——
The King of Ballads!
It's not that he's crazy. If his peers still don't recognize him as the king of folk songs after releasing this album, he's just being stubborn.
After selecting the songs, Su Zhe began to record the songs. During the recording process, the public opinion on the Internet became more and more intense.
Even Hu Zhendong went out of his way in person, vaguely mentioning Su Zhe during the interview:
"Please don't vent your grievances about the failure on me. Musicians have to rely on their music to speak, and there is no use in pretending."
Although he knew that he was not a nursing home poet, he thought that Su Zhe also wanted to pretend, so he deliberately adopted a tough attitude.
This made Yan Xiling, who directed everything behind the scenes, angry:
"You're such a greedy counterfeit, how dare you step on the real one? Just give it another two days. Su Zhe's album will be finished soon. I want to see you fall from heaven to hell with my own eyes."
On her side, she is always ready to launch.
On the other side, PD Cheng panicked.
He closed the door tightly and looked at the surveillance video on his computer with a very dry tone:
"Where did you find this?"
"The staff accidentally discovered it while monitoring the recording studio."
The assistant director was also panicked:
"Brother Cheng, Hu Zhendong is a liar! Su Zhe is the nursing home poet! What should we do?"
"Don't worry." PD Cheng tried to calm down and said, "We definitely won't be able to suppress him. Su Zhe can easily prove that he is a nursing home poet. It's just that he is recording a song and has no energy to prove himself."
"It doesn't matter if Hu Zhendong is finished, what will happen to our show?" the assistant director shouted anxiously.
PD Cheng was silent for a long time, analyzing in his mind:
"Hu Zhendong is finished, what does it have to do with me? I didn't invite him. Anyway, I have proven my ability..."
On the contrary, after Su Zhe left, the program's data would definitely drop from its peak, and PD Cheng was worried that the producer would let him take the blame.
In this case, let’s just keep doing it!
As for "The Birth of Music", will the show he worked so hard to create be implicated?Will it even stop broadcasting because of this?
PD Cheng felt a pain in his heart. He quickly recalled all the nights he had spent, the program plan he had revised over and over again on the computer, the joy of cheering for success with his colleagues, and the celebration banquet after the first theme. The top-notch Su Zhe...
The corners of his mouth couldn't help but raise, but his head gradually lowered.
At this moment, he grew into a mature professional.
But there is another practitioner missing in the circle who focuses on content.
(End of this chapter)
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